Global Outdoor Advertising Industry Research Report, Growth Trends and Competitive Analysis 2022-2028
Table of Contents1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Outdoor Advertising Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
1.2.2 Billboards
1.2.3 Transit Advertising
1.2.4 Street Furniture
1.2.5 Alternative Media
1.3 Market by Application
1.3.1 Global Outdoor Advertising Market Growth Rate by Application: 2017 VS 2021 VS 2028
1.3.2 Financial
1.3.3 Real Estate
1.3.4 Furniture
1.3.5 Other
1.4 Study Objectives
1.5 Years Considered
2 Market Perspective
2.1 Global Outdoor Advertising Market Size (2017-2028)
2.2 Outdoor Advertising Market Size across Key Geographies Worldwide: 2017 VS 2021 VS 2028
2.3 Global Outdoor Advertising Market Size by Region (2017-2022)
2.4 Global Outdoor Advertising Market Size Forecast by Region (2023-2028)
2.5 Global Top Outdoor Advertising Countries Ranking by Market Size
3 Outdoor Advertising Competitive by Company
3.1 Global Outdoor Advertising Revenue by Players
3.1.1 Global Outdoor Advertising Revenue by Players (2017-2022)
3.1.2 Global Outdoor Advertising Market Share by Players (2017-2022)
3.2 Global Outdoor Advertising Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company Covered: Ranking by Outdoor Advertising Revenue
3.4 Global Outdoor Advertising Market Concentration Ratio
3.4.1 Global Outdoor Advertising Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Outdoor Advertising Revenue in 2021
3.5 Global Outdoor Advertising Key Players Head office and Area Served
3.6 Key Players Outdoor Advertising Product Solution and Service
3.7 Date of Enter into Outdoor Advertising Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Global Outdoor Advertising Breakdown Data by Type
4.1 Global Outdoor Advertising Historic Revenue by Type (2017-2022)
4.2 Global Outdoor Advertising Forecasted Revenue by Type (2023-2028)
5 Global Outdoor Advertising Breakdown Data by Application
5.1 Global Outdoor Advertising Historic Market Size by Application (2017-2022)
5.2 Global Outdoor Advertising Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Outdoor Advertising Revenue by Company (2020-2022)
6.2 North America Outdoor Advertising Revenue by Type (2017-2028)
6.3 North America Outdoor Advertising Revenue by Application (2017-2028)
6.4 North America Outdoor Advertising Revenue by Country (2017-2028)
6.4.1 U.S.
6.4.2 Canada
7 Europe
7.1 Europe Outdoor Advertising Revenue by Company (2020-2022)
7.2 Europe Outdoor Advertising Revenue by Type (2017-2028)
7.3 Europe Outdoor Advertising Revenue by Application (2017-2028)
7.4 Europe Outdoor Advertising Revenue by Country (2017-2028)
7.4.1 Germany
7.4.2 France
7.4.3 U.K.
7.4.4 Italy
7.4.5 Russia
8 Asia Pacific
8.1 Asia Pacific Outdoor Advertising Revenue by Company (2020-2022)
8.2 Asia Pacific Outdoor Advertising Revenue by Type (2017-2028)
8.3 Asia Pacific Outdoor Advertising Revenue by Application (2017-2028)
8.4 Asia Pacific Outdoor Advertising Revenue by Region (2017-2028)
8.4.1 China
8.4.2 Japan
8.4.3 South Korea
8.4.4 India
8.4.5 Australia
8.4.6 Taiwan
8.4.7 Indonesia
8.4.8 Thailand
8.4.9 Malaysia
8.4.10 Philippines
8.4.11 Vietnam
9 Latin America
9.1 Latin America Outdoor Advertising Revenue by Company (2020-2022)
9.2 Latin America Outdoor Advertising Revenue by Type (2017-2028)
9.3 Latin America Outdoor Advertising Revenue by Application (2017-2028)
9.4 Latin America Outdoor Advertising Revenue by Country (2017-2028)
9.4.1 Mexico
9.4.2 Brazil
9.4.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Outdoor Advertising Revenue by Company (2020-2022)
10.2 Middle East and Africa Outdoor Advertising Revenue by Type (2017-2028)
10.3 Middle East and Africa Outdoor Advertising Revenue by Application (2017-2028)
10.4 Middle East and Africa Outdoor Advertising Revenue by Country (2017-2028)
10.4.1 Turkey
10.4.2 Saudi Arabia
10.4.3 UAE
11 Company Profiles
11.1 Clear Channel Outdoor
11.1.1 Clear Channel Outdoor Company Details
11.1.2 Clear Channel Outdoor Business Overview
11.1.3 Clear Channel Outdoor Outdoor Advertising Products and Services
11.1.4 Clear Channel Outdoor Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022)
11.1.5 Clear Channel Outdoor Outdoor Advertising SWOT Analysis
11.1.6 Clear Channel Outdoor Recent Developments
11.2 JCDecaux
11.2.1 JCDecaux Company Details
11.2.2 JCDecaux Business Overview
11.2.3 JCDecaux Outdoor Advertising Products and Services
11.2.4 JCDecaux Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022)
