Global Social Media Analytics Market Insights, Forecast to 2029

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Date: 21-Sep-2023
No. of pages: 115
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The goal of any business analytic tool is to analyze data and extract actionable and commercially relevant information that you can use to increase results or performance. Social media analytics is the process of gathering data from social media sites, blogs and other stakeholder conversations on digital media and processing into structured insights leading to more information-driven business decisions and increased customer centrality for brands and businesses. This process goes beyond the usual monitoring or a basic analysis of retweets or "likes" to develop an in-depth idea of the social consumer.

Depending on the business objectives, social media analytics can take four different forms, namely, descriptive analytics, diagnostic analytics, predictive analytics, and prescriptive analytics.

Social media analytics is considered the basic foundation for enabling an enterprises to:

• Execute focused engagements like one-to-one and one-to-many

• Enhance social collaboration over a variety of business functions, such as customer service, marketing, support, etc.

• Maximize the customer experience

Social media is a good medium to understand real-time consumer choices, intentions and sentiments. The most prevalent application of social media analytics is to get to know the customer base on a more emotional level to help better target customer service and marketing.

Market Analysis and Insights: Global Social Media Analytics Market

The global Social Media Analytics market is projected to grow from US$ million in 2023 to US$ million by 2029, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.

The largest application of North America Social Media Analytics market is Customer Behavioral Analysis, with a share more than 25%, followed by Customer Segmentation and Targeting and Competitor Benchmarking, both share are nearly 35%. Retail is the largest end user, with over than 40% market share.

Report Includes

This report presents an overview of global market for Social Media Analytics market size. Analyses of the global market trends, with historic market revenue data for 2018 - 2022, estimates for 2023, and projections of CAGR through 2029.

This report researches the key producers of Social Media Analytics, also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Social Media Analytics, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Social Media Analytics revenue, market share and industry ranking of main companies, data from 2018 to 2023. Identification of the major stakeholders in the global Social Media Analytics market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by type and by application, revenue, and growth rate, from 2018 to 2029. Evaluation and forecast the market size for Social Media Analytics revenue, projected growth trends, production technology, application and end-user industry.

Descriptive company profiles of the major global players, including IBM, Oracle, Salesforce, Adobe Systems, SAS Institute, Clarabridge, Netbase Solutions, Brandwatch and Talkwalker, etc.

By Company

- IBM

- Oracle

- Salesforce

- Adobe Systems

- SAS Institute

- Clarabridge

- Netbase Solutions

- Brandwatch

- Talkwalker

- GoodData

- Crimson Hexagon

- Simply Measured

- Sysomos

- Digimind

- Unmetric

- Cision US

Segment by Type

- Customer Segmentation and Targeting

- Multichannel Campaign Management

- Competitor Benchmarking

- Customer Behavioral Analysis

- Marketing Measurement

Segment by Application

- Banking, Financial Services and Insurance (BFSI)

- Telecommunications and IT

- Retail

- Healthcare

- Government

- Media and Entertainment

- Transportation and Logistics

- Others

By Region

- North America

- - United States

- - Canada

- Europe

- - Germany

- - France

- - UK

- - Italy

- - Russia

- - Nordic Countries

- - Rest of Europe

- Asia-Pacific

- - China

- - Japan

- - South Korea

- - Southeast Asia

- - India

- - Australia

- - Rest of Asia

- Latin America

- - Mexico

- - Brazil

- - Rest of Latin America

- Middle East, Africa, and Latin America

- - Turkey

- - Saudi Arabia

- - UAE

- - Rest of MEA

Chapter Outline

Chapter 1: Introduces the Report Scope of the report, executive summary of different market segments (product type, application, etc.), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 2: Revenue of Social Media Analytics in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Detailed analysis of Social Media Analytics companies' competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.

Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 6: North America by type, by application and by country, revenue for each segment.

Chapter 7: Europe by type, by application and by country, revenue for each segment.

Chapter 8: China by type and by application revenue for each segment.

Chapter 9: Asia (excluding China) by type, by application and by region, revenue for each segment.

Chapter 10: Middle East, Africa, and Latin America by type, by application and by country, revenue for each segment.

Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Social Media Analytics revenue, gross margin, and recent development, etc.

Chapter 12: Analyst's Viewpoints/Conclusions

Global Social Media Analytics Market Insights, Forecast to 2029

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Social Media Analytics Market Size Growth Rate by Type, 2018 VS 2022 VS 2029
1.2.2 Customer Segmentation and Targeting
1.2.3 Multichannel Campaign Management
1.2.4 Competitor Benchmarking
1.2.5 Customer Behavioral Analysis
1.2.6 Marketing Measurement
1.3 Market by Application
1.3.1 Global Social Media Analytics Market Size Growth Rate by Application, 2018 VS 2022 VS 2029
1.3.2 Banking, Financial Services and Insurance (BFSI)
1.3.3 Telecommunications and IT
1.3.4 Retail
1.3.5 Healthcare
1.3.6 Government
1.3.7 Media and Entertainment
1.3.8 Transportation and Logistics
1.3.9 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Social Media Analytics Market Perspective (2018-2029)
2.2 Global Social Media Analytics Growth Trends by Region
2.2.1 Social Media Analytics Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Social Media Analytics Historic Market Size by Region (2018-2023)
2.2.3 Social Media Analytics Forecasted Market Size by Region (2024-2029)
2.3 Social Media Analytics Market Dynamics
2.3.1 Social Media Analytics Industry Trends
2.3.2 Social Media Analytics Market Drivers
2.3.3 Social Media Analytics Market Challenges
2.3.4 Social Media Analytics Market Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Social Media Analytics by Players
3.1.1 Global Social Media Analytics Revenue by Players (2018-2023)
3.1.2 Global Social Media Analytics Revenue Market Share by Players (2018-2023)
3.2 Global Social Media Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Social Media Analytics, Ranking by Revenue, 2021 VS 2022 VS 2023
3.4 Global Social Media Analytics Market Concentration Ratio
3.4.1 Global Social Media Analytics Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Social Media Analytics Revenue in 2022
3.5 Global Key Players of Social Media Analytics Head office and Area Served
3.6 Global Key Players of Social Media Analytics, Product and Application
3.7 Global Key Players of Social Media Analytics, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Social Media Analytics Breakdown Data by Type
4.1 Global Social Media Analytics Historic Market Size by Type (2018-2023)
4.2 Global Social Media Analytics Forecasted Market Size by Type (2024-2029)
5 Social Media Analytics Breakdown Data by Application
5.1 Global Social Media Analytics Historic Market Size by Application (2018-2023)
5.2 Global Social Media Analytics Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Social Media Analytics Market Size (2018-2029)
6.2 North America Social Media Analytics Market Size by Type
6.2.1 North America Social Media Analytics Market Size by Type (2018-2023)
6.2.2 North America Social Media Analytics Market Size by Type (2024-2029)
6.2.3 North America Social Media Analytics Market Share by Type (2018-2029)
6.3 North America Social Media Analytics Market Size by Application
6.3.1 North America Social Media Analytics Market Size by Application (2018-2023)
6.3.2 North America Social Media Analytics Market Size by Application (2024-2029)
6.3.3 North America Social Media Analytics Market Share by Application (2018-2029)
6.4 North America Social Media Analytics Market Size by Country
6.4.1 North America Social Media Analytics Market Size by Country: 2018 VS 2022 VS 2029
6.4.2 North America Social Media Analytics Market Size by Country (2018-2023)
6.4.3 North America Social Media Analytics Market Size by Country (2024-2029)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Social Media Analytics Market Size (2018-2029)
7.2 Europe Social Media Analytics Market Size by Type
7.2.1 Europe Social Media Analytics Market Size by Type (2018-2023)
7.2.2 Europe Social Media Analytics Market Size by Type (2024-2029)
7.2.3 Europe Social Media Analytics Market Share by Type (2018-2029)
7.3 Europe Social Media Analytics Market Size by Application
7.3.1 Europe Social Media Analytics Market Size by Application (2018-2023)
7.3.2 Europe Social Media Analytics Market Size by Application (2024-2029)
7.3.3 Europe Social Media Analytics Market Share by Application (2018-2029)
7.4 Europe Social Media Analytics Market Size by Country
7.4.1 Europe Social Media Analytics Market Size by Country: 2018 VS 2022 VS 2029
7.4.2 Europe Social Media Analytics Market Size by Country (2018-2023)
