Malaysia Consumer Electronics Report Q4 2016

Publisher Name :
Date: 28-Sep-2016
No. of pages: 59

BMI View: The forecast for 2016 was downgraded in the Q4 update as PC sales decreased faster than

expected, with tablet sales particularly hard hit by competition from phablets. Even though US dollar

spending will again contract, the hit will be much smaller than in 2015, when rapid ringgit depreciation

and the new Goods and Sales Tax hurt spending levels. Throughout the medium term, we expect device

spending to recover, based on ringgit appreciation from 2017 that will increase purchasing

power. Meanwhile, product trends should also become more supportive. We forecast total device spending

will increase at a CAGR of 5.3% throughout the 2016-2020 period.

Latest Updates And Industry Developments

? Computer Hardware Sales: USD1.9bn in 2016 to USD2.3bn in 2020, a compound annual growth rate

(CAGR) of 4.9%. Outlook downgraded in Q4 update as tablet demand cannibalisation by smartphones

escalated with a further decline in PC sales in H116 reported by local retailers.

? AV Sales: USD763mn in 2016 to USD930mn in 2020, a CAGR of 5.1%. AV outlook is improving as the

ringgit appreciates and smart/Ultra-HD TV sets trigger upgrades, which will enable a modest recovery

following the double-digit rate of declines in 2014 and 2015.

? Handset Sales: USD2.6bn in 2016 to USD3.2bn in 2020, CAGR of 5.7%. Boost from ringgit

appreciation and income growth trends will be offset as the smartphone boom runs out of steam in an

increasingly saturated market.

Malaysia Consumer Electronics Report Q4 2016

Table of Contents

BMI Industry View 7
SWOT 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (Malaysia 2014-2020) 15
Industry Risk/Reward Index 16
Table: Asia-Pacific CE Risk/Reward Index, Q4 2016 19
Market Overview 20
Computers 20
Table: PC Sales (Malaysia 2014-2020) 20
AV Devices 25
Table: AV Sales (Malaysia 2014-2020) 25
Mobile Handsets 29
Table: Mobile Communications (Malaysia 2014-2020) 29
Industry Trends And Developments 36
Consumer Electronics Trade 36
Table: Emerging APAC Consumer Electronics (CE) Trade, 2010-2015 36
Table: Malaysia Consumer Electronics (CE) Trade, 2010-2015 38
Consumer Electronics Industry Analysis 39
Regulatory Developments 42
Table: Government Authorities 42
Competitive Landscape 45
Malaysia Consumer Electronics Companies 45
Consumer Electronics Vendors - APAC, 2015 47
Table: Computer Hardware 47
Table: TV Sets 47
Table: Mobile Handsets 48
Retailers 49
Table: Major Electronics Retailers 49
Table: Major E-Commerce Retailers 49
Demographic Forecast 50
Table: Population Headline Indicators (Malaysia 1990-2025) 51
Table: Key Population Ratios (Malaysia 1990-2025) 51
Table: Urban/Rural Population & Life Expectancy (Malaysia 1990-2025) 52
Table: Population By Age Group (Malaysia 1990-2025) 52
Table: Population By Age Group % (Malaysia 1990-2025) 53
Methodology 55
Industry Forecast Methodology 55
Sector-Specific Methodology 56
Sources 56
Risk/Reward Index Methodology 57
Sector-Specific Methodology 58
Table: Consumer Electronics Risk/Reward Index Indicators 58
Table: Weighting Of Indicators 59

List of Tables

Table: Consumer Electronics Overview (Malaysia 2014-2020)
Table: Asia-Pacific CE Risk/Reward Index, Q4 2016
Table: PC Sales (Malaysia 2014-2020)
Table: AV Sales (Malaysia 2014-2020)
Table: Mobile Communications (Malaysia 2014-2020)
Table: Emerging APAC Consumer Electronics (CE) Trade, 2010-2015
Table: Malaysia Consumer Electronics (CE) Trade, 2010-2015
Table: Government Authorities
Table: Computer Hardware
Table: TV Sets
Table: Mobile Handsets
Table: Major Electronics Retailers
Table: Major E-Commerce Retailers
Table: Population Headline Indicators (Malaysia 1990-2025)
Table: Key Population Ratios (Malaysia 1990-2025)
Table: Urban/Rural Population & Life Expectancy (Malaysia 1990-2025)
Table: Population By Age Group (Malaysia 1990-2025)
Table: Population By Age Group % (Malaysia 1990-2025)
Table: Consumer Electronics Risk/Reward Index Indicators
Table: Weighting Of Indicators
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