Global Direct Marketing Services Market Size, Status and Forecast 2020-2026

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Date: 30-Apr-2020
No. of pages: 125
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This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.

Direct marketing services is mainly classified into four types: Direct Mail, Telemarketing, Email marketing, Text (SMS) Marketing, Social media Marketing, Direct Selling, etc. And Direct Mail is the most widely used type which takes up about 30% of the global total in 2016.

Since the COVID-19 virus outbreak in December 2019, the disease has spread to almost 100 countries around the globe with the World Health Organization declaring it a public health emergency. The global impacts of the coronavirus disease 2019 (COVID-19) are already starting to be felt, and will significantly affect the Direct Marketing Services market in 2020.

COVID-19 can affect the global economy in three main ways: by directly affecting production and demand, by creating supply chain and market disruption, and by its financial impact on firms and financial markets.

The outbreak of COVID-19 has brought effects on many aspects, like flight cancellations; travel bans and quarantines; restaurants closed; all indoor events restricted; over forty countries state of emergency declared; massive slowing of the supply chain; stock market volatility; falling business confidence, growing panic among the population, and uncertainty about future.

This report also analyses the impact of Coronavirus COVID-19 on the Direct Marketing Services industry.

Based on our recent survey, we have several different scenarios about the Direct Marketing Services YoY growth rate for 2020. The probable scenario is expected to grow by a xx% in 2020 and the revenue will be xx in 2020 from US$ 5488.5 million in 2019. The market size of Direct Marketing Services will reach xx in 2026, with a CAGR of xx% from 2020 to 2026.

With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Direct Marketing Services market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Direct Marketing Services market in terms of revenue.

Players, stakeholders, and other participants in the global Direct Marketing Services market will be able to gain the upper hand as they use the report as a powerful resource. For this version of the report, the segmental analysis focuses on revenue and forecast by each application segment in terms of revenue and forecast by each type segment in terms of revenue for the period 2015-2026.

Regional and Country-level Analysis

The report offers an exhaustive geographical analysis of the global Direct Marketing Services market, covering important regions, viz, North America, Europe, China, Japan, Southeast Asia, India and Central & South America. It also covers key countries (regions), viz, U.S., Canada, Germany, France, U.K., Italy, Russia, China, Japan, South Korea, India, Australia, Taiwan, Indonesia, Thailand, Malaysia, Philippines, Vietnam, Mexico, Brazil, Turkey, Saudi Arabia, UAE, etc.

The report includes country-wise and region-wise market size for the period 2015-2026. It also includes market size and forecast by each application segment in terms of revenue for the period 2015-2026.

Competition Analysis

In the competitive analysis section of the report, leading as well as prominent players of the global Direct Marketing Services market are broadly studied on the basis of key factors. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2015-2020. It also offers detailed analysis supported by reliable statistics on price and revenue (global level) by player for the period 2015-2020.

On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Direct Marketing Services market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Direct Marketing Services market.

The following players are covered in this report:

