Global In-App Advertising Industry Research Report, Growth Trends and Competitive Analysis 2022-2028

Global In-App Advertising Industry Research Report, Growth Trends and Competitive Analysis 2022-2028

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global In-App Advertising Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
1.2.2 Standard Banner Ads
1.2.3 Interstitial Ads
1.2.4 Hyper-local Targeted Ads
1.2.5 Rich Media Ads
1.2.6 Video Ads
1.2.7 Native Ads
1.3 Market by Application
1.3.1 Global In-App Advertising Market Growth Rate by Application: 2017 VS 2021 VS 2028
1.3.2 Messaging
1.3.3 Online Shopping
1.3.4 Ticketing
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
2 Market Perspective
2.1 Global In-App Advertising Market Size (2017-2028)
2.2 In-App Advertising Market Size across Key Geographies Worldwide: 2017 VS 2021 VS 2028
2.3 Global In-App Advertising Market Size by Region (2017-2022)
2.4 Global In-App Advertising Market Size Forecast by Region (2023-2028)
2.5 Global Top In-App Advertising Countries Ranking by Market Size
3 In-App Advertising Competitive by Company
3.1 Global In-App Advertising Revenue by Players
3.1.1 Global In-App Advertising Revenue by Players (2017-2022)
3.1.2 Global In-App Advertising Market Share by Players (2017-2022)
3.2 Global In-App Advertising Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company Covered: Ranking by In-App Advertising Revenue
3.4 Global In-App Advertising Market Concentration Ratio
3.4.1 Global In-App Advertising Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by In-App Advertising Revenue in 2021
3.5 Global In-App Advertising Key Players Head office and Area Served
3.6 Key Players In-App Advertising Product Solution and Service
3.7 Date of Enter into In-App Advertising Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Global In-App Advertising Breakdown Data by Type
4.1 Global In-App Advertising Historic Revenue by Type (2017-2022)
4.2 Global In-App Advertising Forecasted Revenue by Type (2023-2028)
5 Global In-App Advertising Breakdown Data by Application
5.1 Global In-App Advertising Historic Market Size by Application (2017-2022)
5.2 Global In-App Advertising Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America In-App Advertising Revenue by Company (2020-2022)
6.2 North America In-App Advertising Revenue by Type (2017-2028)
6.3 North America In-App Advertising Revenue by Application (2017-2028)
6.4 North America In-App Advertising Revenue by Country (2017-2028)
6.4.1 U.S.
6.4.2 Canada
7 Europe
7.1 Europe In-App Advertising Revenue by Company (2020-2022)
7.2 Europe In-App Advertising Revenue by Type (2017-2028)
7.3 Europe In-App Advertising Revenue by Application (2017-2028)
7.4 Europe In-App Advertising Revenue by Country (2017-2028)
7.4.1 Germany
7.4.2 France
7.4.3 U.K.
7.4.4 Italy
7.4.5 Russia
8 Asia Pacific
8.1 Asia Pacific In-App Advertising Revenue by Company (2020-2022)
8.2 Asia Pacific In-App Advertising Revenue by Type (2017-2028)
8.3 Asia Pacific In-App Advertising Revenue by Application (2017-2028)
8.4 Asia Pacific In-App Advertising Revenue by Region (2017-2028)
8.4.1 China
8.4.2 Japan
8.4.3 South Korea
8.4.4 India
8.4.5 Australia
8.4.6 Taiwan
8.4.7 Indonesia
8.4.8 Thailand
8.4.9 Malaysia
8.4.10 Philippines
8.4.11 Vietnam
9 Latin America
9.1 Latin America In-App Advertising Revenue by Company (2020-2022)
9.2 Latin America In-App Advertising Revenue by Type (2017-2028)
9.3 Latin America In-App Advertising Revenue by Application (2017-2028)
9.4 Latin America In-App Advertising Revenue by Country (2017-2028)
9.4.1 Mexico
9.4.2 Brazil
9.4.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa In-App Advertising Revenue by Company (2020-2022)
10.2 Middle East and Africa In-App Advertising Revenue by Type (2017-2028)
10.3 Middle East and Africa In-App Advertising Revenue by Application (2017-2028)
10.4 Middle East and Africa In-App Advertising Revenue by Country (2017-2028)
10.4.1 Turkey
10.4.2 Saudi Arabia
10.4.3 U.A.E
11 Company Profiles
11.1 Chartboost
11.1.1 Chartboost Company Details
11.1.2 Chartboost Business Overview
11.1.3 Chartboost In-App Advertising Products and Services
11.1.4 Chartboost In-App Advertising Revenue in In-App Advertising Business (2017-2022)
11.1.5 Chartboost In-App Advertising SWOT Analysis
11.1.6 Chartboost Recent Developments
11.2 Flurry
11.2.1 Flurry Company Details
11.2.2 Flurry Business Overview
11.2.3 Flurry In-App Advertising Products and Services
