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Track and Trace Solutions Market by Product(Bundle Tracking, Checkweigher, Barcode Scanner, Labeler), Serialization (Carton, Bottle, Blister, Vial), Aggregation (Case, Pallet), Technology (2D Barcode, RFID), End User (Pharma, Food) - Global Forecast to 2028

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Date: 18-Dec-2023
No. of pages: 346
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“The global track and trace solutions market is projected to grow at a CAGR of 12.2% between 2023 and 2028.”

The global track and trace solutions market is projected to reach USD 9.8 billion by 2028 from USD 5.5 billion in 2023, at a high CAGR of 12.2% during the forecast period. Track and trace solutions help determine the current and past locations of a product throughout the supply chain. This can be done using information such as product numbers and batch numbers to ensure that a product and its locations can be tracked. These solutions capture a product’s status throughout a value chain, as well as their path can be retrospectively identified and verified to improve supply chain efficiency.

“The standalone platforms segment accounted for the fastest growth rate in the track and trace solutions market.”

In the year 2022, the standalone platforms segment is projected to achieve the highest CAGR throughout the forecast period. This growth is attributed to the rising demand for these platforms, which streamline implementation timelines and offer comprehensive end-to-end traceability. Conversely, the software solutions segment held the majority share of the track and trace solutions market. The primary factor driving this market growth is the increasing awareness of counterfeit products in the market, necessitating the adoption of track and trace solutions.

“Serialization solutions segment is expected to witness the fastest growth in the forecast period.”

In the year 2022, the serialization solutions segment commanded the majority share of the applications market. Additionally, this segment is anticipated to experience the highest growth rate during the forecast period. The primary driver behind the growth of this segment is the substantial regulatory burden on end-user segments, compelling the implementation of serialization solutions to mitigate the influx of counterfeit products into the supply chain.

“North America accounted for the largest share of the track and trace solutions market in 2022”

In the year 2022, North America held the leading share of the worldwide track and trace solutions market. The growth in this region was primarily propelled by the significant presence of pharmaceutical and biotechnology companies, a stringent regulatory environment, and the rising adoption of track and trace solutions among end-user segments for enhanced brand protection.

The break-down of primary participants is as mentioned below:


  • By Company Type - Tier 1: 45%, Tier 2: 30%, and Tier 3: 25%

  • By Designation - C-level: 42%, Director-level: 31%, and Others: 27%

  • By Region - North America: 32%, Europe: 32%, Asia Pacific: 26%, Middle East & Africa: 5%, Latin America: 5%


Key Players in the track and trace solutions Market

The key players functioning in the track and trace solutions market include ANTARES VISION S.p.A (Italy), Axway (France), OPTEL GROUP (Canada), TraceLink Inc. (US), Syntegon Technology GmbH (Germany), ACG (India), Marchesini Group S.p.A. (Italy), Markem-Imaje, a Dover Company. (Switzerland), Uhlmann (Germany), Siemens (Germany), SAP SE (Germany), Zebra Technologies Corp. (US), METTLER TOLEDO (US), IBM (US), WIPOTEC GmbH (Germany), VISIOTT Technologie GmbH (Turkey), Jekson Vision (India), Kevision (India), TrackTraceRX Inc. (US), Arvato - Bertelsmann SE & Co. KGaA (Germany), 3KEYS GmbH (Germany), RN Mark Inc (Canada), Kezzler (Norway), Shubham Automation Pvt. Ltd. (India), and Bar Code India Limited (India).  

Research Coverage:

The report analyses the track and trace solutions market. It aims to estimate the market size and future growth potential of various market segments based on product, application, technology, end-user, and region. The report also provides a competitive analysis of the key players in this market, along with their company profiles, product offerings, recent developments, and key market strategies.

Reasons to Buy the Report

This report will enrich established firms and new entrants/smaller firms to gauge the market's pulse, which, in turn, would help them garner a greater share of the market. Firms purchasing the report could use one or a combination of the below-mentioned strategies to strengthen their positions in the market.

This report provides insights on:


  • Analysis of key drivers: (Stringent regulations and standards for serialization, Increasing focus of manufacturers on brand protection, Growth in packaging-related product recalls), restraints (Long implementation timeframe of serialization and aggregation, Huge setup costs of technologies), opportunities (Increase in offshore pharmaceutical manufacturing, Remote authentication of products), and challenges (Lack of common standards for serialization and aggregation) influencing the growth of the track and trace solutions market.

  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the track and trace solutions market.

  • Market Development: Comprehensive information on the lucrative emerging markets, products, applications, technology, end-users, and regions.

  • Market Diversification: Exhaustive information about the product portfolios, growing geographies, recent developments, and investments in the track and trace solutions market.

  • Competitive Assessment: In-depth assessment of market shares, growth strategies, product offerings, and capabilities of the leading players in the track and trace solutions market like ANTARES VISION S.p.A (Italy), Axway (France), OPTEL GROUP (Canada), TraceLink Inc. (US), Syntegon Technology GmbH (Germany).