7.4.3 Europe Social Media Analytics Market Size by Country (2024-2029)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Social Media Analytics Market Size (2018-2029)
8.2 China Social Media Analytics Market Size by Type
8.2.1 China Social Media Analytics Market Size by Type (2018-2023)
8.2.2 China Social Media Analytics Market Size by Type (2024-2029)
8.2.3 China Social Media Analytics Market Share by Type (2018-2029)
8.3 China Social Media Analytics Market Size by Application
8.3.1 China Social Media Analytics Market Size by Application (2018-2023)
8.3.2 China Social Media Analytics Market Size by Application (2024-2029)
8.3.3 China Social Media Analytics Market Share by Application (2018-2029)
9 Asia (excluding China)
9.1 Asia Social Media Analytics Market Size (2018-2029)
9.2 Asia Social Media Analytics Market Size by Type
9.2.1 Asia Social Media Analytics Market Size by Type (2018-2023)
9.2.2 Asia Social Media Analytics Market Size by Type (2024-2029)
9.2.3 Asia Social Media Analytics Market Share by Type (2018-2029)
9.3 Asia Social Media Analytics Market Size by Application
9.3.1 Asia Social Media Analytics Market Size by Application (2018-2023)
9.3.2 Asia Social Media Analytics Market Size by Application (2024-2029)
9.3.3 Asia Social Media Analytics Market Share by Application (2018-2029)
9.4 Asia Social Media Analytics Market Size by Region
9.4.1 Asia Social Media Analytics Market Size by Region: 2018 VS 2022 VS 2029
9.4.2 Asia Social Media Analytics Market Size by Region (2018-2023)
9.4.3 Asia Social Media Analytics Market Size by Region (2024-2029)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Social Media Analytics Market Size (2018-2029)
10.2 Middle East, Africa, and Latin America Social Media Analytics Market Size by Type
10.2.1 Middle East, Africa, and Latin America Social Media Analytics Market Size by Type (2018-2023)
10.2.2 Middle East, Africa, and Latin America Social Media Analytics Market Size by Type (2024-2029)
10.2.3 Middle East, Africa, and Latin America Social Media Analytics Market Share by Type (2018-2029)
10.3 Middle East, Africa, and Latin America Social Media Analytics Market Size by Application
10.3.1 Middle East, Africa, and Latin America Social Media Analytics Market Size by Application (2018-2023)
10.3.2 Middle East, Africa, and Latin America Social Media Analytics Market Size by Application (2024-2029)
10.3.3 Middle East, Africa, and Latin America Social Media Analytics Market Share by Application (2018-2029)
10.4 Middle East, Africa, and Latin America Social Media Analytics Market Size by Country
10.4.1 Middle East, Africa, and Latin America Social Media Analytics Market Size by Country: 2018 VS 2022 VS 2029
10.4.2 Middle East, Africa, and Latin America Social Media Analytics Market Size by Country (2018-2023)
10.4.3 Middle East, Africa, and Latin America Social Media Analytics Market Size by Country (2024-2029)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 IBM
11.1.1 IBM Company Details
11.1.2 IBM Business Overview
11.1.3 IBM Social Media Analytics Introduction
11.1.4 IBM Revenue in Social Media Analytics Business (2018-2023)
11.1.5 IBM Recent Developments
11.2 Oracle
11.2.1 Oracle Company Details
11.2.2 Oracle Business Overview
11.2.3 Oracle Social Media Analytics Introduction
11.2.4 Oracle Revenue in Social Media Analytics Business (2018-2023)
11.2.5 Oracle Recent Developments
11.3 Salesforce
11.3.1 Salesforce Company Details
11.3.2 Salesforce Business Overview
11.3.3 Salesforce Social Media Analytics Introduction
11.3.4 Salesforce Revenue in Social Media Analytics Business (2018-2023)
11.3.5 Salesforce Recent Developments
11.4 Adobe Systems
11.4.1 Adobe Systems Company Details
11.4.2 Adobe Systems Business Overview
11.4.3 Adobe Systems Social Media Analytics Introduction
11.4.4 Adobe Systems Revenue in Social Media Analytics Business (2018-2023)
11.4.5 Adobe Systems Recent Developments
11.5 SAS Institute
11.5.1 SAS Institute Company Details
11.5.2 SAS Institute Business Overview
11.5.3 SAS Institute Social Media Analytics Introduction
11.5.4 SAS Institute Revenue in Social Media Analytics Business (2018-2023)
11.5.5 SAS Institute Recent Developments
11.6 Clarabridge
11.6.1 Clarabridge Company Details
11.6.2 Clarabridge Business Overview
11.6.3 Clarabridge Social Media Analytics Introduction
11.6.4 Clarabridge Revenue in Social Media Analytics Business (2018-2023)
11.6.5 Clarabridge Recent Developments
11.7 Netbase Solutions
