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Vision Processing Unit Market by End-Use Application (Smartphones, ADAS, Camera, Drones, AR/VR Products), Vertical (Consumer Electronics, Automotive, Security and Surveillance), Fabrication Process and Geography – Global Forecast to 2024

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Date: 26-Jul-2019
No. of pages: 125
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“VPU market to grow at 18.69% CAGR from 2018 to 2024”

The VPU market is expected to grow from USD 1.3 billion in 2019 to USD 3.2 billion by 2024 at a CAGR of 18.7%. The need for VPUs is mainly governed by the increasing adoption of premium smartphones, growing adoption of edge AI, rising demand for high-end computing capabilities for computer and machine vision. However, the availability of CPUs and GPUs with high capabilities can hinder the adoption of VPUs.

VPU market for AR/VR to grow at highest CAGR during forecast period

The increasing awareness regarding the benefits of implementing this technology—such as increased interaction, richer user experience, and engagement of virtual information in the real world—in AR/VR applications is fueling this market. The growing interest of technology giants in emerging technologies, such as AR/VR, has been one of the major factors driving the growth of the market for AR/VR applications. For example, in June 2016, Movidius (US) partnered with Lenovo (Hong Kong) to provide Myriad 2 VPU and custom computer vision algorithms for various VR products of Lenovo.

Consumer electronics to hold largest size of VPU market during forecast period

Increasing deployment of VPUs in smartphones, VR products, drones, etc., is driving the VPU market for consumer electronics. Continuous innovations in these products, bringing advanced features and functionalities, contribute to their growing adoption. Need to bring sophisticated products with improved consumer experience and advanced functionalities drive the adoption of VPUs by OEMs.

APAC to record highest CAGR in VPU market during forecast period

Smartphones, drones, industrial robots, and automotive, among other applications, hold huge growth potential for VPU providers in APAC. The leading drone manufacturers and smart camera providers, integrating VPUs in their products, are based in APAC. For instance, DJI (China) introduced ultra compact Spark mini-drone and Phantom 4 Drone integrated with Intel Movidius Myriad 2 VPUs. In January 2018, Ryze, a China-based drone startup, launched Tello, a toy drone enabled with cutting-edge technologies from drone experts such as DJI and Intel.

Breakdown of primary participants’ profile:


  • By Company Type: Tier 1 – 27%, Tier 2 – 41%, and Tier 3 – 32%

  • By Designation: C-Level Executives – 26%, Directors – 40%, and Others – 34%

  • By Region: North America– 47%, Europe– 28%, APAC – 19%, and RoW – 6%


Samsung (South Korea), Movidius (US), Cadence (US), CEVA (US), NXP (Netherlands), HiSilicon Technologies (China), Google (US), MediaTek (Taiwan) are among the leading players in the VPU market.

Research Coverage:

Various market segments covered in this report include end-use application, vertical, fabrication process, and region. It also provides a detailed view of the market across 4 main regions: North America, Europe, APAC, and RoW.

Reasons to Buy Report:


  • This report includes statistics pertaining to the VPU market in terms of end-use application, vertical, fabrication process, and region along with their respective market sizes.

  • Major drivers, restraints, opportunities, and challenges pertaining to the VPU market have been provided in detail in this report.

  • The report includes illustrative segmentation, analysis, and forecast for the VPU market based on its segments and sub segments.

Vision Processing Unit Market by End-Use Application (Smartphones, ADAS, Camera, Drones, AR/VR Products), Vertical (Consumer Electronics, Automotive, Security and Surveillance), Fabrication Process and Geography – Global Forecast to 2024

Table of Contents

1 Introduction
1.1 Study Objectives
1.2 Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope
1.3.3 Years Considered
1.4 Currency
1.5 Limitations
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Secondary Sources
2.1.2 Primary Data
2.1.2.1 Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primary Interviews
2.1.3 Secondary and Primary Research
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.1.1 Approach for Capturing Market Size By Bottom-Up Analysis (Demand Side)
2.2.2 Top-Down Approach
2.2.2.1 Approach for Capturing Market Share By Top-Down Analysis (Supply Side)
2.3 Data Triangulation
2.4 Assumptions

