Global and United States Online Search Ad Market Size, Status and Forecast 2020-2026
Table of Contents1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Online Search Ad Market Size Growth Rate by Type: 2020 VS 2026
1.2.2 Display Ads
1.2.3 Social Media Ads
1.2.4 Search Engine Marketing (SEM)
1.2.5 Native Advertising
1.2.6 Remarketing/Retargeting
1.2.7 Video Ads
1.2.8 Email Marketing
1.3 Market by Application
1.3.1 Global Online Search Ad Market Share by Application: 2020 VS 2026
1.3.2 Smartphone
1.3.3 PC
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Online Search Ad Market Perspective (2015-2026)
2.2 Global Online Search Ad Growth Trends by Regions
2.2.1 Online Search Ad Market Size by Regions: 2015 VS 2020 VS 2026
2.2.2 Online Search Ad Historic Market Share by Regions (2015-2020)
2.2.3 Online Search Ad Forecasted Market Size by Regions (2021-2026)
2.3 Industry Trends and Growth Strategy
2.3.1 Market Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Online Search Ad Players by Market Size
3.1.1 Global Top Online Search Ad Players by Revenue (2015-2020)
3.1.2 Global Online Search Ad Revenue Market Share by Players (2015-2020)
3.2 Global Online Search Ad Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.3 Players Covered: Ranking by Online Search Ad Revenue
3.4 Global Online Search Ad Market Concentration Ratio
3.4.1 Global Online Search Ad Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Online Search Ad Revenue in 2019
3.5 Key Players Online Search Ad Area Served
3.6 Key Players Online Search Ad Product Solution and Service
3.7 Date of Enter into Online Search Ad Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Online Search Ad Breakdown Data by Type (2015-2026)