Track and Trace Solutions Market by Product(Bundle Tracking, Checkweigher, Barcode Scanner, Labeler), Serialization (Carton, Bottle, Blister, Vial), Aggregation (Case, Pallet), Technology (2D Barcode, RFID), End User (Pharma, Food) - Global Forecast to 2028

Table Of Contents

1 Introduction 46
1.1 Study Objectives 46
1.2 Market Definition 46
1.2.1 Inclusions And Exclusions 47
1.3 Market Scope 48
Figure 1 Track And Trace Solutions Market Segmentation 48
Figure 2 Track And Trace Solutions Market, By Region 49
1.4 Years Considered 49
1.5 Currency Considered 50
Table 1 Exchange Rates Utilized For Conversion To Usd 50
1.6 Stakeholders 50
1.7 Summary Of Changes 51

2 Research Methodology 52
2.1 Research Data 52
Figure 3 Research Design 52
2.1.1 Secondary Data 53
2.1.1.1 Key Data From Secondary Sources 54
2.1.2 Primary Data 54
Figure 4 Primary Sources 55
2.1.2.1 Key Data From Primary Sources 56
2.1.2.2 Insights From Primary Experts 57
Figure 5 Breakdown Of Primary Interviews (Demand Side), By Company Type, Designation, And Region 57
Figure 6 Breakdown Of Primary Interviews (Demand Side), By Company Type, Designation, And Region 58
2.2 Market Size Estimation 58
Figure 7 Market Size Estimation: Revenue Share Analysis 59
Figure 8 Top-Down Approach 60
Figure 9 Cagr Projections From Analysis Of Market Drivers, Restraints, Opportunities, And Challenges (2023–2028) 61
Figure 10 Cagr Projections: Supply-Side Analysis 62
2.3 Data Triangulation 63
Figure 11 Data Triangulation Methodology 63
2.4 Market Share Analysis 64
2.5 Research Assumptions 64
2.6 Limitations 65
2.6.1 Methodology-Related Limitations 65
2.6.2 Scope-Related Limitations 65
2.7 Risk Assessment 65
Table 2 Risk Assessment: Track And Trace Solutions Market 65
2.8 Recession Impact Analysis 65

3 Executive Summary 66
Figure 12 Track And Trace Solutions Market, By Product, 2023 Vs. 2028 (Usd Million) 66
Figure 13 Track And Trace Solutions Market, By Application, 2023 Vs. 2028 (Usd Million) 67
Figure 14 Track And Trace Solutions Market, By Technology, 2023 Vs. 2028 (Usd Million) 67
Figure 15 Track And Trace Solutions Market, By End User, 2023 Vs. 2028 (Usd Million) 68
Figure 16 Track And Trace Solutions Market: Geographical Snapshot 69

4 Premium Insights 70
4.1 Track And Trace Solutions Market Overview 70
Figure 17 Stringent Regulations And Standards For Serialization To Drive Market 70
4.2 Asia Pacific: Track And Trace Solutions Market, By Technology And Country 71
Figure 18 2d Barcodes To Dominate Market Share Of Asia Pacific, With China Leading In 2023 71
4.3 Track And Trace Solutions Market: Geographic Growth Opportunities 72
Figure 19 China To Register Highest Growth Rate During Forecast Period 72
4.4 Regional Mix: Track And Trace Solutions Market 72
Figure 20 North America To Dominate Track And Trace Solutions Market During Forecast Period 72
4.5 Track And Trace Solutions Market: Developed Vs. Emerging Markets 73
Figure 21 Emerging Markets To Register Higher Growth Rates During Forecast Period 73