- Rapp

- Epsilon

- Wunderman

- FCB

- Acxiom

- Harte-Hanks Direct

- OgilvyOne

- Merkle

- Harland Clarke Corp

- MRM//McCann

- DigitasLBi

- Aimia

- SourceLink

- BBDO

- SapientNitro

- Leo Burnett

Direct Marketing Services Breakdown Data by Type

- Direct mail

- Telemarketing

- Email marketing

- Text (SMS) marketing

- Handouts

- Social media marketing

- Direct selling

- Others

Direct Marketing Services Breakdown Data by Application

- Business to Business

- Business to Government

- Business to Consumers

- Others

Global Direct Marketing Services Market Size, Status and Forecast 2020-2026

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered: Ranking by Direct Marketing Services Revenue
1.4 Market Analysis by Type
1.4.1 Global Direct Marketing Services Market Size Growth Rate by Type: 2020 VS 2026
1.4.2 Direct mail
1.4.3 Telemarketing
1.4.4 Email marketing
1.4.5 Text (SMS) marketing
1.4.6 Handouts
1.4.7 Social media marketing
1.4.8 Direct selling
1.4.9 Others
1.5 Market by Application
1.5.1 Global Direct Marketing Services Market Share by Application: 2020 VS 2026
1.5.2 Business to Business
1.5.3 Business to Government
1.5.4 Business to Consumers
1.5.5 Others
1.6 Coronavirus Disease 2019 (Covid-19): Direct Marketing Services Industry Impact
1.6.1 How the Covid-19 is Affecting the Direct Marketing Services Industry
1.6.1.1 Direct Marketing Services Business Impact Assessment - Covid-19
1.6.1.2 Supply Chain Challenges
1.6.1.3 COVID-19's Impact On Crude Oil and Refined Products
1.6.2 Market Trends and Direct Marketing Services Potential Opportunities in the COVID-19 Landscape
1.6.3 Measures / Proposal against Covid-19
1.6.3.1 Government Measures to Combat Covid-19 Impact
1.6.3.2 Proposal for Direct Marketing Services Players to Combat Covid-19 Impact
1.7 Study Objectives
1.8 Years Considered
2 Global Growth Trends by Regions
2.1 Direct Marketing Services Market Perspective (2015-2026)
2.2 Direct Marketing Services Growth Trends by Regions
2.2.1 Direct Marketing Services Market Size by Regions: 2015 VS 2020 VS 2026
2.2.2 Direct Marketing Services Historic Market Share by Regions (2015-2020)
2.2.3 Direct Marketing Services Forecasted Market Size by Regions (2021-2026)
2.3 Industry Trends and Growth Strategy
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Porter's Five Forces Analysis
2.3.5 Direct Marketing Services Market Growth Strategy
2.3.6 Primary Interviews with Key Direct Marketing Services Players (Opinion Leaders)
3 Competition Landscape by Key Players
3.1 Global Top Direct Marketing Services Players by Market Size
3.1.1 Global Top Direct Marketing Services Players by Revenue (2015-2020)
3.1.2 Global Direct Marketing Services Revenue Market Share by Players (2015-2020)
3.1.3 Global Direct Marketing Services Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.2 Global Direct Marketing Services Market Concentration Ratio
3.2.1 Global Direct Marketing Services Market Concentration Ratio (CR5 and HHI)
3.2.2 Global Top 10 and Top 5 Companies by Direct Marketing Services Revenue in 2019
3.3 Direct Marketing Services Key Players Head office and Area Served
3.4 Key Players Direct Marketing Services Product Solution and Service
3.5 Date of Enter into Direct Marketing Services Market
3.6 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type (2015-2026)
4.1 Global Direct Marketing Services Historic Market Size by Type (2015-2020)
4.2 Global Direct Marketing Services Forecasted Market Size by Type (2021-2026)
5 Direct Marketing Services Breakdown Data by Application (2015-2026)
5.1 Global Direct Marketing Services Market Size by Application (2015-2020)
5.2 Global Direct Marketing Services Forecasted Market Size by Application (2021-2026)
6 North America
6.1 North America Direct Marketing Services Market Size (2015-2020)
6.2 Direct Marketing Services Key Players in North America (2019-2020)
6.3 North America Direct Marketing Services Market Size by Type (2015-2020)
6.4 North America Direct Marketing Services Market Size by Application (2015-2020)
7 Europe
7.1 Europe Direct Marketing Services Market Size (2015-2020)
7.2 Direct Marketing Services Key Players in Europe (2019-2020)
7.3 Europe Direct Marketing Services Market Size by Type (2015-2020)
7.4 Europe Direct Marketing Services Market Size by Application (2015-2020)
8 China
8.1 China Direct Marketing Services Market Size (2015-2020)
8.2 Direct Marketing Services Key Players in China (2019-2020)
8.3 China Direct Marketing Services Market Size by Type (2015-2020)
8.4 China Direct Marketing Services Market Size by Application (2015-2020)
9 Japan
9.1 Japan Direct Marketing Services Market Size (2015-2020)
9.2 Direct Marketing Services Key Players in Japan (2019-2020)
9.3 Japan Direct Marketing Services Market Size by Type (2015-2020)