4.1 Global Online Search Ad Historic Market Size by Type (2015-2020)
4.2 Global Online Search Ad Forecasted Market Size by Type (2021-2026)
5 Online Search Ad Breakdown Data by Application (2015-2026)
5.1 Global Online Search Ad Historic Market Size by Application (2015-2020)
5.2 Global Online Search Ad Forecasted Market Size by Application (2021-2026)
6 North America
6.1 North America Online Search Ad Market Size (2015-2026)
6.2 North America Online Search Ad Market Size by Type (2015-2020)
6.3 North America Online Search Ad Market Size by Application (2015-2020)
6.4 North America Online Search Ad Market Size by Country (2015-2020)
6.4.1 United States
6.4.2 Canada
7 Europe
7.1 Europe Online Search Ad Market Size (2015-2026)
7.2 Europe Online Search Ad Market Size by Type (2015-2020)
7.3 Europe Online Search Ad Market Size by Application (2015-2020)
7.4 Europe Online Search Ad Market Size by Country (2015-2020)
7.4.1 Germany
7.4.2 France
7.4.3 U.K.
7.4.4 Italy
7.4.5 Russia
7.4.6 Nordic
7.4.7 Rest of Europe
8 China
8.1 China Online Search Ad Market Size (2015-2026)
8.2 China Online Search Ad Market Size by Type (2015-2020)
8.3 China Online Search Ad Market Size by Application (2015-2020)
8.4 China Online Search Ad Market Size by Region (2015-2020)
8.4.1 China
8.4.2 Japan
8.4.3 South Korea
8.4.4 Southeast Asia
8.4.5 India
8.4.6 Australia
8.4.7 Rest of Asia-Pacific
9 Japan
9.1 Japan Online Search Ad Market Size (2015-2026)
9.2 Japan Online Search Ad Market Size by Type (2015-2020)
9.3 Japan Online Search Ad Market Size by Application (2015-2020)
9.4 Japan Online Search Ad Market Size by Country (2015-2020)
9.4.1 Mexico
9.4.2 Brazil
10 Southeast Asia
10.1 Southeast Asia Online Search Ad Market Size (2015-2026)
10.2 Southeast Asia Online Search Ad Market Size by Type (2015-2020)
10.3 Southeast Asia Online Search Ad Market Size by Application (2015-2020)
10.4 Southeast Asia Online Search Ad Market Size by Country (2015-2020)
10.4.1 Turkey
10.4.2 Saudi Arabia
10.4.3 UAE
10.4.4 Rest of Middle East & Africa
11 Key Players Profiles
11.1 Amazon.Com, Inc.
11.1.1 Amazon.Com, Inc. Company Details
11.1.2 Amazon.Com, Inc. Business Overview
11.1.3 Amazon.Com, Inc. Online Search Ad Introduction
11.1.4 Amazon.Com, Inc. Revenue in Online Search Ad Business (2015-2020))
11.1.5 Amazon.Com, Inc. Recent Development
11.2 Aol, Inc.
11.2.1 Aol, Inc. Company Details
11.2.2 Aol, Inc. Business Overview
11.2.3 Aol, Inc. Online Search Ad Introduction
11.2.4 Aol, Inc. Revenue in Online Search Ad Business (2015-2020)
11.2.5 Aol, Inc. Recent Development
11.3 Baidu
11.3.1 Baidu Company Details
11.3.2 Baidu Business Overview
11.3.3 Baidu Online Search Ad Introduction
11.3.4 Baidu Revenue in Online Search Ad Business (2015-2020)
11.3.5 Baidu Recent Development
11.4 Facebook
11.4.1 Facebook Company Details
11.4.2 Facebook Business Overview
11.4.3 Facebook Online Search Ad Introduction
11.4.4 Facebook Revenue in Online Search Ad Business (2015-2020)
11.4.5 Facebook Recent Development
11.5 Google
11.5.1 Google Company Details
11.5.2 Google Business Overview
11.5.3 Google Online Search Ad Introduction
11.5.4 Google Revenue in Online Search Ad Business (2015-2020)
11.5.5 Google Recent Development
11.6 IAC
11.6.1 IAC Company Details
11.6.2 IAC Business Overview
11.6.3 IAC Online Search Ad Introduction
11.6.4 IAC Revenue in Online Search Ad Business (2015-2020)
11.6.5 IAC Recent Development
11.7 Linkedin
11.7.1 Linkedin Company Details
11.7.2 Linkedin Business Overview
11.7.3 Linkedin Online Search Ad Introduction
11.7.4 Linkedin Revenue in Online Search Ad Business (2015-2020)
11.7.5 Linkedin Recent Development
11.8 Microsoft
11.8.1 Microsoft Company Details
11.8.2 Microsoft Business Overview
11.8.3 Microsoft Online Search Ad Introduction
11.8.4 Microsoft Revenue in Online Search Ad Business (2015-2020)
11.8.5 Microsoft Recent Development
11.9 Twitter
11.9.1 Twitter Company Details
11.9.2 Twitter Business Overview
11.9.3 Twitter Online Search Ad Introduction
11.9.4 Twitter Revenue in Online Search Ad Business (2015-2020)
11.9.5 Twitter Recent Development
11.10 Yahoo
11.10.1 Yahoo Company Details
11.10.2 Yahoo Business Overview
11.10.3 Yahoo Online Search Ad Introduction
11.10.4 Yahoo Revenue in Online Search Ad Business (2015-2020)
11.10.5 Yahoo Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of TablesTable 1. Global Online Search Ad Market Size Growth Rate by Type (US$ Million): 2020 VS 2026
Table 3. Key Players of Display Ads
Table 4. Key Players of Social Media Ads
Table 5. Key Players of Search Engine Marketing (SEM)
Table 6. Key Players of Native Advertising
Table 7. Key Players of Remarketing/Retargeting
Table 8. Key Players of Video Ads
Table 9. Key Players of Email Marketing
Table 10. Global Online Search Ad Market Size Growth by Application (US$ Million): 2020 VS 2026
