Global Crop Tracing & Monitoring Software Market Research Report 2023
Table of Contents1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Crop Tracing & Monitoring Software Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 On-Premise
1.2.3 Cloud Based
1.3 Market by Application
1.3.1 Global Crop Tracing & Monitoring Software Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Farmer
1.3.3 Agribusiness
1.3.4 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Crop Tracing & Monitoring Software Market Perspective (2018-2029)
2.2 Crop Tracing & Monitoring Software Growth Trends by Region
2.2.1 Global Crop Tracing & Monitoring Software Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Crop Tracing & Monitoring Software Historic Market Size by Region (2018-2023)
2.2.3 Crop Tracing & Monitoring Software Forecasted Market Size by Region (2024-2029)
2.3 Crop Tracing & Monitoring Software Market Dynamics
2.3.1 Crop Tracing & Monitoring Software Industry Trends
2.3.2 Crop Tracing & Monitoring Software Market Drivers
2.3.3 Crop Tracing & Monitoring Software Market Challenges
2.3.4 Crop Tracing & Monitoring Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Crop Tracing & Monitoring Software Players by Revenue
3.1.1 Global Top Crop Tracing & Monitoring Software Players by Revenue (2018-2023)
3.1.2 Global Crop Tracing & Monitoring Software Revenue Market Share by Players (2018-2023)
3.2 Global Crop Tracing & Monitoring Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Crop Tracing & Monitoring Software Revenue
3.4 Global Crop Tracing & Monitoring Software Market Concentration Ratio
3.4.1 Global Crop Tracing & Monitoring Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Crop Tracing & Monitoring Software Revenue in 2022
3.5 Crop Tracing & Monitoring Software Key Players Head office and Area Served
3.6 Key Players Crop Tracing & Monitoring Software Product Solution and Service
3.7 Date of Enter into Crop Tracing & Monitoring Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Crop Tracing & Monitoring Software Breakdown Data by Type
4.1 Global Crop Tracing & Monitoring Software Historic Market Size by Type (2018-2023)
4.2 Global Crop Tracing & Monitoring Software Forecasted Market Size by Type (2024-2029)
5 Crop Tracing & Monitoring Software Breakdown Data by Application
5.1 Global Crop Tracing & Monitoring Software Historic Market Size by Application (2018-2023)
5.2 Global Crop Tracing & Monitoring Software Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Crop Tracing & Monitoring Software Market Size (2018-2029)
6.2 North America Crop Tracing & Monitoring Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Crop Tracing & Monitoring Software Market Size by Country (2018-2023)
6.4 North America Crop Tracing & Monitoring Software Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Crop Tracing & Monitoring Software Market Size (2018-2029)
7.2 Europe Crop Tracing & Monitoring Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Crop Tracing & Monitoring Software Market Size by Country (2018-2023)
7.4 Europe Crop Tracing & Monitoring Software Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Crop Tracing & Monitoring Software Market Size (2018-2029)
8.2 Asia-Pacific Crop Tracing & Monitoring Software Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Crop Tracing & Monitoring Software Market Size by Region (2018-2023)
8.4 Asia-Pacific Crop Tracing & Monitoring Software Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Crop Tracing & Monitoring Software Market Size (2018-2029)
9.2 Latin America Crop Tracing & Monitoring Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Crop Tracing & Monitoring Software Market Size by Country (2018-2023)
9.4 Latin America Crop Tracing & Monitoring Software Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Crop Tracing & Monitoring Software Market Size (2018-2029)
10.2 Middle East & Africa Crop Tracing & Monitoring Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Crop Tracing & Monitoring Software Market Size by Country (2018-2023)
10.4 Middle East & Africa Crop Tracing & Monitoring Software Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Croptrack
11.1.1 Croptrack Company Detail
11.1.2 Croptrack Business Overview
11.1.3 Croptrack Crop Tracing & Monitoring Software Introduction
11.1.4 Croptrack Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.1.5 Croptrack Recent Development
11.2 Corteva
11.2.1 Corteva Company Detail
11.2.2 Corteva Business Overview
11.2.3 Corteva Crop Tracing & Monitoring Software Introduction
11.2.4 Corteva Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.2.5 Corteva Recent Development
11.3 Agrivi
11.3.1 Agrivi Company Detail
11.3.2 Agrivi Business Overview