9.4 Japan Direct Marketing Services Market Size by Application (2015-2020)
10 Southeast Asia
10.1 Southeast Asia Direct Marketing Services Market Size (2015-2020)
10.2 Direct Marketing Services Key Players in Southeast Asia (2019-2020)
10.3 Southeast Asia Direct Marketing Services Market Size by Type (2015-2020)
10.4 Southeast Asia Direct Marketing Services Market Size by Application (2015-2020)
11 India
11.1 India Direct Marketing Services Market Size (2015-2020)
11.2 Direct Marketing Services Key Players in India (2019-2020)
11.3 India Direct Marketing Services Market Size by Type (2015-2020)
11.4 India Direct Marketing Services Market Size by Application (2015-2020)
12 Central & South America
12.1 Central & South America Direct Marketing Services Market Size (2015-2020)
12.2 Direct Marketing Services Key Players in Central & South America (2019-2020)
12.3 Central & South America Direct Marketing Services Market Size by Type (2015-2020)
12.4 Central & South America Direct Marketing Services Market Size by Application (2015-2020)
13 Key Players Profiles
13.1 Rapp
13.1.1 Rapp Company Details
13.1.2 Rapp Business Overview and Its Total Revenue
13.1.3 Rapp Direct Marketing Services Introduction
13.1.4 Rapp Revenue in Direct Marketing Services Business (2015-2020))
13.1.5 Rapp Recent Development
13.2 Epsilon
13.2.1 Epsilon Company Details
13.2.2 Epsilon Business Overview and Its Total Revenue
13.2.3 Epsilon Direct Marketing Services Introduction
13.2.4 Epsilon Revenue in Direct Marketing Services Business (2015-2020)
13.2.5 Epsilon Recent Development
13.3 Wunderman
13.3.1 Wunderman Company Details
13.3.2 Wunderman Business Overview and Its Total Revenue
13.3.3 Wunderman Direct Marketing Services Introduction
13.3.4 Wunderman Revenue in Direct Marketing Services Business (2015-2020)
13.3.5 Wunderman Recent Development
13.4 FCB
13.4.1 FCB Company Details
13.4.2 FCB Business Overview and Its Total Revenue
13.4.3 FCB Direct Marketing Services Introduction
13.4.4 FCB Revenue in Direct Marketing Services Business (2015-2020)
13.4.5 FCB Recent Development
13.5 Acxiom
13.5.1 Acxiom Company Details
13.5.2 Acxiom Business Overview and Its Total Revenue
13.5.3 Acxiom Direct Marketing Services Introduction
13.5.4 Acxiom Revenue in Direct Marketing Services Business (2015-2020)
13.5.5 Acxiom Recent Development
13.6 Harte-Hanks Direct
13.6.1 Harte-Hanks Direct Company Details
13.6.2 Harte-Hanks Direct Business Overview and Its Total Revenue
13.6.3 Harte-Hanks Direct Direct Marketing Services Introduction
13.6.4 Harte-Hanks Direct Revenue in Direct Marketing Services Business (2015-2020)
13.6.5 Harte-Hanks Direct Recent Development
13.7 OgilvyOne
13.7.1 OgilvyOne Company Details
13.7.2 OgilvyOne Business Overview and Its Total Revenue
13.7.3 OgilvyOne Direct Marketing Services Introduction
13.7.4 OgilvyOne Revenue in Direct Marketing Services Business (2015-2020)
13.7.5 OgilvyOne Recent Development
13.8 Merkle
13.8.1 Merkle Company Details
13.8.2 Merkle Business Overview and Its Total Revenue
13.8.3 Merkle Direct Marketing Services Introduction
13.8.4 Merkle Revenue in Direct Marketing Services Business (2015-2020)
13.8.5 Merkle Recent Development
13.9 Harland Clarke Corp
13.9.1 Harland Clarke Corp Company Details
13.9.2 Harland Clarke Corp Business Overview and Its Total Revenue
13.9.3 Harland Clarke Corp Direct Marketing Services Introduction
13.9.4 Harland Clarke Corp Revenue in Direct Marketing Services Business (2015-2020)
13.9.5 Harland Clarke Corp Recent Development
13.10 MRM//McCann
13.10.1 MRM//McCann Company Details
13.10.2 MRM//McCann Business Overview and Its Total Revenue
13.10.3 MRM//McCann Direct Marketing Services Introduction
13.10.4 MRM//McCann Revenue in Direct Marketing Services Business (2015-2020)
13.10.5 MRM//McCann Recent Development
13.11 DigitasLBi
10.11.1 DigitasLBi Company Details
10.11.2 DigitasLBi Business Overview and Its Total Revenue
10.11.3 DigitasLBi Direct Marketing Services Introduction
10.11.4 DigitasLBi Revenue in Direct Marketing Services Business (2015-2020)
10.11.5 DigitasLBi Recent Development
13.12 Aimia
10.12.1 Aimia Company Details
10.12.2 Aimia Business Overview and Its Total Revenue
10.12.3 Aimia Direct Marketing Services Introduction
10.12.4 Aimia Revenue in Direct Marketing Services Business (2015-2020)
10.12.5 Aimia Recent Development
13.13 SourceLink
10.13.1 SourceLink Company Details
10.13.2 SourceLink Business Overview and Its Total Revenue
10.13.3 SourceLink Direct Marketing Services Introduction
10.13.4 SourceLink Revenue in Direct Marketing Services Business (2015-2020)
10.13.5 SourceLink Recent Development
13.14 BBDO
10.14.1 BBDO Company Details
10.14.2 BBDO Business Overview and Its Total Revenue
10.14.3 BBDO Direct Marketing Services Introduction
10.14.4 BBDO Revenue in Direct Marketing Services Business (2015-2020)
