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Market Overview of Global Action Camera market:
According to our latest research, the global Action Camera market looks promising in the next 5 years. As of 2022, the global Action Camera market was estimated at USD 3152.91 million, and it's anticipated to reach USD 6550.28 million in 2028, with a CAGR of 12.96% during the forecast years.
An action camera or action-cam is a digital camera designed for filming action while being immersed in it. Action cameras are therefore typically compact and rugged, and waterproof at surface. They typically record photos in burst mode and time lapse mode with the point of view of the shooter they capture video in 4 k mode as this allows continuous capture of the action without having to interact with the camera or indeed removing it from its housing, if an additional protective housing is used. Most record on a micro SD card, and have a Micro-USB connector.
Emerging and Growing Market of Action Camera
North America, Europe, China, India, South America, Middle East and Africa
The popularity of social networking sites such as Facebook, Twitter, and Instagram, is one of the major drivers of the Global Action Camera market. End-users share images and videos of their sports activities captured through action cameras on these sites, thus increasing the demand for these cameras. Vendors provide advanced product features to give an enriching customer experience. This helps to boost sales of action cameras.
Apart from this, this growth can be attributed to factors such as rising consumer's affordability, increase demand for leisure life, more adventure sports and so on.
In developed market, they have more international companies, good channels, high market maturity, fierce competition, a highly competent management team, technology and finance advantages, keep on innovation, prominent market participants invest heavily in R&D, with the introduction of new technologies to their products, all of which make a growing market demand for Action Camera.
Opportunities
Improve performance
With the progress in science and technology, more advanced production methods, investment of companies, there will be more cost effective, high performance products in the future.
Emerging countries
For example, China, and India are developing their industries, with the progress of economy and technology, the increasing demand downstream, such as adventure sports and travel industry, the market Action Camera has great market potential.
Region Overview:
From 2022-2027, North America is estimated to witness robust growth prospects.
Company Overview:
GoPro is one of the major players operating in the Action Camera market, holding a share of 50.17% in 2020.
GoPro
GoPro, Inc. develops and sells cameras, and mountable and wearable accessories in the United States and internationally. The company offers HERO5 and HERO6, which are cloud-connected line of cameras; Fusion, a waterproof spherical camera; GoPro Plus, a cloud-based storage solution that enables subscribers to access, edit, and share content; Quik, a mobile editing app, as well as desktop app for editing options for power users.
Sony
Sony Corporation designs, develops, produces, and sells electronic equipment, instruments, and devices for the consumer, professional, and industrial markets worldwide. The company offers network services related to games, videos, and music contents; and home and portable game consoles, packaged software, and peripheral devices, as well as broadcast/professional, integrated circuit card technology, and medical and imaging device solutions.
Segmentation Overview:
Among different product types, HD segment is anticipated to contribute the largest market share in 2027.
SD
The so-called SD, is the physical resolution below 720p (1280x720) format.
HD
The physical resolution higher than 720p is called High Definition (HD). About HD standard, internationally recognized two criteria: video vertical resolution higher than 720p or 1080i; video aspect ratio is 16:9.
Full HD
The so-called full HD, refers to the physical resolution up to 1920x1080 (including 1080i and 1080p), i is the abbreviation of interlace, which means interlace scan; p is the abbreviation of progressive, which means progressive scan. they have a great difference in image quality. 1080p picture quality is better than 1080i. Apparently, 1080p can ensure the high resolution, excellent image quality, and it's widely used in high definition video surveillance systems.
Application Overview:
By application, the Casual Users segment occupied the biggest share from 2017 to 2022.
This report covers a research time span from 2018 to 2028, and presents a deep and comprehensive analysis of the global Action Camera market, with a systematical description of the status quo and trends of the whole market, a close look into the competitive landscape of the major players, and a detailed elaboration on segment markets by type, by application and by region.
Key Takeaways from the Global Action Camera Market Report:
Market Size Estimates: Action Camera market size estimation in terms of value and sales volume from 2018-2028
Market Trends and Dynamics: Action Camera market drivers, opportunities, challenges, and risks
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Action Camera market
Segment Market Analysis: Action Camera market value and sales volume by type and by application from 2018-2028
Regional Market Analysis: Action Camera market situations and prospects in North America, Asia Pacific, Europe, Latin America, Middle East, Africa
Country-level Studies on the Action Camera Market: Revenue and sales volume of major countries in each region
Action Camera Market Competitive Landscape and Major Players: Analysis of 10-15 leading market players, sales, price, revenue, gross, gross margin, product profile and application, etc.