Table 11. Global Online Search Ad Market Size by Regions (US$ Million): 2020 VS 2026
Table 12. Global Online Search Ad Market Size by Regions (2015-2020) (US$ Million)
Table 13. Global Online Search Ad Market Share by Regions (2015-2020)
Table 14. Global Online Search Ad Forecasted Market Size by Regions (2021-2026) (US$ Million)
Table 15. Global Online Search Ad Market Share by Regions (2021-2026)
Table 16. Online Search Ad Market Market Trends
Table 17. Online Search Ad Market Drivers
Table 18. Online Search Ad Market Challenges
Table 19. Online Search Ad Market Restraints
Table 20. Global Online Search Ad Revenue by Players (2015-2020) (US$ Million)
Table 21. Global Online Search Ad Market Share by Players (2015-2020)
Table 22. Global Top Online Search Ad Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Online Search Ad as of 2019)
Table 23. Global Online Search Ad by Players Market Concentration Ratio (CR5 and HHI)
Table 24. Key Players Headquarters and Area Served
Table 25. Key Players Online Search Ad Product Solution and Service
Table 26. Mergers & Acquisitions, Expansion Plans
Table 27. Global Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 28. Global Online Search Ad Market Size Share by Type (2015-2020)
Table 29. Global Online Search Ad Revenue Market Share by Type (2021-2026)
Table 30. Global Online Search Ad Market Size Share by Application (2015-2020)
Table 31. Global Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 32. Global Online Search Ad Market Size Share by Application (2021-2026)
Table 33. North America Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 34. North America Online Search Ad Market Share by Type (2015-2020)
Table 35. North America Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 36. North America Online Search Ad Market Share by Application (2015-2020)
Table 37. North America Online Search Ad Market Size by Country (US$ Million) (2015-2020)
Table 38. North America Online Search Ad Market Share by Country (2015-2020)
Table 39. Europe Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 40. Europe Online Search Ad Market Share by Type (2015-2020)
Table 41. Europe Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 42. Europe Online Search Ad Market Share by Application (2015-2020)
Table 43. Europe Online Search Ad Market Size by Country (US$ Million) (2015-2020)
Table 44. Europe Online Search Ad Market Share by Country (2015-2020)
Table 45. China Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 46. China Online Search Ad Market Share by Type (2015-2020)
Table 47. China Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 48. China Online Search Ad Market Share by Application (2015-2020)
Table 49. China Online Search Ad Market Size by Region (US$ Million) (2015-2020)
Table 50. China Online Search Ad Market Share by Region (2015-2020)
Table 51. Japan Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 52. Japan Online Search Ad Market Share by Type (2015-2020)
Table 53. Japan Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 54. Japan Online Search Ad Market Share by Application (2015-2020)
Table 55. Japan Online Search Ad Market Size by Country (US$ Million) (2015-2020)
Table 56. Japan Online Search Ad Market Share by Country (2015-2020)
Table 57. Southeast Asia Online Search Ad Market Size by Type (2015-2020) (US$ Million)
Table 58. Southeast Asia Online Search Ad Market Share by Type (2015-2020)
Table 59. Southeast Asia Online Search Ad Market Size by Application (2015-2020) (US$ Million)
Table 60. Southeast Asia Online Search Ad Market Share by Application (2015-2020)
Table 61. Southeast Asia Online Search Ad Market Size by Country (US$ Million) (2015-2020)
Table 62. Southeast Asia Online Search Ad Market Share by Country (2015-2020)
Table 63. Amazon.Com, Inc. Company Details
Table 64. Amazon.Com, Inc. Business Overview
Table 65. Amazon.Com, Inc. Product
Table 66. Amazon.Com, Inc. Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 67. Amazon.Com, Inc. Recent Development
Table 68. Aol, Inc. Company Details
Table 69. Aol, Inc. Business Overview
Table 70. Aol, Inc. Product
Table 71. Aol, Inc. Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 72. Aol, Inc. Recent Development
Table 73. Baidu Company Details
Table 74. Baidu Business Overview
Table 75. Baidu Product
Table 76. Baidu Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 77. Baidu Recent Development
Table 78. Facebook Company Details
Table 79. Facebook Business Overview
Table 80. Facebook Product
Table 81. Facebook Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 82. Facebook Recent Development
Table 83. Google Company Details
Table 84. Google Business Overview
Table 85. Google Product
Table 86. Google Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 87. Google Recent Development
Table 88. IAC Company Details
