The TV & Video Market in Middle East / North Africa & Sub-Saharan Africa – Terrestrial * Satellite * Cable * IPTV * OTT * Video on demand - Data & forecasts up to 2023
Table of Contents
1. Executive Summary
2. TV & video consumption
2.1. Influence of linguistic areas and free to air TV
2.2. Heavier TV viewing than the global average
3. TV access modes
3.1. High potential addressable market in Sub-Saharan Africa, but a much more disparate situation in MENA
3.2. Sub-Saharan Africa: most watch free to air channels, but pay-TV is growing
3.3. MENA will remain an FTA TV market
3.4. Sub-Saharan Africa is and will remain a broadcast-centric market
3.5. Satellite reception ultra-dominant in MENA
3.6. Patchy wireline access automatically penalises the spread of IPTV in Africa
3.7. In MENA, IPTV concentrated in the Gulf States
3.8. The digital terrestrial transition still a challenge in Africa
4. Video revenue
4.1. The Sub-Saharan market is under monetised, but change is on its way
4.2. MENA: a stagnating market
4.3. OTT still only a complementary service in Sub-Saharan Africa
4.4. OTT, a major growth driver in MENA
5. The players
5.1. Public, private and international players competing in Sub-Saharan Africa
5.2. A highly concentrated TV sector in MENA
5.3. Subscription TV market highly concentrated in Sub-Saharan Africa
5.4. Premium TV service leaders in trouble in MENA
5.5. OTT market concentration underway in Sub-Saharan Africa
5.6. SVOD in MENA, Starz Play going after Netflix
List of Tables and Figures
• Main linguistic areas in Africa/the Middle East
• Number and linguistic breakdown of FTA TV channels in MENA
• TV viewing in French-speaking Sub-Saharan Africa in 2018
• Average video consumption
• TV Viewership by country and channel origin, Arab audiences in 2015
• Regional population growth
• Percentage of households with a TV in Africa/the Middle East
• Pay-TV penetration rate in Sub-Saharan Africa in 2018
• Change in pay-TV vs. FTA households in Sub-Saharan Africa
• Change in the breakdown of TV subscribers in Sub-Saharan Africa by access technology
• Pay-TV penetration rate in MENA in 2018
• Change in pay-TV vs. FTA households in MENA
• Change in the breakdown of TV subscribers in MENA by access technology
• Rate of TV service digitisation in Sub-Saharan Africa in 2018
• Change in the breakdown of TV reception modes in Sub-Saharan Africa
• Breakdown of TV reception modes in Sub-Saharan Africa by country, 2018
• Rate of satellite TV access in MENA in 2018
• Evolution of TV reception modes in MENA
• Breakdown of TV reception modes in MENA, 2018
• Breakdown of cable/MMDS and IPTV subscribers in Sub-Saharan Africa, 2018
• Distribution of cable/MMDS subscribers in Sub-Saharan Africa, 2018
• Breakdown of cable/MMDS and IPTV subscribers in MENA, 2018
• Distribution of IPTV subscribers in MENA, 2018
• Evolution of terrestrial TV reception in Sub-Saharan Africa
• Evolution of terrestrial TV reception in MENA 20
• TV revenue growth in Sub-Saharan Africa 2015-2023
• Distribution of TV revenue in Sub-Saharan Africa in 2018
• Average annual pay-TV revenue growth in the Middle East & North Africa between 2019 and 2023
• Average annual ad revenue growth in the Middle East & North Africa between 2015 and 2018
• TV revenues in the Middle East & North Africa, 2015-2023
• OTT’s share of TV & video market revenue in Sub-Saharan Africa in 2023
• SVOD subscriber growth in Sub-Saharan Africa, 2015-2023
• Progression of OTT vs. TV linear TV revenue in Sub-Saharan Africa, 2015-2023
• OTT’s share of TV & video market revenue in MENA in 2023
• SVOD subscriber growth in MENA, 2015-2023
• Progression of OTT vs. TV linear TV revenue in MENA, 2015-2023
• Number of channels operated by FTA market leaders in MENA
• Subscriber growth for the main pay-TV services in Sub-Saharan Africa, 2015-2018
• Pay-TV leaders’ market share in Sub-Saharan Africa, 2018
• Subscriber growth for the main pay-TV services in MENA, 2015-2018
• Pay-TV leaders’ market share in MENA, 2018
• OTT video services available in South Africa, 2018
• Paid OTT video providers’ market share in South Africa, 2018
• SVOD leaders’ market share in MENA, 2018
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