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Subscription & Billing Management Market by Component (Software and Services), Organization Size (SMEs and Large Enterprises), Deployment Type (Cloud and On-premises), Vertical (IT, Telecom, and Media & Entertainment), and Region - Global Forecast to 2025

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Date: 05-Mar-2020
No. of pages: 164
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Rising adoption of subscription business models to drive the demand for subscription & billing management software

MarketsandMarkets forecasts the global subscription & billing management market size to grow from USD 4.0 billion in 2020 to USD 7.8 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 14.0% during the forecast period. Major factors expected to drive the growth of the subscription & billing management market include rising adoption of subscription business models, increasing demand for reducing subscriber churn and improving customer retention, growing need for adhering to compliances, and increasing need for upgrading legacy system. However, data synchronization complexities might hinder the growth of this market.

Based on organization size, the SMEs segment to grow at a higher rate during the forecast period

Companies without their own cloud services are partnering with other cloud service organizations to provide cloud-based subscription & billing management software to the SMEs. The availability of low-cost capabilities helps Small and Medium-sized Enterprises (SMEs) sustain and give stiff competition in the service market space. This enables SMEs to increase customer engagement by providing efficient services and benefits to increase their sales. The increasing focus on providing better customer experience and the growing need to automate manual accounting and financial processes is increasing subscription & billing management software adoption. The low cost and high adoption of cloud-based software is boosting the market growth.

Based on deployment type,the cloud segment to hold a larger chunk of the subscription & billing management market share during the forecast period

The cloud deployment type is expected to hold a higher market share, with an increase in the adoption of the cloud deployment model by the Software as a Service (SaaS) enterprises. Low set-up costs and high Return on Investment (RoI) are also driving the growth of the cloud segment. The cloud deployment model provides the instant accessibility of billing information from anywhere, thereby boosting the growth of the cloud segment. Cloud-based software increases agility and assists in rapidly launching new subscription services to meet customer demands. Therefore, the adoption of cloud is increasing at a rapid pace.

Among regions,Asia Pacific to grow at the highest CAGR during the forecast period

The APAC subscription & billing management market is expected to record the highest growth rate during the forecast period, the rapid development of IT in APAC, and growing technological advancements in this region. The developed countries in APAC, namely, Australia, Malaysia, Japan, and Singapore have expansively considered the usage of subscription & billing software to cater to the unparalleled needs of organizations in the region. The adoption of Machine-to-Machine (M2M) solutions in various industry verticals such as transportation, manufacturing, energy and utilities, and retail has further opened the doors for advanced subscription & billing management software.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the subscription & billing management market.

The breakup of the profiles of the primary participants is given below:


  • By Company Type: Tier 1 – 20%, Tier 2 – 35%, and Tier 3 – 45%

  • By Designation: C-Level – 40%, Directors – 20%, Managers–15%, and Others -25%

  • By Region: North America – 35%, Europe – 30%, APAC– 20%, and RoW – 15%


The following key subscription & billing management vendors are profiled in the report:


  • 2Checkout (US)

  • Apttus (US)

  • Aria Systems (US)

  • BillingPlatform (US)

  • Chargebee (US)

  • Chargify (US)

  • cleverbridge (Germany)

  • Gotransverse (US)

  • Recurly (US)

  • SaaSOptics (US)

  • Sage Intacct (UK)

  • Salesforce (US)

  • SAP (Germany)

  • Vindicia (US)

  • Zuora (US)

  • Digital River (US)

  • NetSuite (US)

  • FastSpring (US)

  • JustOn (Germany)

  • Zoho (US)

  • Fusebill Canada)


Research Coverage

The subscription & billing management market is segmented by component (software and services), organization size, deployment type, vertical, and region. A detailed analysis of the key industry players has been undertaken to provide insights into their business overview; services; key strategies; new service and product launches; partnerships, agreements, and collaborations;business expansions; and competitive landscape associated with the subscription & billing management market.