10.14.5 BBDO Recent Development
13.15 SapientNitro
10.15.1 SapientNitro Company Details
10.15.2 SapientNitro Business Overview and Its Total Revenue
10.15.3 SapientNitro Direct Marketing Services Introduction
10.15.4 SapientNitro Revenue in Direct Marketing Services Business (2015-2020)
10.15.5 SapientNitro Recent Development
13.16 Leo Burnett
10.16.1 Leo Burnett Company Details
10.16.2 Leo Burnett Business Overview and Its Total Revenue
10.16.3 Leo Burnett Direct Marketing Services Introduction
10.16.4 Leo Burnett Revenue in Direct Marketing Services Business (2015-2020)
10.16.5 Leo Burnett Recent Development
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.2 Data Source
15.2 Disclaimer
15.3 Author Details
List of Tables
Table 1. Direct Marketing Services Key Market Segments
Table 2. Key Players Covered: Ranking by Direct Marketing Services Revenue
Table 3. Ranking of Global Top Direct Marketing Services Manufacturers by Revenue (US$ Million) in 2019
Table 4. Global Direct Marketing Services Market Size Growth Rate by Type (US$ Million): 2020 VS 2026
Table 5. Key Players of Direct mail
Table 6. Key Players of Telemarketing
Table 7. Key Players of Email marketing
Table 8. Key Players of Text (SMS) marketing
Table 9. Key Players of Handouts
Table 10. Key Players of Social media marketing
Table 11. Key Players of Direct selling
Table 12. Key Players of Others
Table 13. COVID-19 Impact Global Market: (Four Direct Marketing Services Market Size Forecast Scenarios)
Table 14. Opportunities and Trends for Direct Marketing Services Players in the COVID-19 Landscape
Table 15. Present Opportunities in China & Elsewhere Due to the Coronavirus Crisis
Table 16. Key Regions/Countries Measures against Covid-19 Impact
Table 17. Proposal for Direct Marketing Services Players to Combat Covid-19 Impact
Table 18. Global Direct Marketing Services Market Size Growth by Application (US$ Million): 2020 VS 2026
Table 19. Global Direct Marketing Services Market Size by Regions (US$ Million): 2020 VS 2026
Table 20. Global Direct Marketing Services Market Size by Regions (2015-2020) (US$ Million)
Table 21. Global Direct Marketing Services Market Share by Regions (2015-2020)
Table 22. Global Direct Marketing Services Forecasted Market Size by Regions (2021-2026) (US$ Million)
Table 23. Global Direct Marketing Services Market Share by Regions (2021-2026)
Table 24. Market Top Trends
Table 25. Key Drivers: Impact Analysis
Table 26. Key Challenges
Table 27. Direct Marketing Services Market Growth Strategy
Table 28. Main Points Interviewed from Key Direct Marketing Services Players
Table 29. Global Direct Marketing Services Revenue by Players (2015-2020) (Million US$)
Table 30. Global Direct Marketing Services Market Share by Players (2015-2020)
Table 31. Global Top Direct Marketing Services Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Direct Marketing Services as of 2019)
Table 32. Global Direct Marketing Services by Players Market Concentration Ratio (CR5 and HHI)
Table 33. Key Players Headquarters and Area Served
Table 34. Key Players Direct Marketing Services Product Solution and Service
Table 35. Date of Enter into Direct Marketing Services Market
Table 36. Mergers & Acquisitions, Expansion Plans
Table 37. Global Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 38. Global Direct Marketing Services Market Size Share by Type (2015-2020)
Table 39. Global Direct Marketing Services Revenue Market Share by Type (2021-2026)
Table 40. Global Direct Marketing Services Market Size Share by Application (2015-2020)
Table 41. Global Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 42. Global Direct Marketing Services Market Size Share by Application (2021-2026)
Table 43. North America Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 44. North America Key Players Direct Marketing Services Market Share (2019-2020)
Table 45. North America Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 46. North America Direct Marketing Services Market Share by Type (2015-2020)
Table 47. North America Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 48. North America Direct Marketing Services Market Share by Application (2015-2020)
Table 49. Europe Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 50. Europe Key Players Direct Marketing Services Market Share (2019-2020)
Table 51. Europe Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 52. Europe Direct Marketing Services Market Share by Type (2015-2020)
Table 53. Europe Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 54. Europe Direct Marketing Services Market Share by Application (2015-2020)
Table 55. China Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 56. China Key Players Direct Marketing Services Market Share (2019-2020)
Table 57. China Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 58. China Direct Marketing Services Market Share by Type (2015-2020)
