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Market Overview of Global Gaming Mouse & Keyboards market:
According to our latest research, the global Gaming Mouse & Keyboards market looks promising in the next 5 years. As of 2022, the global Gaming Mouse & Keyboards market was estimated at USD 1751.59 million, and it's anticipated to reach USD 2661.26 million in 2028, with a CAGR of 7.22% during the forecast years.
Influence of COVID-19 Outbreak on Gaming Mouse & Keyboards Industry Development
More than one million lives have been lost to COVID-19 since the start of the year and the toll continues to rise. Many more have suffered serious illness. Close to 90 million people are expected to fall into extreme deprivation this year. Compared with the IMF report released in June, the global economic contraction in 2020 will not be as severe as previously predicted. This revision reflects a better-than-expected economic recovery in the second quarter. Global growth is projected at 5.2 percent in 2021, a little lower than in the June 2020 WEO Update, reflecting the more moderate downturn projected for 2020 and consistent with expectations of persistent social distancing. Following the contraction in 2020 and recovery in 2021, the level of global GDP in 2021 is expected to be a modest 0.6 percent above that of 2019. The growth projections imply wide negative output gaps and elevated unemployment rates this year and in 2021 across both advanced and emerging market economies.
COVID-19 is a serious infectious disease with a high pathogenicity and fatality rate. In this case, governments of various countries have adopted a series of social distancing measures to prevent the spread of the COVID-19 virus. People staying at home for a long time have created a huge demand for entertainment, and the use of computers for entertainment has become an important choice. Therefore, downstream end users have increased demand for purchasing more comfortable and practical gaming mice and keyboards, which will drive the sales growth of gaming mice and keyboards. In business, remote offices that can realize remote communication and collaboration without going out have become the best choice in various industries today. Therefore, it is expected that the popularity and acceptance of telecommuting will greatly increase in the short term. In the short term, there are a large number of people working at home, so in daily home use scenarios, it is difficult for computer equipment to meet office needs. The demand for such end users to purchase gaming mice and keyboards with office and gaming entertainment functions will increase.
Strength
The gaming mouse & keyboards market has online and offline sales channels. In recent years, online sales channels have achieved significant growth and are expected to become the fastest growing part during the forecast period. In recent years, with the emergence of e-commerce, gaming mouse & keyboards can be widely used through online platforms around the world. The most important factor that promotes online business growth is the convenience of shopping and the wide availability of products.
R&D activities are one of the most common strategies adopted by gaming mouse & keyboards manufacturers. These activities are aimed at improving existing products and developing new products. This strategy can help these companies respond to increasing competition by increasing sales. As the gaming industry will witness rapid growth in the next few years, manufacturers of gaming mouse & keyboards are expected to invest heavily in research and development activities.
Weakness
The gaming mouse & keyboards industry is highly competitive, with short product life cycles, long product development times, rapid technological changes and constant changes in customer needs. And it is constantly under pressure to develop innovative and related products that meet current demand trends. This involves higher operating costs, which will have a negative impact on the gross profit margin of companies belonging to the gaming mouse & keyboards industry.
The increase in the supply of counterfeit products may be the main challenge for growth during the forecast period. Consumers who lack brand and quality awareness usually choose low-priced products with similar functions. These counterfeit products are inexpensive, especially in emerging countries. Due to the low price of counterfeit products, they are increasingly adopted, which will hinder the growth of the gaming mouse & keyboards market.
Region Overview:
Asia Pacific had the highest growth rate of all regions.
Company Overview:
Logitech is one of the major players operating in the Gaming Mouse & Keyboards market, holding a share of 22.67% in 2020.
Logitech, Inc. designs, manufactures, and markets cordless products. The Company offers audio and video products, webcams, mice, trackballs, keyboards, speakers, headsets, interactive gaming devices, digital pens, lapdesks, and universal remote controls. Logitech distributes their products internationally.
Razer Inc. designs and builds gamer-focused ecosystem of hardware, software, and services. The Company offers gaming peripherals, laptops, mobiles, mice, mats, keyboards, headsets, broadcaster, consoles, desktops, displays, routers, gears, apparels, and bags, as well as virtual credit services and offline-to-online digital payment networks. Razer serves customers worldwide.
Segmentation Overview:
Among different product types, Gaming Mouse segment is anticipated to contribute the largest market share in 2027.
Application Overview:
By application, the Game segment occupied the biggest share from 2017 to 2022.
This report covers a research time span from 2018 to 2028, and presents a deep and comprehensive analysis of the global Gaming Mouse & Keyboards market, with a systematical description of the status quo and trends of the whole market, a close look into the competitive landscape of the major players, and a detailed elaboration on segment markets by type, by application and by region.
