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Global Programmatic Marketing/Advertising Market Size, Status and Forecast 2019-2025

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Date: 15-Jul-2019
No. of pages: 98
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Programmatic marketing/advertising can be confusing, especially for an outsider or someone new to the channel. However, it is growing significantly and considered to be the future of online advertising. Therefore, it is important to have an understanding, even if brief, of Programmatic Buying, Selling and Advertising.

In 2018, the global Programmatic Marketing/Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Programmatic Marketing/Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Programmatic Marketing/Advertising development in United States, Europe and China.

The key players covered in this study

- FACEBOOK BUSINESS

- ADWORDS

- WORDSTREAM

- SIZMEK

- MARIN SOFTWARE

- DATAXU

- Yahoo Gemini

- MediaMath

- Adobe Media Optimizer

- Quantcast Advertise

- Choozle

- Acquisio

- The Trade Desk

- Flashtalking

Market segment by Type, the product can be split into

- Programmatic RTB

- Programmatic Direct

Market segment by Application, split into

- Marketing and Advertising

- Health, Wellness and Fitness

- Construction

- Others

Market segment by Regions/Countries, this report covers

- United States

- Europe

- China

- Japan

- Southeast Asia

- India

- Central & South America

The study objectives of this report are:

- To analyze global Programmatic Marketing/Advertising status, future forecast, growth opportunity, key market and key players.

- To present the Programmatic Marketing/Advertising development in United States, Europe and China.

- To strategically profile the key players and comprehensively analyze their development plan and strategies.

- To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Programmatic Marketing/Advertising are as follows:

- History Year: 2014-2018

- Base Year: 2018

- Estimated Year: 2019

- Forecast Year 2019 to 2025

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Global Programmatic Marketing/Advertising Market Size, Status and Forecast 2019-2025