Table 59. China Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 60. China Direct Marketing Services Market Share by Application (2015-2020)
Table 61. Japan Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 62. Japan Key Players Direct Marketing Services Market Share (2019-2020)
Table 63. Japan Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 64. Japan Direct Marketing Services Market Share by Type (2015-2020)
Table 65. Japan Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 66. Japan Direct Marketing Services Market Share by Application (2015-2020)
Table 67. Southeast Asia Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 68. Southeast Asia Key Players Direct Marketing Services Market Share (2019-2020)
Table 69. Southeast Asia Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 70. Southeast Asia Direct Marketing Services Market Share by Type (2015-2020)
Table 71. Southeast Asia Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 72. Southeast Asia Direct Marketing Services Market Share by Application (2015-2020)
Table 73. India Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 74. India Key Players Direct Marketing Services Market Share (2019-2020)
Table 75. India Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 76. India Direct Marketing Services Market Share by Type (2015-2020)
Table 77. India Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 78. India Direct Marketing Services Market Share by Application (2015-2020)
Table 79. Central & South America Key Players Direct Marketing Services Revenue (2019-2020) (Million US$)
Table 80. Central & South America Key Players Direct Marketing Services Market Share (2019-2020)
Table 81. Central & South America Direct Marketing Services Market Size by Type (2015-2020) (Million US$)
Table 82. Central & South America Direct Marketing Services Market Share by Type (2015-2020)
Table 83. Central & South America Direct Marketing Services Market Size by Application (2015-2020) (Million US$)
Table 84. Central & South America Direct Marketing Services Market Share by Application (2015-2020)
Table 85. Rapp Company Details
Table 86. Rapp Business Overview
Table 87. Rapp Product
Table 88. Rapp Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 89. Rapp Recent Development
Table 90. Epsilon Company Details
Table 91. Epsilon Business Overview
Table 92. Epsilon Product
Table 93. Epsilon Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 94. Epsilon Recent Development
Table 95. Wunderman Company Details
Table 96. Wunderman Business Overview
Table 97. Wunderman Product
Table 98. Wunderman Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 99. Wunderman Recent Development
Table 100. FCB Company Details
Table 101. FCB Business Overview
Table 102. FCB Product
Table 103. FCB Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 104. FCB Recent Development
Table 105. Acxiom Company Details
Table 106. Acxiom Business Overview
Table 107. Acxiom Product
Table 108. Acxiom Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 109. Acxiom Recent Development
Table 110. Harte-Hanks Direct Company Details
Table 111. Harte-Hanks Direct Business Overview
Table 112. Harte-Hanks Direct Product
Table 113. Harte-Hanks Direct Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 114. Harte-Hanks Direct Recent Development
Table 115. OgilvyOne Company Details
Table 116. OgilvyOne Business Overview
Table 117. OgilvyOne Product
Table 118. OgilvyOne Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 119. OgilvyOne Recent Development
Table 120. Merkle Business Overview
Table 121. Merkle Product
Table 122. Merkle Company Details
Table 123. Merkle Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 124. Merkle Recent Development
Table 125. Harland Clarke Corp Company Details
Table 126. Harland Clarke Corp Business Overview
Table 127. Harland Clarke Corp Product
Table 128. Harland Clarke Corp Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 129. Harland Clarke Corp Recent Development
Table 130. MRM//McCann Company Details
Table 131. MRM//McCann Business Overview
Table 132. MRM//McCann Product
Table 133. MRM//McCann Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 134. MRM//McCann Recent Development
Table 135. DigitasLBi Company Details
Table 136. DigitasLBi Business Overview
Table 137. DigitasLBi Product
Table 138. DigitasLBi Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 139. DigitasLBi Recent Development
Table 140. Aimia Company Details
Table 141. Aimia Business Overview
Table 142. Aimia Product
Table 143. Aimia Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 144. Aimia Recent Development
Table 145. SourceLink Company Details
Table 146. SourceLink Business Overview
Table 147. SourceLink Product
