Internet Advertising Market - Global Outlook and Forecast 2022-2028

Publisher Name :
Date: 13-Jan-2022
No. of pages: 110

Online advertising, also called online or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

Online advertising is a marketing strategy that involves the use of the Internet as a medium to obtain website traffic and target and deliver marketing messages to the right customers. Online advertising is geared toward defining markets through unique and useful applications.

This report contains market size and forecasts of Internet Advertising in Global, including the following market information:

Global Internet Advertising Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Internet Advertising market was valued at 298290 million in 2021 and is projected to reach US$ 638450 million by 2028, at a CAGR of 11.5% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Search Ads Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Internet Advertising include Alphabet, Facebook, Baidu, Yahoo! Inc, Microsoft, Alibaba, Tencent, Twitter and Aol(Verizon Communications), etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Internet Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Internet Advertising Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Internet Advertising Market Segment Percentages, by Type, 2021 (%)

- Search Ads

- Mobile Ads

- Banner Ads

- Classified Ads

- Digital Video Ads

- Others

Global Internet Advertising Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Internet Advertising Market Segment Percentages, by Application, 2021 (%)

- Retail

- Automotive

- Entertainment

- Financial Services

- Telecom

- Consumer Goods

- Others

Global Internet Advertising Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Internet Advertising Market Segment Percentages, By Region and Country, 2021 (%)

- North America

- - US

- - Canada

- - Mexico

- Europe

- - Germany

- - France

- - U.K.

- - Italy

- - Russia

- - Nordic Countries

- - Benelux

- - Rest of Europe

- Asia

- - China

- - Japan

- - South Korea

- - Southeast Asia

- - India

- - Rest of Asia

- South America

- - Brazil

- - Argentina

- - Rest of South America

- Middle East & Africa

- - Turkey

- - Israel

- - Saudi Arabia

- - UAE

- - Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Internet Advertising revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Internet Advertising revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

- Alphabet

- Facebook

- Baidu

- Yahoo! Inc

- Microsoft

- Alibaba

- Tencent

- Twitter

- Aol(Verizon Communications)