11.7.1 Netbase Solutions Company Details
11.7.2 Netbase Solutions Business Overview
11.7.3 Netbase Solutions Social Media Analytics Introduction
11.7.4 Netbase Solutions Revenue in Social Media Analytics Business (2018-2023)
11.7.5 Netbase Solutions Recent Developments
11.8 Brandwatch
11.8.1 Brandwatch Company Details
11.8.2 Brandwatch Business Overview
11.8.3 Brandwatch Social Media Analytics Introduction
11.8.4 Brandwatch Revenue in Social Media Analytics Business (2018-2023)
11.8.5 Brandwatch Recent Developments
11.9 Talkwalker
11.9.1 Talkwalker Company Details
11.9.2 Talkwalker Business Overview
11.9.3 Talkwalker Social Media Analytics Introduction
11.9.4 Talkwalker Revenue in Social Media Analytics Business (2018-2023)
11.9.5 Talkwalker Recent Developments
11.10 GoodData
11.10.1 GoodData Company Details
11.10.2 GoodData Business Overview
11.10.3 GoodData Social Media Analytics Introduction
11.10.4 GoodData Revenue in Social Media Analytics Business (2018-2023)
11.10.5 GoodData Recent Developments
11.11 Crimson Hexagon
11.11.1 Crimson Hexagon Company Details
11.11.2 Crimson Hexagon Business Overview
11.11.3 Crimson Hexagon Social Media Analytics Introduction
11.11.4 Crimson Hexagon Revenue in Social Media Analytics Business (2018-2023)
11.11.5 Crimson Hexagon Recent Developments
11.12 Simply Measured
11.12.1 Simply Measured Company Details
11.12.2 Simply Measured Business Overview
11.12.3 Simply Measured Social Media Analytics Introduction
11.12.4 Simply Measured Revenue in Social Media Analytics Business (2018-2023)
11.12.5 Simply Measured Recent Developments
11.13 Sysomos
11.13.1 Sysomos Company Details
11.13.2 Sysomos Business Overview
11.13.3 Sysomos Social Media Analytics Introduction
11.13.4 Sysomos Revenue in Social Media Analytics Business (2018-2023)
11.13.5 Sysomos Recent Developments
11.14 Digimind
11.14.1 Digimind Company Details
11.14.2 Digimind Business Overview
11.14.3 Digimind Social Media Analytics Introduction
11.14.4 Digimind Revenue in Social Media Analytics Business (2018-2023)
11.14.5 Digimind Recent Developments
11.15 Unmetric
11.15.1 Unmetric Company Details
11.15.2 Unmetric Business Overview
11.15.3 Unmetric Social Media Analytics Introduction
11.15.4 Unmetric Revenue in Social Media Analytics Business (2018-2023)
11.15.5 Unmetric Recent Developments
11.16 Cision US
11.16.1 Cision US Company Details
11.16.2 Cision US Business Overview
11.16.3 Cision US Social Media Analytics Introduction
11.16.4 Cision US Revenue in Social Media Analytics Business (2018-2023)
11.16.5 Cision US Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
Table 1. Global Social Media Analytics Market Size Growth Rate by Type (US$ Million), 2018 VS 2022 VS 2029
Table 2. Key Players of Customer Segmentation and Targeting
Table 3. Key Players of Multichannel Campaign Management
Table 4. Key Players of Competitor Benchmarking
Table 5. Key Players of Customer Behavioral Analysis
Table 6. Key Players of Marketing Measurement
Table 7. Global Social Media Analytics Market Size Growth Rate by Application (US$ Million), 2018 VS 2022 VS 2029
Table 8. Global Social Media Analytics Market Size Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
Table 9. Global Social Media Analytics Market Size by Region (2018-2023) & (US$ Million)
Table 10. Global Social Media Analytics Market Share by Region (2018-2023)
Table 11. Global Social Media Analytics Forecasted Market Size by Region (2024-2029) & (US$ Million)
Table 12. Global Social Media Analytics Market Share by Region (2024-2029)
Table 13. Social Media Analytics Market Trends
Table 14. Social Media Analytics Market Drivers
Table 15. Social Media Analytics Market Challenges
Table 16. Social Media Analytics Market Restraints
Table 17. Global Social Media Analytics Revenue by Players (2018-2023) & (US$ Million)
Table 18. Global Social Media Analytics Revenue Share by Players (2018-2023)
Table 19. Global Top Social Media Analytics by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Social Media Analytics as of 2022)
Table 20. Global Social Media Analytics Industry Ranking 2021 VS 2022 VS 2023
Table 21. Global 5 Largest Players Market Share by Social Media Analytics Revenue (CR5 and HHI) & (2018-2023)
Table 22. Global Key Players of Social Media Analytics, Headquarters and Area Served
Table 23. Global Key Players of Social Media Analytics, Product and Application
Table 24. Global Key Players of Social Media Analytics, Product and Application
Table 25. Mergers & Acquisitions, Expansion Plans