11.2.4 Flurry In-App Advertising Revenue in In-App Advertising Business (2017-2022)
11.2.5 Flurry In-App Advertising SWOT Analysis
11.2.6 Flurry Recent Developments
11.3 Inmobi
11.3.1 Inmobi Company Details
11.3.2 Inmobi Business Overview
11.3.3 Inmobi In-App Advertising Products and Services
11.3.4 Inmobi In-App Advertising Revenue in In-App Advertising Business (2017-2022)
11.3.5 Inmobi In-App Advertising SWOT Analysis
11.3.6 Inmobi Recent Developments
11.4 Millennial media
11.4.1 Millennial media Company Details
11.4.2 Millennial media Business Overview
11.4.3 Millennial media In-App Advertising Products and Services
11.4.4 Millennial media In-App Advertising Revenue in In-App Advertising Business (2017-2022)
11.4.5 Millennial media In-App Advertising SWOT Analysis
11.4.6 Millennial media Recent Developments
11.5 Mopub
11.5.1 Mopub Company Details
11.5.2 Mopub Business Overview
11.5.3 Mopub In-App Advertising Products and Services
11.5.4 Mopub In-App Advertising Revenue in In-App Advertising Business (2017-2022)
11.5.5 Mopub In-App Advertising SWOT Analysis
11.5.6 Mopub Recent Developments
12 In-App Advertising Market Dynamics
12.1 In-App Advertising Market Trends
12.2 In-App Advertising Market Drivers
12.3 In-App Advertising Market Challenges
12.4 In-App Advertising Market Restraints
13 Research Findings and Conclusion
14 Appendix
14.1 Research Methodology
14.1.1 Methodology/Research Approach
14.1.2 Data Source
14.2 Author Details
List of Tables
Table 1. Global In-App Advertising Market Size Growth Rate by Type (US$ Million), 2017 VS 2021 VS 2028
Table 2. Key Players of Standard Banner Ads
Table 3. Key Players of Interstitial Ads
Table 4. Key Players of Hyper-local Targeted Ads
Table 5. Key Players of Rich Media Ads
Table 6. Key Players of Video Ads
Table 7. Key Players of Native Ads
Table 8. Global In-App Advertising Market Size Growth Rate by Application (US$ Million), 2017 VS 2021 VS 2028
Table 9. Global In-App Advertising Market Size (US$ Million) by Region: 2017 VS 2021 VS 2028
Table 10. Global In-App Advertising Revenue by Region (2017-2022) & (US$ Million)
Table 11. Global In-App Advertising Revenue Market Share by Region (2017-2022)
Table 12. Global In-App Advertising Revenue by Players (2017-2022) & (US$ Million)
Table 13. Global In-App Advertising Market Share by Players (2017-2022)
Table 14. Global Top In-App Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in In-App Advertising as of 2021)
Table 15. Ranking of Global Top In-App Advertising Companies by Revenue (US$ Million) in 2021
Table 16. Global 5 Largest Players Market Share by In-App Advertising Revenue (CR5 and HHI) & (2017-2022)
Table 17. Key Players Headquarters and Area Served
Table 18. Key Players In-App Advertising Product Solution and Service
Table 19. Date of Key Manufacturers Enter into In-App Advertising Market
Table 20. Mergers & Acquisitions, Expansion Plans
Table 21. Global In-App Advertising Market Size by Type (2017-2022) & (US$ Million)
Table 22. Global In-App Advertising Revenue Market Share by Type (2017-2022)
Table 23. Global In-App Advertising Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 24. Global In-App Advertising Revenue Market Share by Type (2023-2028)
Table 25. Global In-App Advertising Market Size by Application (2017-2022) & (US$ Million)
Table 26. Global In-App Advertising Revenue Market Share by Application (2017-2022)
Table 27. Global In-App Advertising Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 28. Global In-App Advertising Revenue Market Share by Application (2023-2028)
Table 29. North America In-App Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 30. North America In-App Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 31. North America In-App Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 32. North America In-App Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 33. North America In-App Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 34. North America In-App Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 35. North America In-App Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 36. Europe In-App Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 37. Europe In-App Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 38. Europe In-App Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 39. Europe In-App Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 40. Europe In-App Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 41. Europe In-App Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 42. Europe In-App Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 43. Asia Pacific In-App Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 44. Asia Pacific In-App Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 45. Asia Pacific In-App Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 46. Asia Pacific In-App Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 47. Asia Pacific In-App Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 48. Asia Pacific In-App Advertising Revenue by Region (2017-2022) & (US$ Million)