11.2.5 JCDecaux Outdoor Advertising SWOT Analysis
11.2.6 JCDecaux Recent Developments
11.3 Lamar Advertising
11.3.1 Lamar Advertising Company Details
11.3.2 Lamar Advertising Business Overview
11.3.3 Lamar Advertising Outdoor Advertising Products and Services
11.3.4 Lamar Advertising Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022)
11.3.5 Lamar Advertising Outdoor Advertising SWOT Analysis
11.3.6 Lamar Advertising Recent Developments
11.4 Outfront Media
11.4.1 Outfront Media Company Details
11.4.2 Outfront Media Business Overview
11.4.3 Outfront Media Outdoor Advertising Products and Services
11.4.4 Outfront Media Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022)
11.4.5 Outfront Media Outdoor Advertising SWOT Analysis
11.4.6 Outfront Media Recent Developments
11.5 Stroer Media
11.5.1 Stroer Media Company Details
11.5.2 Stroer Media Business Overview
11.5.3 Stroer Media Outdoor Advertising Products and Services
11.5.4 Stroer Media Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022)
11.5.5 Stroer Media Outdoor Advertising SWOT Analysis
11.5.6 Stroer Media Recent Developments
12 Outdoor Advertising Market Dynamics
12.1 Outdoor Advertising Market Trends
12.2 Outdoor Advertising Market Drivers
12.3 Outdoor Advertising Market Challenges
12.4 Outdoor Advertising Market Restraints
13 Research Findings and Conclusion
14 Appendix
14.1 Research Methodology
14.1.1 Methodology/Research Approach
14.1.2 Data Source
14.2 Author Details
List of TablesTable 1. Global Outdoor Advertising Market Size Growth Rate by Type (US$ Million), 2017 VS 2021 VS 2028
Table 2. Key Players of Billboards
Table 3. Key Players of Transit Advertising
Table 4. Key Players of Street Furniture
Table 5. Key Players of Alternative Media
Table 6. Global Outdoor Advertising Market Size Growth Rate by Application (US$ Million), 2017 VS 2021 VS 2028
Table 7. Global Outdoor Advertising Market Size (US$ Million) by Region: 2017 VS 2021 VS 2028
Table 8. Global Outdoor Advertising Revenue by Region (2017-2022) & (US$ Million)
Table 9. Global Outdoor Advertising Revenue Market Share by Region (2017-2022)
Table 10. Global Outdoor Advertising Revenue by Players (2017-2022) & (US$ Million)
Table 11. Global Outdoor Advertising Market Share by Players (2017-2022)
Table 12. Global Top Outdoor Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Advertising as of 2021)
Table 13. Ranking of Global Top Outdoor Advertising Companies by Revenue (US$ Million) in 2021
Table 14. Global 5 Largest Players Market Share by Outdoor Advertising Revenue (CR5 and HHI) & (2017-2022)
Table 15. Key Players Headquarters and Area Served
Table 16. Key Players Outdoor Advertising Product Solution and Service
Table 17. Date of Key Manufacturers Enter into Outdoor Advertising Market
Table 18. Mergers & Acquisitions, Expansion Plans
Table 19. Global Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
Table 20. Global Outdoor Advertising Revenue Market Share by Type (2017-2022)
Table 21. Global Outdoor Advertising Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 22. Global Outdoor Advertising Revenue Market Share by Type (2023-2028)
Table 23. Global Outdoor Advertising Market Size by Application (2017-2022) & (US$ Million)
Table 24. Global Outdoor Advertising Revenue Market Share by Application (2017-2022)
Table 25. Global Outdoor Advertising Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 26. Global Outdoor Advertising Revenue Market Share by Application (2023-2028)
Table 27. North America Outdoor Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 28. North America Outdoor Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 29. North America Outdoor Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 30. North America Outdoor Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 31. North America Outdoor Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 32. North America Outdoor Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 33. North America Outdoor Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 34. Europe Outdoor Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 35. Europe Outdoor Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 36. Europe Outdoor Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 37. Europe Outdoor Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 38. Europe Outdoor Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 39. Europe Outdoor Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 40. Europe Outdoor Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 41. Asia Pacific Outdoor Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 42. Asia Pacific Outdoor Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 43. Asia Pacific Outdoor Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 44. Asia Pacific Outdoor Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 45. Asia Pacific Outdoor Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 46. Asia Pacific Outdoor Advertising Revenue by Region (2017-2022) & (US$ Million)
