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Craft soda, also known as specialty, small-batch, or artisanal soda, is a kind of soda drink brewed in small batches and contain natural ingredients, including natural sweeteners like pure cane sugar, stevia, and honey.
Craft sodas can cost three times as much as a traditional one and they often are in four packs, rather than six- or 12-packs. For instance, a four-pack of 12-ounce glass bottles of Dry Sparkling, a juniper-flavored soda, costs $5.99, for example, and contain less soda than a regular carbonated beverage. With traditional colas and other soft drinks under attack by nutritionists, craft soft drinks -- also known as artisanal, specialty or small-batch soda -- are capturing share by hyping premium and natural ingredients, creative flavors, limited runs, unusual packaging or their local roots.
Scope of the Report:
North America is the biggest production areas for Craft Soda, taking over 94.97% market share in 2017 (based on output volume), Europe followed the second, with about 4.10% market share. The Consumption market is also concentrated in North America and Europe for now, while sales of Craft Soda in Asia countries may see significant growth in the future.
In the international market, the marketing channels characteristic differ from company to company. The international leading companies prefer setting up factories directly into aimed market, and taking own sales department to expand market. The giant companies are more likely to set their own big agents in some major countries and regions taking charge of regional business building their international market position. Companies in developing countries such as China and India, in contrast, put more effort on relatively direct selling business.
The worldwide market for Craft Soda is expected to grow at a CAGR of roughly 5.8% over the next five years, will reach 840 million US$ in 2024, from 600 million US$ in 2019, according to a new GIR (Global Info Research) study.
This report focuses on the Craft Soda in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.
Market Segment by Manufacturers, this report covers
- Pepsi
- Jones Soda Co
- Reed's, Inc.
- Appalachian Brewing Co
- Boylan Bottling Co
- SIPP eco beverage co. Inc.
- Crooked Beverage Co.
- JustCraft Soda
- Gus
- Q Drinks
- Tuxen Brewing Company
Market Segment by Regions, regional analysis covers
- North America (United States, Canada and Mexico)
- Europe (Germany, France, UK, Russia and Italy)
- Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
- South America (Brazil, Argentina, Colombia etc.)
- Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
- Natural Craft Soda
- Organic Craft Soda
Market Segment by Applications, can be divided into
- Teenagers
- Young Adults
- Middle-aged and Elderly
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Craft Soda product scope, market overview, market opportunities, market driving force and market risks.
Chapter 2, to profile the top manufacturers of Craft Soda, with price, sales, revenue and global market share of Craft Soda in 2017 and 2018.
Chapter 3, the Craft Soda competitive situation, sales, revenue and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Craft Soda breakdown data are shown at the regional level, to show the sales, revenue and growth by regions, from 2014 to 2019.
Chapter 5, 6, 7, 8 and 9, to break the sales data at the country level, with sales, revenue and market share for key countries in the world, from 2014 to 2019.
Chapter 10 and 11, to segment the sales by type and application, with sales market share and growth rate by type, application, from 2014 to 2019.
Chapter 12, Craft Soda market forecast, by regions, type and application, with sales and revenue, from 2019 to 2024.
Chapter 13, 14 and 15, to describe Craft Soda sales channel, distributors, customers, research findings and conclusion, appendix and data source.