The outlook for telehealth: opportunities for CSPs
Table of Contents
About this report
Executive Summary And Recommendations
Executive summary: CSPs entering the telehealth market must be prepared to make significant investment and take a long-term view
The telehealth market has persistent barriers to entry, which will only be resolved in the long term
The healthcare sector is being forced to change, which will bring new opportunities underpinned by telehealth applications
Recommendations
Four Key Healthcare Opportunities
Opportunity: Rising healthcare costs and changing demographics accentuate the need for sustainable telehealth models
Barriers: CSPs will need to take a long-term approach to breaking down the barriers to telehealth adoption
Four telehealth application groups could contribute to sustainable healthcare, but wellness is a less tangible proposition for CSPs
Telehealth applications could address some of the pain points in the healthcare sector, but will face significant challenges
Sizing The Market Opportunity
The market will grow significantly from a very small base, but the overall opportunity will be small
Assisted living: Demand for solutions is growing, but funding is not always available
Assisted living: mPERS will account for a growing share of total PERS connections during the forecast period
RPM: This is a core opportunity, but scale is difficult to achieve
RPM: The number of connections will grow at a CAGR of 50% by 2020 and cellular's share will increase to 50%
RPM: Connectivity is a small part of the revenue opportunity
Telemedicine: These services are complex and even well-established players are still overcoming business model challenges
Telemedicine: North America will drive telemedicine adoption throughout the forecast period
Wellness: Platforms signal the convergence of the clinical and non-clinical environments
Wellness: The B2C model will be difficult to monetise and the B2B model will complement corporate wellness programmes
CSPs Strategies
If CSPs want to get involved in healthcare, they must decide where they want to play in the healthcare value chain and prepare for the long term
For each application, CSPs must identify the core capabilities they can bring to support a telehealth offering
AT&T will launch its ForHealth wellness application and platform in 2015, which will support various ecosystem players
Deutsche Telekom has invested in a healthcare business unit and is focusing on key assets to build enabling platforms
Telefónica's significant acquisitions enrich its telehealth offering and enable it to play a prominent role in the healthcare ecosystem
Vodafone is developing applications to support its connectivity offering in clinical trials and the pharmaceutical sector
Appendix
About The Author And Analysys Mason
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