Table 47. Asia Pacific Outdoor Advertising Revenue by Region (2023-2028) & (US$ Million)
Table 48. Latin America Outdoor Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 49. Latin America Outdoor Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 50. Latin America Outdoor Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 51. Latin America Outdoor Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 52. Latin America Outdoor Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 53. Latin America Outdoor Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 54. Latin America Outdoor Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 55. Middle East and Africa Outdoor Advertising Revenue by Company (2020-2022) & (US$ Million)
Table 56. Middle East and Africa Outdoor Advertising Revenue by Type (2017-2022) & (US$ Million)
Table 57. Middle East and Africa Outdoor Advertising Revenue by Type (2023-2028) & (US$ Million)
Table 58. Middle East and Africa Outdoor Advertising Revenue by Application (2017-2022) & (US$ Million)
Table 59. Middle East and Africa Outdoor Advertising Revenue by Application (2023-2028) & (US$ Million)
Table 60. Middle East and Africa Outdoor Advertising Revenue by Country (2017-2022) & (US$ Million)
Table 61. Middle East and Africa Outdoor Advertising Revenue by Country (2023-2028) & (US$ Million)
Table 62. Clear Channel Outdoor Company Details
Table 63. Clear Channel Outdoor Business Overview
Table 64. Clear Channel Outdoor Outdoor Advertising Product and Services
Table 65. Clear Channel Outdoor Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022) & (US$ Million)
Table 66. Clear Channel Outdoor Outdoor Advertising SWOT Analysis
Table 67. Clear Channel Outdoor Recent Developments
Table 68. JCDecaux Company Details
Table 69. JCDecaux Business Overview
Table 70. JCDecaux Outdoor Advertising Product and Services
Table 71. JCDecaux Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022) & (US$ Million)
Table 72. JCDecaux Outdoor Advertising SWOT Analysis
Table 73. JCDecaux Recent Developments
Table 74. Lamar Advertising Company Details
Table 75. Lamar Advertising Business Overview
Table 76. Lamar Advertising Outdoor Advertising Product and Services
Table 77. Lamar Advertising Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022) & (US$ Million)
Table 78. Lamar Advertising Outdoor Advertising SWOT Analysis
Table 79. Lamar Advertising Recent Developments
Table 80. Outfront Media Company Details
Table 81. Outfront Media Business Overview
Table 82. Outfront Media Outdoor Advertising Product and Services
Table 83. Outfront Media Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022) & (US$ Million)
Table 84. Outfront Media Outdoor Advertising SWOT Analysis
Table 85. Outfront Media Recent Developments
Table 86. Stroer Media Company Details
Table 87. Stroer Media Business Overview
Table 88. Stroer Media Outdoor Advertising Product and Services
Table 89. Stroer Media Outdoor Advertising Revenue in Outdoor Advertising Business (2017-2022) & (US$ Million)
Table 90. Stroer Media Outdoor Advertising SWOT Analysis
Table 91. Stroer Media Recent Developments
Table 92. Outdoor Advertising Market Trends
Table 93. Outdoor Advertising Market Drivers
Table 94. Outdoor Advertising Market Challenges
Table 95. Outdoor Advertising Market Restraints
Table 96. Research Programs/Design for This Report
Table 97. Key Data Information from Secondary Sources
Table 98. Key Data Information from Primary Sources
List of FiguresFigure 1. Global Outdoor Advertising Sales Market Share by Type: 2021 VS 2028
Figure 2. Billboards Features
Figure 3. Transit Advertising Features
Figure 4. Street Furniture Features
Figure 5. Alternative Media Features
Figure 6. Global Outdoor Advertising Sales Market Share by Application: 2021 VS 2028
Figure 7. Financial Case Studies
Figure 8. Real Estate Case Studies
Figure 9. Furniture Case Studies
Figure 10. Other Case Studies
Figure 11. Outdoor Advertising Report Years Considered
Figure 12. Global Outdoor Advertising Revenue, (US$ Million), 2017 VS 2021 VS 2028