Trade Flow: Import and export volume of the Action Camera market in major regions.
Action Camera Industry Value Chain: Action Camera market raw materials & suppliers, manufacturing process, distributors, downstream customers
Action Camera Industry News, Policies & Regulations
Key players in the global Action Camera market are covered in Chapter 12:
Sony
Braun
HTC
Amkov
Ordro
SJCAM
TomTom
Polaroid
Rioch
Panasonic
Xiaomi
Chilli Technology
Casio
Drift Innovation
Veho
Toshiba
Garmin
JVC Kenwood
Contour (iON)
GoPro
Decathlon (Geonaute)
In Chapter 2 and Chapter 15.1, based on types, the Action Camera market from 2018 to 2028 is primarily split into:
Full HD
HD
SD
In Chapter 3 and Chapter 15.2, based on applications, the Action Camera market from 2018 to 2028 covers:
Casual Users
Professional Users
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 7, 8, 9, 10, 11, 15.3, 15.4:
North America (Covered in Chapter 7)
United States
Canada
Asia-Pacific (Covered in Chapter 8)
China
Japan
India
South Korea
Southeast Asia
Australia
Others
Europe (Covered in Chapter 9)
Germany
France
UK
Italy
Spain
Russia
Poland
Others
Latin America (Covered in Chapter 10)
Mexico
Brazil
Argentina
Others
Middle East and Africa (Covered in Chapter 11)
GCC Countries
Africa
Others
The data of this research report is mainly obtained from industry associations, magazines, press releases, national customs, annual reports of enterprises, expert interviews, paid databases and other channels with authority. It also provides scientific forecasts of the industry's core development indicators through professional analysis and forecasting models.
In short, whatever role you take in this industry value chain, this report will help you or your company to acquire a systematic and in-depth understanding of the industry.
Chapter Outline
This report consists of 16 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 starts the report with an overview of the Action Camera market, as well as the definitions of the target market and the subdivisions. Through the presented global market size, regional market sizes, and segment market shares, you will be able to draw an overall and comprehensive picture of the market situation. Meanwhile, the research method and data source will be shared in this chapter.
Chapter 2 and Chapter 3 breaks down the market by different types and applications, with historic data presented in metrics of sales volume, revenue, market share and growth rate.
Chapter 4 elaborates on market dynamics and future trends in the industry, which contains an in-depth analysis of market drivers, opportunities, challenges, and risks. Other essential factors that will have a major impact on the market, i.e., industry news and policies in recent years, global inflation, and regional conflict, are also taken into consideration.
Chapter 5 compares the sales volume and revenue of the major regions across the globe, which enables the readers to understand the regional competitive pattern.
Chapter 6 is the analysis of the trade flow. Import volume and export volume are revealed on a regional level.
Chapters 7-11 focus on country-level studies. Data from the major countries in each region are provided, showing the current development of the industry in different countries. Besides, you will also find qualitative trends analysis under global inflation under each of the 6 regions.
Chapter 12 first up presents the competitive landscape by displaying and comparing the revenues, sales volumes, and market shares of the top players in the market, followed by a company-by-company analysis of all the major market participants with introductions of their products, product applications, company profiles, and business overview. In addition, their competitiveness is manifested through numbers of sales volume, revenue, price, gross and gross margin.
Chapter 13 looks into the whole market industrial chain, ranging from the upstream key raw materials and their suppliers to midstream distributors and downstream customers, with influences of global inflation taken into consideration.
Chapter 14 is perfect for those who wish to develop new projects in the industry. This chapter sheds a light on industry entry barriers and gives suggestions on new project investments.
Chapter 15 forecasts the future trend of the market from the perspective of different types, applications, and major regions.
Chapter 16 is the conclusion of the report which helps the readers sum up the main findings and insights.
Years considered for this report:
Historical Years: 2018-2022
Base Year: 2022
Estimated Year: 2023
Forecast Period: 2023-2028