Reasons to Buy the Report

The report would help the market leaders and new entrants in the following ways:


  • It comprehensively segments the subscription & billing management market and provides the closest approximations of the revenue numbers for the overall market and its sub segments across different regions.

  • It would help stakeholders understand the pulse of the market and provide information on the key market drivers, restraints, challenges, and opportunities.

  • It would help stakeholders understand their competitors better and gain more insights to enhance their positions in the market. The competitive landscape section includes competitor ecosystem, new product developments, partnerships, and expansions.

Subscription & Billing Management Market by Component (Software and Services), Organization Size (SMEs and Large Enterprises), Deployment Type (Cloud and On-premises), Vertical (IT, Telecom, and Media & Entertainment), and Region - Global Forecast to 2025

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.2.1 Inclusions and Exclusions
1.3 Market Scope
1.3.1 Market Segmentation
1.3.2 Regions Covered
1.4 Years Considered for the Study
1.5 Currency Considered
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakup of Primaries
2.2 Market Breakup and Data Triangulation
2.3 Key Industry Insights
2.4 Market Size Estimation
2.5 Market Forecast
2.6 Assumptions for the Study

3 Executive Summary

4 Premium Insights
4.1 Attractive Opportunities in Global Subscription & Billing Management Market
4.2 Market By Component, 2020 Vs. 2025
4.3 Market By Service, 2020 Vs. 2025
4.4 Market By Organization Size, 2020
4.5 Market By Deployment Type, 2020 Vs. 2025
4.6 Market By Vertical, 2018–2025
4.7 Market Investment Scenario (2020–2025)

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Rising Adoption of Subscription Business Models
5.2.1.2 Increasing Demand for Reducing Subscriber Churn and Improving Customer Retention
5.2.1.3 Growing Need for Adhering to Compliances
5.2.1.4 Increasing Need for Upgrading Legacy Systems
5.2.2 Restraints
5.2.2.1 Data Synchronization Complexities
5.2.3 Opportunities
5.2.3.1 Scalability of Saas Business Model
5.2.3.2 ML to Optimize Subscription Billing
5.2.4 Challenges
5.2.4.1 Cloud Data Security and Privacy Concerns
5.2.4.2 In-House Subscription Billing Practice
5.2.4.3 Lack of Consistent Recurring Payment Infrastructure
5.3 Industry Trends
5.3.1 Industry use Cases
5.3.1.1 Use Case 1: Fusebill Enables Clearpathgps to Power High-Volume Billing With Fusebill Platform
5.3.1.2 Use Case 2: 2Checkout Improved Visicom Media’s Ecommerce Revenue and Enabled Seamless Transition to Subscription-Based Model
5.3.1.3 Use Case 3: Zuora Helped the Seattle Times Migrate to Subscription Management System

6 Subscription & Billing Management Market, By Component
6.1 Introduction
6.2 Software
6.2.1 Software: Market Drivers
6.3 Services
6.3.1 Consulting
6.3.1.1 Consulting: Market Drivers
6.3.2 Implementation
6.3.2.1 Implementation: Market Drivers
6.3.3 Support and Maintenance
6.3.3.1 Support and Maintenance: Market Drivers

7 Subscription & Billing Management Market, By Organization Size
7.1 Introduction
7.2 Small and Medium-Sized Enterprises
7.2.1 Small and Medium-Sized Enterprises: Market Drivers
7.3 Large Enterprises
7.3.1 Large Enterprises: Market Drivers

8 Subscription & Billing Management Market By Deployment Type
8.1 Introduction
8.2 Cloud
8.2.1 Cloud: Market Drivers
8.3 On-Premises
8.3.1 On-Premises: Market Drivers

