Mobile Learning Market by Solution (Mobile Content Authoring, E-books, Portable LMS, Mobile and Video-based Courseware, Interactive Assessments, Content Development, M-Enablement), by Applications, by User Type, & by Region - Global Forecast to 2020

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Date: 13-Apr-2015
No. of pages: 180
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In today’s digital age, the use of technology can be seen in nearly every sector of the market. Education and training domain also has been impacted by it. The latest development is the mobile learning solutions which enable companies and educational institutions to provide training and learning through mobile devices and smartphones. The mobile learning market has gained significant traction in the recent years across all the major regions due to rise in deployments of tablets in educational institutions and organizations. Growing mobile and smartphone penetration across the globe and increasing demand for digital education are visibly driving the market for mobile learning.Industry verticals such as BFSI, healthcare, government, professional services, telecom and IT, and education are progressively deploying mobile learning solutions for taking the education, learning and learning experience to a new level. Moreover, the advent of mobile learning has changed the way education and learning is being imparted to student and learners across all the major regions. The implementation of mobile learning has encouraged and motivated students to learn even while using their personal smart devices. Major companies, namelyIBM, Citrix, Upside Learning, SkillSoftamong various othersare offering mobile learning solutions to clients from the academics as well as corporate business sectors. These companies provide specialized solutions to suit the client needs to the edge.The educational institutions, universities, corporate and training organizations are strategically deploying mobile learning solutions to promote flexible and continuous learning.The leaders in the mobile learning market are investing in acquisitions and new technologies to enrich their existing product portfolio and address the increasing demand across a wide range of academic and corporate users. Even though, many users are not conversant with this technology, mobile learning is projected to present an exciting prospect for educators who plan to explore the learning process through the use of devices in the classrooms. The major restraints in this market are increasing cost associated with equipment, connectivity and lack of digital clarity among end users. This report analyzes the growth rate and penetration of mobile learning across all regions. There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rateis one of the economic factors which are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging Asia-Pacific (APAC) regions. The report will help the market leaders/new entrants in this market in the following ways:


  • This report segments the market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across different industry verticals and regions.

  • This report will help them better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, including end-user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of the ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.

  • The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.

Mobile Learning Market by Solution (Mobile Content Authoring, E-books, Portable LMS, Mobile and Video-based Courseware, Interactive Assessments, Content Development, M-Enablement), by Applications, by User Type, & by Region - Global Forecast to 2020

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Year
1.4 Currency
1.5 Stakeholders

2 Research Methodology
2.1 Market Size Estimation
2.2 Market Breakdown and Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data Taken From Secondary Sources
2.3.2 Key Data Taken From Primary Sources
2.3.3 Assumptions
2.3.4 Key Industry Insights

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities in Mobile Learning Market
4.2 Mobile Learning Market – Top Three Industry Verticals
4.3 Global Mobile Learning Market
4.4 Mobile Learning Market Potential
4.5 Mobile Learning User Type Market (2020)
4.6 Mobile Learning Regional Market
4.7 Global Mobile Learning Market, By Solution (2015-2020)
4.8 Solutions Growth Matrix
4.9 Lifecycle Analysis, By Region 2015

5 Market Overview
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 Mobile Learning Market, By Software Solution
5.3.2 Market, By Application
5.3.3 Market, By User Type
5.3.4 Market, By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Growing Mobile and Smartphone Penetration Rates
5.4.1.2 Improved Integration Between Device Makers and Content Suppliers
5.4.1.3 Rise in Deployments of Tablets in Educational Institutions
5.4.1.4 Increasing Demand for Digital Education
5.4.2 Restraints
5.4.2.1 Increasing Cost Associated With Equipment, Connectivity and Maintenance
5.4.2.2 Lack of Digital Clarity Among End Users
5.4.3 Opportunities
5.4.3.1 Evolving New Opportunities for Traditional Educational Institutions
5.4.3.2 Increasing Prospective in Emerging Nations
5.4.3.3 Collaborations With Mobile Banking and Mobile Health Initiatives
5.4.4 Challenges
5.4.4.1 Budget Constraints Related to Technology Infrastructure
5.4.5 Burning Issue
5.4.5.1 Lack of Technical Skills Among Instructors and Learners

