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According to our (Global Info Research) latest study, the global Kombucha market size was valued at USD 1768.8 million in 2023 and is forecast to a readjusted size of USD 5925.7 million by 2030 with a CAGR of 18.9% during review period.
Kombucha is a fermented tea beverage, made by adding a symbiotic culture of bacteria and yeast (SCOBY) to a solution of tea and sugar. During the course of the week-long (or more) fermentation process, the cultures metabolize the sugar and tea components to render a naturally carbonated beverage, with a slightly sweet-tart flavor, full of healthy components like B vitamins, organic acids, antioxidants, and trace amounts of alcohol.
GT's Kombucha, KeVita and Health-Ade are the top 3 of Kombucha, with about 40% market shares.North America is the largest market, with a share about 58%, followed by Europe. In terms of product, fruit is the largest segment, with a share about 45%. And in terms of application, the largest sale channel is offline.
The Global Info Research report includes an overview of the development of the Kombucha industry chain, the market status of Offline (Herbs & Spices, Fruit), Online (Herbs & Spices, Fruit), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Kombucha.
Regionally, the report analyzes the Kombucha markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Kombucha market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Kombucha market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Kombucha industry.
The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the sales quantity (M Liter), revenue generated, and market share of different by Type (e.g., Herbs & Spices, Fruit).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Kombucha market.
Regional Analysis: The report involves examining the Kombucha market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Kombucha market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Kombucha:
Company Analysis: Report covers individual Kombucha manufacturers, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Kombucha This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Sale Channel (Offline, Online).
Technology Analysis: Report covers specific technologies relevant to Kombucha. It assesses the current state, advancements, and potential future developments in Kombucha areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Kombucha market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
Market Segmentation
Kombucha market is split by Type and by Sale Channel. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Sale Channel in terms of volume and value.
Market segment by Type
- Herbs & Spices
- Fruit
- Original
- Others
Market segment by Sale Channel
- Offline
- Online
Major players covered
- GT's Kombucha
- KeVita
- Brew Dr. Kombucha
- The Humm Kombucha
- Live Soda Kombucha
- Red Bull
- Kombucha Wonder Drink
- Townshend's Tea
- Celestial Seasonings
- Kosmic Kombucha
- HIGH COUNTRY
- NessAlla Kombucha
- Reed's
- Buchi Kombucha
- Tonica
- Love Kombucha
- Health-Ade
- MOJO
- Organic & Raw Trading
- Clearly Kombucha
- Jarr Kombucha
Market segment by region, regional analysis covers
- North America (United States, Canada and Mexico)
- Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
- Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
- South America (Brazil, Argentina, Colombia, and Rest of South America)
- Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Kombucha product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Kombucha, with price, sales, revenue and global market share of Kombucha from 2019 to 2024.
Chapter 3, the Kombucha competitive situation, sales quantity, revenue and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Kombucha breakdown data are shown at the regional level, to show the sales quantity, consumption value and growth by regions, from 2019 to 2030.
Chapter 5 and 6, to segment the sales by Type and sale channel, with sales market share and growth rate by type, sale channel, from 2019 to 2030.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value and market share for key countries in the world, from 2017 to 2023.and Kombucha market forecast, by regions, type and sale channel, with sales and revenue, from 2025 to 2030.
Chapter 12, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Kombucha.
Chapter 14 and 15, to describe Kombucha sales channel, distributors, customers, research findings and conclusion.