The CSPs embarking on an OTT video strategy may need to evolve their QoE assurance approach

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Date: 18-Apr-2017
No. of pages: 12
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"Communications service providers' OTT video strategies represent an opportunity for assurance vendors to insert themselves into the video value chain."

Communications service providers (CSPs) have employed assurance and optimisation techniques – often in functional siloes without integration – to monitor and deliver a 'best-effort' quality of experience (QoE) for third-party over-the-top (OTT) video. Service assurance (SA) has been used primarily in reactive mode, while video optimisation solutions are 'in-line' functions that provide pseudo-proactive assurance of QoE.

This report provides:


  • an analysis of why CSPs may need an evolved QoE assurance strategy for their own OTT video service

  • an explanation of how an integrated assurance and optimisation solution may address this area

  • recommendations for CSPs, as well as assurance and optimisation vendors

  • an appendix highlighting the most-relevant video assurance and optimisation vendors, including descriptions of their solutions.

The CSPs embarking on an OTT video strategy may need to evolve their QoE assurance approach

Table of Contents

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