Report Scope:
The scope of this report is broad, covering several product areas. The individual product segments are presented in terms of market size and revenue trends. The revenue forecasts are explained in terms of the key market issues for that product segment and are projected through 2028.
The report also offers an in-depth analysis of the competitive landscape within the women's health apps market, focusing on key dynamics that drive success. It examines critical factors such as research and development capabilities and the influence of ecosystems and partnerships. The report also profiles manufacturers of women's health apps, providing valuable insights into their strategies and offerings. Additionally, the report assesses both the impact of the COVID-19 pandemic on the market and the challenges and opportunities that have emerged.
In this report, the global women's health apps market has been segmented based on type, application, service, age group and geographical region. Based on type, the women's health apps market has been categorized into fitness and nutrition, menstrual health, pregnancy tracking, menopause, disease management and others. Based on application, the women's health apps market has been categorized into smartphone, tablet and others. Based on age group, the women's health apps market has been categorized into 14 to 25 years, 26 to 50 years and above 50+ years. Based on service, the women's health apps market has been categorized into remote monitoring, wellness and fitness, diagnosis and consultation and others. By geography, the market has been segmented into the following regions: North America; Europe; Asia-Pacific (APAC); and Rest of the World (RoW). Currently, North America is the most dominant regional market for women health apps.
The revenue forecasts from 2022 through 2028 are given for all the segments in the women's health apps market, with estimated values derived from the revenue of vendors offering women's health apps.
Report Includes:
- An overview of the global market for women's health apps
- In-depth analysis of market trends, featuring historical revenue data for 2022, estimated figures for 2023, as well as forecasts for 2024, 2026, and 2028. This analysis includes projections of compound annual growth rates (CAGRs) through 2028
- An evaluation of the current market size and revenue growth prospects specific to women's health apps, accompanied by a market share analysis categorized by type, application, service, age group and geographic region
- A discussion on aspects of women's health, such as menstrual cycle tracking, physical well-being, weight management and ovulation prediction
- Coverage of evolving technologies, product pipeline, ESG trends, and emerging technologies related to women's health apps
- Market share analysis of the key companies of the industry and coverage of events like mergers & acquisitions, joint ventures, collaborations or partnerships, and other key market strategies
- Company profiles of major players within the industry
Summary:
Women's health apps are software programs. Women can access health-related services using these apps on their smartphones and tablet computers. These apps help women to understand their health-related difficulties, such as menstrual cycles, ovulation and overall bodily health. These apps also remind women to take birth control tablets and other things. Thanks to these health applications, women can virtually access healthcare solutions from their homes or remote areas. Women can better manage their health and keep track of health updates using women's health apps.
The user-friendly and intuitive design of these apps makes it possible for women of different ages and skills in technology to navigate and use their features quickly. These apps meet various health needs, from young women tracking their menstrual cycles for family planning to pregnant women monitoring their baby's growth.
The increasing use of internet connectivity and smartphones is increasing demand for women's health app. Women's health apps support menstrual cycles, physical wellness, weight management, tracking and predicting ovulation and many other health-related issues. Key growths factor of the market include the growing adoption of smartphones and women's health applications globally, partly due to rising disposable incomes.
The market is also expanding due to the increasing number of women seeking maternity and pregnancy services. Applications such as BabyCenter, Ovia, Pregnancy Tracker and the Bump-pregnancy tracker help with tracking pregnancy, physical changes and fetal growth. These apps also provide instruction in physical activity and mental health. Additionally, the expansion of the women's health app industry is aided by the acceptance of new companies and the popularity of pregnancy-tracking apps. For instance, the pregnancy apps startup iMumz helps monitor pregnant moms through routine surveillance. REDACTEDL users are active each month and REDACTED are paid subscribers. The increasing use of pregnancy tracking apps is expected to drive growth in the women's health apps market
Women's Health App: Global Markets
Table of Contents
Chapter 1 Introduction
Study Goals and Objectives
Reasons for Doing This Study
Scope of Report
Methodology
Information Sources
Geographic Breakdown
Segmentation Breakdown
Chapter 2 Summary and Highlights
Market Outlook
Market Summary
Chapter 3 Market Overview
Overview
Benefits of Women's Health Apps
Popular Applications of Women's Health Apps
Market Dynamics
Market Drivers
Market Restraints
Market Challenges
Market Opportunities
Macroeconomic Factors
Covid-19 Impact on the Market for Women's Health Apps
Impact of Russia-Ukraine War on the Market for Women's Health Apps
Regulatory Scenario
Chapter 4 Market Breakdown by Application, Device, Age Group and Service
Global Market for Women's Health Apps by Application
Menstrual Health
Fitness and Nutrition
Pregnancy Tracking
Menopause
Disease Management
Others
Global Market for Women's Health Apps by Device
Smartphone
Tablets
Others
Global Market for Women's Health Apps by Age Group
14-25 Years Age Group
26-50 Years Age Group
50+ Years Age Group
Global Market for Women's Health Apps by Service
Remote Monitoring
Wellness and Fitness
Diagnosis and Consultation
Others
Chapter 5 Market Breakdown by Region
Overview
North America
Europe
Asia-Pacific
Rest of the World
Chapter 6 ESG Perspective
Key ESG Issues in the Women's Health Apps Industry
Carbon Footprint/Environmental Impact
Increased Air Quality
Reduced Impact on Infrastructure
Healthcare ESG Performance Analysis
Environmental Performance
Social Performance
Governance Performance
Case Study
Concluding Remarks from BCC Research
Chapter 7 Competitive Landscape
Introduction
Flo Health Inc.