11.3.3 Agrivi Crop Tracing & Monitoring Software Introduction
11.3.4 Agrivi Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.3.5 Agrivi Recent Development
11.4 Syngenta
11.4.1 Syngenta Company Detail
11.4.2 Syngenta Business Overview
11.4.3 Syngenta Crop Tracing & Monitoring Software Introduction
11.4.4 Syngenta Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.4.5 Syngenta Recent Development
11.5 Conversis
11.5.1 Conversis Company Detail
11.5.2 Conversis Business Overview
11.5.3 Conversis Crop Tracing & Monitoring Software Introduction
11.5.4 Conversis Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.5.5 Conversis Recent Development
11.6 Gurtam
11.6.1 Gurtam Company Detail
11.6.2 Gurtam Business Overview
11.6.3 Gurtam Crop Tracing & Monitoring Software Introduction
11.6.4 Gurtam Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.6.5 Gurtam Recent Development
11.7 Semios (Aprecs)
11.7.1 Semios (Aprecs) Company Detail
11.7.2 Semios (Aprecs) Business Overview
11.7.3 Semios (Aprecs) Crop Tracing & Monitoring Software Introduction
11.7.4 Semios (Aprecs) Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.7.5 Semios (Aprecs) Recent Development
11.8 Bushel Farm
11.8.1 Bushel Farm Company Detail
11.8.2 Bushel Farm Business Overview
11.8.3 Bushel Farm Crop Tracing & Monitoring Software Introduction
11.8.4 Bushel Farm Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.8.5 Bushel Farm Recent Development
11.9 Kheti Buddy
11.9.1 Kheti Buddy Company Detail
11.9.2 Kheti Buddy Business Overview
11.9.3 Kheti Buddy Crop Tracing & Monitoring Software Introduction
11.9.4 Kheti Buddy Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.9.5 Kheti Buddy Recent Development
11.10 Trimble
11.10.1 Trimble Company Detail
11.10.2 Trimble Business Overview
11.10.3 Trimble Crop Tracing & Monitoring Software Introduction
11.10.4 Trimble Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.10.5 Trimble Recent Development
11.11 Farm ERP
11.11.1 Farm ERP Company Detail
11.11.2 Farm ERP Business Overview
11.11.3 Farm ERP Crop Tracing & Monitoring Software Introduction
11.11.4 Farm ERP Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.11.5 Farm ERP Recent Development
11.12 Farmbrite
11.12.1 Farmbrite Company Detail
11.12.2 Farmbrite Business Overview
11.12.3 Farmbrite Crop Tracing & Monitoring Software Introduction
11.12.4 Farmbrite Revenue in Crop Tracing & Monitoring Software Business (2018-2023)
11.12.5 Farmbrite Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of TablesTable 1. Global Crop Tracing & Monitoring Software Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029
Table 2. Key Players of On-Premise
Table 3. Key Players of Cloud Based
Table 4. Global Crop Tracing & Monitoring Software Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029
Table 5. Global Crop Tracing & Monitoring Software Market Size by Region (US$ Million): 2018 VS 2022 VS 2029
Table 6. Global Crop Tracing & Monitoring Software Market Size by Region (2018-2023) & (US$ Million)
Table 7. Global Crop Tracing & Monitoring Software Market Share by Region (2018-2023)
Table 8. Global Crop Tracing & Monitoring Software Forecasted Market Size by Region (2024-2029) & (US$ Million)
Table 9. Global Crop Tracing & Monitoring Software Market Share by Region (2024-2029)
Table 10. Crop Tracing & Monitoring Software Market Trends
Table 11. Crop Tracing & Monitoring Software Market Drivers
Table 12. Crop Tracing & Monitoring Software Market Challenges
Table 13. Crop Tracing & Monitoring Software Market Restraints
Table 14. Global Crop Tracing & Monitoring Software Revenue by Players (2018-2023) & (US$ Million)
Table 15. Global Crop Tracing & Monitoring Software Market Share by Players (2018-2023)
Table 16. Global Top Crop Tracing & Monitoring Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Crop Tracing & Monitoring Software as of 2022)
Table 17. Ranking of Global Top Crop Tracing & Monitoring Software Companies by Revenue (US$ Million) in 2022
Table 18. Global 5 Largest Players Market Share by Crop Tracing & Monitoring Software Revenue (CR5 and HHI) & (2018-2023)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players Crop Tracing & Monitoring Software Product Solution and Service
Table 21. Date of Enter into Crop Tracing & Monitoring Software Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Crop Tracing & Monitoring Software Market Size by Type (2018-2023) & (US$ Million)
Table 24. Global Crop Tracing & Monitoring Software Revenue Market Share by Type (2018-2023)
Table 25. Global Crop Tracing & Monitoring Software Forecasted Market Size by Type (2024-2029) & (US$ Million)
Table 26. Global Crop Tracing & Monitoring Software Revenue Market Share by Type (2024-2029)
