Internet Protocol Television (IPTV) CDN Market by Type (Video and Non-Video Content), by Service (In-House and Manage Service), by End-User (SME, Large Enterprise and Residential Customers) - Global Forecast to 2020

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Date: 28-May-2015
No. of pages: 169
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The market leader’s offer differentiated services in the IPTV CDN market. Companies such as Alcatel-Lucent, Ericsson, AT&T, and Akamai Technologies are the top leaders in this market. Nowadays, the companies are concentrating more on the services offerings to differentiate themselves in the competition. The small and medium enterprises cannot afford in-house services for content delivery via IPTV as the cost involved cannot be met by such firms; therefore, they are more inclined towards managed or hosted services. The top players in the market such as AT&T and Alcatel-Lucent prefer in-house content delivery services andthe revenue generated by this is solely kept by the company.

The IPTV CDN in-house service market grew from $1,480.3million in 2015 to $5,509.3million by 2020,at a CAGR of 30.1% from 2015 to 2020.. The services provider type segment considered in the report consists of Peer-to-Peer (P2P), Free IPTV CDN, Telco, and traditional commercial IPTV CDN.The major market share is taken up by P2P in 2015 for 41.47% followed by traditional commercial IPTV CDNfor 27.00%.

The report is expected to help the market leaders and new entrants in this market in the following ways:


  • The report segments the IPTV CDN market into products, services, deployments, verticals, and regions and countries. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments.

  • The report will assist the industry leaders to understand the competitors and gain more insights. This will help them sustain their position in the market. The report profiles 10 major players in the market. These profiles include business overview, financial status of five years, products and services, key strategies, and recent developments of the company.

  •  The report also helps them study the overall market growth. The report provides information and analysis of the key market drivers, restraints, challenges, and opportunities.

Internet Protocol Television (IPTV) CDN Market by Type (Video and Non-Video Content), by Service (In-House and Manage Service), by End-User (SME, Large Enterprise and Residential Customers) - Global Forecast to 2020

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Years Considered in the Report
1.4 Limitations
1.5 Currency
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data Taken From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data Taken From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primary Interviews: By Company Type, Designation, and Region
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.1 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Market Forecast Assumptions

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities
4.2 IPTV CDN Market Across Various Regions
4.3 IPTV CDN Market By Region: Snapshot 2015
4.4 Life Cycle Analysis, By Region, 2015

5 Market Overview
5.1 Introduction
5.2 Market Evolution
5.3 Market Segmentation
5.3.1 By Product
5.3.2 By Service
5.3.3 By Service Provider Type
5.3.4 By End-User
5.3.5 By Vertical
5.3.1 By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Growth in Online Traffic
5.4.1.2 Growth in IPTV
5.4.1.3 Increase in Internet Video Advertising
5.4.1.4 Need for Reliable and High-Quality Online Experience
5.4.2 Restraints
5.4.2.1 Improper Accounting
5.4.2.2 Verification of Best Location for Servers
5.4.3 Opportunities
5.4.3.1 Government Initiatives in IPTV CDN Market
5.4.3.2 Growth in Internet Usage
5.4.3.3 Emerging of Mobile CDN
5.4.4 Challenges
5.4.4.1 Meeting Customer Preferences

6 Industry Trends
6.1 Value Chain Analysis
6.2 Porter’s Five Forces Analysis
6.2.1 Bargaining Power of Suppliers
6.2.2 Bargaining Power of Buyers
6.2.3 Threat of New Entrants
6.2.4 Threat of Substitutes
6.2.5 Intensity of Rivalry
6.3 Strategic Benchmarking
6.3.1 Product Enhancements and Expansions
6.3.2 Collaborations, Partnrships, Strategic Agreements, and Joint Ventures

7 IPTV CDN Market Analysis, By Type
7.1 Introduction
7.2 Video Content
7.3 Non Video Content

8 Market Analysis, By Service
8.1 Introduction
8.2 In-House Service
8.3 Manage Service

9 Market Analysis, By Service Provider Type
9.1 Introduction
9.2 Peer-To-Peer (P2p) Service Provider
9.3 Free Service Provider
9.4 Telco Service Provider
9.5 Traditional Commercial Service Provider