Clue
Google LLC
Chapter 8 Company Profiles
APPLE INC.
CLUE
FITBIT INC.
FLO HEALTH INC.
GOOGLE LLC
GLOW INC.
NATURAL CYCLES AB
OVIA HEALTH
WILDFLOWER HEALTH
WITHINGS INC.
Chapter 9 Appendix: Acronyms
List of Tables
Summary Table : Global Market for Women's Health Apps, by Region, Through 2028
Table 1 : Global Market for Women's Health Apps, by Application, Through 2028
Table 2 : Global Market for Women's Menstrual Health Apps, by Region, Through 2028
Table 3 : Global Market for Women's Fitness and Nutrition Apps, by Region, Through 2028
Table 4 : Global Market for Women's Pregnancy Tracking Apps, by Region, Through 2028
Table 5 : Global Market for Women's Menopause Apps, by Region, Through 2028
Table 6 : Global Market for Women's Disease Management Apps, by Region, Through 2028
Table 7 : Global Market for Women's Others Health Apps, by Region, Through 2028
Table 8 : Global Market for Women's Health Apps, by Type of Device, Through 2028
Table 9 : Global Market for Women's Health Apps in Smartphone, by Region, Through 2028
Table 10 : Global Market for Women's Health Apps in Tablet PCs, by Region, Through 2028
Table 11 : Global Market for Women's Health Apps in Other Types of Devices, by Region, Through 2028
Table 12 : Global Market for Women's Health Apps, by Age Group, Through 2028
Table 13 : Global Market for Women's Health Apps in the 14-25 Years Age Group, by Region, Through 2028
Table 14 : Global Market for Women's Health Apps in the 26-50 Years Age Group, by Region, Through 2028
Table 15 : Global Market for Women's Health Apps in the 50+ Years Age Group, by Region, Through 2028
Table 16 : Global Market for Women's Health Apps, by Type of Service, Through 2028
Table 17 : Global Market for Women's Health Apps for Remote Monitoring Services, by Region, Through 2028
Table 18 : Global Market for Women's Health Apps for Wellness and Fitness Services, by Region, Through 2028
Table 19 : Global Market for Women's Health Apps Providing Diagnosis and Consultation Services, by Region, Through 2028
Table 20 : Global Market for Women's Health Apps Providing Other Types of Services, by Region, Through 2028
Table 21 : Global Market for Women's Health Apps, by Region, Through 2028
Table 22 : North American Market for Women's Health Apps, by Application, Through 2028
Table 23 : North American Market for Women's Health Apps, by Type of Device, Through 2028
Table 24 : North American Market for Women's Health Apps, by Age Group, Through 2028
Table 25 : North American Market for Women's Health Apps, by Type of Service, Through 2028
Table 26 : European Market for Women's Health Apps, by Application, Through 2028
Table 27 : European Market for Women's Health Apps, by Type of Device, Through 2028
Table 28 : European Market for Women's Health Apps, by Age Group, Through 2028
Table 29 : European Market for Women's Health Apps, by Type of Service, Through 2028
Table 30 : APAC Market for Women's Health Apps, by Application, Through 2028
Table 31 : APAC Market for Women's Health Apps, by Type of Device, Through 2028
Table 32 : APAC Market for Women's Health Apps, by Age Group, Through 2028
Table 33 : APAC Market for Women's Health Apps, by Type of Service, Through 2028
Table 34 : RoW Market for Women's Health Apps, by Application, Through 2028
Table 35 : RoW Market for Women's Health Apps, by Type of Device, Through 2028
Table 36 : RoW Market for Women's Health Apps, by Age Group, Through 2028
Table 37 : RoW Market for Women's Health Apps, by Type of Service, Through 2028
Table 38 : Environmental Metrics for the AI Industry
Table 39 : Social Metrics for the Healthcare Industry
Table 40 : Governance Metrics for Healthcare Industry
Table 41 : Market Ranking of Top Women's Health Apps, 2022
Table 42 : Apple Inc.: Product Offering
Table 43 : Clue: Product Offering
Table 44 : Fitbit Inc.: Product Offering