5 Market Overview 74
5.1 Introduction 74
5.2 Market Dynamics 74
Figure 22 Track And Trace Solutions Market: Drivers, Restraints, Opportunities, And Challenges 74
Table 3 Market Dynamics: Impact Analysis 75
5.2.1 Drivers 75
5.2.1.1 Stringent Regulations And Standards For Serialization 75
Table 4 Serialization And Aggregation Regulations, By Country/Region 76
5.2.1.2 Increase In Focus Of Manufacturers On Brand Protection 78
5.2.1.3 Growth In Packaging-Related Product Recalls 78
Figure 23 Number Of Drug Recalls, 2012–2020 79
5.2.1.4 High Growth In Generic And Otc Markets 79
Figure 24 Global Sales Of Generic Drugs, 2012–2023 (Usd Billion) 79
Figure 25 Global Pharmaceuticals Market, 2010–2020 (Usd Billion) 80
5.2.1.5 Growth Of Medical Device Industry 80
Figure 26 Global Medical Device Market, 2016–2020 (Usd Billion) 81
5.2.2 Restraints 81
5.2.2.1 Huge Setup Costs For Technologies 81
5.2.2.2 Long Implementation Timeframe Of Serialization And Aggregation 81
5.2.3 Opportunities 82
5.2.3.1 Increase In Offshore Pharmaceutical Manufacturing 82
Figure 27 Pharmaceutical Imports And Exports, By Country, 2020 (Usd Billion) 82
5.2.3.2 Remote Authentication Of Products 83
5.2.3.3 Significant Technological Advancements In R&D 83
5.2.3.4 Growth Of Food Traceability Market 83
5.2.4 Challenges 84
5.2.4.1 Lack Of Common Standards For Serialization And Aggregation 84
5.2.4.2 Existence Of Technologies To Deter Counterfeiters 84
5.3 Industry Trends 85
5.3.1 Rise In Demand For Integrated, Fully Automated Serialization And Aggregation Systems 85
5.3.2 Use Of Blockchain In Track And Trace Solutions 86
5.4 Technology Analysis 87
5.4.1 Growth In Demand For L4 And L5 Track And Trace Solutions In Pharmaceutical Industry For Compliance Management 87
Figure 28 Track And Trace Solutions Offered By Vendors, By Level 88
5.5 Pricing Analysis 88
5.5.1 Average Selling Price Trend, By Product 88
5.5.2 Pricing Models And Indicative Prices 88
5.6 Porter’s Five Forces Analysis 90
Table 5 Porter’s Five Forces Analysis 90
5.6.1 Intensity Of Competitive Rivalry 90
5.6.2 Bargaining Power Of Buyers 90
5.6.3 Bargaining Power Of Suppliers 90
5.6.4 Threat From Substitutes 91
5.6.5 Threat From New Entrants 91
5.7 Regulatory Landscape 92
Figure 29 Track And Trace Solutions Market: Regulatory Timelines, By Country 92
5.7.1 North America 93
Table 6 North America: Serialization And E-Pedigree Regulations For Pharmaceutical Industry 93
Table 7 Us: Udi Regulations For Medical Devices 94
5.7.2 Europe 94
Table 8 Europe: Serialization Regulations For Pharmaceutical Industry 94
Table 9 Europe: Regulations For Udi System Compliance 95
5.7.3 Asia Pacific 95
Table 10 Asia Pacific: Serialization Regulations For Pharmaceutical Industry 95
5.7.4 Latin America And Middle East & Africa 96
Table 11 Latin America And Middle East & Africa: Serialization Regulations For Pharmaceutical Industry 96
5.8 Value Chain Analysis 96
Figure 30 Value Chain Analysis 97
5.9 Ecosystem/Market Map 97
Table 12 Track And Trace Solutions Market: Ecosystem Mapping 98
Figure 31 Ecosystem Analysis 99
5.10 Case Study Analysis 99
5.10.1 Market Opportunity Analysis Of Track And Trace Solutions 99
5.11 Patent Analysis 100
Figure 32 Number Of Patents Published, January 2013–October 2023 100
Figure 33 Top Patent Owners And Applicants, January 2013–October 2023 101
5.12 Adjacent Market Analysis 101
Figure 34 Anti-Counterfeit Packaging Market Overview 102
Figure 35 Pharmaceutical Packaging Equipment Market Overview 103
5.13 Key Stakeholders And Buying Criteria 103
5.13.1 Key Stakeholders On Buying Process 103
Figure 36 Influence Of Stakeholders In Buying Process 103
Table 13 Influence Of Stakeholders In Buying Process For Top Three Applications 104
5.13.2 Buying Criteria 104
Figure 37 Key Buying Criteria For Top Three Applications 104
Table 14 Key Buying Criteria For Top Three Applications 105
5.14 Key Conferences And Events 105
Table 15 Detailed List Of Conferences And Events, 2024 105
5.15 Unmet Needs – Track And Trace Solutions Market 106
5.15.1 Challenges Associated With Manual Track And Trace Of Products: End-User Perspective 106
5.15.2 End-User Demand Analysis For Track And Trace Solutions 106
5.16 Track And Trace Solutions Investment Landscape 107
Figure 38 Recent Funding Of Some Key Players In Track And Trace Solution Market (Usd Million) 107
Figure 39 Most Valued Track And Trace Solutions Firms, 2022 (Usd Billion) 107

6 Track And Trace Solutions Market, By Product 108
6.1 Introduction 109
Table 16 Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 109
6.2 Software Solutions 109
Table 17 Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 110
Table 18 Track And Trace Software Solutions Market, By Country/Region, 2021–2028 (Usd Million) 110
6.2.1 Plant Managers 111
6.2.1.1 Growth In Awareness Regarding Secure Packaging And Strict Regulations 111
Table 19 Plant Managers Market, By Country/Region, 2021–2028 (Usd Million) 111
6.2.2 Enterprise & Network Managers 112
6.2.2.1 Reporting Mandates Of Product Information 112
Table 20 Enterprise & Network Managers Offered By Key Market Players 112
Table 21 Enterprise & Network Managers Market, By Country/Region, 2021–2028 (Usd Million) 113
6.2.3 Line Controllers 113
6.2.3.1 Growth In Need To Improve Supply Chain Efficiency 113
Table 22 Line Controllers Offered By Key Market Players 114
Table 23 Line Controllers Market, By Country/Region, 2021–2028 (Usd Million) 114
6.2.4 Bundle Tracking Solutions 115
6.2.4.1 Demand For Accuracy In Serialization And Identification 115
Table 24 Bundle Tracking Solutions Offered By Key Market Players 115
Table 25 Bundle Tracking Solutions Market, By Country/Region, 2021–2028 (Usd Million) 115
6.2.5 Case Tracking Solutions 116
6.2.5.1 Accurate Serialization Of Cases To Ensure Traceability Throughout Supply Chain 116
Table 26 Case Tracking Solutions Offered By Key Market Players 116
Table 27 Case Tracking Solutions Market, By Country/Region, 2021–2028 (Usd Million) 116
6.2.6 Warehouse And Shipment Managers 117
6.2.6.1 Management Of Order Receipts From Erp And Shipment Operations 117
Table 28 Warehouse & Shipment Managers Offered By Key Market Players 117
Table 29 Warehouse & Shipment Managers Market, By Country/Region, 2021–2028 (Usd Million) 117
6.2.7 Pallet Tracking Solutions 118
6.2.7.1 Need To Identify And Verify Pallets Throughout Supply Chain 118
Table 30 Pallet Tracking Solutions Offered By Key Market Players 118
Table 31 Pallet Tracking Solutions Market, By Country/Region, 2021–2028 (Usd Million) 118
6.3 Hardware Components 119
Table 32 Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 119
Table 33 Track And Trace Hardware Components Market, By Country/Region, 2021–2028 (Usd Million) 120
6.3.1 Printing & Marking Solutions 120
6.3.1.1 Printing And Marking Solutions To Dominate Market 120
Table 34 Printing & Marking Solutions Offered By Key Market Players 121
Table 35 Printing And Marking Solutions Market, By Country/Region, 2021–2028 (Usd Million) 122
6.3.2 Barcode Scanners 122
6.3.2.1 Rise In Need For Anti-Counterfeiting Technologies And Patient Safety 122
Table 36 Barcode Scanners Offered By Key Market Players 123
Table 37 Barcode Scanners Market, By Country/Region, 2021–2028 (Usd Million) 123
6.3.3 Monitoring & Verification Solutions 124
6.3.3.1 Optical Character Recognition And Verification Camera Systems To Verify Serial Numbers And Code Sets 124
Table 38 Monitoring & Verification Solutions Offered By Key Market Players 124
Table 39 Monitoring & Verification Solutions Market, By Country/Region, 2021–2028 (Usd Million) 125
6.3.4 Labelers 125
6.3.4.1 Focus Of Pharmaceutical Industry On Implementing Anti-Counterfeiting Measures And Making Labels Tamper-Evident 125
Table 40 Labelers Offered By Key Market Players 126
Table 41 Labelers Market, By Country, 2021–2028 (Usd Million) 126
6.3.5 Checkweighers 127
6.3.5.1 Automatic Tracking Of Products From Point-Of-Code Verification To Reject Mechanism 127
Table 42 Checkweighers Offered By Key Market Players 127
Table 43 Checkweighers Market, By Country/Region, 2021–2028 (Usd Million) 128
6.3.6 Rfid Readers 128
6.3.6.1 Reduced Data Entry Errors With Easier Tracking Of Pharmaceutical Drugs And Medical Devices 128
Table 44 Rfid Readers Market, By Country/Region, 2021–2028 (Usd Million) 129
6.4 Standalone Platforms 129
6.4.1 Increase In Adoption Of Fully Integrated Platforms With Automated Format Adjustment 129
Table 45 Standalone Platforms Offered By Key Market Players 130
Table 46 Standalone Platforms Market, By Country/Region, 2021–2028 (Usd Million) 131