Table 26. Global Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 27. Global Social Media Analytics Revenue Market Share by Type (2018-2023)
Table 28. Global Social Media Analytics Forecasted Market Size by Type (2024-2029) & (US$ Million)
Table 29. Global Social Media Analytics Revenue Market Share by Type (2024-2029)
Table 30. Global Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 31. Global Social Media Analytics Revenue Share by Application (2018-2023)
Table 32. Global Social Media Analytics Forecasted Market Size by Application (2024-2029) & (US$ Million)
Table 33. Global Social Media Analytics Revenue Share by Application (2024-2029)
Table 34. North America Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 35. North America Social Media Analytics Market Size by Type (2024-2029) & (US$ Million)
Table 36. North America Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 37. North America Social Media Analytics Market Size by Application (2024-2029) & (US$ Million)
Table 38. North America Social Media Analytics Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 39. North America Social Media Analytics Market Size by Country (2018-2023) & (US$ Million)
Table 40. North America Social Media Analytics Market Size by Country (2024-2029) & (US$ Million)
Table 41. Europe Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 42. Europe Social Media Analytics Market Size by Type (2024-2029) & (US$ Million)
Table 43. Europe Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 44. Europe Social Media Analytics Market Size by Application (2024-2029) & (US$ Million)
Table 45. Europe Social Media Analytics Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 46. Europe Social Media Analytics Market Size by Country (2018-2023) & (US$ Million)
Table 47. Europe Social Media Analytics Market Size by Country (2024-2029) & (US$ Million)
Table 48. China Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 49. China Social Media Analytics Market Size by Type (2024-2029) & (US$ Million)
Table 50. China Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 51. China Social Media Analytics Market Size by Application (2024-2029) & (US$ Million)
Table 52. Asia Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 53. Asia Social Media Analytics Market Size by Type (2024-2029) & (US$ Million)
Table 54. Asia Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 55. Asia Social Media Analytics Market Size by Application (2024-2029) & (US$ Million)
Table 56. Asia Social Media Analytics Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
Table 57. Asia Social Media Analytics Market Size by Region (2018-2023) & (US$ Million)
Table 58. Asia Social Media Analytics Market Size by Region (2024-2029) & (US$ Million)
Table 59. Middle East, Africa, and Latin America Social Media Analytics Market Size by Type (2018-2023) & (US$ Million)
Table 60. Middle East, Africa, and Latin America Social Media Analytics Market Size by Type (2024-2029) & (US$ Million)
Table 61. Middle East, Africa, and Latin America Social Media Analytics Market Size by Application (2018-2023) & (US$ Million)
Table 62. Middle East, Africa, and Latin America Social Media Analytics Market Size by Application (2024-2029) & (US$ Million)
Table 63. Middle East, Africa, and Latin America Social Media Analytics Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 64. Middle East, Africa, and Latin America Social Media Analytics Market Size by Country (2018-2023) & (US$ Million)
Table 65. Middle East, Africa, and Latin America Social Media Analytics Market Size by Country (2024-2029) & (US$ Million)
Table 66. IBM Company Details
Table 67. IBM Business Overview
Table 68. IBM Social Media Analytics Product
Table 69. IBM Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 70. IBM Recent Developments
Table 71. Oracle Company Details
Table 72. Oracle Business Overview
Table 73. Oracle Social Media Analytics Product
Table 74. Oracle Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 75. Oracle Recent Developments
Table 76. Salesforce Company Details
Table 77. Salesforce Business Overview
Table 78. Salesforce Social Media Analytics Product
Table 79. Salesforce Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 80. Salesforce Recent Developments
Table 81. Adobe Systems Company Details
Table 82. Adobe Systems Business Overview
Table 83. Adobe Systems Social Media Analytics Product
Table 84. Adobe Systems Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 85. Adobe Systems Recent Developments
