Digital Asset Management Market by Solutions (Video Management, Creative Tool Integration,Asset Analytics, Web Content Management Integration, Brand Portals, Asset and Metadata Archiving, Lifecycle and Rights Management) - Global Forecast to 2019

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Date: 24-Feb-2015
No. of pages: 163
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The escalating digitization of content and the emergence of novel models of distribution among organizations have enlarged the prospect across diverse industry verticals. From content generation to its distribution, providers across the digital asset ecology are gaining the advantages of DAM market progression. The new video formats and data delivery approaches have generated prospects for vendors. However,this has also exposed the valuable and sensitive content of businesses to the perils of electronic theft. The rising convergence of various devices such as smartphones and laptops, and the diversity of technology formats have permitted customers to access the data regardless of time and place through various devices. Moreover, the growing need for extending the boundaries and augmenting the presence of their services to the customers, service vendors and content distributors turn sensitive content vulnerable to piracy and mismanaged content, forming the demand for solutions that deliver content management and protection.

Currently, with the evolution of DAM software,companies are encouraged to access and store their vast digital content and assets within the centralized management. The usage of DAM software helps companies to efficiently manage and access digital assets as they are allocated metadata for tracking thereby allowing more defined usage of assets along with their linkage with other assets in the repository.

With the evolution of cloud-based DAM solutions the businesses are empowered to augment their efficiency in a cost-effective manner as IT resource enlargement is required for its implementation. However, the practicability for adoption of cloud-based solution and its amalgamation within the present IT ecosystem along with the precise return on investments are the continuing apprehensions across the businesses. This in turn has fortified DAM solution providers to offer these cloud-based solutions to expand their services and enter prospective markets. Furthermore, DAM solutions are increasingly becoming predominant as they help companies to access and store in a secured manner along with conserving digital content. This further enhances the adoption of cloud-based DAM solutions across the globe.

The major driving force for the DAM software market is the augmented consumption and emphasis on the digital media. Today, companies are increasingly focusing on the digital medium for marketing endeavors due to the substantial adoption of mobile devices, growing internet consumption, along with the increasing overall online time spent by the users. Thereby, this boosts businesses to consider DAM solutions that can supplement their business advancements and improve customer relations.

Over the years, the media and entertainment vertical were increasingly adopting the solution as it is imperative for these companies to sustain in the fierce competition along with the assistance for management of vast digital content. However, with the undisputable imperativeness of marketing endeavors and polices among businesses, the traction for DAM solution across other verticals such as retail and government has substantially grown.Moreover, the companies’ consideration for investing in DAM is increasing extensively as the benefits attached with it encourage its deployment, besides the growing demand to gain competitive advantage over others. In the years to come, this trend is expected to continue leveraging DAM solution vendors to offer more advanced and superior solutions with search engine optimization, next-generation interactive services,along with mobility as a prime constituent for empowering contemporary asset management. However, the DAM solutions adoption is inhibited due to the lack of skillful workforce that can easily leverage the solution and other features such as web analytics for heightened business progressions.Considering this, the report further helps to identify the latest patterns and trends intensifying the progression in the DAM market across all regions.

There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. The dollar fluctuations are expected to not seriously affect the forecasts in the emerging regions.

The report will help the market leaders/new entrants in this market in the following ways:


  • This report segments the DAM market into solutions and services covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and its sub-segments.The market numbers are further split across deployment type, user type, and industry vertical across all the major regions.

  • This report will help the organizations to better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, including end user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.

  • The report helps the organizations to understand the pulse of the market. It provides information on key market drivers, restraints, and opportunities.

Digital Asset Management Market by Solutions (Video Management, Creative Tool Integration,Asset Analytics, Web Content Management Integration, Brand Portals, Asset and Metadata Archiving, Lifecycle and Rights Management) - Global Forecast to 2019

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Year
1.3.3 Currency
1.4 Limitations
1.5 Stakeholders

2 Research Methodology
2.1 Market Size Estimation
2.2 Market Breakdown and Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data From Secondary Sources
2.3.2 Key Data From Primary Sources
2.3.3 Key Industry Insights
2.4 Assumptions

3 Executive Summary

4 Premium Insights
4.1 Attractive Opportunities in DAM Market
4.2 DAM Market – Top Three Solutions
4.3 Global DAM Solutions Market
4.4 DAM Market Potential
4.5 DAM User Market (2019)
4.6 DAM Regional Market
4.7 DAM Solutions Growth Matrix
4.8 Life Cycle Analysis, By Region, 2014

