MMS Market Research Reports

The MMS (Multimedia Messaging Service) is emerging as a lucrative business and developed hugely over the time. This is the non-voice mobile services turned a media darling globally and left SMS services far behind in the messaging services race. The services provides not only from person to person but also from companies to its end customers. The MMS services are not limited to text messaging, but can send pictures, audio and video clippings as well. The services is followed by many media companies including print and broadcast, to present news, entertainment and advertising. The services when compared to social networking sites such as Facebook, MySpace, Twitter, Flickr recorded three times audience.

The market is growing enormously faster than SMS text messaging. The trends in mobile messaging services includes SMS, MMS, mobile email, and mobile IM. MMS services which is available from GPRS networks recorded million of users worldwide and expected to bring new expectations in th...
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The MMS (Multimedia Messaging Service) is emerging as a lucrative business and developed hugely over the time. This is the non-voice mobile services turned a media darling globally and left SMS services far behind in the messaging services race. The services provides not only from person to person but also from companies to its end customers. The MMS services are not limited to text messaging, but can send pictures, audio and video clippings as well. The services is followed by many media companies including print and broadcast, to present news, entertainment and advertising. The services when compared to social networking sites such as Facebook, MySpace, Twitter, Flickr recorded three times audience.

The market is growing enormously faster than SMS text messaging. The trends in mobile messaging services includes SMS, MMS, mobile email, and mobile IM. MMS services which is available from GPRS networks recorded million of users worldwide and expected to bring new expectations in the qualities of telecommunication sector. The MMS messaging services experienced number of setbacks such as lack of interoperability between handsets, lack of supporting service, ease of use, low interconnectivity between networks.The MMS services is more active than SMS text messaging, FM radio, newspapers, cable TV and satellite services, personal computers and internet.

The largest market for MMS services is Asia due to high China Mobile operator than US mobile phone user. China is the largest market using MMS services. China market provides multi-media capable service such as news, entertainment, soap opera updates, movie trailers, discount coupons, etc. The country uses MMS services to share photoes and visual clippings from China Mobile network, more than the social networking site.USA, also emerging as the next biggest market followed by Asia. The MMS traffic is recorded double in recent years and fond of MMS messaging among users is grew rapidly.
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