Table 148. SourceLink Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 149. SourceLink Recent Development
Table 150. BBDO Company Details
Table 151. BBDO Business Overview
Table 152. BBDO Product
Table 153. BBDO Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 154. BBDO Recent Development
Table 155. SapientNitro Company Details
Table 156. SapientNitro Business Overview
Table 157. SapientNitro Product
Table 158. SapientNitro Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 159. SapientNitro Recent Development
Table 160. Leo Burnett Company Details
Table 161. Leo Burnett Business Overview
Table 162. Leo Burnett Product
Table 163. Leo Burnett Revenue in Direct Marketing Services Business (2015-2020) (Million US$)
Table 164. Leo Burnett Recent Development
Table 165. Research Programs/Design for This Report
Table 166. Key Data Information from Secondary Sources
Table 167. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Direct Marketing Services Market Share by Type: 2020 VS 2026
Figure 2. Direct mail Features
Figure 3. Telemarketing Features
Figure 4. Email marketing Features
Figure 5. Text (SMS) marketing Features
Figure 6. Handouts Features
Figure 7. Social media marketing Features
Figure 8. Direct selling Features
Figure 9. Others Features
Figure 10. Global Direct Marketing Services Market Share by Application: 2020 VS 2026
Figure 11. Business to Business Case Studies
Figure 12. Business to Government Case Studies
Figure 13. Business to Consumers Case Studies
Figure 14. Others Case Studies
Figure 15. Direct Marketing Services Report Years Considered
Figure 16. Global Direct Marketing Services Market Size YoY Growth 2015-2026 (US$ Million)
Figure 17. Global Direct Marketing Services Market Share by Regions: 2020 VS 2026
Figure 18. Global Direct Marketing Services Market Share by Regions (2021-2026)
Figure 19. Porter's Five Forces Analysis
Figure 20. Global Direct Marketing Services Market Share by Players in 2019
Figure 21. Global Top Direct Marketing Services Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Direct Marketing Services as of 2019
Figure 22. The Top 10 and 5 Players Market Share by Direct Marketing Services Revenue in 2019
Figure 23. North America Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 24. Europe Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 25. China Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 26. Japan Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 27. Southeast Asia Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 28. India Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 29. Central & South America Direct Marketing Services Market Size YoY Growth (2015-2020) (Million US$)
Figure 30. Rapp Total Revenue (US$ Million): 2019 Compared with 2018
Figure 31. Rapp Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 32. Epsilon Total Revenue (US$ Million): 2019 Compared with 2018
Figure 33. Epsilon Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 34. Wunderman Total Revenue (US$ Million): 2019 Compared with 2018
Figure 35. Wunderman Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 36. FCB Total Revenue (US$ Million): 2019 Compared with 2018
Figure 37. FCB Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 38. Acxiom Total Revenue (US$ Million): 2019 Compared with 2018
Figure 39. Acxiom Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 40. Harte-Hanks Direct Total Revenue (US$ Million): 2019 Compared with 2018
Figure 41. Harte-Hanks Direct Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 42. OgilvyOne Total Revenue (US$ Million): 2019 Compared with 2018
Figure 43. OgilvyOne Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 44. Merkle Total Revenue (US$ Million): 2019 Compared with 2018
Figure 45. Merkle Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 46. Harland Clarke Corp Total Revenue (US$ Million): 2019 Compared with 2018
Figure 47. Harland Clarke Corp Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 48. MRM//McCann Total Revenue (US$ Million): 2019 Compared with 2018
Figure 49. MRM//McCann Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 50. DigitasLBi Total Revenue (US$ Million): 2019 Compared with 2018
Figure 51. DigitasLBi Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 52. Aimia Total Revenue (US$ Million): 2019 Compared with 2018
Figure 53. Aimia Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 54. SourceLink Total Revenue (US$ Million): 2019 Compared with 2018
Figure 55. SourceLink Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 56. BBDO Total Revenue (US$ Million): 2019 Compared with 2018
Figure 57. BBDO Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 58. SapientNitro Total Revenue (US$ Million): 2019 Compared with 2018
Figure 59. SapientNitro Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 60. Leo Burnett Total Revenue (US$ Million): 2019 Compared with 2018