5 Market Overview
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 By Solution
5.3.2 By Service Type
5.3.3 By Deployment Type
5.3.4 By User Type
5.3.5 By Industry Vertical
5.3.6 By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Escalating Need for Compliance With Regulatory Standards
5.4.1.2 Rising Demand for Collaborative Digital Workflows
5.4.1.3 Mounting Concerns About Data Loss and Misplaced
5.4.2 Restraints
5.4.2.1 Prevalence of Expensive DAM Solution
5.4.2.2 Lack of Interest in DAM Among Top Management
5.4.3 Opportunities
5.4.3.1 Growing Demand for Integrated Solutions Pertaining to Marketing Initiatives
5.4.3.2 Mounting Requirements for Saas-Based Solutions
5.4.4 Challenge
5.4.4.1 Perplexing Management of Continually Changing Digital Assets

6 Industry Trends
6.1 Introduction
6.2 Value Chain Analysis
6.3 Porter’s Five Forces Analysis
6.3.1 Threat From New Entrants
6.3.2 Threat From Substitutes
6.3.3 Bargaining Power of Suppliers
6.3.4 Bargaining Power of Buyers
6.3.5 Intensity of Competitive Rivalry
6.4 Pest Analysis
6.4.1 Political Factors
6.4.2 Economic Factors
6.4.3 Social Factors
6.4.4 Technological Factors

7 Global Digital asset management Market Analysis, By Solution
7.1 Introduction
7.2 Video Management Market
7.3 Creative Tool Integration Market
7.4 Asset Analytics Market
7.5 Web Content Management Integration Market
7.6 Brand Portals Market
7.7 Asset and Metadata Archiving Market
7.8 Lifecycle and Rights Management Market

8 Global Digital asset management Market Analysis, By Service
8.1 Introduction
8.2 Implementation Market
8.3 Training and Support Market
8.4 Consulting Market

9 Global Digital asset management Market Analysis, By Deployment Type
9.1 Introduction
9.2 Cloud Market
9.3 On-Premises Market

10 Global DAM Market Analysis, By User Type
10.1 Introduction
10.2 SMB Market
10.3 Enterprise Market

11 Global Digital asset management Market Analysis, By Industry Vertical
11.1 Introduction
11.2 Media and Entertainment Market
11.3 Government Market
11.4 Electronics Market
11.5 Healthcare Market
11.6 Retail Market
11.7 Education Market
11.8 Apparels Market
11.9 Consumer Goods Market
11.10 Automotive and Manufacturing Market
11.11 Others

12 Geographic Analysis
12.1 Introduction
12.1.1 DAM Market, By Region
12.2 North America
12.2.1 Solution Market
12.2.2 Service Market
12.2.3 User Market
12.3 Europe
12.3.1 Solution Market
12.3.2 Service Market
12.3.3 User Market
12.4 Asia-Pacific
12.4.1 Solution Market
12.4.2 Service Market
12.4.3 User Market
12.5 Middle East and Africa
12.5.1 Solution Market
12.5.2 Service Market
12.5.3 User Market
12.6 Latin America
12.6.1 Solution Market
12.6.2 Service Market
12.6.3 User Market

13 Competitive Landscape
13.1 Overview
13.2 Competitive Situation and Trends
13.2.1 New Product Launches
13.2.2 Partnerships and Collaborations 2011-2014
13.2.3 Mergers and Acquisitions
13.2.4 Venture Funding

14 Company Profiles
14.1 Introduction
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View)*
14.2 Opentext
14.3 Oracle Corporation
14.4 Adobe Systems
14.5 Hewlett-Packard (HP)
14.6 Adam Software
14.7 IBM Corporation
14.8 EMC
14.9 Cognizant
14.10 North Plains Systems Corporation
14.11 Widen Enterprises
14.12 QBank
14.13 Canto, Inc.
14.14 Celum
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View Might Not be Captured in Case of Unlisted Companies.

15 Appendix
15.1 Discussion Guide
15.2 Introducing RT: Real-Time Market Intelligence
15.3 Available Customizations
15.4 Related Reports