7 Track And Trace Solutions Market, By Application 132
7.1 Introduction 133
Table 47 Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 133
7.2 Serialization Solutions 133
Table 48 Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 134
Table 49 Serialization Solutions Market, By Country/Region, 2021–2028 (Usd Million) 135
7.2.1 Carton Serialization 135
7.2.1.1 Serialization Mandated To Secure Supply Chain 135
Table 50 Carton Serialization Market, By Country/Region, 2021–2028 (Usd Million) 136
7.2.2 Bottle Serialization 136
7.2.2.1 Implementation Of Serialization Solutions In China And Turkey 136
Table 51 Bottle Serialization Market, By Country/Region, 2021–2028 (Usd Million) 137
7.2.3 Medical Device Serialization 137
7.2.3.1 Stringent Implementation Of Label Mandates, Particularly In Us 137
Table 52 Medical Device Serialization Market, By Country/Region, 2021–2028 (Usd Million) 138
7.2.4 Blister Serialization 139
7.2.4.1 Higher Growth In Adoption In Europe And Asia Pacific 139
Table 53 Blister Serialization Market, By Country/Region, 2021–2028 (Usd Million) 139
7.2.5 Vial & Ampoule Serialization 140
7.2.5.1 Increase In Demand For Serialization At Primary Packaging Level 140
Table 54 Vial & Ampoule Serialization Market, By Country/Region, 2021–2028 (Usd Million) 140
7.3 Aggregation Solutions 141
Table 55 Regulatory Standards For Aggregation Solutions At Various Packaging Levels 141
Table 56 Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 141
Table 57 Aggregation Solutions Market, By Country, 2021–2028 (Usd Million) 142
7.3.1 Case Aggregation 142
7.3.1.1 Benefits Of Better Supply Chain Visibility Among Bundles 142
Table 58 Case Aggregation Market, By Country/Region, 2021–2028 (Usd Million) 143
7.3.2 Pallet Aggregation 143
7.3.2.1 Higher Demand For Brand Protection 143
Table 59 Pallet Aggregation Market, By Country, 2021–2028 (Usd Million) 144
7.3.3 Bundle Aggregation 144
7.3.3.1 Greater Awareness About Secure Packaging And Regulatory Mandates 144
Table 60 Bundle Aggregation Market, By Country/Region, 2021–2028 (Usd Million) 145
7.4 Tracking, Tracing, And Reporting Solutions 145
7.4.1 Higher Emphasis On Regulatory Vigilance 145
Table 61 Tracking, Tracing, And Reporting Solutions Market, By Country/Region, 2021–2028 (Usd Million) 146

8 Track And Trace Solutions Market, By Technology 147
8.1 Introduction 148
Table 62 Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 148
8.2 2d Barcodes 148
8.2.1 Higher Data Density And Space Efficiency Of 2d Barcodes 148
Table 63 2d Barcodes Market, By Country/Region, 2021–2028 (Usd Million) 150
8.3 Radiofrequency Identification 150
8.3.1 Increase In Adoption Of Medical Devices And Cosmetic Product Distribution 150
Table 64 Rfid Market, By Country/Region, 2021–2028 (Usd Million) 151
8.4 Linear Barcodes 151
8.4.1 High Adoption In Asia Pacific Countries 151
Table 65 Linear Barcodes Market, By Country, 2021–2028 (Usd Million) 152