3 Executive Summary

4 Premium Insights
4.1 VPU Market Opportunities
4.2 VPU Market for Smartphones, By Region
4.3 VPU Market, By Vertical and Region
4.4 Country-Wise Snapshot of VPU Market
4.5 VPU Market in APAC, By Country

5 Market Overview
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Increasing Adoption of Premium Smartphones
5.2.1.2 Growing Adoption of Edge AI
5.2.1.3 Rising Demand for High-End Computing Capabilities for Computer and Machine Vision
5.2.2 Restraints
5.2.2.1 Availability of CPUS and GPUS With High Capabilities
5.2.3 Opportunities
5.2.3.1 Emergence of Autonomous Cars
5.2.3.2 High Requirement of Machine Vision in Industrial Applications
5.2.4 Challenges
5.2.4.1 Technological Challenges in Chip Development and Manufacturing
5.3 Value Chain Analysis

6 VPU Market, By End-Use Application
6.1 Introduction
6.2 Smartphones
6.2.1 Smartphones to Dominate VPU Market During Forecast Period
6.3 ADAS
6.3.1 Emergence of Semi-Autonomous and Autonomous Vehicles Drives VPU Market for ADAS
6.4 Camera
6.4.1 VPU-Based Cameras Gaining Traction in Surveillance Applications
6.5 Drones
6.5.1 Increasing Usage of Drones for Safety, Security, and Tracking Applications With Vision Analysis to Demand VPU Integration
6.6 AR/VR Products
6.6.1 VPU Market for AR/VR to Grow at Highest CAGR During Forecast Period

7 VPU Market, By Vertical
7.1 Introduction
7.2 Consumer Electronics
7.2.1 Consumer Electronics Sector to Dominate VPU Market
7.3 Automotive
7.3.1 Increasing Requirement of Machine Vision for Autonomous Activities to Fuel Market for Automotive Sector
7.4 Security and Surveillance
7.4.1 Security and Surveillance to Be Fast-Growing Segment in VPU Market During Forecast Period
7.5 Others

8 VPU Market, By Fabrication Process
8.1 Introduction
8.2 =16 NM Node
8.2.1 =16 NM Technology Node to Gain Traction in Near Future Owing to Benefits Pertaining to Performance, Scaling, and Power Consumption
8.3 >16–28 NM Node
8.3.1 >16–28 NM Technology Node to Hold Larger Share Owing to Its Wide Usage Across Different Applications

9 Geographic Analysis
9.1 Introduction
9.2 North America
9.2.1 US
9.2.1.1 US Held Largest Size of VPU Market in North America
9.2.2 Canada
9.2.2.1 Canada Holds Significant Growth Opportunities for VPU Players in North America
9.2.3 Mexico
9.2.3.1 Increasing Demand for Consumer Electronics Products to Contribute to VPU Market in Mexico in Coming Years
9.3 Europe
9.3.1 Germany
9.3.1.1 Germany Holds Largest Share of European VPU Market
9.3.2 France
9.3.2.1 High Adoption of AI-Enabled Products to Drive VPU Market in France in Coming Years
9.3.3 Italy
9.3.3.1 Market in Italy to Grow at High CAGR During Forecast Period
9.3.4 UK
9.3.4.1 Surveillance Applications to Drive VPU Market in UK
9.3.5 Rest of Europe
9.4 APAC
9.4.1 China
9.4.1.1 China Holds Largest Share of VPU Market in APAC
9.4.2 Japan
9.4.2.1 Increasing Initiatives for Commercialization of Autonomous Cars and Rising Need for Surveillance Solutions Drive Market in Japan
9.4.3 South Korea
9.4.3.1 Presence of Major Consumer Electronics Manufacturers in South Korea Drives Demand for VPU
9.4.4 Rest of APAC
9.5 RoW
9.5.1 South America
9.5.1.1 Growing Economy and Increasing Demand for Consumer Electronics to Contribute to Market Growth in South America
9.5.2 Middle East and Africa
9.5.2.1 Growing Investments in Economic Developments in Middle East and Africa Likely to Drive the Market in This Region