Table 27. Global Crop Tracing & Monitoring Software Market Size by Application (2018-2023) & (US$ Million)
Table 28. Global Crop Tracing & Monitoring Software Revenue Market Share by Application (2018-2023)
Table 29. Global Crop Tracing & Monitoring Software Forecasted Market Size by Application (2024-2029) & (US$ Million)
Table 30. Global Crop Tracing & Monitoring Software Revenue Market Share by Application (2024-2029)
Table 31. North America Crop Tracing & Monitoring Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 32. North America Crop Tracing & Monitoring Software Market Size by Country (2018-2023) & (US$ Million)
Table 33. North America Crop Tracing & Monitoring Software Market Size by Country (2024-2029) & (US$ Million)
Table 34. Europe Crop Tracing & Monitoring Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 35. Europe Crop Tracing & Monitoring Software Market Size by Country (2018-2023) & (US$ Million)
Table 36. Europe Crop Tracing & Monitoring Software Market Size by Country (2024-2029) & (US$ Million)
Table 37. Asia-Pacific Crop Tracing & Monitoring Software Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029
Table 38. Asia-Pacific Crop Tracing & Monitoring Software Market Size by Region (2018-2023) & (US$ Million)
Table 39. Asia-Pacific Crop Tracing & Monitoring Software Market Size by Region (2024-2029) & (US$ Million)
Table 40. Latin America Crop Tracing & Monitoring Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 41. Latin America Crop Tracing & Monitoring Software Market Size by Country (2018-2023) & (US$ Million)
Table 42. Latin America Crop Tracing & Monitoring Software Market Size by Country (2024-2029) & (US$ Million)
Table 43. Middle East & Africa Crop Tracing & Monitoring Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 44. Middle East & Africa Crop Tracing & Monitoring Software Market Size by Country (2018-2023) & (US$ Million)
Table 45. Middle East & Africa Crop Tracing & Monitoring Software Market Size by Country (2024-2029) & (US$ Million)
Table 46. Croptrack Company Detail
Table 47. Croptrack Business Overview
Table 48. Croptrack Crop Tracing & Monitoring Software Product
Table 49. Croptrack Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 50. Croptrack Recent Development
Table 51. Corteva Company Detail
Table 52. Corteva Business Overview
Table 53. Corteva Crop Tracing & Monitoring Software Product
Table 54. Corteva Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 55. Corteva Recent Development
Table 56. Agrivi Company Detail
Table 57. Agrivi Business Overview
Table 58. Agrivi Crop Tracing & Monitoring Software Product
Table 59. Agrivi Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 60. Agrivi Recent Development
Table 61. Syngenta Company Detail
Table 62. Syngenta Business Overview
Table 63. Syngenta Crop Tracing & Monitoring Software Product
Table 64. Syngenta Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 65. Syngenta Recent Development
Table 66. Conversis Company Detail
Table 67. Conversis Business Overview
Table 68. Conversis Crop Tracing & Monitoring Software Product
Table 69. Conversis Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 70. Conversis Recent Development
Table 71. Gurtam Company Detail
Table 72. Gurtam Business Overview
Table 73. Gurtam Crop Tracing & Monitoring Software Product
Table 74. Gurtam Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 75. Gurtam Recent Development
Table 76. Semios (Aprecs) Company Detail
Table 77. Semios (Aprecs) Business Overview
Table 78. Semios (Aprecs) Crop Tracing & Monitoring Software Product
Table 79. Semios (Aprecs) Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 80. Semios (Aprecs) Recent Development
Table 81. Bushel Farm Company Detail
Table 82. Bushel Farm Business Overview
Table 83. Bushel Farm Crop Tracing & Monitoring Software Product
Table 84. Bushel Farm Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 85. Bushel Farm Recent Development
Table 86. Kheti Buddy Company Detail
Table 87. Kheti Buddy Business Overview
Table 88. Kheti Buddy Crop Tracing & Monitoring Software Product
Table 89. Kheti Buddy Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 90. Kheti Buddy Recent Development
Table 91. Trimble Company Detail
Table 92. Trimble Business Overview
Table 93. Trimble Crop Tracing & Monitoring Software Product
Table 94. Trimble Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 95. Trimble Recent Development
Table 96. Farm ERP Company Detail
Table 97. Farm ERP Business Overview
Table 98. Farm ERP Crop Tracing & Monitoring Software Product
Table 99. Farm ERP Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 100. Farm ERP Recent Development
Table 101. Farmbrite Company Detail