9 Track And Trace Solutions Market, By End User 153
9.1 Introduction 154
Table 66 Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 154
9.2 Pharmaceutical & Biopharmaceutical Companies 154
9.2.1 Regulatory Mandates For Serialization In Pharmaceutical Supply Chains 154
Table 67 Track And Trace Solutions Market For Pharmaceutical & Biopharmaceutical Companies, By Country/Region, 2021–2028 (Usd Million) 156
9.3 Food Industry 156
9.3.1 Increase In Foodborne Disease Outbreaks And Higher Health Consciousness 156
Table 68 Track And Trace Solutions Market For Food Industry, By Country/Region, 2021–2028 (Usd Million) 158
9.4 Medical Device Companies 158
9.4.1 Mandates For Serialization And Udi Compliance 158
Table 69 Track And Trace Solutions Market For Medical Device Companies, By Country/Region, 2021–2028 (Usd Million) 159
9.5 Cosmetic Industry 160
9.5.1 Implementation Of Measures Against Counterfeiting 160
Table 70 Track And Trace Solutions Market For Cosmetic Industry, By Country/Region, 2021–2028 (Usd Million) 160
9.6 Other End Users 161
Table 71 Track And Trace Solutions Market For Other End Users, By Country/Region, 2021–2028 (Usd Million) 161