9 Subscription & Billing Management Market By Vertical
9.1 Introduction
9.2 Banking, Financial Services, and Insurance
9.2.1 Banking, Financial Services, and Insurance: Subscription & Billing Management Drivers
9.3 Retail and Ecommerce
9.3.1 Retail and Ecommerce: Market Drivers
9.4 Transportation and Logistics
9.4.1 Transportation and Logistics: Market Drivers
9.5 Information Technology
9.5.1 Information Technology: Market Drivers
9.6 Telecom
9.6.1 Telecom: Market Drivers
9.7 Media and Entertainment
9.7.1 Media and Entertainment: Market Drivers
9.8 Public Sector and Utilities
9.8.1 Public Sector and Utilities: Market Drivers
9.9 Others

10 Subscription & Billing Management Market By Region
10.1 Introduction
10.2 North America
10.2.1 United States
10.2.1.1 United States: Market Drivers
10.2.2 Canada
10.2.2.1 Canada: Market Drivers
10.3 Europe
10.3.1 United Kingdom
10.3.1.1 United Kingdom: Market Drivers
10.3.2 Germany
10.3.2.1 Germany: Subscription & Billing Management Market Drivers
10.3.3 Rest of Europe
10.4 Asia Pacific
10.4.1 China
10.4.1.1 China: Market Drivers
10.4.2 Australia
10.4.2.1 Australia: Market Drivers
10.4.3 Rest of Asia Pacific
10.5 Latin America
10.5.1 Brazil
10.5.1.1 Brazil: Market Drivers
10.5.2 Mexico
10.5.2.1 Mexico: Market Drivers
10.5.3 Rest of Latin America
10.6 Middle East and Africa
10.6.1 United Arab Emirates
10.6.1.1 United Arab Emirates: Market Drivers
10.6.2 Kingdom of Saudi Arabia
10.6.2.1 Kingdom of Saudi Arabia: Market Drivers
10.6.3 Rest of Middle East and Africa

11 Competitive Landscape
11.1 Introduction
11.2 Competitive Situation and Trends
11.2.1 New Product Launches and Product Enhancements
11.2.2 Agreements and Partnerships
11.2.3 Business Expansions
11.3 Market Ranking of Key Players

12 Company Profiles
12.1 Introduction
(Business Overview, Platforms, Products, and Services Offered, Recent Developments & SWOT Analysis)*
12.2 Zuora
12.3 Aria Systems
12.4 Gotransverse
12.5 Sage Intacct
12.6 BillingPlatform
12.7 2Checkout
12.8 Cleverbridge
12.9 Recurly
12.10 Digital River
12.11 Oracle NetSuite
12.12 FastSpring
12.13 Juston
12.14 Apttus
12.15 Vindicia
12.16 SaaSOptics
12.17 Fusebill
12.18 Zoho
12.19 Chargebee
12.20 Chargify
12.21 SAP
12.22 Salesforce
12.23 Right-To-Win

*Details on Business Overview, Platforms, Products, and Services Offered, Recent Developments & SWOT Analysis Might Not be Captured in Case of Unlisted Companies.

13 Appendix
13.1 Discussion Guide
13.2 Knowledge Store: Marketsandmarkets’ Subscription Portal
13.3 Available Customization
13.4 Related Reports
13.5 Author Details