- eBay

- Linkedin

- Amazon

- IAC

- Soho

- Pandora

Internet Advertising Market - Global Outlook and Forecast 2022-2028

Table of Contents

1 Introduction to Research & Analysis Reports
1.1 Internet Advertising Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Internet Advertising Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Internet Advertising Overall Market Size
2.1 Global Internet Advertising Market Size: 2021 VS 2028
2.2 Global Internet Advertising Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Internet Advertising Players in Global Market
3.2 Top Global Internet Advertising Companies Ranked by Revenue
3.3 Global Internet Advertising Revenue by Companies
3.4 Top 3 and Top 5 Internet Advertising Companies in Global Market, by Revenue in 2021
3.5 Global Companies Internet Advertising Product Type
3.6 Tier 1, Tier 2 and Tier 3 Internet Advertising Players in Global Market
3.6.1 List of Global Tier 1 Internet Advertising Companies
3.6.2 List of Global Tier 2 and Tier 3 Internet Advertising Companies
4 Market Sights by Product
4.1 Overview
4.1.1 by Type - Global Internet Advertising Market Size Markets, 2021 & 2028
4.1.2 Search Ads
4.1.3 Mobile Ads
4.1.4 Banner Ads
4.1.5 Classified Ads
4.1.6 Digital Video Ads
4.1.7 Others
4.2 By Type - Global Internet Advertising Revenue & Forecasts
4.2.1 By Type - Global Internet Advertising Revenue, 2017-2022
4.2.2 By Type - Global Internet Advertising Revenue, 2023-2028
4.2.3 By Type - Global Internet Advertising Revenue Market Share, 2017-2028
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Internet Advertising Market Size, 2021 & 2028
5.1.2 Retail
5.1.3 Automotive
5.1.4 Entertainment
5.1.5 Financial Services
5.1.6 Telecom
5.1.7 Consumer Goods
5.1.8 Others
5.2 By Application - Global Internet Advertising Revenue & Forecasts
5.2.1 By Application - Global Internet Advertising Revenue, 2017-2022
5.2.2 By Application - Global Internet Advertising Revenue, 2023-2028
5.2.3 By Application - Global Internet Advertising Revenue Market Share, 2017-2028
6 Sights by Region
6.1 By Region - Global Internet Advertising Market Size, 2021 & 2028
6.2 By Region - Global Internet Advertising Revenue & Forecasts
6.2.1 By Region - Global Internet Advertising Revenue, 2017-2022
6.2.2 By Region - Global Internet Advertising Revenue, 2023-2028
6.2.3 By Region - Global Internet Advertising Revenue Market Share, 2017-2028
6.3 North America
6.3.1 By Country - North America Internet Advertising Revenue, 2017-2028
6.3.2 US Internet Advertising Market Size, 2017-2028
6.3.3 Canada Internet Advertising Market Size, 2017-2028
6.3.4 Mexico Internet Advertising Market Size, 2017-2028
6.4 Europe
6.4.1 By Country - Europe Internet Advertising Revenue, 2017-2028
6.4.2 Germany Internet Advertising Market Size, 2017-2028
6.4.3 France Internet Advertising Market Size, 2017-2028
6.4.4 U.K. Internet Advertising Market Size, 2017-2028
6.4.5 Italy Internet Advertising Market Size, 2017-2028
6.4.6 Russia Internet Advertising Market Size, 2017-2028
6.4.7 Nordic Countries Internet Advertising Market Size, 2017-2028
6.4.8 Benelux Internet Advertising Market Size, 2017-2028
6.5 Asia
6.5.1 By Region - Asia Internet Advertising Revenue, 2017-2028
6.5.2 China Internet Advertising Market Size, 2017-2028
6.5.3 Japan Internet Advertising Market Size, 2017-2028
6.5.4 South Korea Internet Advertising Market Size, 2017-2028
6.5.5 Southeast Asia Internet Advertising Market Size, 2017-2028
6.5.6 India Internet Advertising Market Size, 2017-2028
6.6 South America
6.6.1 By Country - South America Internet Advertising Revenue, 2017-2028
6.6.2 Brazil Internet Advertising Market Size, 2017-2028
6.6.3 Argentina Internet Advertising Market Size, 2017-2028
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Internet Advertising Revenue, 2017-2028
6.7.2 Turkey Internet Advertising Market Size, 2017-2028