10 Market Analysis, By End-User
10.1 Introduction
10.2 Small and Medium Enterprise
10.3 Large Enterprise
10.4 Residential Customers

11 IPTV CDN Market Analysis, By Vertical
11.1 Introduction
11.2 Advertising and Marketing
11.3 Media and Entertainment
11.4 Gaming
11.5 E-Commerce
11.6 Healthcare and Medical
11.7 Telecommunication and It
11.8 Others

12 IPTV CDN Market Analysis, By Region
12.1 Introduction
12.2 North America
12.3 Europe
12.4 Asia-Pacific
12.5 Middle East and Africa
12.6 Latin America

13 Competitive Landscape
13.1 Overview
13.2 Competitive Situation and Trends
13.2.1 New Product Launches
13.2.2 Collaborations and Partnerships
13.2.3 Mergers and Acquisitions

14 Company Profiles
14.1 Introduction
14.2 At&T
14.2.1 Business Overview
14.2.2 Product Portfolio
14.2.3 Key Strategies
14.2.4 Recent Developments
14.2.5 SWOT Analysis
14.3 Alcatel-Lucent
14.3.1 Business Overview
14.3.2 Product Portfolio
14.3.3 Key Strategies
14.3.4 Recent Developments
14.3.5 SWOT Analysis
14.4 Akamai Technologies, Inc.
14.4.1 Business Overview
14.4.2 Product Portfolio
14.4.3 Key Strategies
14.4.4 Recent Developments
14.4.5 SWOT Analysis
14.5 Ericsson
14.5.1 Business Overview
14.5.2 Product Portfolio
14.5.3 Key Strategies
14.5.4 Recent Developments
14.5.5 SWOT Analysis
14.6 Cisco Systems, Inc.
14.6.1 Business Overview
14.6.2 Product Portfolio
14.6.3 Key Strategies
14.6.4 Recent Developments
14.6.5 SWOT Analysis
14.7 Limelight Networks.
14.7.1 Business Overview
14.7.2 Product Portfolio
14.7.3 Key Strategies
14.7.4 Recent Developments
14.8 Verizon
14.8.1 Business Overview
14.8.2 Product Portfolio
14.8.3 Key Strategies
14.8.4 Recent Developments
14.9 Huawei Technologies Co., Ltd.
14.9.1 Business Overview
14.9.2 Product Portfolio
14.9.3 Key Strategies
14.9.4 Recent Developments
14.10 ZTE Corporation
14.10.1 Business Overview
14.10.2 Product Portfolio
14.10.3 Key Strategies
14.10.4 Recent Developments
14.11 Level 3 Communications, LLC.
14.11.1 Business Overview
14.11.2 Product Portfolio
14.11.3 Key Strategies
14.11.4 Recent Developments

