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Programmatic marketing/advertising can be confusing, especially for an outsider or someone new to the channel. However, it is growing significantly and considered to be the future of online advertising. Therefore, it is important to have an understanding, even if brief, of Programmatic Buying, Selling and Advertising.
According to our (Global Info Research) latest study, the global Programmatic Marketing & Advertising market size was valued at USD million in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
This report is a detailed and comprehensive analysis for global Programmatic Marketing & Advertising market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.
Key Features:
Global Programmatic Marketing & Advertising market size and forecasts, in consumption value ($ Million), 2018-2029
Global Programmatic Marketing & Advertising market size and forecasts by region and country, in consumption value ($ Million), 2018-2029
Global Programmatic Marketing & Advertising market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029
Global Programmatic Marketing & Advertising market shares of main players, in revenue ($ Million), 2018-2023
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Programmatic Marketing & Advertising
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Programmatic Marketing & Advertising market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include FACEBOOK BUSINESS, ADWORDS, WORDSTREAM, SIZMEK and MARIN SOFTWARE, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.
Market segmentation
Programmatic Marketing & Advertising market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
- Cloud based
- On Premise
Market segment by Application
- Retail
- Recreation
- Banking
- Transportation
- Other
Market segment by players, this report covers
- FACEBOOK BUSINESS
- ADWORDS
- WORDSTREAM
- SIZMEK
- MARIN SOFTWARE
- DATAXU
- Yahoo Gemini
- MediaMath
- Adobe Media Optimizer
- Quantcast Advertise
- Choozle
- Acquisio
- The Trade Desk
- Flashtalking
Market segment by regions, regional analysis covers
- North America (United States, Canada, and Mexico)
- Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
- Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
- South America (Brazil, Argentina and Rest of South America)
- Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Programmatic Marketing & Advertising product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Programmatic Marketing & Advertising, with revenue, gross margin and global market share of Programmatic Marketing & Advertising from 2018 to 2023.
Chapter 3, the Programmatic Marketing & Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Programmatic Marketing & Advertising market forecast, by regions, type and application, with consumption value, from 2024 to 2029.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War
Chapter 12, the key raw materials and key suppliers, and industry chain of Programmatic Marketing & Advertising.
Chapter 13, to describe Programmatic Marketing & Advertising research findings and conclusion.