6.7.3 Israel Internet Advertising Market Size, 2017-2028
6.7.4 Saudi Arabia Internet Advertising Market Size, 2017-2028
6.7.5 UAE Internet Advertising Market Size, 2017-2028
7 Players Profiles
7.1 Alphabet
7.1.1 Alphabet Corporate Summary
7.1.2 Alphabet Business Overview
7.1.3 Alphabet Internet Advertising Major Product Offerings
7.1.4 Alphabet Internet Advertising Revenue in Global Market (2017-2022)
7.1.5 Alphabet Key News
7.2 Facebook
7.2.1 Facebook Corporate Summary
7.2.2 Facebook Business Overview
7.2.3 Facebook Internet Advertising Major Product Offerings
7.2.4 Facebook Internet Advertising Revenue in Global Market (2017-2022)
7.2.5 Facebook Key News
7.3 Baidu
7.3.1 Baidu Corporate Summary
7.3.2 Baidu Business Overview
7.3.3 Baidu Internet Advertising Major Product Offerings
7.3.4 Baidu Internet Advertising Revenue in Global Market (2017-2022)
7.3.5 Baidu Key News
7.4 Yahoo! Inc
7.4.1 Yahoo! Inc Corporate Summary
7.4.2 Yahoo! Inc Business Overview
7.4.3 Yahoo! Inc Internet Advertising Major Product Offerings
7.4.4 Yahoo! Inc Internet Advertising Revenue in Global Market (2017-2022)
7.4.5 Yahoo! Inc Key News
7.5 Microsoft
7.5.1 Microsoft Corporate Summary
7.5.2 Microsoft Business Overview
7.5.3 Microsoft Internet Advertising Major Product Offerings
7.5.4 Microsoft Internet Advertising Revenue in Global Market (2017-2022)
7.5.5 Microsoft Key News
7.6 Alibaba
7.6.1 Alibaba Corporate Summary
7.6.2 Alibaba Business Overview
7.6.3 Alibaba Internet Advertising Major Product Offerings
7.6.4 Alibaba Internet Advertising Revenue in Global Market (2017-2022)
7.6.5 Alibaba Key News
7.7 Tencent
7.7.1 Tencent Corporate Summary
7.7.2 Tencent Business Overview
7.7.3 Tencent Internet Advertising Major Product Offerings
7.7.4 Tencent Internet Advertising Revenue in Global Market (2017-2022)
7.7.5 Tencent Key News
7.8 Twitter
7.8.1 Twitter Corporate Summary
7.8.2 Twitter Business Overview
7.8.3 Twitter Internet Advertising Major Product Offerings
7.8.4 Twitter Internet Advertising Revenue in Global Market (2017-2022)
7.8.5 Twitter Key News
7.9 Aol(Verizon Communications)
7.9.1 Aol(Verizon Communications) Corporate Summary
7.9.2 Aol(Verizon Communications) Business Overview
7.9.3 Aol(Verizon Communications) Internet Advertising Major Product Offerings
7.9.4 Aol(Verizon Communications) Internet Advertising Revenue in Global Market (2017-2022)
7.9.5 Aol(Verizon Communications) Key News
7.10 eBay
7.10.1 eBay Corporate Summary
7.10.2 eBay Business Overview
7.10.3 eBay Internet Advertising Major Product Offerings
7.10.4 eBay Internet Advertising Revenue in Global Market (2017-2022)
7.10.5 eBay Key News
7.11 Linkedin
7.11.1 Linkedin Corporate Summary
7.11.2 Linkedin Business Overview
7.11.3 Linkedin Internet Advertising Major Product Offerings
7.11.4 Linkedin Internet Advertising Revenue in Global Market (2017-2022)
7.11.5 Linkedin Key News
7.12 Amazon
7.12.1 Amazon Corporate Summary
7.12.2 Amazon Business Overview
7.12.3 Amazon Internet Advertising Major Product Offerings
7.12.4 Amazon Internet Advertising Revenue in Global Market (2017-2022)
7.12.5 Amazon Key News
7.13 IAC
7.13.1 IAC Corporate Summary
7.13.2 IAC Business Overview
7.13.3 IAC Internet Advertising Major Product Offerings
7.13.4 IAC Internet Advertising Revenue in Global Market (2017-2022)
7.13.5 IAC Key News
7.14 Soho
7.14.1 Soho Corporate Summary
7.14.2 Soho Business Overview
7.14.3 Soho Internet Advertising Major Product Offerings
7.14.4 Soho Internet Advertising Revenue in Global Market (2017-2022)
7.14.5 Soho Key News
7.15 Pandora
7.15.1 Pandora Corporate Summary
7.15.2 Pandora Business Overview
7.15.3 Pandora Internet Advertising Major Product Offerings
7.15.4 Pandora Internet Advertising Revenue in Global Market (2017-2022)
7.15.5 Pandora Key News
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