List of Tables

Table 1 United States Dollar Exchange Rate, 2017–2019
Table 2 Factor Analysis
Table 3 Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 4 Software: Market Size By Region, 2018–2025 (USD Million)
Table 5 Services: Market Size By Type, 2018–2025 (USD Million)
Table 6 Services: Market Size By Region, 2018–2025 (USD Million)
Table 7 Consulting Market Size, By Region, 2018–2025 (USD Million)
Table 8 Implementation Market Size, By Region, 2018–2025 (USD Million)
Table 9 Support and Maintenance Market Size, By Region, 2018–2025 (USD Million)
Table 10 Subscription & Billing Management Market Size, By Organization Size, 2018–2025 (USD Million)
Table 11 Small and Medium-Sized Enterprises: Market Size By Region, 2018–2025 (USD Million)
Table 12 Large Enterprises: Market Size By Region, 2018–2025 (USD Million)
Table 13 Subscription & Billing Management Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 14 Cloud: Market Size By Region, 2018–2025 (USD Million)
Table 15 Cloud: Market Size By Vertical, 2018–2025 (USD Million)
Table 16 On-Premises: Subscription & Billing Management Market Size, By Region, 2018–2025 (USD Million)
Table 17 On-Premises: Market Size By Vertical, 2018–2025 (USD Million)
Table 18 Subscription & Billing Market Size, By Vertical, 2018–2025 (USD Million)
Table 19 Banking, Financial Services, and Insurance: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 20 Retail and Ecommerce: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 21 Transportation and Logistics: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 22 Information Technology: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 23 Telecom: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 24 Media and Entertainment: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 25 Public Sector and Utilities: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 26 Others: Subscription & Billing Market Size, By Region, 2018–2025 (USD Million)
Table 27 Subscription & Billing Management Market Size, By Region, 2018–2025 (USD Million)
Table 28 North America: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 29 North America: Market Size By Service, 2018–2025 (USD Million)
Table 30 North America: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 31 North America: Market Size By Organization Size, 2018–2025 (USD Million)
Table 32 North America: Market Size By Vertical, 2018–2025 (USD Million)
Table 33 North America: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 34 North America: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 35 North America: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 36 North America: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 37 North America: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 38 North America: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 39 North America: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 40 North America: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 41 North America: Market Size By Country, 2018–2025 (USD Million)
Table 42 United States: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 43 United States: Market Size By Service, 2018–2025 (USD Million)
Table 44 United States: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 45 United States: Market Size By Organization Size, 2018–2025 (USD Million)
Table 46 United States: Market Size By Vertical, 2018–2025 (USD Million)
Table 47 United States: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 48 United States: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 49 United States: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 50 United States: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 51 United States: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 52 United States: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 53 United States: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 54 United States: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 55 Europe: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 56 Europe: Market Size By Service, 2018–2025 (USD Million)
Table 57 Europe: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 58 Europe: Market Size By Organization Size, 2018–2025 (USD Million)
Table 59 Europe: Market Size By Vertical, 2018–2025 (USD Million)
Table 60 Europe: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 61 Europe: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 62 Europe: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 63 Europe: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 64 Europe: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 65 Europe: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 66 Europe: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 67 Europe: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 68 Europe: Market Size By Country, 2018–2025 (USD Million)
Table 69 Asia Pacific: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 70 Asia Pacific: Market Size By Service, 2018–2025 (USD Million)
Table 71 Asia Pacific: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 72 Asia Pacific: Market Size By Organization Size, 2018–2025 (USD Million)
Table 73 Asia Pacific: Market Size By Vertical, 2018–2025 (USD Million)
Table 74 Asia Pacific: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 75 Asia Pacific: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 76 Asia Pacific: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 77 Asia Pacific: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 78 Asia Pacific: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 79 Asia Pacific: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 80 Asia Pacific: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 81 Asia Pacific: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 82 Asia Pacific: Market Size By Country, 2018–2025 (USD Million)
Table 83 Latin America: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 84 Latin America: Market Size By Service, 2018–2025 (USD Million)
Table 85 Latin America: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 86 Latin America: Market Size By Organization Size, 2018–2025 (USD Million)
Table 87 Latin America: Market Size By Vertical, 2018–2025 (USD Million)
Table 88 Latin America: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 89 Latin America: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 90 Latin America: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 91 Latin America: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 92 Latin America: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 93 Latin America: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 94 Latin America: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 95 Latin America: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 96 Latin America: Market Size By Country, 2018–2025 (USD Million)
Table 97 Middle East and Africa: Subscription & Billing Management Market Size, By Component, 2018–2025 (USD Million)
Table 98 Middle East and Africa: Market Size By Service, 2018–2025 (USD Million)
Table 99 Middle East and Africa: Market Size By Deployment Type, 2018–2025 (USD Million)
Table 100 Middle East and Africa: Market Size By Organization Size, 2018–2025 (USD Million)
Table 101 Middle East and Africa: Market Size By Vertical, 2018–2025 (USD Million)
Table 102 Middle East and Africa: Banking, Financial Services, and Insurance Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 103 Middle East and Africa: Retail and Ecommerce Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 104 Middle East and Africa: Transportation and Logistics Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 105 Middle East and Africa: Information Technology Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 106 Middle East and Africa: Telecom Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 107 Middle East and Africa: Media and Entertainment Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 108 Middle East and Africa: Public Sector and Utilities Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 109 Middle East and Africa: Others Market Size, By Deployment Type, 2018–2025 (USD Million)
Table 110 Middle East and Africa: Subscription & Billing Management Market Size, By Country, 2018–2025 (USD Million)
Table 111 Market Evaluation Framework
Table 112 New Product Launches and Product Enhancements, August 2019–December 2019
Table 113 Agreements and Partnerships, September 2019–January 2020
Table 114 Business Expansions, October 2018–October 2019

