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Cement is most often a gray or slightly brownish color due to the presence of coloring oxides in the clinker. For certain applications, usually aesthetic ones, it may be desirable to use a lighter or white Portland cement. White ordinary Portland cement known as "White Cement" is one of the most important raw materials used in construction of a building. White cement with the exception of whiteness has same properties as Gray ordinary Portland cement has. It is as durable and strong as Gray ordinary Portland cement and has high degree of whiteness.
While white cement is seen as a luxury product, there are a number of practical applications. Superficially, white cement can be used on its own for surface treatments, such as in a dry shake on flatwork, with or without a pigment. Decoratively, white cement concrete can be used to make terrazzo, architectural fixtures, and sculptures or exterior cladding. In this way, decorative concrete can be cast with the flexibility of concrete, letting the imagination dictate the size and shape, while at the same time mimicking more convincingly the appearance of natural stone. Practically, white cement concrete can be used to increase safety or energy efficiency. Because it is highly reflective, it can either highlight median barriers or increase the light in large industrial building. Alternatively, the reflectance can be used to maintain the same level of light in a room with fewer light fixtures or can be used to reduce the costs of heating/cooling.
The global white cement production, which measures output worldwide, was expected to reach xx thousand tons in 2016 with an increase of xx% from its year-earlier level. The global white cement market size is estimated to grow from USD xx million in 2011 to USD xx million by 2016, at an estimated CAGR of xx% between 2011 and 2016. With regards to this, key players of white cement industry are expected to find potential opportunities in this market.
The global white cement market report profiles some of the key technological developments in the recent times. It also profiles some of the leading players in the market and analyzes their key strategies. The competitive landscape section of the report provides a clear insight into the market share analysis of key industry players. The major players in the global white cement market are Cementir, Cemex, Sabanci Holding, LafargeHolcim, Ras Al Khaimah, SOTACIB, Adity Birla, J.K. Cement, Federal White Cement, Yinshan , etc.
The global white cement industry is relatively fragmented, with the market share of top 10 white cement producers at xx%.