15 Appendix
15.1 Discussion Guide
15.2 Introducing RT: Real-Time Market Intelligence
15.3 Available Customizations

List of Tables

Table 1 IPTV CDN Market Size, By Type, 2013–2020 ($Million)
Table 2 IPTV CDN Market Size, By Type, 2013–2020 ($Million)
Table 3 Video Content: Market Size, By End-User, 2013–2020 ($Million)
Table 4 Video Content: Market Size, By Region, 2013–2020 ($Million)
Table 5 Non Video Content: Market Size, By End-User, 2013–2020 ($Million)
Table 6 Non Video Content: Market Size, By Region, 2013–2020 ($Million)
Table 7 IPTV CDN Market Size, By Service 2013–2020 ($Million)
Table 8 In-House Service: Market Size, By End-User, 2013–2020 ($Million)
Table 9 In-House Service: Market Size, By Region, 2013–2020 ($Million)
Table 10 Manage Service: Market Size, By End-User, 2013–2020 ($Million)
Table 11 Non Video Content: Market Size, By Region, 2013–2020 ($Million)
Table 12 IPTV CDN Market Size, By Service Provider Type 2013–2020 ($Million)
Table 13 P2p Service Provider : Market Size, By Type, 2013–2020 ($Million)
Table 14 P2p Service Provider: Market Size, By Region, 2013–2020 ($Million)
Table 15 Free Service Provider: Market Size, By Type, 2013–2020 ($Million)
Table 16 Free Service Provider: Market Size, By Region, 2013–2020 ($Million)
Table 17 Telco Service Provider: Market Size, By Type, 2013–2020 ($Million)
Table 18 Telco Service Provider: Market Size, By Region, 2013–2020 ($Million)
Table 19 Traditional Commercial Service Provider: Market Size, By Type, 2013–2020 ($Million)
Table 20 Traditional and Commercial Service Provider: Market Size, By Region, 2013–2020 ($Million)
Table 21 IPTV CDN Market Size, By End-User 2013–2020 ($Million)
Table 22 SME: Market Size, By Region 2013–2020 ($Million)
Table 23 Large Enterprise: Market Size, By Region, 2013–2020 ($Million)
Table 24 Residential Customers: Market Size, By Region, 2013–2020 ($Million)
Table 25 IPTV CDN Market Size, By Vertical 2013–2020 ($Million)
Table 26 Advertising and Marketing: Market Size, By Type 2013–2020 ($Million)
Table 27 Advertising and Marketing: Market Size, By End-User 2013–2020 ($Million)
Table 28 Advertising and Marketing: Market Size, By Region 2013–2020 ($Million)
Table 29 Media and Entertainment: Market Size, By Type 2013–2020 ($Million)
Table 30 Media and Entertainment: Market Size, By End-User 2013–2020 ($Million)
Table 31 Media and Entertainment: Market Size, By Region 2013–2020 ($Million)
Table 32 Gaming: Market Size, By Type 2013–2020 ($Million)
Table 33 Gaming: Market Size, By End-User 2013–2020 ($Million)
Table 34 Gaming: Market Size, By Region 2013–2020 ($Million)
Table 35 E-Commerce: Market Size, By Type 2013–2020 ($Million)
Table 36 E-Commerce: Market Size, By End-User 2013–2020 ($Million)
Table 37 E-Commerce: Market Size, By Region 2013–2020 ($Million)
Table 38 Healthcare and Medical: Market Size, By Type 2013–2020 ($Million)
Table 39 Healthcare and Medical: Market Size, By End-User 2013–2020 ($Million)
Table 40 Healthcare and Medical: Market Size, By Region 2013–2020 ($Million)
Table 41 Telecommunication and It: Market Size, By Type 2013–2020 ($Million)
Table 42 Telecommunication and It: Market Size, By End-User 2013–2020 ($Million)
Table 43 Telecommunication and It: Market Size, By Region 2013–2020 ($Million)
Table 44 Others: Market Size, By Type  2013–2020 ($Million)
Table 45 Others: Market Size, By End-User 2013–2020 ($Million)
Table 46 Others: Market Size, By Region 2013–2020 ($Million)
Table 47 IPTV CDN Market Size, By Region 2013–2020 ($Million)
Table 48 North America: Market Size, By Countries 2013–2020 ($Million)
Table 49 U.S.: Market Size, By Type 2013–2020 ($Million)
Table 50 Canada: Market Size, By Type 2013–2020 ($Million)
Table 51 Others: Market Size, By Type 2013–2020 ($Million)
Table 52 Europe: Market Size, By Countries 2013–2020 ($Million)
Table 53 U.K.: Market Size, By Type 2013–2020 ($Million)
Table 54 Germany: Market Size, By Type 2013–2020 ($Million)
Table 55 Others: Market Size, By Type 2013–2020 ($Million)
Table 56 Asia-Pacific: Market Size, By Countries 2013–2020 ($Million)
Table 57 South Korea: Market Size, By Type 2013–2020 ($Million)
Table 58 Japan: Market Size, By Type 2013–2020 ($Million)
Table 59 Others: Market Size, By Type 2013–2020 ($Million)
Table 60 Middle East and Africa: Market Size, By Countries 2013–2020 ($Million)
Table 61 Dubai: Market Size, By Type 2013–2020 ($Million)
Table 62 South Africa: Market Size, By Type 2013–2020 ($Million)
Table 63 Others: Market Size, By Type 2013–2020 ($Million)
Table 64 Latin America: Market Size, By Countries 2013–2020 ($Million)
Table 65 Brazil: Market Size, By Type 2013–2020 ($Million)
Table 66 Mexico: Market Size, By Type 2013–2020 ($Million)
Table 67 Others: Market Size, By Type 2013–2020 ($Million)
Table 68 New Product Launches, 2014-2015
Table 69 Collaborations and Partnerships, 2014–2015
Table 70 Acquisitions, 2013-2015

