The Identity management in the digital economy: market drivers and opportunities for mobile CSPs

Publisher Name :
Date: 07-Aug-2015
No. of pages: 40
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"IdM offers CSPs an opportunity to create a new revenue stream by monetising their data – but they may lose this opportunity if they delay market entry."

Communications service providers (CSPs) could capture at least 15% of the USD9.4 billion worldwide mobile identity management (IdM) market by 2020. This report identifies key market verticals that CSPs should target, the optimal platform approach and business model, and explains how IdM can help CSPs to strongly assert themselves in the digital economy value chain.

This strategy report:


  • defines IdM and identifies the key differences between CSPs’ and over-the-top (OTT) players’ approaches to addressing the IdM opportunity

  • highlights the key IdM drivers and inhibitors for CSPs' entry in the mobile IdM market, and provides solutions to minimise – if not eliminate – the impact of these inhibitors

  • identifies key market verticals that CSPs should target, and provides an IdM service revenue forecast

  • identifies the two main IdM models and provides CSP IdM case studies that will continue to support IdM investments and service revenue.


Company Coverage


  • Alcatel-Lucent

  • Cisco

  • Ericsson

  • ForgeRock

  • Gemalto (Valimo and SafeNet)

  • Hewlett-Packard

  • Huawei Technologies

  • Morpho (Safran)

  • Nok Nok Labs

  • Nokia Solutions and Networks

  • Openwave Mobility

  • Oracle

  • Payfone

  • Ping Identity

  • SecureKey Technologies

  • UnboundID

The Identity management in the digital economy: market drivers and opportunities for mobile CSPs

Table of contents

Executive summary
Executive summary
CSPs are well-positioned to monetise mobile IdM, but may lose this opportunity if they delay market entry
An overall market view helps CSPs to identify IdM market opportunities and determine the optimal approach and business model
Recommendations

IdM market overview and business drivers
Identity management is gaining importance because of the rapid growth of mobile devices and services in the new digital economy
OTT players and digital ecosystem providers lead CSPs in the control and management of consumer identities
Drivers and inhibitors of IdM for CSPs
CSPs must focus on key mobile services, a cross-vertical platform and user control to succeed in the crowded IdM market

Mobile IdM digital economy opportunities for CSPs
CSPs' mobile IdM monetisation opportunities lie in the digital services that require high security and real-time authentication
CSPs should target egovernment, m-banking, enterprise and IoT/M2M markets with secure, real-time authentication mobile IdM services
The mobile IdM services market will reach USD9.4 billion in 2020, but we estimate only 15% will be addressed by CSPs
A cross-vertical IdM platform from CSPs is required to capture mobile IdM service revenue from multiple high-ARPU market verticals
Mobile identification for financial services is a better opportunity for CSPs than the crowded mobile marketing market

Key IdM business models and case studies
CSPs can enter the IdM market by applying one of two models to their business strategies
Online banking and government services are major drivers of ‘Mobile ID’ in Estonia and Finland, but a rich ecosystem of services is also needed
AT&T offers a device-based cloud IdM service for enterprises to secure access to customer and employee services
Deutsche Telekom builds a federated identity and SSO solution for its digital services and self-care ecosystem to improve customer experience
Payfone and Early Warning Services partnership helps US banks to authenticate app users in real-time and prevent fraud using CSPs' ID data
Verizon's PrecisionID drives its targeted mobile advertising offer –Precision Market Insights (PMI) – using 'supercookies

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