Table 49. Asia Pacific In-App Advertising Revenue by Region (2023-2028) & (US$ Million)
Table 50. Latin America In-App Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 51. Latin America In-App Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 52. Latin America In-App Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 53. Latin America In-App Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 54. Latin America In-App Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 55. Latin America In-App Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 56. Latin America In-App Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 57. Middle East and Africa In-App Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 58. Middle East and Africa In-App Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 59. Middle East and Africa In-App Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 60. Middle East and Africa In-App Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 61. Middle East and Africa In-App Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 62. Middle East and Africa In-App Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 63. Middle East and Africa In-App Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 64. Chartboost Company Details
Table 65. Chartboost Business Overview
Table 66. Chartboost In-App Advertising Product and Services
Table 67. Chartboost In-App Advertising Revenue in In-App Advertising Business (2017-2022) & (US$ Million)
Table 68. Chartboost In-App Advertising SWOT Analysis
Table 69. Chartboost Recent Developments
Table 70. Flurry Company Details
Table 71. Flurry Business Overview
Table 72. Flurry In-App Advertising Product and Services
Table 73. Flurry In-App Advertising Revenue in In-App Advertising Business (2017-2022) & (US$ Million)
Table 74. Flurry In-App Advertising SWOT Analysis
Table 75. Flurry Recent Developments
Table 76. Inmobi Company Details
Table 77. Inmobi Business Overview
Table 78. Inmobi In-App Advertising Product and Services
Table 79. Inmobi In-App Advertising Revenue in In-App Advertising Business (2017-2022) & (US$ Million)
Table 80. Inmobi In-App Advertising SWOT Analysis
Table 81. Inmobi Recent Developments
Table 82. Millennial media Company Details
Table 83. Millennial media Business Overview
Table 84. Millennial media In-App Advertising Product and Services
Table 85. Millennial media In-App Advertising Revenue in In-App Advertising Business (2017-2022) & (US$ Million)
Table 86. Millennial media In-App Advertising SWOT Analysis
Table 87. Millennial media Recent Developments
Table 88. Mopub Company Details
Table 89. Mopub Business Overview
Table 90. Mopub In-App Advertising Product and Services
Table 91. Mopub In-App Advertising Revenue in In-App Advertising Business (2017-2022) & (US$ Million)
Table 92. Mopub In-App Advertising SWOT Analysis
Table 93. Mopub Recent Developments
Table 94. In-App Advertising Market Trends
Table 95. In-App Advertising Market Drivers
Table 96. In-App Advertising Market Challenges
Table 97. In-App Advertising Market Restraints
Table 98. Research Programs/Design for This Report
Table 99. Key Data Information from Secondary Sources
Table 100. Key Data Information from Primary Sources
List of Figures
Figure 1. Global In-App Advertising Sales Market Share by Type: 2021 VS 2028
Figure 2. Standard Banner Ads Features
Figure 3. Interstitial Ads Features
Figure 4. Hyper-local Targeted Ads Features
Figure 5. Rich Media Ads Features
Figure 6. Video Ads Features
Figure 7. Native Ads Features
Figure 8. Global In-App Advertising Sales Market Share by Application: 2021 VS 2028
Figure 9. Messaging Case Studies
Figure 10. Online Shopping Case Studies
Figure 11. Ticketing Case Studies
Figure 12. Others Case Studies
Figure 13. In-App Advertising Report Years Considered
Figure 14. Global In-App Advertising Revenue, (US$ Million), 2017 VS 2021 VS 2028
Figure 15. Global In-App Advertising Market Size 2017-2028 (US$ Million)