Table 86. SAS Institute Company Details
Table 87. SAS Institute Business Overview
Table 88. SAS Institute Social Media Analytics Product
Table 89. SAS Institute Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 90. SAS Institute Recent Developments
Table 91. Clarabridge Company Details
Table 92. Clarabridge Business Overview
Table 93. Clarabridge Social Media Analytics Product
Table 94. Clarabridge Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 95. Clarabridge Recent Developments
Table 96. Netbase Solutions Company Details
Table 97. Netbase Solutions Business Overview
Table 98. Netbase Solutions Social Media Analytics Product
Table 99. Netbase Solutions Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 100. Netbase Solutions Recent Developments
Table 101. Brandwatch Company Details
Table 102. Brandwatch Business Overview
Table 103. Brandwatch Social Media Analytics Product
Table 104. Brandwatch Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 105. Brandwatch Recent Developments
Table 106. Talkwalker Company Details
Table 107. Talkwalker Business Overview
Table 108. Talkwalker Social Media Analytics Product
Table 109. Talkwalker Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 110. Talkwalker Recent Developments
Table 111. GoodData Company Details
Table 112. GoodData Business Overview
Table 113. GoodData Social Media Analytics Product
Table 114. GoodData Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 115. GoodData Recent Developments
Table 116. Crimson Hexagon Company Details
Table 117. Crimson Hexagon Business Overview
Table 118. Crimson Hexagon Social Media Analytics Product
Table 119. Crimson Hexagon Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 120. Crimson Hexagon Recent Developments
Table 121. Simply Measured Company Details
Table 122. Simply Measured Business Overview
Table 123. Simply Measured Social Media Analytics Product
Table 124. Simply Measured Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 125. Simply Measured Recent Developments
Table 126. Sysomos Company Details
Table 127. Sysomos Business Overview
Table 128. Sysomos Social Media Analytics Product
Table 129. Sysomos Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 130. Sysomos Recent Developments
Table 131. Digimind Company Details
Table 132. Digimind Business Overview
Table 133. Digimind Social Media Analytics Product
Table 134. Digimind Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 135. Digimind Recent Developments
Table 136. Unmetric Company Details
Table 137. Unmetric Business Overview
Table 138. Unmetric Social Media Analytics Product
Table 139. Unmetric Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 140. Unmetric Recent Developments
Table 141. Cision US Company Details
Table 142. Cision US Business Overview
Table 143. Cision US Social Media Analytics Product
Table 144. Cision US Revenue in Social Media Analytics Business (2018-2023) & (US$ Million)
Table 145. Cision US Recent Developments
Table 146. Research Programs/Design for This Report
Table 147. Key Data Information from Secondary Sources
Table 148. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Social Media Analytics Market Size Growth Rate by Type, 2018 VS 2022 VS 2029 (US$ Million)
Figure 2. Global Social Media Analytics Market Share by Type: 2022 VS 2029
Figure 3. Customer Segmentation and Targeting Features
Figure 4. Multichannel Campaign Management Features
Figure 5. Competitor Benchmarking Features
Figure 6. Customer Behavioral Analysis Features
Figure 7. Marketing Measurement Features
Figure 8. Global Social Media Analytics Market Size Growth Rate by Application, 2018 VS 2022 VS 2029 (US$ Million)
Figure 9. Global Social Media Analytics Market Share by Application: 2022 VS 2029
Figure 10. Banking, Financial Services and Insurance (BFSI) Case Studies
Figure 11. Telecommunications and IT Case Studies
Figure 12. Retail Case Studies
Figure 13. Healthcare Case Studies
Figure 14. Government Case Studies
Figure 15. Media and Entertainment Case Studies
Figure 16. Transportation and Logistics Case Studies
Figure 17. Others Case Studies
Figure 18. Social Media Analytics Report Years Considered
Figure 19. Global Social Media Analytics Market Size (US$ Million), Year-over-Year: 2018-2029
Figure 20. Global Social Media Analytics Market Size, (US$ Million), 2018 VS 2022 VS 2029
Figure 21. Global Social Media Analytics Market Share by Region: 2022 VS 2029
Figure 22. Global Social Media Analytics Market Share by Players in 2022