6 Industry Trends
6.1 Introduction
6.2 Value Chain Analysis
6.3 Pest Analysis
6.3.1 Political Factors
6.3.2 Economic Factors
6.3.3 Social Factors
6.3.4 Technological Factors
6.4 Porter’s Five Forces Analysis
6.4.1 Threat From New Entrants
6.4.2 Threat From Substitutes
6.4.3 Bargaining Power of Suppliers
6.4.4 Bargaining Power of Buyers
6.4.5 Intensity of Competitive Rivarly

7 Mobile Learning Market Size, By Software Solutions
7.1 Introduction
7.2 Mobile Content Authoring
7.3 E-Books
7.4 Portable LMS
7.5 Mobile and Video-Based Courseware
7.6 Interactive Assessments
7.7 Content Development
7.8 M-Enablement

8 Mobile Learning Market, By Application
8.1 Introduction
8.2 In-Class Learning
8.3 Simulation Based Learning
8.4 Corporate Training
8.5 Online On-The-Job Training

9 Mobile Learning Market, By User Type
9.1 Introduction
9.2 Academic
9.2.1 K-12
9.2.2 Higher Education
9.3 Corporate
9.3.1 SMB
9.3.2 Large Enterprise
9.3.3 Verticals
9.3.3.1 BFSI
9.3.3.2 Healthcare
9.3.3.3 Government
9.3.3.4 Professional Services
9.3.3.5 IT and Telecom
9.3.3.6 Others

10 Geographic Analysis
10.1 Introduction
10.2 North America
10.3 Europe
10.4 Asia Pacific
10.5 Middle East and Africa
10.6 Latin America

11 Competitive Landscape
11.1 Overview
11.2 Competitive Situation and Trends
11.2.1 New Product Developments
11.2.2 Agreements, Partnerships, and Collaborations
11.2.3 Mergers and Acquisitions
11.2.4 Expansion
11.2.5 Venture Capital(VC) Funding

12 Company Profiles
12.1 Introduction
12.2 Netdimensions
12.2.1 Business Overview
12.2.2 Products & Services
12.2.3 Key Strategies
12.2.4 Recent Developments
12.2.5 MNM View
12.3 SAP AG
12.3.1 Business Overview
12.3.2 Solutions
12.3.3 Key Strategies
12.3.4 Recent Developments
12.3.5 SWOT Analysis
12.3.6 MNM View
12.4 Promethean
12.4.1 Business Overview
12.4.2 Solutions
12.4.3 Key Strategies
12.4.4 Recent Developments
12.4.5 Promethean: SWOT Analysis
12.4.6 MNM View
12.5 Upside Learning
12.5.1 Business Overview
12.5.2 Solutions & Services
12.5.3 Key Strategies
12.5.4 Recent Developments
12.5.5 MNM View
12.6 Skillsoft
12.6.1 Business Overview
12.6.2 Solutions and Services
12.6.3 Key Strategies
12.6.4 Recent Developments
12.6.5 MNM View
12.7 CISCO Systems, Inc.
12.7.1 Business Overview
12.7.2 Solutions and Services
12.7.3 Key Strategies
12.7.4 Recent Developments
12.7.5 CISCO: SWOT Analysis
12.7.6 MNM View
12.8 AT&T
12.8.1 Business Overview
12.8.2 Solutions
12.8.3 Key Strategies
12.8.4 Recent Developments
12.8.5 SWOT Analysis
12.8.6 MNM View
12.9 Dell
12.9.1 Business Overview
12.9.2 Services
12.9.3 Key Strategies
12.9.4 Recent Developments
12.9.5 MNM View
12.10 Citrix Systems Inc,
12.10.1 Business Overview
12.10.2 Solutions
12.10.3 Key Strategies
12.10.4 Recent Developments
12.10.5 MNM View
12.11 IBM Corporation
12.11.1 Business Overview
12.11.2 Solutions
12.11.3 Key Strategies
12.11.4 SWOT Analysis
12.11.5 Recent Developments
12.11.6 MNM View