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Programmatic Marketing/Advertising Market Size Growth Rate by Type (2014-2025)
1.4.2 Programmatic RTB
1.4.3 Programmatic Direct
1.5 Market by Application
1.5.1 Global Programmatic Marketing/Advertising Market Share by Application (2014-2025)
1.5.2 Marketing and Advertising
1.5.3 Health, Wellness and Fitness
1.5.4 Construction
1.5.5 Others
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Programmatic Marketing/Advertising Market Size
2.2 Programmatic Marketing/Advertising Growth Trends by Regions
2.2.1 Programmatic Marketing/Advertising Market Size by Regions (2014-2025)
2.2.2 Programmatic Marketing/Advertising Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities
3 Market Share by Key Players
3.1 Programmatic Marketing/Advertising Market Size by Manufacturers
3.1.1 Global Programmatic Marketing/Advertising Revenue by Manufacturers (2014-2019)
3.1.2 Global Programmatic Marketing/Advertising Revenue Market Share by Manufacturers (2014-2019)
3.1.3 Global Programmatic Marketing/Advertising Market Concentration Ratio (CR5 and HHI)
3.2 Programmatic Marketing/Advertising Key Players Head office and Area Served
3.3 Key Players Programmatic Marketing/Advertising Product/Solution/Service
3.4 Date of Enter into Programmatic Marketing/Advertising Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
4.1 Global Programmatic Marketing/Advertising Market Size by Type (2014-2019)
4.2 Global Programmatic Marketing/Advertising Market Size by Application (2014-2019)
5 United States
5.1 United States Programmatic Marketing/Advertising Market Size (2014-2019)
5.2 Programmatic Marketing/Advertising Key Players in United States
5.3 United States Programmatic Marketing/Advertising Market Size by Type
5.4 United States Programmatic Marketing/Advertising Market Size by Application
6 Europe
6.1 Europe Programmatic Marketing/Advertising Market Size (2014-2019)
6.2 Programmatic Marketing/Advertising Key Players in Europe
6.3 Europe Programmatic Marketing/Advertising Market Size by Type
6.4 Europe Programmatic Marketing/Advertising Market Size by Application
7 China
7.1 China Programmatic Marketing/Advertising Market Size (2014-2019)
7.2 Programmatic Marketing/Advertising Key Players in China
7.3 China Programmatic Marketing/Advertising Market Size by Type
7.4 China Programmatic Marketing/Advertising Market Size by Application
8 Japan
8.1 Japan Programmatic Marketing/Advertising Market Size (2014-2019)
8.2 Programmatic Marketing/Advertising Key Players in Japan
8.3 Japan Programmatic Marketing/Advertising Market Size by Type
8.4 Japan Programmatic Marketing/Advertising Market Size by Application
9 Southeast Asia
9.1 Southeast Asia Programmatic Marketing/Advertising Market Size (2014-2019)
9.2 Programmatic Marketing/Advertising Key Players in Southeast Asia
9.3 Southeast Asia Programmatic Marketing/Advertising Market Size by Type
9.4 Southeast Asia Programmatic Marketing/Advertising Market Size by Application
10 India
10.1 India Programmatic Marketing/Advertising Market Size (2014-2019)
10.2 Programmatic Marketing/Advertising Key Players in India
10.3 India Programmatic Marketing/Advertising Market Size by Type
10.4 India Programmatic Marketing/Advertising Market Size by Application
11 Central & South America
11.1 Central & South America Programmatic Marketing/Advertising Market Size (2014-2019)
11.2 Programmatic Marketing/Advertising Key Players in Central & South America
11.3 Central & South America Programmatic Marketing/Advertising Market Size by Type
11.4 Central & South America Programmatic Marketing/Advertising Market Size by Application
12 International Players Profiles
12.1 FACEBOOK BUSINESS
12.1.1 FACEBOOK BUSINESS Company Details
12.1.2 Company Description and Business Overview
12.1.3 Programmatic Marketing/Advertising Introduction
12.1.4 FACEBOOK BUSINESS Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.1.5 FACEBOOK BUSINESS Recent Development
12.2 ADWORDS
12.2.1 ADWORDS Company Details
12.2.2 Company Description and Business Overview
12.2.3 Programmatic Marketing/Advertising Introduction
12.2.4 ADWORDS Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.2.5 ADWORDS Recent Development
12.3 WORDSTREAM
12.3.1 WORDSTREAM Company Details
12.3.2 Company Description and Business Overview
12.3.3 Programmatic Marketing/Advertising Introduction
12.3.4 WORDSTREAM Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.3.5 WORDSTREAM Recent Development
12.4 SIZMEK
12.4.1 SIZMEK Company Details
12.4.2 Company Description and Business Overview
12.4.3 Programmatic Marketing/Advertising Introduction
12.4.4 SIZMEK Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.4.5 SIZMEK Recent Development
12.5 MARIN SOFTWARE
12.5.1 MARIN SOFTWARE Company Details
12.5.2 Company Description and Business Overview
12.5.3 Programmatic Marketing/Advertising Introduction
12.5.4 MARIN SOFTWARE Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.5.5 MARIN SOFTWARE Recent Development
12.6 DATAXU
12.6.1 DATAXU Company Details
12.6.2 Company Description and Business Overview
12.6.3 Programmatic Marketing/Advertising Introduction
12.6.4 DATAXU Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.6.5 DATAXU Recent Development
12.7 Yahoo Gemini
12.7.1 Yahoo Gemini Company Details
12.7.2 Company Description and Business Overview
12.7.3 Programmatic Marketing/Advertising Introduction
12.7.4 Yahoo Gemini Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.7.5 Yahoo Gemini Recent Development
12.8 MediaMath
12.8.1 MediaMath Company Details
12.8.2 Company Description and Business Overview
12.8.3 Programmatic Marketing/Advertising Introduction
12.8.4 MediaMath Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.8.5 MediaMath Recent Development
12.9 Adobe Media Optimizer
12.9.1 Adobe Media Optimizer Company Details
12.9.2 Company Description and Business Overview
12.9.3 Programmatic Marketing/Advertising Introduction
12.9.4 Adobe Media Optimizer Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.9.5 Adobe Media Optimizer Recent Development
12.10 Quantcast Advertise
12.10.1 Quantcast Advertise Company Details
12.10.2 Company Description and Business Overview
12.10.3 Programmatic Marketing/Advertising Introduction
12.10.4 Quantcast Advertise Revenue in Programmatic Marketing/Advertising Business (2014-2019)
12.10.5 Quantcast Advertise Recent Development
12.11 Choozle
12.12 Acquisio
12.13 The Trade Desk
12.14 Flashtalking
13 Market Forecast 2019-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2019-2025)
13.10 Market Size Forecast by Application (2019-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
List of Tables and Figures
Table Programmatic Marketing/Advertising Key Market Segments
Table Key Players Programmatic Marketing/Advertising Covered
Table Global Programmatic Marketing/Advertising Market Size Growth Rate by Type 2014-2025 (Million US$)
Figure Global Programmatic Marketing/Advertising Market Size Market Share by Type 2014-2025
Figure Programmatic RTB Figures
Table Key Players of Programmatic RTB
Figure Programmatic Direct Figures
Table Key Players of Programmatic Direct
Table Global Programmatic Marketing/Advertising Market Size Growth by Application 2014-2025 (Million US$)
Figure Marketing and Advertising Case Studies
Figure Health, Wellness and Fitness Case Studies
Figure Construction Case Studies
Figure Others Case Studies
Figure Programmatic Marketing/Advertising Report Years Considered
Table Global Programmatic Marketing/Advertising Market Size 2014-2025 (Million US$)
Figure Global Programmatic Marketing/Advertising Market Size and Growth Rate 2014-2025 (Million US$)
Table Global Programmatic Marketing/Advertising Market Size by Regions 2014-2025 (Million US$)
Table Global Programmatic Marketing/Advertising Market Size by Regions 2014-2019 (Million US$)
Table Global Programmatic Marketing/Advertising Market Share by Regions 2014-2019
Figure Global Programmatic Marketing/Advertising Market Share by Regions 2014-2019
Figure Global Programmatic Marketing/Advertising Market Share by Regions 2019
Table Market Top Trends
Table Global Programmatic Marketing/Advertising Revenue by Manufacturers (2014-2019) (Million US$)
Table Global Programmatic Marketing/Advertising Market Share by Manufacturers (2014-2019)