Key Takeaways from the Global Gaming Mouse & Keyboards Market Report:
Market Size Estimates: Gaming Mouse & Keyboards market size estimation in terms of value and sales volume from 2018-2028
Market Trends and Dynamics: Gaming Mouse & Keyboards market drivers, opportunities, challenges, and risks
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Gaming Mouse & Keyboards market
Segment Market Analysis: Gaming Mouse & Keyboards market value and sales volume by type and by application from 2018-2028
Regional Market Analysis: Gaming Mouse & Keyboards market situations and prospects in North America, Asia Pacific, Europe, Latin America, Middle East, Africa
Country-level Studies on the Gaming Mouse & Keyboards Market: Revenue and sales volume of major countries in each region
Gaming Mouse & Keyboards Market Competitive Landscape and Major Players: Analysis of 10-15 leading market players, sales, price, revenue, gross, gross margin, product profile and application, etc.
Trade Flow: Import and export volume of the Gaming Mouse & Keyboards market in major regions.
Gaming Mouse & Keyboards Industry Value Chain: Gaming Mouse & Keyboards market raw materials & suppliers, manufacturing process, distributors, downstream customers
Gaming Mouse & Keyboards Industry News, Policies & Regulations
Key players in the global Gaming Mouse & Keyboards market are covered in Chapter 12:
DAREU
A4TECH
MADCATZ
Razer
RAPOO
Corsair
SteelSeries
KYE Systems Corp
Logitech
In Chapter 2 and Chapter 15.1, based on types, the Gaming Mouse & Keyboards market from 2018 to 2028 is primarily split into:
Gaming Mouse
Gaming Keyboards
In Chapter 3 and Chapter 15.2, based on applications, the Gaming Mouse & Keyboards market from 2018 to 2028 covers:
Office
Game
Others
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 7, 8, 9, 10, 11, 15.3, 15.4:
North America (Covered in Chapter 7)
United States
Canada
Asia-Pacific (Covered in Chapter 8)
China
Japan
India
South Korea
Southeast Asia
Australia
Others
Europe (Covered in Chapter 9)
Germany
France
UK
Italy
Spain
Russia
Poland
Others
Latin America (Covered in Chapter 10)
Mexico
Brazil
Argentina
Others
Middle East and Africa (Covered in Chapter 11)
GCC Countries
Africa
Others
The data of this research report is mainly obtained from industry associations, magazines, press releases, national customs, annual reports of enterprises, expert interviews, paid databases and other channels with authority. It also provides scientific forecasts of the industry's core development indicators through professional analysis and forecasting models.
In short, whatever role you take in this industry value chain, this report will help you or your company to acquire a systematic and in-depth understanding of the industry.
Chapter Outline
This report consists of 16 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 starts the report with an overview of the Gaming Mouse & Keyboards market, as well as the definitions of the target market and the subdivisions. Through the presented global market size, regional market sizes, and segment market shares, you will be able to draw an overall and comprehensive picture of the market situation. Meanwhile, the research method and data source will be shared in this chapter.
Chapter 2 and Chapter 3 breaks down the market by different types and applications, with historic data presented in metrics of sales volume, revenue, market share and growth rate.
Chapter 4 elaborates on market dynamics and future trends in the industry, which contains an in-depth analysis of market drivers, opportunities, challenges, and risks. Other essential factors that will have a major impact on the market, i.e., industry news and policies in recent years, global inflation, and regional conflict, are also taken into consideration.
Chapter 5 compares the sales volume and revenue of the major regions across the globe, which enables the readers to understand the regional competitive pattern.
Chapter 6 is the analysis of the trade flow. Import volume and export volume are revealed on a regional level.
Chapters 7-11 focus on country-level studies. Data from the major countries in each region are provided, showing the current development of the industry in different countries. Besides, you will also find qualitative trends analysis under global inflation under each of the 6 regions.
Chapter 12 first up presents the competitive landscape by displaying and comparing the revenues, sales volumes, and market shares of the top players in the market, followed by a company-by-company analysis of all the major market participants with introductions of their products, product applications, company profiles, and business overview. In addition, their competitiveness is manifested through numbers of sales volume, revenue, price, gross and gross margin.
Chapter 13 looks into the whole market industrial chain, ranging from the upstream key raw materials and their suppliers to midstream distributors and downstream customers, with influences of global inflation taken into consideration.
Chapter 14 is perfect for those who wish to develop new projects in the industry. This chapter sheds a light on industry entry barriers and gives suggestions on new project investments.
Chapter 15 forecasts the future trend of the market from the perspective of different types, applications, and major regions.
Chapter 16 is the conclusion of the report which helps the readers sum up the main findings and insights.
Years considered for this report:
Historical Years: 2018-2022
Base Year: 2022
Estimated Year: 2023
Forecast Period: 2023-2028