List of Tables
Table 1. Internet Advertising Market Opportunities & Trends in Global Market
Table 2. Internet Advertising Market Drivers in Global Market
Table 3. Internet Advertising Market Restraints in Global Market
Table 4. Key Players of Internet Advertising in Global Market
Table 5. Top Internet Advertising Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Internet Advertising Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Internet Advertising Revenue Share by Companies, 2017-2022
Table 8. Global Companies Internet Advertising Product Type
Table 9. List of Global Tier 1 Internet Advertising Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Internet Advertising Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type - Global Internet Advertising Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Internet Advertising Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Internet Advertising Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application - Global Internet Advertising Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Internet Advertising Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Internet Advertising Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region - Global Internet Advertising Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Internet Advertising Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Internet Advertising Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Internet Advertising Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Internet Advertising Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Internet Advertising Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Internet Advertising Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Internet Advertising Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Internet Advertising Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Internet Advertising Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Internet Advertising Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Internet Advertising Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Internet Advertising Revenue, (US$, Mn), 2023-2028
Table 30. Alphabet Corporate Summary
Table 31. Alphabet Internet Advertising Product Offerings
Table 32. Alphabet Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 33. Facebook Corporate Summary
Table 34. Facebook Internet Advertising Product Offerings
Table 35. Facebook Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 36. Baidu Corporate Summary
Table 37. Baidu Internet Advertising Product Offerings
Table 38. Baidu Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 39. Yahoo! Inc Corporate Summary
Table 40. Yahoo! Inc Internet Advertising Product Offerings
Table 41. Yahoo! Inc Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 42. Microsoft Corporate Summary
Table 43. Microsoft Internet Advertising Product Offerings
Table 44. Microsoft Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 45. Alibaba Corporate Summary
Table 46. Alibaba Internet Advertising Product Offerings
Table 47. Alibaba Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 48. Tencent Corporate Summary
Table 49. Tencent Internet Advertising Product Offerings
Table 50. Tencent Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 51. Twitter Corporate Summary
Table 52. Twitter Internet Advertising Product Offerings
Table 53. Twitter Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 54. Aol(Verizon Communications) Corporate Summary
Table 55. Aol(Verizon Communications) Internet Advertising Product Offerings
Table 56. Aol(Verizon Communications) Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 57. eBay Corporate Summary
Table 58. eBay Internet Advertising Product Offerings
Table 59. eBay Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 60. Linkedin Corporate Summary
Table 61. Linkedin Internet Advertising Product Offerings
Table 62. Linkedin Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 63. Amazon Corporate Summary
Table 64. Amazon Internet Advertising Product Offerings
Table 65. Amazon Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 66. IAC Corporate Summary
Table 67. IAC Internet Advertising Product Offerings
Table 68. IAC Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 69. Soho Corporate Summary
Table 70. Soho Internet Advertising Product Offerings
Table 71. Soho Internet Advertising Revenue (US$, Mn), (2017-2022)
Table 72. Pandora Corporate Summary
Table 73. Pandora Internet Advertising Product Offerings
Table 74. Pandora Internet Advertising Revenue (US$, Mn), (2017-2022)
List of Figures
Figure 1. Internet Advertising Segment by Type in 2021
Figure 2. Internet Advertising Segment by Application in 2021
Figure 3. Global Internet Advertising Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Global Internet Advertising Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Internet Advertising Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Internet Advertising Revenue in 2021
Figure 8. By Type - Global Internet Advertising Revenue Market Share, 2017-2028
Figure 9. By Application - Global Internet Advertising Revenue Market Share, 2017-2028
Figure 10. By Region - Global Internet Advertising Revenue Market Share, 2017-2028
Figure 11. By Country - North America Internet Advertising Revenue Market Share, 2017-2028
Figure 12. US Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Internet Advertising Revenue Market Share, 2017-2028
Figure 16. Germany Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 17. France Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Internet Advertising Revenue Market Share, 2017-2028
Figure 24. China Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 28. India Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Internet Advertising Revenue Market Share, 2017-2028
Figure 30. Brazil Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Internet Advertising Revenue Market Share, 2017-2028
Figure 33. Turkey Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Internet Advertising Revenue, (US$, Mn), 2017-2028
Figure 37. Alphabet Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. Facebook Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Baidu Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Yahoo! Inc Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. Microsoft Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. Alibaba Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Tencent Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Twitter Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. Aol(Verizon Communications) Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. eBay Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. Linkedin Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. Amazon Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 49. IAC Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 50. Soho Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 51. Pandora Internet Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)

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