List of Tables

Table 1 Global Digital asset management market Size and Growth Rate, 2012-2019 ($Million, Y-O-Y %)
Table 2 Rising Demand for Collaborative Digital Workflows is Propelling the Growth of the DAM Market
Table 3 High Cost Involved in the Adoption of DAM is Restraining the Market Growth
Table 4 Increased Demand for Saas-Based DAM Solutions Among Businesses Are Paving the Enhanced Growth Avenues for DAM Vendors
Table 5 Perplexing Management of Continually Changing Digital Assets
Table 6 Global DAM Market Size, By Solution, 2012-2019($Million)
Table 7 Video Management Market Size, By User Type, 2012-2019 ($Million)
Table 8 Video Management Market Size, By Region,2012-2019($Million)
Table 9 Creative Tool Integration Market Size, By User Type, 2012-2019 ($Million)
Table 10 Creative Tool Integration Market Size, By Region, 2012-2019 ($Million)
Table 11 Asset Analytics Market Size, By User Type, 2012-2019, ($Million)
Table 12 Asset Analytics Market Size, By Region, 2012-2019($Million)
Table 13 Web Content Management Integration Market Size, By User Type, 2012-2019 ($Million)
Table 14 Web Content Management Integration Market Size, By Region, 2012-2019 ($Million)
Table 15 Brand Portals Market Size, By User Type, 2012-2019 ($Million)
Table 16 Brand Portals Market Size, By Region, 2012-2019 ($Million)
Table 17 Asset and Metadata Archiving Market Size, By User Type, 2012-2019 ($Million)
Table 18 Asset and Metadata Archiving Market Size, By Region, 2012-2019 ($Million)
Table 19 Lifecycle and Rights Management Market Size, By User Type, 2012-2019 ($Million)
Table 20 Lifecycle and Rights Management Market Size, By Region, 2012-2019 ($Million)
Table 21 Global Digital asset management market Size, By Service, 2012-2019 ($Million)
Table 22 Implementation Market Size, By User Type, 2012-2019 ($Million)
Table 23 Implementation Market Size, By Region, 2012-2019 ($Million)
Table 24 Training and Support Market Size, By User Type, 2012-2019 ($Million)
Table 25 Training and Support Market Size, By Region, 2012-2019 ($Million)
Table 26 Consulting Market Size, By User Type, 2012-2019 ($Million)
Table 27 Consulting Market Size, By Region, 2012-2019 ($Million)
Table 28 Global DAM Solution Market Size, By Deployment Type, 2012-2019 ($Million)
Table 29 Cloud Deployment: DAM Solution Market Size, By User Type, 2012-2019 ($Million)
Table 30 On-Premises Deployment: DAM Solution Market Size, By User Type,  2012-2019 ($Million)
Table 31 Global Digital asset management market Size, By User Type, 2012–2019 ($Million)
Table 32 SMB Market Size, By Solution, 2012–2019 ($Million)
Table 33 SMB Solution Market Size, By Deployment Type, 2012–2019 ($Million)
Table 34 SMB Market Size, By Service, 2012–2019 ($Million)
Table 35 SMB Market Size, By Region, 2012–2019 ($Million)
Table 36 Enterprise Market Size, By Solution, 2012–2019 ($Million)
Table 37 Enterprise Solution Market Size, By Deployment Type, 2012–2019 ($Million)
Table 38 Enterprise Market Size, By Service, 2012–2019 ($Million)
Table 39 Enterprise Market Size, By Region, 2012–2019 ($Million)
Table 40 Global Digital asset management market Size, By Industry Vertical, 2012-2019 ($Million)
Table 41 Media and Entertainment Market Size, By Region, 2012-2019 ($Million)
Table 42 Government Market Size, By Region, 2012-2019 ($Million)
Table 43 Electronics Market Size, By Region, 2012-2019 ($Million)
Table 44 Healthcare Market Size, By Region, 2012-2019 ($Million)
Table 45 Retail Market Size, By Region, 2012-2019 ($Million)
Table 46 Education Market Size, By Region, 2012-2019 ($Million)
Table 47 Apparels Market Size, By Region, 2012-2019 ($Million)
Table 48 Consumer Goods Market Size, By Region, 2012-2019 ($Million)
Table 49 Automotive and Manufacturing Market Size, By Region, 2012-2019 ($Million)
Table 50 Other Verticals Market Size, By Region, 2012-2019 ($Million)
Table 51 Global DAM Market Size, By Region, 2012-2019 ($Million)
Table 52 North America: DAM Market Size, By Solution, 2012-2019 ($Million)
Table 53 North America: DAM Market Size, By Service, 2012-2019 ($Million)
Table 54 North America: DAM Market Size, By User Type, 2012-2019 ($Million)
Table 55 Europe: DAM Market Size, By Solution, 2012-2019 ($Million)
Table 56 Europe: DAM Market Size, By Service, 2012-2019 ($Million)
Table 57 Europe: DAM Market Size, By User Type, 2012-2019 ($Million)
Table 58 APAC: DAM Market Size, By Solution, 2012-2019 ($Million)
Table 59 APAC: DAM Market Size, By Service, 2012-2019 ($Million)
Table 60 APAC: DAM Market Size, By User Type, 2012-2019 ($Million)
Table 61 Mea: DAM Market Size, By Solution, 2012-2019 ($Million)
Table 62 Mea: DAM Market Size, By Service, 2012-2019 ($Million)
Table 63 Mea: DAM Market Size, By User Type, 2012-2019 ($Million)
Table 64 Latin America: DAM Market Size, By Solution, 2012-2019 ($Million)
Table 65 Latin America: DAM Market Size, By Service, 2012-2019 ($Million)
Table 66 Latin America: DAM Market Size, By User Type, 2012-2019 ($Million)
Table 67 New Product Launches, 2011-2015
Table 68 Partnerships, 2011-2014
Table 69 Mergers and Acquisitions, 2011-2015
Table 70 Venture Funding, 2011-2015