Table 102. Farmbrite Business Overview
Table 103. Farmbrite Crop Tracing & Monitoring Software Product
Table 104. Farmbrite Revenue in Crop Tracing & Monitoring Software Business (2018-2023) & (US$ Million)
Table 105. Farmbrite Recent Development
Table 106. Research Programs/Design for This Report
Table 107. Key Data Information from Secondary Sources
Table 108. Key Data Information from Primary Sources
List of FiguresFigure 1. Global Crop Tracing & Monitoring Software Market Size Comparison by Type (2023-2029) & (US$ Million)
Figure 2. Global Crop Tracing & Monitoring Software Market Share by Type: 2022 VS 2029
Figure 3. On-Premise Features
Figure 4. Cloud Based Features
Figure 5. Global Crop Tracing & Monitoring Software Market Size Comparison by Application (2023-2029) & (US$ Million)
Figure 6. Global Crop Tracing & Monitoring Software Market Share by Application: 2022 VS 2029
Figure 7. Farmer Case Studies
Figure 8. Agribusiness Case Studies
Figure 9. Others Case Studies
Figure 10. Crop Tracing & Monitoring Software Report Years Considered
Figure 11. Global Crop Tracing & Monitoring Software Market Size (US$ Million), Year-over-Year: 2018-2029
Figure 12. Global Crop Tracing & Monitoring Software Market Size, (US$ Million), 2018 VS 2022 VS 2029
Figure 13. Global Crop Tracing & Monitoring Software Market Share by Region: 2022 VS 2029
Figure 14. Global Crop Tracing & Monitoring Software Market Share by Players in 2022
Figure 15. Global Top Crop Tracing & Monitoring Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Crop Tracing & Monitoring Software as of 2022)
Figure 16. The Top 10 and 5 Players Market Share by Crop Tracing & Monitoring Software Revenue in 2022
Figure 17. North America Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 18. North America Crop Tracing & Monitoring Software Market Share by Country (2018-2029)
Figure 19. United States Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 20. Canada Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 21. Europe Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 22. Europe Crop Tracing & Monitoring Software Market Share by Country (2018-2029)
Figure 23. Germany Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 24. France Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 25. U.K. Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 26. Italy Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 27. Russia Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 28. Nordic Countries Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 29. Asia-Pacific Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 30. Asia-Pacific Crop Tracing & Monitoring Software Market Share by Region (2018-2029)
Figure 31. China Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 32. Japan Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 33. South Korea Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 34. Southeast Asia Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 35. India Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 36. Australia Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 37. Latin America Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 38. Latin America Crop Tracing & Monitoring Software Market Share by Country (2018-2029)
Figure 39. Mexico Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 40. Brazil Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 41. Middle East & Africa Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 42. Middle East & Africa Crop Tracing & Monitoring Software Market Share by Country (2018-2029)
Figure 43. Turkey Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 44. Saudi Arabia Crop Tracing & Monitoring Software Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 45. Croptrack Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 46. Corteva Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 47. Agrivi Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 48. Syngenta Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 49. Conversis Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 50. Gurtam Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 51. Semios (Aprecs) Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 52. Bushel Farm Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 53. Kheti Buddy Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 54. Trimble Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 55. Farm ERP Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 56. Farmbrite Revenue Growth Rate in Crop Tracing & Monitoring Software Business (2018-2023)
Figure 57. Bottom-up and Top-down Approaches for This Report
Figure 58. Data Triangulation
Figure 59. Key Executives Interviewed