Figure 23. Global Top Social Media Analytics Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Social Media Analytics as of 2022)
Figure 24. The Top 10 and 5 Players Market Share by Social Media Analytics Revenue in 2022
Figure 25. North America Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 26. North America Social Media Analytics Market Share by Type (2018-2029)
Figure 27. North America Social Media Analytics Market Share by Application (2018-2029)
Figure 28. North America Social Media Analytics Market Share by Country (2018-2029)
Figure 29. United States Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 30. Canada Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 31. Europe Social Media Analytics Market Size YoY (2018-2029) & (US$ Million)
Figure 32. Europe Social Media Analytics Market Share by Type (2018-2029)
Figure 33. Europe Social Media Analytics Market Share by Application (2018-2029)
Figure 34. Europe Social Media Analytics Market Share by Country (2018-2029)
Figure 35. Germany Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 36. France Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 37. U.K. Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 38. Italy Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 39. Russia Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 40. Nordic Countries Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 41. China Social Media Analytics Market Size YoY (2018-2029) & (US$ Million)
Figure 42. China Social Media Analytics Market Share by Type (2018-2029)
Figure 43. China Social Media Analytics Market Share by Application (2018-2029)
Figure 44. Asia Social Media Analytics Market Size YoY (2018-2029) & (US$ Million)
Figure 45. Asia Social Media Analytics Market Share by Type (2018-2029)
Figure 46. Asia Social Media Analytics Market Share by Application (2018-2029)
Figure 47. Asia Social Media Analytics Market Share by Region (2018-2029)
Figure 48. Japan Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 49. South Korea Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 50. China Taiwan Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 51. Southeast Asia Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 52. India Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 53. Australia Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 54. Middle East, Africa, and Latin America Social Media Analytics Market Size YoY (2018-2029) & (US$ Million)
Figure 55. Middle East, Africa, and Latin America Social Media Analytics Market Share by Type (2018-2029)
Figure 56. Middle East, Africa, and Latin America Social Media Analytics Market Share by Application (2018-2029)
Figure 57. Middle East, Africa, and Latin America Social Media Analytics Market Share by Country (2018-2029)
Figure 58. Brazil Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 59. Mexico Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 60. Turkey Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 61. Saudi Arabia Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 62. Israel Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 63. GCC Countries Social Media Analytics Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 64. IBM Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 65. Oracle Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 66. Salesforce Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 67. Adobe Systems Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 68. SAS Institute Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 69. Clarabridge Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 70. Netbase Solutions Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 71. Brandwatch Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 72. Talkwalker Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 73. GoodData Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 74. Crimson Hexagon Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 75. Simply Measured Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 76. Sysomos Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 77. Digimind Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 78. Unmetric Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 79. Cision US Revenue Growth Rate in Social Media Analytics Business (2018-2023)
Figure 80. Bottom-up and Top-down Approaches for This Report
Figure 81. Data Triangulation
Figure 82. Key Executives Interviewed
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