Figure 16. Global In-App Advertising Market Size Market Share by Region: 2021 VS 2028
Figure 17. Global In-App Advertising Revenue Market Share by Region in 2017 VS 2022
Figure 18. Global Top 10 In-App Advertising Countries Ranking by Market Size (US$ Million) in 2021
Figure 19. Global In-App Advertising Market Share by Players in 2021
Figure 20. Global Top In-App Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in In-App Advertising as of 2021)
Figure 21. The Top 10 and 5 Players Market Share by In-App Advertising Revenue in 2021
Figure 22. North America In-App Advertising Revenue Market Share by Company in 2021
Figure 23. North America In-App Advertising Revenue Market Share by Type (2017-2028)
Figure 24. North America In-App Advertising Revenue Market Share by Application (2017-2028)
Figure 25. North America In-App Advertising Revenue Share by Country (2017-2028)
Figure 26. U.S. In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 27. Canada In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 28. Europe In-App Advertising Revenue Market Share by Company in 2021
Figure 29. Europe In-App Advertising Revenue Market Share by Type (2017-2028)
Figure 30. Europe In-App Advertising Revenue Market Share by Application (2017-2028)
Figure 31. Europe In-App Advertising Revenue Share by Country (2017-2028)
Figure 32. Germany In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 33. France In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 34. U.K. In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 35. Italy In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 36. Russia In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 37. Asia Pacific In-App Advertising Revenue Market Share by Company in 2021
Figure 38. Asia Pacific In-App Advertising Revenue Market Share by Type (2017-2028)
Figure 39. Asia Pacific In-App Advertising Revenue Market Share by Application (2017-2028)
Figure 40. Asia Pacific In-App Advertising Revenue Share by Region (2017-2028)
Figure 41. China In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 42. Japan In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 43. South Korea In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 44. India In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 45. Australia In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 46. Taiwan In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 47. Indonesia In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 48. Thailand In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 49. Malaysia In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 50. Philippines In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 51. Vietnam In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 52. Latin America In-App Advertising Revenue Market Share by Company in 2021
Figure 53. Latin America In-App Advertising Revenue Market Share by Type (2017-2028)
Figure 54. Latin America In-App Advertising Revenue Market Share by Application (2017-2028)
Figure 55. Latin America In-App Advertising Revenue Share by Country (2017-2028)
Figure 56. Mexico In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 57. Brazil In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 58. Argentina In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 59. Middle East and Africa In-App Advertising Revenue Market Share by Company in 2021
Figure 60. Middle East and Africa In-App Advertising Revenue Market Share by Type (2017-2028)
Figure 61. Middle East and Africa In-App Advertising Revenue Market Share by Application (2017-2028)
Figure 62. Middle East and Africa In-App Advertising Revenue Share by Country (2017-2028)
Figure 63. Turkey In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 64. Saudi Arabia In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 65. U.A.E In-App Advertising Revenue (2017-2028) & (US$ Million)
Figure 66. Chartboost Revenue Growth Rate in In-App Advertising Business (2017-2022)
Figure 67. Flurry Revenue Growth Rate in In-App Advertising Business (2017-2022)
Figure 68. Inmobi Revenue Growth Rate in In-App Advertising Business (2017-2022)
Figure 69. Millennial media Revenue Growth Rate in In-App Advertising Business (2017-2022)
Figure 70. Mopub Revenue Growth Rate in In-App Advertising Business (2017-2022)
Figure 71. Bottom-up and Top-down Approaches for This Report
Figure 72. Data Triangulation
Figure 73. Key Executives Interviewed

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