10 Track And Trace Solutions Market, By Region 162
10.1 Introduction 163
Table 72 Track And Trace Solutions Market, By Region, 2021–2028 (Usd Million) 163
10.2 North America 163
Figure 40 North America: Market Snapshot 164
Table 73 North America: Track And Trace Solutions Market, By Country, 2021–2028 (Usd Million) 165
Table 74 North America: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 165
Table 75 North America: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 165
Table 76 North America: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 166
Table 77 North America: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 166
Table 78 North America: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 166
Table 79 North America: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 167
Table 80 North America: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 167
Table 81 North America: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 167
10.2.1 Us 168
10.2.1.1 Stringent Mandates Regarding Identifiers In Place For Significantly Large Medical Devices Market 168
Table 82 Us: Key Macroindicators 169
Table 83 Us: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 169
Table 84 Us: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 169
Table 85 Us: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 170
Table 86 Us: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 170
Table 87 Us: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 170
Table 88 Us: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 171
Table 89 Us: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 171
Table 90 Us: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 171
10.2.2 Canada 172
10.2.2.1 Growth In Government Focus On Serialization In Pharmaceutical Industry 172
Table 91 Canada: Key Macroindicators 172
Table 92 Canada: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 172
Table 93 Canada: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 173
Table 94 Canada: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 173
Table 95 Canada: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 174
Table 96 Canada: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 174
Table 97 Canada: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 174
Table 98 Canada: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 175
Table 99 Canada: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 175
10.3 Europe 175
Table 100 Europe: Track And Trace Solutions Market, By Country, 2021–2028 (Usd Million) 176
Table 101 Europe: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 176
Table 102 Europe: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 177
Table 103 Europe: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 177
Table 104 Europe: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 178
Table 105 Europe: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 178
Table 106 Europe: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 178
Table 107 Europe: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 179
Table 108 Europe: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 179
10.3.1 Germany 179
10.3.1.1 Presence Of Prominent Pharmaceutical Manufacturers, Favorable Regulatory Policies, And Well-Developed Healthcare System 179
Table 109 Germany: Key Macroindicators 180
Table 110 Germany: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 180
Table 111 Germany: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 180
Table 112 Germany: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 181
Table 113 Germany: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 181
Table 114 Germany: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 181
Table 115 Germany: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 182
Table 116 Germany: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 182
Table 117 Germany: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 182
10.3.2 France 183
10.3.2.1 Presence Of Leading Pharmaceutical Companies 183
Table 118 France: Key Macroindicators 183
Table 119 France: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 183
Table 120 France: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 184
Table 121 France: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 184
Table 122 France: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 185
Table 123 France: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 185
Table 124 France: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 185
Table 125 France: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 186
Table 126 France: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 186
10.3.3 Italy 186
10.3.3.1 Growth In Counterfeit And Otc Drugs 186
Table 127 Italy: Key Macroindicators 187
Table 128 Italy: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 187
Table 129 Italy: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 188
Table 130 Italy: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 188
Table 131 Italy: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 189
Table 132 Italy: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 189
Table 133 Italy: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 189
Table 134 Italy: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 190
Table 135 Italy: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 190
10.3.4 Switzerland 190
10.3.4.1 Implementation Of Serialization Solutions With Large-Scale Exports 190
Table 136 Switzerland: Key Macroindicators 191
Table 137 Switzerland: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 191
Table 138 Switzerland: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 192
Table 139 Switzerland: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 192
Table 140 Switzerland: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 193
Table 141 Switzerland: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 193
Table 142 Switzerland: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 193
Table 143 Switzerland: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 194
Table 144 Switzerland: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 194
10.3.5 Uk 194
10.3.5.1 Large Pharmaceutical Market And Growth Of Geriatric Population 194
Table 145 Uk: Key Macroindicators 195
Table 146 Uk: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 195
Table 147 Uk: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 195
Table 148 Uk: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 196
Table 149 Uk: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 196
Table 150 Uk: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 196
Table 151 Uk: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 197
Table 152 Uk: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 197
Table 153 Uk: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 197
10.3.6 Spain 198
10.3.6.1 Increase In Generic Drugs And Development Of Medical Device Sectors 198
Table 154 Spain: Key Macroindicators 198
Table 155 Spain: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 199
Table 156 Spain: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 199
Table 157 Spain: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 200
Table 158 Spain: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 200
Table 159 Spain: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 200
Table 160 Spain: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 201
Table 161 Spain: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 201
Table 162 Spain: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 201
10.3.7 Rest Of Europe 202
Table 163 Rest Of Europe: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 202
Table 164 Rest Of Europe: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 203
Table 165 Rest Of Europe: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 203
Table 166 Rest Of Europe: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 204
Table 167 Rest Of Europe: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 204
Table 168 Rest Of Europe: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 204
Table 169 Rest Of Europe: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 205
Table 170 Rest Of Europe: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 205
10.4 Asia Pacific 205
Figure 41 Asia Pacific: Market Snapshot 206
Table 171 Asia Pacific: Track And Trace Solutions Market, By Country, 2021–2028 (Usd Million) 207
Table 172 Asia Pacific: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 207
Table 173 Asia Pacific: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 208
Table 174 Asia Pacific: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 208
Table 175 Asia Pacific: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 209
Table 176 Asia Pacific: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 209
Table 177 Asia Pacific: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 209
Table 178 Asia Pacific: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 210
Table 179 Asia Pacific: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 210
10.4.1 China 210
10.4.1.1 Rapidly Growing Pharmaceutical Industry And Favorable Government Mandates 210
Table 180 China: Key Macroindicators 211
Table 181 China: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 212
Table 182 China: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 212
Table 183 China: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 213
Table 184 China: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 213
Table 185 China: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 213
Table 186 China: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 214
Table 187 China: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 214
Table 188 China: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 214
10.4.2 Japan 215
10.4.2.1 Greater Use Of Serialization With Track And Trace Solutions In Pharmaceutical Supply Chain 215
Table 189 Japan: Key Macroindicators 215
Table 190 Japan: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 216
Table 191 Japan: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 216
Table 192 Japan: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 217
Table 193 Japan: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 217
Table 194 Japan: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 217
Table 195 Japan: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 218
Table 196 Japan: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 218
Table 197 Japan: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 218
10.4.3 India 219
10.4.3.1 Low Manufacturing Cost And Skilled Workforce To Attract Outsourcing And Investments 219
Table 198 India: Key Macroindicators 220
Table 199 India: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 220
Table 200 India: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 220
Table 201 India: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 221
Table 202 India: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 221
Table 203 India: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 221
Table 204 India: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 222
Table 205 India: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 222
Table 206 India: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 222
10.4.4 South Korea 223
10.4.4.1 Increased Spending On Geriatric Health And Coverage For Major Chronic Diseases 223
Table 207 South Korea: Key Macroindicators 223
Table 208 South Korea: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 224
Table 209 South Korea: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 224
Table 210 South Korea: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 225
Table 211 South Korea: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 225
Table 212 South Korea: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 225
Table 213 South Korea: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 226
Table 214 South Korea: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 226
Table 215 South Korea: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 226
10.4.5 Australia 227
10.4.5.1 Favorable R&D Tax Benefits For Pharmaceutical Industry 227
Table 216 Australia: Key Macroindicators 228
Table 217 Australia: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 228
Table 218 Australia: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 228
Table 219 Australia: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 229
Table 220 Australia: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 229
Table 221 Australia: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 229
Table 222 Australia: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 230
Table 223 Australia: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 230
Table 224 Australia: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 230
10.4.6 Rest Of Asia Pacific 231
Table 225 Rest Of Asia Pacific: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 231
Table 226 Rest Of Asia Pacific: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 231
Table 227 Rest Of Asia Pacific: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 232
Table 228 Rest Of Asia Pacific: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 232
Table 229 Rest Of Asia Pacific: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 232
Table 230 Rest Of Asia Pacific: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 233
Table 231 Rest Of Asia Pacific: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 233
Table 232 Rest Of Asia Pacific: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 233
10.5 Latin America 234
Table 233 Latin America: Track And Trace Solutions Market, By Country, 2021–2028 (Usd Million) 234
Table 234 Latin America: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 234
Table 235 Latin America: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 235
Table 236 Latin America: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 235
Table 237 Latin America: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 236
Table 238 Latin America: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 236
Table 239 Latin America: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 236
Table 240 Latin America: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 237
Table 241 Latin America: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 237
10.5.1 Brazil 237
10.5.1.1 Large Pharmaceutical Industry And Increased Investments In Healthcare 237
Table 242 Brazil: Key Macroindicators 238
Table 243 Brazil: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 238
Table 244 Brazil: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 239
Table 245 Brazil: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 239
Table 246 Brazil: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 240
Table 247 Brazil: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 240
Table 248 Brazil: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 240
Table 249 Brazil: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 241
Table 250 Brazil: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 241
10.5.2 Mexico 241
10.5.2.1 Increase In Government Support For Biotechnology And Pharmaceutical Industries 241
Table 251 Mexico: Key Macroindicators 242
Table 252 Mexico: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 242
Table 253 Mexico: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 243
Table 254 Mexico: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 243
Table 255 Mexico: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 244
Table 256 Mexico: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 244
Table 257 Mexico: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 244
Table 258 Mexico: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 245
Table 259 Mexico: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 245
10.5.3 Rest Of Latin America 245
Table 260 Rest Of Latin America: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 246
Table 261 Rest Of Latin America: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 246
Table 262 Rest Of Latin America: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 247
Table 263 Rest Of Latin America: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 247
Table 264 Rest Of Latin America: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 247
Table 265 Rest Of Latin America: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 248
Table 266 Rest Of Latin America: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 248
Table 267 Rest Of Latin America: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 248
10.6 Middle East & Africa 249
Table 268 Middle East & Africa: Track And Trace Solutions Market, By Region, 2021–2028 (Usd Million) 249
Table 269 Middle East & Africa: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 250
Table 270 Middle East & Africa: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 250
Table 271 Middle East & Africa: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 251
Table 272 Middle East & Africa: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 251
Table 273 Middle East & Africa: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 251
Table 274 Middle East & Africa: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 252
Table 275 Middle East & Africa: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 252
Table 276 Middle East & Africa: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 252
10.6.1 Gcc 253
10.6.1.1 Greater Focus On Enhancing Patient Safety 253
Table 277 Gcc: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 253
Table 278 Gcc: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 253
Table 279 Gcc: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 254
Table 280 Gcc: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 254
Table 281 Gcc: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 254
Table 282 Gcc: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 255
Table 283 Gcc: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 255
Table 284 Gcc: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 255
10.6.2 Rest Of Middle East & Africa 256
Table 285 Rest Of Middle East & Africa: Track And Trace Solutions Market, By Product, 2021–2028 (Usd Million) 256
Table 286 Rest Of Middle East & Africa: Track And Trace Software Solutions Market, By Type, 2021–2028 (Usd Million) 256
Table 287 Rest Of Middle East & Africa: Track And Trace Hardware Components Market, By Type, 2021–2028 (Usd Million) 257
Table 288 Rest Of Middle East & Africa: Track And Trace Solutions Market, By Technology, 2021–2028 (Usd Million) 257
Table 289 Rest Of Middle East & Africa: Track And Trace Solutions Market, By Application, 2021–2028 (Usd Million) 257
Table 290 Rest Of Middle East & Africa: Serialization Solutions Market, By Type, 2021–2028 (Usd Million) 258
Table 291 Rest Of Middle East & Africa: Aggregation Solutions Market, By Type, 2021–2028 (Usd Million) 258
Table 292 Rest Of Middle East & Africa: Track And Trace Solutions Market, By End User, 2021–2028 (Usd Million) 258