List of Figures

Figure 1 Digital asset management market Segmentation
Figure 2 Research Methodology
Figure 3 Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Breakdown of Primary Interview: By Company Type, Designation,
And Region 19
Figure 6 Data Triangulation
Figure 7 Global DAM Solution Snapshot (2014 Vs 2019): Market for Video Management and Asset and Metadata Archiving to Grow Twofold During the Forecast Period
Figure 8 Global Digital asset management market: Retail and Media and Entertainment to Gain the Highest Traction During the Forecast Period
Figure 9 Global DAM Market Share, 2014 – North America Expected to Exhibit the Highest Market Share for the Period 2014 to 2019
Figure 10 Saas-Based DAM Solution Act as an Attractive Market Opportunity in the DAM Market
Figure 11 DAM Market, Video Management, Creative Tool Integration, and Asset and Metadata Archiving Gaining Highest Traction
Figure 12 North America Holds the Maximum Share in the DAM Services Market
Figure 13 APAC Market is Expected to Have the Highest Market Growth Potential for DAM in the Years to Come
Figure 14 Enterprise Segment Will Continue to Dominate the Digital asset management market in the Next Five Years
Figure 15 APAC Market to Grow Faster Than Europe and North America
Figure 16 DAM Solution, Growth Matrix
Figure 17 Asia-Pacific Market to Grow Exponentially During the Forecast Period
Figure 18 Next Generation Interactive Content Services to Play a Crucial Role in the DAM Market
Figure 19 DAM Market Segmentation: By Solution
Figure 20 DAM Market Segmentation: By Service Type
Figure 21 DAM Market Segmentation: By Deployment Type
Figure 22 DAM Market Segmentation: By User Type
Figure 23 DAM Market Segmentation: By Industry Vertical
Figure 24 DAM Market Segmentation: By Region
Figure 25 Growing Demand for Collaborative Digital Workflows Will Drive the DAM Market
Figure 26 Value Chain Analysis (2014): Major Value is Added By Cloud Service Providers
Figure 27 Porter’s Five Forces Analysis : Diverse Set of Players is Increasing the Competition in the Industry
Figure 28 Video Management and Asset and Metadata Archiving Solution to Lead the Solutions Market
Figure 29 Implementation Services Are Contributing the Highest to the DAM Services Market
Figure 30 Cloud-Based DAM to Grow Threefolds
Figure 31 Smbs to Become Mainstream in Cloud Deployment
Figure 32 Enterprises Are Expected to Domintae in On-Premises Based Dam
Figure 33 Enterprise Continue to Dominate the DAM Market
Figure 34 Cloud to Become Mainstream Among Smbs in the Years to Come
Figure 35 On-Premises Adoption to Increase Twofold in the Years to Come
Figure 36 Media and Entertainment Continues to Dominate the DAM Market
Figure 37 Digital asset management market to Grow Exponentially in APAC for Media and Entertainment
Figure 38 DAM Market for Retail is Expected to Dominate in North America
Figure 39 Geographic Snapshot (2014 and 2019): Rapid Growth Markets Are Emerging as New Hotspot
Figure 40 APAC: an Attractive Destination for All DAM Solutions
Figure 41 North America Market Snapshot: Enterprises to Contribute Maximum to the Market
Figure 42 Asia-Pacific Digital asset management market Snapshot: Asset and Metadata Archiving to Gain Popularity Among Users
Figure 43 Companies Adopted New Product Launches as the Key Growth Strategy Between 2012 and 2015
Figure 44 Opentext Grew at the Fastest Growth Rate Between 2009 and 2013
Figure 45 Market Evaluation Framework
Figure 46 Battle for Market Share: Partnerships Were the Key Strategy
Figure 47 Geographic Revenue Mix of Top 5 Market Players in 2013
Figure 48 Opentext: Company Snapshot
Figure 49 Opentext: SWOT Analysis
Figure 50 Oracle: Company Snapshot
Figure 51 Oracle: SWOT Analysis
Figure 52 Adobe Systems: Company Snapshot
Figure 53 Adobe Systems: SWOT Analysis
Figure 54 HP: Company Snapshot
Figure 55 HP: SWOT Analysis
Figure 56 Adam Software : SWOT Analysis
Figure 57 IBM: Company Snapshot
Figure 58 EMC: Company Snapshot
Figure 59 Cognizant: Company Snapshot

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