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"The success of MVNOs will depend on the intensity of competition posed by mobile network operators and the presence of clear regulatory frameworks for licensing and ensuring healthy relationships with host networks."
MVNOs are active in only a few countries in the Middle East North and Africa (MENA) region, but there is strong momentum in this sector thanks to major markets such as Saudi Arabia opening up to new entrants. This report assesses the prospects for MVNOs in four countries in the region (Oman, Qatar, Saudi Arabia and Tunisia).
This strategy report:
- examines the market segments that MVNOs in the region could target:
- immigrants, tourists, young adults and retailer discounts
- assesses the competition that mobile network operators (MNOs) pose in these segments by tracking propositions for international calling, young adults and the overall inclination towards discounted plans
- analyses the regulatory and wholesale regimes that may enable or constrain the arrival of MVNOs and take-up of MVNO services.