10 Competitive Landscape
10.1 Overview
10.2 Ranking Analysis
10.3 Competitive Scenario
10.3.1 Product Developments/Launches
10.3.2 Partnerships/Agreements/Collaborations
10.3.3 Acquisitions
10.3.4 Investments/Expansions
10.4 Competitive Leadership Mapping
10.4.1 Visionary Leaders
10.4.2 Dynamic Differentiators
10.4.3 Innovators
10.4.4 Emerging Companies

11 Company Profiles
(Business Overview, Products and Services, Recent Developments, SWOT Analysis, MnM View)*
11.1 Key Players
11.1.1 Samsung
11.1.2 Movidius
11.1.3 NXP Semiconductor
11.1.4 Cadence
11.1.5 Ceva
11.1.6 Mediatek
11.1.7 Google
11.1.8 Hisilicon Technologies (Huawei)
11.1.9 Inuitive
11.1.10 Lattice Semiconductor
11.1.11 Synopsys
11.1.12 Verisilicon
11.2 Other Key Companies
11.2.1 Imagination Technologies
11.2.2 Videantis
11.2.3 Morpho
11.2.4 Socionext
11.2.5 Thin Ci
11.2.6 Neurala
11.2.7 Nextchip
11.2.8 Texas Instruments

*Details on Business Overview, Products and Services, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

12 Appendix
12.1 Insights From Industry Experts
12.2 Discussion Guide
12.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
12.4 Available Customizations
12.5 Related Report
12.6 Author Details

List of Tables

Table 1 VPU Market, By End-Use Application, 2017–2024 (Million Units)
Table 2 VPU Market, By End-Use Application, 2017–2024 (USD Million)
Table 3 VPU Market for Smartphones, By Region, 2017–2024 (Million Units)
Table 4 VPU Market for Smartphones, By Region, 2017–2024 (USD Million)
Table 5 VPU Market for ADAS, By Region, 2017–2024 (Thousand Units)
Table 6 VPU Market for ADAS, By Region, 2017–2024 (USD Million)
Table 7 VPU Market for Cameras, By Region, 2017–2024 (Million Units)
Table 8 VPU Market for Cameras, By Region, 2017–2024 (USD Million)
Table 9 VPU Market for Drones, By Region, 2017–2024 (Million Units)
Table 10 VPU Market for Drone, By Region, 2017–2024 (USD Million)
Table 11 VPU Market for AR/VR, By Region, 2017–2024 (Thousand Units)
Table 12 VPU Market for AR/VR, By Region, 2017–2024 (USD Million)
Table 13 VPU Market, By Vertical, 2017–2024 (USD Million)
Table 14 VPU Market, By Vertical, 2017–2024 (Million Units)
Table 15 VPU Market, By Fabrication Process, 2017–2024 (Million Units)
Table 16 VPU Market, By Fabrication Process, 2017–2024 (USD Million)
Table 17 VPU Market for =16 NM Node, By Vertical, 2017–2024 (Million Units)
Table 18 VPU Market for =16 NM Node, By Vertical, 2017–2024 (USD Million)
Table 19 VPU Market for >16–28 NM Node, By Vertical, 2017–2024 (Million Units)
Table 20 VPU Market for >16–28 NM Node, By Vertical, 2017–2024 (USD Million)
Table 21 VPU Market, By Region, 2017–2024 (Million Units)
Table 22 Global VPU Market, By Region, 2017–2024 (USD Million)
Table 23 VPU Market in North America, By End-Use Application, 2017–2024 (Thousand Units)
Table 24 VPU Market in North America, By End-Use Application, 2017–2024 (USD Million)
Table 25 VPU Market in North America, By Country, 2017–2024 (USD Million)
Table 26 VPU Market in Europe, By End-Use Application, 2017–2024 (Million Units)
Table 27 VPU Market in Europe, By End-Use Application, 2017–2024 (USD Million)
Table 28 VPU Market in Europe, By Country, 2017–2024 (USD Million)
Table 29 VPU Market in APAC, By End-Use Application, 2017–2024 (Thousand Units)
Table 30 VPU Market in APAC, By End-Use Application, 2017–2024 (USD Million)
Table 31 VPU Market in APAC, By Country, 2017–2024 (USD Million)
Table 32 VPU Market in RoW, By End-Use Application, 2017–2024 (Thousand Units)
Table 33 VPU Market in RoW, By End-Use Application, 2017–2024 (USD Million)
Table 34 VPU Market in RoW, By Region, 2017–2024 (USD Million)
Table 35 Product Developments/Launches, 2017–2018
Table 36 Partnerships/Agreements/Collaborations, 2016–2018
Table 37 Acquisitions, 2016
Table 38 Investments/Expansions, 2019