11 Competitive Landscape 259
11.1 Introduction 259
11.2 Key Player Strategies/Right To Win 259
Figure 42 Key Developments Of Major Players Between January 2020 And November 2023 260
11.3 Revenue Share Analysis Of Top Market Players 260
Figure 43 Revenue Analysis Of Key Players In Track And Trace Solutions Market, 2018–2022 (Usd Billion) 261
11.4 Market Ranking Analysis 261
Figure 44 Track And Trace Solutions Market Key Players, 2022 262
11.5 Brand/Product Comparative Analysis 263
Figure 45 Track And Trace Solutions: Top Trending Brand/Products 263
11.5.1 Brand/Product Comparative Analysis, By Pharmaceutical And Biopharmaceutical Companies 264
Figure 46 Brand/Product Comparative Analysis, By Pharmaceutical And Biopharmaceutical Companies 264
11.5.1.1 Tracelink Inc. 264
11.5.1.2 Acg 264
11.5.1.3 Marchesini Group S.P.A. 264
11.5.2 Brand/Product Comparative Analysis, By Medical Device Companies 265
Figure 47 Brand/Product Comparative Analysis, By Medical Device Companies 265
11.5.2.1 Axway 265
11.5.2.2 Optel Group 265
11.5.2.3 Uhlmann 265
11.5.3 Brand/Product Comparative Analysis, By Food Industry 266
Figure 48 Brand/Product Comparative Analysis, By Food Industry 266
11.5.3.1 Mettler Toledo 266
11.5.3.2 Zebra Technologies Corp. 266
11.5.3.3 Ibm 266
11.5.4 Brand/Product Comparative Analysis, By Cosmetic Industry 267
Figure 49 Brand/Product Comparative Analysis, By Cosmetic Industry 267
11.5.4.1 Antares Vision S.P.A. 267
11.5.4.2 Wipotech Gmbh 267
11.5.4.3 Visiott Technologie Gmbh 267
11.6 Key Company Evaluation Quadrant 268
11.6.1 Stars 268
11.6.2 Pervasive Players 268
11.6.3 Emerging Leaders 268
11.6.4 Participants 268
Figure 50 Key Company Evaluation Quadrant, 2022 269
11.6.5 Key Company Footprint 270
Table 293 Key Company Footprint Analysis 270
Table 294 Key Company Footprint Analysis, By End User 271
Table 295 Key Company Footprint Analysis, By Application 272
Table 296 Key Company Footprint Analysis, By Region 273
11.7 Startup/Sme Evaluation Quadrant 274
11.7.1 Progressive Companies 274
11.7.2 Dynamic Companies 274
11.7.3 Starting Blocks 274
11.7.4 Responsive Companies 274
Figure 51 Startups/Sme Evaluation Quadrant, 2022 275
11.7.5 Competitive Benchmarking 275
Table 297 Startup/Sme Footprint Analysis 275
Table 298 Startup/Sme Footprint, By End User 276
Table 299 Startup/Sme Footprint, By Application 276
Table 300 Startup/Sme Footprint, By Region 277
11.8 Competitive Scenario And Trends 277
11.8.1 Product Launches & Enhancements 277
Table 301 Track And Trace Solutions Market: Product Launches & Enhancements, 2020–2023 277
11.8.2 Deals 278
Table 302 Track And Trace Solutions Market: Deals, 2020–2023 278
11.8.3 Other Developments 279
Table 303 Track And Trace Solutions Market: Other Developments, 2020–2023 279

