Zambia telecoms market report 2022

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Date: 02-Aug-2022
No. of pages: 19
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This country report and accompanying data annex provide a comprehensive overview of Zambia's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.

Company coverage

The following companies are mentioned in this report.


  • AfriConnect 

  • Airtel

  • MTN 

  • Zamtel


Data coverage

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2007. The data annex was last updated in May 2022 to include 4Q 2021 data. Metrics include the following.

Connections


  • Mobile:


    • total (handset plus mobile broadband, excluding IoT), total including IoT

    • handset: smartphone, basic, smartphone share of handsets

    • mobile broadband

    • total, handset and broadband: 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)

    • total and handset: prepaid, contract and prepaid share

    • IoT

    • penetration: total, prepaid, contract, handset, smartphone, mobile broadband, IoT




  • Fixed:


    • voice: narrowband, VoBB, dial-up

    • broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies

    • penetration (business sites and households): voice, broadband (DSL, FTTP/B, cable modem, FWA, other technologies)




  • Pay TV


Traffic


  • Mobile:


    • mobile-originated voice minutes

    • outgoing MoU per connection

    • cellular data: total, per connection

    • messages sent: total, per connection




  • Fixed:


    • fixed-originated minutes

    • outgoing MoU per active connection



Network-independent metrics


  • GDP

  • Population

  • Households

  • Business sites

  • Exchange rates


Operator-level metrics/market share


  • Mobile:


    • connections: total, prepaid, contract (and associated market share and year-on-year changes)

    • service revenue: total, voice, data (and associated market share), data share of service revenue

    • ARPU: total, voice, data




  • Fixed:


    • broadband subscribers (and associated market share, net additions and year-on-year changes)

    • broadband retail revenue

    • broadband ASPU




  • Pay TV:


    • connections

    • retail revenue



Service revenue


  • Mobile:


    • total

    • share of GDP

    • per capita per month

    • prepaid, contract, prepaid share

    • voice, messaging, data, data share




  • Fixed:


    • total (retail plus wholesale)

    • share of GDP

    • per capita per month



Retail revenue


  • Mobile:


    • total

    • share of GDP

    • per capita per month

    • per GB

    • 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)

    • voice, voice per minute

    • data, data per GB, messaging 

    • handset, handset data

    • mobile broadband

    • IoT




  • Fixed:


    • total

    • share of GDP

    • per capita per month

    • voice

    • dedicated connections

    • broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies




  • ICT services



  • Pay TV


Wholesale revenue


  • Mobile

  • Fixed


ASPU


  • Mobile:


    • total

    • voice

    • data

    • mobile broadband

    • IoT

    • handset: total, voice, messaging, data, data from smartphones




  • Fixed:


    • voice

    • broadband



ARPU


  • Mobile:


    • total

    • prepaid, contract

    • voice

    • data

    • handset: voice, messaging


Zambia telecoms market report 2022

Table of Contents

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