List of Figures

Figure 1 VPU Market Segmentation
Figure 2 Research Flow
Figure 3 VPU Market: Research Design
Figure 4 Bottom-Up Approach
Figure 5 Top-Down Approach
Figure 6 Data Triangulation
Figure 7 Smartphones to Hold Largest Size of VPU Market, in Terms of Volume, During Forecast Period
Figure 8 Consumer Electronics to Hold Largest Size of VPU Market, in Terms of Value, During Forecast Period
Figure 9 >16–28 NM Node to Account for Largest Size of VPU Market, in Terms of Volume, During Forecast Period
Figure 10 North America to Hold Largest Size of VPU Market for Cameras, in Terms of Value, During Forecast Period
Figure 11 VPU Market in APAC, in Terms of Value, to Grow at Highest CAGR During Forecast Period
Figure 12 VPU Market Players to Witness Attractive Growth Opportunities During Forecast Period
Figure 13 North America to Hold Largest Size of VPU Market for Smartphones, in Terms of Value, By 2019
Figure 14 Consumer Electronics and North America Were Largest Shareholders in VPU Market, in Terms of Value, in 2018
Figure 15 VPU Market in China, in Terms of Value, to Grow at Highest CAGR During Forecast Period
Figure 16 China to Register Highest CAGR in VPU Market in APAC, in Terms of Value, During Forecast Period
Figure 17 Growing Adoption of Edge AI and Premium Smartphones Drives VPU Market Growth
Figure 18 AI-Based Premium Smartphone Penetration, 2018
Figure 19 Smartphones to Hold Largest Size of VPU Market, in Terms of Volume, During Forecast Period
Figure 20 VPU Market for ADAS in APAC to Grow at Highest CAGR, in Terms of Volume, During Forecast Period
Figure 21 North America to Hold Largest Size of VPU Market for Cameras, in Terms of Volume, During Forecast Period
Figure 22 Consumer Electronics to Hold Largest Size of VPU Market, in Terms of Value, During Forecast Period
Figure 23 >16 – 28 NM Node to Hold Larger Size of VPU Market During Forecast Period
Figure 24 Geographic Snapshot: APAC Countries Emerging as Potential Markets for VPU During
Figure 25 APAC to Register Highest CAGR in VPU Market, in Terms of Volume, During Forecast Period
Figure 26 North America: Snapshot of VPU Market
Figure 27 Europe: Snapshot of VPU Market
Figure 28 APAC: Snapshot of VPU Market
Figure 29 Companies Adopted Product Developments and Launches as Key Growth Strategies Over the Last 4 Years (2016–2018)
Figure 30 Ranking Analysis of Top 5 Players in VPU Market
Figure 31 VPU Market (Global) Competitive Leadership Mapping, 2018
Figure 32 Samsung: Company Snapshot
Figure 33 NXP Semiconductor: Company Snapshot
Figure 34 Cadence: Company Snapshot
Figure 35 Ceva: Company Snapshot
Figure 36 Mediatek: Company Snapshot
Figure 37 Google: Company Snapshot
Figure 38 Lattice Semiconductor: Company Snapshot
Figure 39 Synopsys: Company Snapshot

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