13 Appendix
13.1 Industry Excerpts
13.2 Discussion Guide
13.3 Introducing RT: Real Time Market Intelligence
13.4 Available Customizations

List of Tables

Table 1 Global Mobile Learning Market Size and Growth Rate, 2013-2020 ($Million, Y-O-Y %)
Table 2 Rise in Deployments of Tablets in Educational Institutions will Boost  the M-Learning Market
Table 3 Increasing Cost Associated With Equipment, Connectivity and Maintenance Will Restrain the Growth of Mobile Learning Market
Table 4 Collaborations With Mobile Banking and Mobile Health Initiatives Will Act as an Opportunity for Mobile Learning
Table 5 To Overcome Budget Constraints Related to Technology Infrastructure Will Be the Major Challenge for Software Providers
Table 6 Mobile Learning Market Size, By Solution, 2013-2020 ($Million)
Table 7 Mobile Content Authoring Market Size, By User Type, 2013-2020 ($Million)
Table 8 Mobile Content Authoring Market Size, By Region, 2013-2020 ($Million)
Table 9 E-Books Market Size, By User Type, 2013-2020 ($Million)
Table 10 E-Books Market Size, By Region, 2013-2020 ($Million)
Table 11 Portable LMS Market Size, By User Type, 2013-2020 ($Million)
Table 12 Portable LMS Market Size, By Region, 2013-2020 ($Million)
Table 13 Mobile and Video-Based Courseware Market Size, By User Type, 2013-2020 ($Million)
Table 14 Mobile and Video-Based Courseware market Size, By Region, 2013-2020 ($Million)
Table 15 Interactive Assessments Market Size, By User Type, 2013-2020 ($Million)
Table 16 Interactive Assessments Market Size, By Region, 2013-2020 ($Million)
Table 17 Content Development Market Size, By User Type, 2013-2020 ($Million)
Table 18 Content Development Market Size, By Region, 2013-2020 ($Million)
Table 19 M-Enablement Market Size, By User Type, 2013-2020 ($Million)
Table 20 M-Enablement Market Size, By Region, 2013-2020 ($Million)
Table 21 Mobile Learning Market Size, By Application, 2013-2020 ($Million)
Table 22 In-Class Learning Market Size, By User Type, 2013-2020 ($Million)
Table 23 In-Class Learning Market Size, By Academic User, 2013-2020 ($Million)
Table 24 In-Class Learning Market Size, By Corporate User, 2013-2020 ($Million)
Table 25 In-Class Learning Market Size, By Region, 2013-2020 ($Million)
Table 26 Simulation Based Learning Market Size, By User Type, 2013-2020 ($Million)
Table 27 Simulation Based Learning Market Size, By Academic User, 2013-2020 ($Million)
Table 28 Simulation Based Learning Market Size, By Corporate User, 2013-2020 ($Million)
Table 29 Simulation Based Learning Market Size, By Region, 2013-2020 ($Million)
Table 30 Corporate Training Market Size, By User Type, 2013-2020 ($Million)
Table 31 Corporate Training Market Size, By Academic User, 2013-2020 ($Million)
Table 32 Corporate Training Market Size, By Corporate User, 2013-2020 ($Million)
Table 33 Corporate Training Market Size, By Region, 2013-2020 ($Million)
Table 34 Online On-The-Job Training Market Size, By User Type, 2013-2020 ($Million)
Table 35 Online On-The-Job Training Market Size, By Academic User, 2013-2020 ($Million)