Figure 61. Leo Burnett Revenue Growth Rate in Direct Marketing Services Business (2015-2020)
Figure 62. Bottom-up and Top-down Approaches for This Report
Figure 63. Data Triangulation
Figure 64. Key Executives Interviewed
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    Published: 04-Jan-2024        Price: US 3660 Onwards        Pages: 126
    According to our LPI (LP Information) latest study, the global Internet Advertising market size was valued at US$ 107810 million in 2023. With growing demand in downstream market, the Internet Advertising is forecast to a readjusted size of US$ 182030 million by 2030 with a CAGR of 7.8% during review period. The research report highlights the growth potential of the global Internet Advertising market. Internet Advertising are expected to show stable growth in the future market. However, ......
  • Global Direct Marketing Services Market Growth (Status and Outlook) 2024-2030
    Published: 04-Jan-2024        Price: US 3660 Onwards        Pages: 131
    According to our LPI (LP Information) latest study, the global Direct Marketing Services market size was valued at US$ 5640.5 million in 2023. With growing demand in downstream market, the Direct Marketing Services is forecast to a readjusted size of US$ 6700.1 million by 2030 with a CAGR of 2.5% during review period. The research report highlights the growth potential of the global Direct Marketing Services market. Direct Marketing Services are expected to show stable growth in the futu......
  • Global Licensed Merchandise Market Growth (Status and Outlook) 2024-2030
    Published: 04-Jan-2024        Price: US 3660 Onwards        Pages: 151
    According to our LPI (LP Information) latest study, the global Licensed Merchandise market size was valued at US$ 269930 million in 2023. With growing demand in downstream market, the Licensed Merchandise is forecast to a readjusted size of US$ 367140 million by 2030 with a CAGR of 4.5% during review period. The research report highlights the growth potential of the global Licensed Merchandise market. Licensed Merchandise are expected to show stable growth in the future market. However, ......
  • Global Out-of-home (Ooh) Market Research Report 2024
    Published: 04-Jan-2024        Price: US 2900 Onwards        Pages: 97
    The Out-of-home (Ooh) market size, estimations, and forecasts are provided in terms of sales volume (K Sqm) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Out-of-home (Ooh) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of ......
  • Global Advertising Market Growth (Status and Outlook) 2024-2030
    Published: 04-Jan-2024        Price: US 3660 Onwards        Pages: 148
    According to our LPI (LP Information) latest study, the global Advertising market size was valued at US$ 206960 million in 2023. With growing demand in downstream market, the Advertising is forecast to a readjusted size of US$ 313460 million by 2030 with a CAGR of 6.1% during review period. The research report highlights the growth potential of the global Advertising market. Advertising are expected to show stable growth in the future market. However, product differentiation, reducing co......
  • Global Online Advertising Industry Research Report, In-depth Analysis of Current Status and Outlook of Key Countries 2023-2028
    Published: 02-Jan-2024        Price: US 3380 Onwards        Pages: 121
    Market Overview of Global Online Advertising market: According to our latest research, the global Online Advertising market looks promising in the next 5 years. As of 2022, the global Online Advertising market was estimated at USD 204580.19 million, and it's anticipated to reach USD 393831.36 million in 2028, with a CAGR of 11.53% during the forecast years. Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and ......
  • AI in Media & Entertainment - Impact of AI across the value chain
    Published: 20-Dec-2023        Price: US 4950 Onwards        Pages: 40
    The aim of this study is to examine the impact of the arrival of AI in the media and entertainment sector. It seeks to answer the following questions: What disruptions can be expected as a result of the arrival of AI in the media sector? Which parts of the value chain are most likely to be affected? What are the concrete use cases for AI in the sector? What developments are expected from these initial ......
  • Out-of-home (Ooh) - Global Market Insights and Sales Trends 2024
    Published: 19-Dec-2023        Price: US 3350 Onwards        Pages: 111
    This report provides market insight on the different segments, by manufacturers, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking By Company; 3) comprehensive presentation of the global market for Out-of-home (Ooh), with both quantitat......
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