List of Figures

Figure 1 Global IPTV CDN Market: Research Design
Figure 2 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 3 Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Data Triangulation
Figure 6 IPTV CDN Market Evolution: Milestones
Figure 7 Video Content Market is Expected to Grow at the Fastest Rate During the Forecast Period (2015–2020)
Figure 8 Manage Service is Expected to Grow Faster Than Brownfield Deployment During the Forecast Period(2015–2020)
Figure 9 Telecommunication and It Vertical is Expected to Grow Faster Than the Other Verticals During the Forecast Period(2015–2020)
Figure 10 Latin America is Expected to Grow at A Higher Rate Than Other Regions During the Forecast Period(2015–2020)
Figure 11 NA is Expected to Have the Largest Market Share in 2015
Figure 12 IPTV CDN Market Size is Expected to Be Valued at $12,210.3 Million By 2020
Figure 13 Large Enterprise Segment the Maximum Share in the IPTV CDN Product Market (2015)
Figure 14 NA Commands Over One-Third of the Market in 2015
Figure 15 The Europe Market has Entered the Exponential Growth Phase
Figure 16 IPTV CDN Market: Milestones
Figure 17 IPTV CDN Market Segmentation: By Type
Figure 18 Market Segmentation: By Service
Figure 19 Market Segmentation: By Service Provider Type
Figure 20 Market Segmentation: By End-User
Figure 21 Market Segmentation: By Vertical
Figure 22 Market Segmentation: By Region
Figure 23 Drivers, Restraints, Opportunities, and Challenges in the IPTV CDN  Market
Figure 24 Value Chain: IPTV CDN Market
Figure 25 Porter’s Five Forces Analysis
Figure 26 Strategic Benchmarking: Alcatel-Lucent Launched New Products for the IPTV CDN Market
Figure 27 Strategic Benchmarking: Akamai Technologies Adopted Inorganic Strategies to Grow in the IPTV CDN Market
Figure 28 IPTV CDN By Type
Figure 29 Video Content is Expected to Have the Highest CAGR of 40.4% in the Forecast Period ( 2015-2020)
Figure 30 SME Segment is Expected to Have the Highest CAGR of 46.2% in the Forecast Period ( 2015-2020)
Figure 31 Latin America Region is Expected to Have the Highest CAGR of 48.6% in the Forecast Period ( 2015-2020)
Figure 32 SME Segment is Expected to Have the Highest CAGR of 28.1% in the Forecast Period ( 2015-2020)
Figure 33 Latin America Region is Expected to Have the Highest CAGR of 30.1% in the Forecast Period ( 2015-2020)
Figure 34 IPTV CDN By Service
Figure 35 Manage Service  is Expected to Have the Highest CAGR of 38.2% in the Forecast Period ( 2015-2020)
Figure 36 SME Segment is Expected to Have the Highest CAGR of 35.4% in the Forecast Period ( 2015-2020)
Figure 37 Latin America Region is Expected to Have the Highest CAGR of 37.6% in the Forecast Period ( 2015-2020)
Figure 38 SME Segment is Expected to Have the Highest CAGR of 43.9% in the Forecast Period ( 2015-2020)
Figure 39 Latin America Region is Expected to Have the Highest CAGR of 46.3% in the Forecast Period ( 2015-2020)
Figure 40 IPTV CDN By Service Provider Type