Figure Global Programmatic Marketing/Advertising Market Share by Manufacturers in 2018
Table Global Programmatic Marketing/Advertising Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Programmatic Marketing/Advertising Product/Solution/Service
Table Date of Enter into Programmatic Marketing/Advertising Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table Global Programmatic Marketing/Advertising Market Size Share by Type (2014-2019)
Figure Global Programmatic Marketing/Advertising Market Size Market Share by Type (2014-2019)
Table Global Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table Global Programmatic Marketing/Advertising Market Size Share by Application (2014-2019)
Figure Global Programmatic Marketing/Advertising Market Size Market Share by Application (2014-2019)
Figure Global Programmatic Marketing/Advertising Revenue Market Share by Application in 2018
Figure United States Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table United States Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table United States Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table United States Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table United States Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table United States Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table United States Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure Europe Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table Europe Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table Europe Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table Europe Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table Europe Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table Europe Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table Europe Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure China Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table China Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table China Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table China Programmatic Marketing/Advertising Market Size by Type (2014-20189) (Million US$)
Table China Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table China Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table China Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure Japan Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table Japan Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table Japan Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table Japan Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table Japan Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table Japan Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table Japan Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure Southeast Asia Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table Southeast Asia Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table Southeast Asia Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table Southeast Asia Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table Southeast Asia Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table Southeast Asia Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table Southeast Asia Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure India Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table India Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table India Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table India Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table India Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table India Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table India Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Figure Central & South America Programmatic Marketing/Advertising Market Size 2014-2019 (Million US$)
Table Central & South America Key Players Programmatic Marketing/Advertising Revenue (2018-2019) (Million US$)
Table Central & South America Key Players Programmatic Marketing/Advertising Market Share (2018-2019)
Table Central & South America Programmatic Marketing/Advertising Market Size by Type (2014-2019) (Million US$)
Table Central & South America Programmatic Marketing/Advertising Market Share by Type (2014-2019)
Table Central & South America Programmatic Marketing/Advertising Market Size by Application (2014-2019) (Million US$)
Table Central & South America Programmatic Marketing/Advertising Market Share by Application (2014-2019)
Table FACEBOOK BUSINESS Company Details
Table FACEBOOK BUSINESS Revenue in Programmatic Marketing/Advertising Business (2014-2019) (Million US$)
Figure FACEBOOK BUSINESS Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table FACEBOOK BUSINESS Recent Development
Table ADWORDS Company Details
Table ADWORDS Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure ADWORDS Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table ADWORDS Recent Development
Table WORDSTREAM Company Details
Table WORDSTREAM Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure WORDSTREAM Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table WORDSTREAM Recent Development
Table SIZMEK Company Details
Table SIZMEK Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure SIZMEK Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table SIZMEK Recent Development
Table MARIN SOFTWARE Company Details
Table MARIN SOFTWARE Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure MARIN SOFTWARE Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table MARIN SOFTWARE Recent Development
Table DATAXU Company Details
Table DATAXU Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure DATAXU Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table DATAXU Recent Development
Table Yahoo Gemini Company Details
Table Yahoo Gemini Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure Yahoo Gemini Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table Yahoo Gemini Recent Development
Table MediaMath Company Details
Table MediaMath Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure MediaMath Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table MediaMath Recent Development
Table Adobe Media Optimizer Company Details
Table Adobe Media Optimizer Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure Adobe Media Optimizer Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table Adobe Media Optimizer Recent Development
Table Quantcast Advertise Company Details
Table Quantcast Advertise Revenue in Programmatic Marketing/Advertising Business (2014-2019)(Million US$)
Figure Quantcast Advertise Revenue Growth Rate in Programmatic Marketing/Advertising Business (2014-2019)
Table Quantcast Advertise Recent Development
Table Choozle Company Details
Table Acquisio Company Details
Table The Trade Desk Company Details
Table Flashtalking Company Details
Table Global Programmatic Marketing/Advertising Market Size by Regions (Million US$) 2019-2025
Figure Global Programmatic Marketing/Advertising Market Size Share by Regions (2019-2025)
Figure Global Programmatic Marketing/Advertising Market Size Share by Regions in 2025
Figure United States Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure Europe Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure China Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure Japan Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure Southeast Asia Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure India Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Figure Central & South America Programmatic Marketing/Advertising Market Size Forecast (2019-2025)(Million USD)
Table Global Programmatic Marketing/Advertising Market Size by Product (2019-2025) (Million US$)
Figure Global Programmatic Marketing/Advertising Market Size by Product (2019-2025)
Figure Global Programmatic Marketing/Advertising Market Size by Product in 2025
Table Global Programmatic Marketing/Advertising Market Size by Application (2019-2025) (Million US$)
Figure Global Programmatic Marketing/Advertising Market Size by Application (2019-2025)
Figure Global Programmatic Marketing/Advertising Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources
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