Table 36 Online On-The-Job Training Market Size, By Corporate User, 2013-2020 ($Million)
Table 37 Online On-The-Job Training Market Size, By Region, 2013-2020 ($Million)
Table 38 Mobile Learning Market Size, By User Type, 2013-2020 ($Million)
Table 39 Academic Market Size, By Solution, 2013-2020 ($Million)
Table 40 Academic Market Size, By Application, 2013-2020 ($Million)
Table 41 Academic Market Size, By Sub User Type, 2013-2020 ($Million)
Table 42 Academic Market Size, By Region, 2013-2020 ($Million)
Table 43 K-12 Market Size, By Solution, 2013-2020 ($Million)
Table 44 K-12 Market Size, By Application, 2013-2020 ($Million)
Table 45 Higher Education Market Size, By Solution, 2013-2020 ($Million)
Table 46 Higher Education Market Size, By Application, 2013-2020 ($Million)
Table 47 Corporate Market Size, By Solution, 2013-2020 ($Million)
Table 48 Corporate Market Size, By Application, 2013-2020 ($Million)
Table 49 Corporate Market Size, By Sub User Type, 2013-2020 ($Million)
Table 50 Corporate Market Size, By Region, 2013-2020 ($Million)
Table 51 SMB Market Size, By Solution, 2013-2020 ($Million)
Table 52 SMB Market Size, By Application, 2013-2020 ($Million)
Table 53 Large Enterprise Market Size, By Solution, 2013-2020 ($Million)
Table 54 Large Enterprise Market Size, By Application, 2013-2020 ($Million)
Table 55 BFSI  Market Size, By Region, 2013-2020 ($Million)
Table 56 Healthcare Market Size, By Region, 2013-2020 ($Million)
Table 57 Government Market Size, By Region, 2013-2020 ($Million)
Table 58 Professional Services Market Size, By Region, 2013-2020 ($Million)
Table 59 IT and Telecom Market Size, By Region, 2013-2020 ($Million)
Table 60 Others Market Size, By Region, 2013-2020 ($Million)
Table 61 Mobile Learning Market Size, By Region, 2013-2020 ($Million)
Table 62 North America Market Size, By Solution, 2013-2020 ($Million)
Table 63 North America Market Size, By Application, 2013-2020 ($Million)
Table 64 North America Market Size, By User Type, 2013-2020 ($Million)
Table 65 Europe  Market Size, By Solution, 2013-2020 ($Million)
Table 66 Europe Market Size, By Application, 2013-2020 ($Million)
Table 67 Europe Market Size, By User Type, 2013-2020 ($Million)
Table 68 APAC Market Size, By Solution, 2013-2020 ($Million)
Table 69 APAC Market Size, By Application, 2013-2020 ($Million)
Table 70 APAC Market Size, By  User Type, 2013-2020 ($Million)
Table 71 MEA Market Size, By Solution, 2013-2020 ($Million)
Table 72 MEA Market Size, By Application, 2013-2020 ($Million)
Table 73 MEA Market Size, By User Type, 2013-2020 ($Million)
Table 74 Latin America Market Size, By Solution, 2013-2020 ($Million)
Table 75 Latin America Market Size, By Application, 2013-2020 ($Million)
Table 76 Latin America Market Size, By User Type, 2013-2020 ($Million)
Table 77 New Product Developments, 2012–2014
Table 78 Agreements, Partnerships, and Collaborations, 2012–2015
Table 79 Mergers and Acquisitions, 2011–2014
Table 80 Expansion, 2012–2014
Table 81 VC Funding 2012-2013