Figure 41 Free Service Provider Segment is Expected to Have the Highest CAGR of 46.9% in the Forecast Period ( 2015-2020)
Figure 42 Video Content Market is Expected to Have the Highest CAGR of 32.2% in the Forecast Period ( 2015-2020)
Figure 43 Latin America Region is Expected to Have the Highest CAGR of 33.7% in the Forecast Period ( 2015-2020)
Figure 44 Video Content Market is Expected to Have the Highest CAGR of 53.8% in the Forecast Period ( 2015-2020)
Figure 45 Latin America Region is Expected to Have the Highest CAGR of 55.5% in the Forecast Period ( 2015-2020)
Figure 46 Video Content Market is Expected to Have the Highest CAGR of 49.4% in the Forecast Period ( 2015-2020)
Figure 47 Latin America Region is Expected to Have the Highest CAGR of 51.1% in the Forecast Period ( 2015-2020)
Figure 48 Video Content Market is Expected to Have the Highest CAGR of 37.1% in the Forecast Period ( 2015-2020)
Figure 49 Latin America Region is Expected to Have the Highest CAGR of 38.7% in the Forecast Period ( 2015-2020)
Figure 50 IPTV CDN By End-User
Figure 51 SME is Expected to Have the Highest CAGR of 39.7% in the Forecast Period ( 2015-2020)
Figure 52 SME Market is Expected to Have the Highest CAGR of 47.8% in the Forecast Period ( 2015-2020)
Figure 53 Latin America is Expected to Have the Highest CAGR of 39.9% in the Forecast Period ( 2015-2020)
Figure 54 Latin America is Expected to Have the Highest CAGR of 35.4% in the Forecast Period ( 2015-2020)
Figure 55 IPTV CDN By Vertical
Figure 56 Telecommunication and IT is Expected to Have the Highest CAGR of 41.5% in the Forecast Period ( 2015-2020)
Figure 57 IPTV CDN By Region
Figure 58 Geographical Snapshot (2015): Rapid Growth Markets are Emerging as New Hot Spots
Figure 59 Latin America is Expected to Have the Highest CAGR of 42.0% in the Forecast Period ( 2015-2020)
Figure 60 North America Market: Snapshot
Figure 61 Asia-Pacific Market: Snapshot
Figure 62 Companies Adopted Collaboration and Partnership as the Key Growth Strategy Over the Period of 2013–2015
Figure 63 Area Graph for Top Three Players in the IPTV CDN Market
Figure 64 Market Evaluation Framework
Figure 65 Akamai Technologies  is Dominating the IPTV CDN Market
Figure 66 Battle for Market Share: Collaborations and Partnerships Launches is the Key Strategy
Figure 67 Geographic Revenue Mix of Top 5 Market Players
Figure 68 At&T.: Company Snapshot
Figure 69 At&T: SWOT Analysis
Figure 70 Alcatel-Lucent: Company Snapshot
Figure 71 Alcatel-Lucent: SWOT Analysis
Figure 72 Akamai Technologies, Inc.: Company Snapshot
Figure 73 Akamai Technologies, Inc.: SWOT Analysis
Figure 74 Ericsson: Company Snapshot
Figure 75 Ericsson: SWOT Analysis
Figure 76 Cisco Systems, Inc.: Company Snapshot
Figure 77 Cisco Systems, Inc.: SWOT Analysis
Figure 78 Limelight Networks.: Company Snapshot
Figure 79 Verizon: Company Snapshot
Figure 80 Huawei Technologies Co., Ltd.: Company Snapshot
Figure 81 ZTE Corporation: Company Snapshot
Figure 82 Level 3 Communications, LLC.: Company Snapshot

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