Figure 13. Global Outdoor Advertising Market Size 2017-2028 (US$ Million)
Figure 14. Global Outdoor Advertising Market Size Market Share by Region: 2021 VS 2028
Figure 15. Global Outdoor Advertising Revenue Market Share by Region in 2017 VS 2022
Figure 16. Global Top 10 Outdoor Advertising Countries Ranking by Market Size (US$ Million) in 2021
Figure 17. Global Outdoor Advertising Market Share by Players in 2021
Figure 18. Global Top Outdoor Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Advertising as of 2021)
Figure 19. The Top 10 and 5 Players Market Share by Outdoor Advertising Revenue in 2021
Figure 20. North America Outdoor Advertising Revenue Market Share by Company in 2021
Figure 21. North America Outdoor Advertising Revenue Market Share by Type (2017-2028)
Figure 22. North America Outdoor Advertising Revenue Market Share by Application (2017-2028)
Figure 23. North America Outdoor Advertising Revenue Share by Country (2017-2028)
Figure 24. U.S. Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 25. Canada Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 26. Europe Outdoor Advertising Revenue Market Share by Company in 2021
Figure 27. Europe Outdoor Advertising Revenue Market Share by Type (2017-2028)
Figure 28. Europe Outdoor Advertising Revenue Market Share by Application (2017-2028)
Figure 29. Europe Outdoor Advertising Revenue Share by Country (2017-2028)
Figure 30. Germany Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 31. France Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 32. U.K. Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 33. Italy Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 34. Russia Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 35. Asia Pacific Outdoor Advertising Revenue Market Share by Company in 2021
Figure 36. Asia Pacific Outdoor Advertising Revenue Market Share by Type (2017-2028)
Figure 37. Asia Pacific Outdoor Advertising Revenue Market Share by Application (2017-2028)
Figure 38. Asia Pacific Outdoor Advertising Revenue Share by Region (2017-2028)
Figure 39. China Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 40. Japan Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 41. South Korea Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 42. India Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 43. Australia Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 44. Taiwan Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 45. Indonesia Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 46. Thailand Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 47. Malaysia Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 48. Philippines Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 49. Vietnam Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 50. Latin America Outdoor Advertising Revenue Market Share by Company in 2021
Figure 51. Latin America Outdoor Advertising Revenue Market Share by Type (2017-2028)
Figure 52. Latin America Outdoor Advertising Revenue Market Share by Application (2017-2028)
Figure 53. Latin America Outdoor Advertising Revenue Share by Country (2017-2028)
Figure 54. Mexico Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 55. Brazil Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 56. Argentina Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 57. Middle East and Africa Outdoor Advertising Revenue Market Share by Company in 2021
Figure 58. Middle East and Africa Outdoor Advertising Revenue Market Share by Type (2017-2028)
Figure 59. Middle East and Africa Outdoor Advertising Revenue Market Share by Application (2017-2028)
Figure 60. Middle East and Africa Outdoor Advertising Revenue Share by Country (2017-2028)
Figure 61. Turkey Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 62. Saudi Arabia Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 63. UAE Outdoor Advertising Revenue (2017-2028) & (US$ Million)
Figure 64. Clear Channel Outdoor Revenue Growth Rate in Outdoor Advertising Business (2017-2022)
Figure 65. JCDecaux Revenue Growth Rate in Outdoor Advertising Business (2017-2022)
Figure 66. Lamar Advertising Revenue Growth Rate in Outdoor Advertising Business (2017-2022)
Figure 67. Outfront Media Revenue Growth Rate in Outdoor Advertising Business (2017-2022)
Figure 68. Stroer Media Revenue Growth Rate in Outdoor Advertising Business (2017-2022)
Figure 69. Bottom-up and Top-down Approaches for This Report
Figure 70. Data Triangulation
Figure 71. Key Executives Interviewed