List of Figures

Figure 1 Subscription & Billing Management Market: Research Design
Figure 2 Data Triangulation
Figure 3 Market Size Estimation Methodology: Approach 1 (Supply Side) – Revenue of Software/Services of Subscription & Billing Management Vendors
Figure 4 Market Size Estimation Methodology: Approach 2 Top-Down  (Demand Side) – Share of Subscription & Billing Management
Figure 5 Subscription & Billing Management Market to Witness Significant Growth During the Forecast Period
Figure 6 Fastest Growing Segments in the Global Market During the Forecast Period
Figure 7 Subscription & Billing Management: Regional Market Scenario
Figure 8 Rising Subscription Box Models Driving Global Subscription & Billing Management Market Growth
Figure 9 Software Segment to Hold a Higher Market Share During the Forecast Period
Figure 10 Support and Maintenance Segment to Lead in Terms of Market Share in 2020
Figure 11 Large Enterprises Segment to Hold a Higher Market Share in 2020
Figure 12 Cloud Segment to Hold a Higher Market Share in 2020
Figure 13 IT Vertical to Lead the Subscription & Billing Management Market in Terms of Market Share During the Forecast Period
Figure 14 Australia to Emerge as the Best Market for Investment During 2020–2025
Figure 15 Subscription & Billing Management Market: Drivers, Restraints, Opportunities, and Challenges
Figure 16 Subscription vs Perpetual Model
Figure 17 Churn Rate: B2B vs B2C
Figure 18 Software Segment to Hold a Higher Market Share During the Forecast Period
Figure 19 Support and Maintenance Segment to Hold the Largest Market Size During the Forecast Period
Figure 20 Small and Medium-Sized Enterprises Segment to Grow at a Higher CAGR During the Forecast Period
Figure 21 Cloud Segment to Hold a Larger Market Size During the Forecast Period
Figure 22 Media and Entertainment Vertical to Grow at the Highest Rate During the Forecast Period
Figure 23 Europe to Hold the Largest Market Size By 2025
Figure 24 Asia Pacific to Grow at the Highest CAGR During the Forecast Period
Figure 25 North America: Market Snapshot
Figure 26 Subscription Site Visits
Figure 27 Asia Pacific: Market Snapshot
Figure 28 Companies Adopted New Product Launches and Product Enhancements as Key Growth Strategies Between January 2018 and January 2020
Figure 29 Market Ranking of Key Players in the Subscription & Billing Management Market, 2020
Figure 30 Zuora: Company Snapshot
Figure 31 Zuora: SWOT Analysis
Figure 32 Aria Systems: SWOT Analysis
Figure 33 Gotransverse: SWOT Analysis
Figure 34 Sage Intacct: Company Snapshot
Figure 35 Sage Intacct: SWOT Analysis
Figure 36 BillingPlatform: SWOT Analysis

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