List of Figures

Figure 1 Markets Covered
Figure 2 Research Design
Figure 3 Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Breakdown of Primary Interview: By Company Type, Designation, and Region
Figure 6 Data Triangulation
Figure 7 Mobile Learning Market Size, User Type Snapshot (2015-2020): Market for Corporate is Expected to Double in the Next Five Years
Figure 8 Mobile Learning Market Size, Solution Snapshot (2015-2020): Portable LMS Will Dominate the Market
Figure 9 Global Mobile Learning Market Size, By Application, 2015-2020
Figure 10 Global Mobile Learning Market Share, 2015 - North America Will Exhibit the Highest Market Share in 2015
Figure 11 Increasing Demand Among Organizations for Integrated Mobile Learning Suite
Figure 12 Healthcare, BFSI, and Professional Services Are the Top Three Industry Segments Gaining the Highest Traction in Terms of Market Size
Figure 13 North America Holds the Maximum Share in the Mobile Learning Market (2015)
Figure 14 Asia-Pacific is Expected to Have the Highest Market Growth Potential in the Years to Come
Figure 15 Corporate Sector Will Continue to Dominate the Mobile Learning Market in the Next Five Years
Figure 16 Asia-Pacific Market to Grow Faster Than Europe and North America
Figure 17 3/4th of the Total Market Growth Will Come From Portable LMS in 2015-2020
Figure 18 Mobile Learning Solutions, Growth Matrix
Figure 19 Regional Lifecycle - MEA Expected to Be in the Introduction Phase for the Year 2015
Figure 20 Mobile Application Developers to Play A Crucial Role in Mobile Learning Market
Figure 21 Mobile Learning Market Segmentation: By Software Solution
Figure 22 Market Segmentation: By Application
Figure 23 Market Segmentation: By User Type
Figure 24 Market Segmentation: By Region
Figure 25 Growing Mobile Phone and Smartphone Penetration Rates Will Drive the Market for Mobile Learning
Figure 26 Value Chain Analysis
Figure 27 Porter’s Five Forces Analysis (2014): Availability of Substitute Products Have Decreased the Value of the Mobile Learning Solutions
Figure 28 Mobile Content Authoring and Portable LMS is Leading the Solutions Market
Figure 29 E-Books is Expected to Show Considerable Growth in the European Region
Figure 30 Portable LMS Expected to Show Considerable Growth in All Regions
Figure 31 Portable LMS Will Continue to Grow at A Steady Rate
Figure 32 In-Class Learning Market Size is Expected to Double By 2020
Figure 33 In-Class Learning Expected to Show Considerable Growth in All Regions
Figure 34 Simulation-Based Learning Expected to Exhibit A Considerable Growth Rate in the Academic Segment
Figure 35 Corporate Training Expected to Exhibit A Considerable Growth Rate in APAC
Figure 36 Academic User Segment Exhibit the Fastest Growth Rate in the Mobile Learning Market During the Forecast Period
Figure 37 K-12 to Exhibit the Fastest Growth in the Academic Segment for the Forecast Period
Figure 38 Asia-Pacific Expected to Dominate the Academic User Segment
Figure 39 SMBS Are Expected to Exhibit the Highest Growth Rate in the Corporate User Segment for the Forecast Period
Figure 40 Asia-Pacific Expected to Be A Potential Region for the Corporate User Segment
Figure 41 Healthcare Vertical Expected to Show Considerable Growth in the European Region
Figure 42 Asia-Pacific Will Exhibit the Highest Growth Rate in the Mobile Learning Market
Figure 43 Geographic Snapshot – Asia-Pacific is Emerging as A New Hotspot
Figure 44 Asia-Pacific: One of the Attractive Destinations for Almost All Industry Verticals
Figure 45 Geographic Snapshot (2015-2020): Asia-Pacific is an Attractive Destination for the Overall Mobile Learning Market
Figure 46 North America Market Snapshot: Portable LMS is Expected to Contribute Maximum to the Market Value in 2015
Figure 47 Asia-Pacific Mobile Learning Market Snapshot – Mobile Content Authoring Expected to Gain Popularity By 2020
Figure 48 Asia-Pacific is One of the Fastest Growing Regions in the Mobile Learning Market
Figure 49 Companies Adopted Mergers and Acquisitions as the Key Growth Strategies Over the Last 4 Years
Figure 50 CISCO and At&T Grew With the Highest Rate Between 2011 and 2013
Figure 51 Market Evaluation Framework
Figure 52 Battle for Market Share: Agreements, Partnerships and Collaborations Were the Key Strategy
Figure 53 Geographic Revenue Mix of Top 5 Market Players
Figure 54 Netdimensions: Company Snapshot
Figure 55 SAP AG: Company Snapshot
Figure 56 SAP AG: SWOT Analysis
Figure 57 Promethean: Company Snapshot
Figure 58 Upside Learning: Company Snapshot
Figure 59 Skillsoft: Company Snapshot
Figure 60 CISCO Systems, Inc.: Company Snapshot
Figure 61 At&T: Company Snapshot
Figure 62 At&T: SWOT Analysis
Figure 63 Dell: Company Snapshot
Figure 64 Citrix Systems, Inc.: Company Snapshot
Figure 65 IBM Corporation: Company Snapshot
Figure 66 IBM Corporation: SWOT Analysis

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