Table 45 : Flo Health Inc.: Product Offerings
Table 46 : Flo Health Inc.: Recent Developments, 2022
Table 47 : Google LLC: Product Offering
Table 48 : Glow Inc.: Product Offering
Table 49 : Natural Cycles AB: Product Offering
Table 50 : Ovia Health: Product Offering
Table 51 : Ovia Health: Recent Development, 2023
Table 52 : Wildflower Health: Product Offering
Table 53 : Withings Inc.: Product Offering
Table 54 : Acronyms Used in This Report
List of Figures
Summary Figure : Global Market Shares of Women's Health Apps, by Region, 2022
Figure 1 : Importance of Women's Health Apps
Figure 2 : Benefits of Women's Health Apps
Figure 3 : Global Market Shares of Women's Health Apps, by Application, 2022
Figure 4 : Global Market Shares of Women's Menstrual Health Apps, by Region, 2022
Figure 5 : Global Market Shares of Women's Fitness and Nutrition Apps, by Region, 2022
Figure 6 : Global Market Shares of Women's Pregnancy Tracking Apps, by Region, 2022
Figure 7 : Global Market Shares of Women's Menopause Apps, by Region, 2022
Figure 8 : Global Market Shares of Women's Disease Management Apps, by Region, 2022
Figure 9 : Global Market Shares of Women's Others Health Apps, by Region, 2022
Figure 10 : Global Market Shares of Women's Health Apps, by Type of Device, 2022
Figure 11 : Global Market Shares of Women's Health Apps in Smartphone, by Region, 2022
Figure 12 : Global Market Shares of Women's Health Apps in Tablet PCs, by Region, 2022
Figure 13 : Global Market Shares of Women's Health Apps in Other Types of Devices, by Region, 2022
Figure 14 : Global Market Shares of Women's Health Apps, by Age Group, 2022
Figure 15 : Global Market Shares of Women's Health Apps in the 14-25 Years Age Group, by Region, 2022
Figure 16 : Global Market Shares of Women's Health Apps in the 26-50 Years Age Group, by Region, 2022
Figure 17 : Global Market Shares of Women's Health Apps in the 50+ Years Age Group, by Region, 2022
Figure 18 : Global Market Shares of Women's Health Apps, by Type of Service, 2022
Figure 19 : Global Market Shares of Women's Health Apps for Remote Monitoring Services, by Region, 2022
Figure 20 : Global Market Shares of Women's Health Apps for Wellness and Fitness Services, by Region, 2022
Figure 21 : Global Market Shares of Women's Health Apps Providing Diagnosis and Consultation Services, by Region, 2022
Figure 22 : Global Market Shares of Women's Health Apps Providing Other Types of Services, by Region, 2022
Figure 23 : Global Market Shares of Women's Health Apps, by Region, 2022
Figure 24 : North American Market Shares of Women's Health Apps, by Application, 2022
Figure 25 : North American Market Shares of Women's Health Apps, by Type of Device, 2022
Figure 26 : North American Market Shares of Women's Health Apps, by Age Group, 2022
Figure 27 : North American Market Shares of Women's Health Apps, by Type of Service, 2022
Figure 28 : European Market Shares of Women's Health Apps, by Application, 2022
Figure 29 : European Market Shares of Women's Health Apps, by Type of Device, 2022
Figure 30 : European Market Shares of Women's Health Apps, by Age Group, 2022
Figure 31 : European Market Shares of Women's Health Apps, by Type of Service, 2022
Figure 32 : APAC Market Shares of Women's Health Apps, by Application, 2022
Figure 33 : APAC Market Shares of Women's Health Apps, by Type of Device, 2022
Figure 34 : APAC Market Shares of Women's Health Apps, by Age Group, 2022
Figure 35 : APAC Market Shares of Women's Health Apps, by Type of Service, 2022
Figure 36 : RoW Market Shares of Women's Health Apps, by Application, 2022
Figure 37 : RoW Market Shares of Women's Health Apps, by Type of Device, 2022
Figure 38 : RoW Market Shares of Women's Health Apps, by Age Group, 2022
Figure 39 : RoW Market Shares of Women's Health Apps, by Type of Service, 2022
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