12 Company Profiles 280
(Business Overview, Products Offered, Recent Developments, And Mnm View (Key Strengths/Right To Win, Strategic Choices Made, And Weaknesses And Competitive Threats))*
12.1 Antares Vision S.P.A. 280
Table 304 Antares Vision S.P.A.: Company Overview 280
Figure 52 Antares Vision S.P.A.: Company Snapshot, 2022 281
Table 305 Antares Vision S.P.A.: Products/Services/Solutions Offered 282
Table 306 Antares Vision S.P.A.: Deals 283
Table 307 Antares Vision S.P.A.: Other Developments 284
12.2 Axway 286
Table 308 Axway: Company Overview 286
Figure 53 Axway: Company Snapshot, 2022 286
Table 309 Axway: Products/Services/Solutions Offered 287
Table 310 Axway: Deals 287
12.3 Optel Group 289
Table 311 Optel Group: Company Overview 289
Table 312 Optel Group: Products/Services/Solutions Offered 289
Table 313 Optel Group: Product Launches 290
Table 314 Optel Group: Deals 290
Table 315 Optel Group: Other Developments 291
12.4 Tracelink Inc. 292
Table 316 Tracelink Inc.: Company Overview 292
Table 317 Tracelink Inc.: Products/Services/Solutions Offered 292
Table 318 Tracelink Inc.: Product Launches 293
Table 319 Tracelink Inc.: Deals 293
Table 320 Tracelink Inc.: Other Developments 293
12.5 Syntegon Technology Gmbh 295
Table 321 Syntegon Technology Gmbh: Company Overview 295
Table 322 Syntegon Technology Gmbh: Products/Services/Solutions Offered 295
Table 323 Syntegon Technology Gmbh: Product Launches 296
Table 324 Syntegon Technology Gmbh: Deals 296
Table 325 Syntegon Technology Gmbh: Other Developments 297
12.6 Acg 298
Table 326 Acg: Company Overview 298
Table 327 Acg: Products/Services/Solutions Offered 298
Table 328 Acg: Product Launches 299
Table 329 Acg: Deals 299
12.7 Marchesini Group S.P.A. 300
Table 330 Marchesini Group: Company Overview 300
Table 331 Marchesini Group: Products/Services/Solutions Offered 300
Table 332 Marchesini Group: Deals 301
12.8 Markem-Imaje, A Dover Company 302
Table 333 Markem-Imaje, A Dover Company: Company Overview 302
Table 334 Markem-Imaje, A Dover Company: Products/Services/Solutions Offered 302
Table 335 Markem-Imaje, A Dover Company: Product Launches 303
Table 336 Markem-Imaje, A Dover Company: Deals 304
12.9 Uhlmann 305
Table 337 Uhlmann: Company Overview 305
Table 338 Uhlmann: Products/Services/Solutions Offered 305
Table 339 Uhlmann: Product Launches And Enhancements 306
Table 340 Uhlmann: Deals 306
Table 341 Uhlmann: Other Developments 306
12.10 Siemens 307
Table 342 Siemens: Company Overview 307
Figure 54 Siemens: Company Snapshot, 2022 308
Table 343 Siemens: Products/Services/Solutions Offered 309
Table 344 Siemens: Deals 309
12.11 Sap Se 310
Table 345 Sap Se: Company Overview 310
Figure 55 Sap Se: Company Snapshot, 2022 311
Table 346 Sap Se: Products/Services/Solutions Offered 311
Table 347 Sap Se: Product Launches 312
Table 348 Sap Se: Deals 312
12.12 Zebra Technologies Corp. 313
Table 349 Zebra Technologies Corp.: Company Overview 313
Figure 56 Zebra Technologies Corp.: Company Snapshot, 2022 314
Table 350 Zebra Technologies Corp.: Products/Services/Solutions Offered 314
Table 351 Zebra Technologies Corp.: Product Launches 315
Table 352 Zebra Technologies Corp.: Deals 316
Table 353 Zebra Technologies Corp.: Other Developments 317
12.13 Mettler Toledo 318
Table 354 Mettler Toledo: Company Overview 318
Figure 57 Mettler Toledo: Company Snapshot, 2022 319
Table 355 Mettler Toledo: Products/Services/Solutions Offered 319
Table 356 Mettler Toledo: Product Launches 321
Table 357 Mettler Toledo: Deals 322
Table 358 Mettler Toledo: Other Developments 322
12.14 Ibm 323
Table 359 Ibm: Company Overview 323
Figure 58 Ibm: Company Snapshot, 2022 324
Table 360 Ibm: Products/Services/Solutions Offered 324
Table 361 Ibm: Product Launches 325
Table 362 Ibm: Deals 325
12.15 Wipotec Gmbh 326
Table 363 Wipotec Gmbh: Company Overview 326
Table 364 Wipotec Gmbh: Products/Services/Solutions Offered 326
12.16 Visiott Technologie Gmbh 327
Table 365 Visiott Technologie Gmbh: Company Overview 327
Table 366 Visiott Technologie Gmbh: Products/Services/Solutions Offered 327
Table 367 Visiott Technologie Gmbh: Deals 328
Table 368 Visiott Technologie Gmbh: Other Developments 329
12.17 Jekson Vision 330
Table 369 Jekson Vision: Company Overview 330
Table 370 Jekson Vision: Products/Services/Solutions Offered 330
12.18 Kevision 331
Table 371 Kevision: Company Overview 331
Table 372 Kevision: Products/Services/Solutions Offered 331
12.19 Tracktracerx Inc. 332
12.20 Arvato - Bertelsmann Se & Co. Kgaa 332
12.21 3keys Gmbh 333
12.22 Rn Mark Inc 334
12.23 Kezzler 335
12.24 Shubham Automation Pvt. Ltd. 335
12.25 Bar Code India Limited 336
*Details On Business Overview, Products Offered, Recent Developments, And Mnm View (Key Strengths/Right To Win, Strategic Choices Made, And Weaknesses And Competitive Threats) Might Not Be Captured In Case Of Unlisted Companies.

13 Appendix 337
13.1 Discussion Guide 337
13.2 Knowledgestore: Marketsandmarkets’ Subscription Portal 343
13.3 Customization Options 345
13.4 Related Reports 345
13.5 Author Details 346

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