Table 89. IAC Business Overview
Table 90. IAC Product
Table 91. IAC Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 92. IAC Recent Development
Table 93. Linkedin Company Details
Table 94. Linkedin Business Overview
Table 95. Linkedin Product
Table 96. Linkedin Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 97. Linkedin Recent Development
Table 98. Microsoft Business Overview
Table 99. Microsoft Product
Table 100. Microsoft Company Details
Table 101. Microsoft Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 102. Microsoft Recent Development
Table 103. Twitter Company Details
Table 104. Twitter Business Overview
Table 105. Twitter Product
Table 106. Twitter Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 107. Twitter Recent Development
Table 108. Yahoo Company Details
Table 109. Yahoo Business Overview
Table 110. Yahoo Product
Table 111. Yahoo Revenue in Online Search Ad Business (2015-2020) (US$ Million)
Table 112. Yahoo Recent Development
Table 113. Research Programs/Design for This Report
Table 114. Key Data Information from Secondary Sources
Table 115. Key Data Information from Primary Sources
List of FiguresFigure 1. Global Online Search Ad Market Share by Type: 2020 VS 2026
Figure 2. Display Ads Features
Figure 3. Social Media Ads Features
Figure 4. Search Engine Marketing (SEM) Features
Figure 5. Native Advertising Features
Figure 6. Remarketing/Retargeting Features
Figure 7. Video Ads Features
Figure 8. Email Marketing Features
Figure 9. Global Online Search Ad Market Share by Application: 2020 VS 2026
Figure 10. Smartphone Case Studies
Figure 11. PC Case Studies
Figure 12. Online Search Ad Report Years Considered
Figure 13. Global Online Search Ad Market Size (US$ Million), YoY Growth 2015-2026
Figure 14. Global Online Search Ad Market Share by Regions: 2020 VS 2026
Figure 15. Global Online Search Ad Market Share by Regions (2021-2026)
Figure 16. Global Online Search Ad Market Share by Players in 2019
Figure 17. Global Top Online Search Ad Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Online Search Ad as of 2019
Figure 18. The Top 10 and 5 Players Market Share by Online Search Ad Revenue in 2019
Figure 19. North America Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 20. United States Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 21. Canada Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 22. Europe Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 23. Germany Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 24. France Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 25. U.K. Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 26. Italy Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 27. Russia Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 28. Nordic Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 29. Rest of Europe Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 30. Asia-Pacific Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 31. China Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 32. Japan Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 33. South Korea Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 34. Southeast Asia Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 35. India Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 36. Australia Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 37. Rest of Asia-Pacific Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 38. Latin America Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 39. Mexico Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 40. Brazil Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 41. Middle East & Africa Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 42. Turkey Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 43. Saudi Arabia Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 44. UAE Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 45. Rest of Middle East & Africa Online Search Ad Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 46. Amazon.Com, Inc. Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 47. Aol, Inc. Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 48. Baidu Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 49. Facebook Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 50. Google Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 51. IAC Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 52. Linkedin Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 53. Microsoft Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 54. Twitter Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 55. Yahoo Revenue Growth Rate in Online Search Ad Business (2015-2020)
Figure 56. Bottom-up and Top-down Approaches for This Report
Figure 57. Data Triangulation
Figure 58. Key Executives Interviewed