Global and China Online Advertising Platform Market Size, Status and Forecast 2020-2026

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Date: 16-Oct-2020
No. of pages: 91
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Global Online Advertising Platform Scope and Market Size

Online Advertising Platform market is segmented by Type, and by Application. Players, stakeholders, and other participants in the global Online Advertising Platform market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2015-2026.

Market segment by Type, the product can be split into

- Display Advertising

- Interstitial Advertising

- Mobile Advertising

- Social Media Advertising

- Other

Market segment by Application, split into

- Personal

- Enterprise

- Government

- Other

Based on regional and country-level analysis, the Online Advertising Platform market has been segmented as follows:

- North America

- - United States

- - Canada

- Europe

- - Germany

- - France

- - U.K.

- - Italy

- - Russia

- - Nordic

- - Rest of Europe

- Asia-Pacific

- - China

- - Japan

- - South Korea

- - Southeast Asia

- - India

- - Australia

- - Rest of Asia-Pacific

- Latin America

- - Mexico

- - Brazil

- Middle East & Africa

- - Turkey

- - Saudi Arabia

- - UAE

- - Rest of Middle East & Africa

In the competitive analysis section of the report, leading as well as prominent players of the global Online Advertising Platform market are broadly studied on the basis of key factors. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2015-2020. It also offers detailed analysis supported by reliable statistics on price and revenue (global level) by player for the period 2015-2020.

The key players covered in this study

- Facebook

- Google

- WordStream

- Sizmek

- Marin Software

- DataXu

- BaiDu

- WeiBo

- Twitter

- Tencent

Global and China Online Advertising Platform Market Size, Status and Forecast 2020-2026

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Online Advertising Platform Market Size Growth Rate by Type: 2020 VS 2026
1.2.2 Display Advertising
1.2.3 Interstitial Advertising
1.2.4 Mobile Advertising
1.2.5 Social Media Advertising
1.2.6 Other
1.3 Market by Application
1.3.1 Global Online Advertising Platform Market Share by Application: 2020 VS 2026
1.3.2 Personal
1.3.3 Enterprise
1.3.4 Government
1.3.5 Other
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Online Advertising Platform Market Perspective (2015-2026)
2.2 Global Online Advertising Platform Growth Trends by Regions
2.2.1 Online Advertising Platform Market Size by Regions: 2015 VS 2020 VS 2026
2.2.2 Online Advertising Platform Historic Market Share by Regions (2015-2020)
2.2.3 Online Advertising Platform Forecasted Market Size by Regions (2021-2026)
2.3 Industry Trends and Growth Strategy
2.3.1 Market Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Online Advertising Platform Players by Market Size
3.1.1 Global Top Online Advertising Platform Players by Revenue (2015-2020)
3.1.2 Global Online Advertising Platform Revenue Market Share by Players (2015-2020)
3.2 Global Online Advertising Platform Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.3 Players Covered: Ranking by Online Advertising Platform Revenue
3.4 Global Online Advertising Platform Market Concentration Ratio
3.4.1 Global Online Advertising Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Online Advertising Platform Revenue in 2019
3.5 Key Players Online Advertising Platform Area Served
3.6 Key Players Online Advertising Platform Product Solution and Service
3.7 Date of Enter into Online Advertising Platform Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Online Advertising Platform Breakdown Data by Type (2015-2026)
4.1 Global Online Advertising Platform Historic Market Size by Type (2015-2020)
4.2 Global Online Advertising Platform Forecasted Market Size by Type (2021-2026)
5 Online Advertising Platform Breakdown Data by Application (2015-2026)
5.1 Global Online Advertising Platform Historic Market Size by Application (2015-2020)
5.2 Global Online Advertising Platform Forecasted Market Size by Application (2021-2026)
6 North America
6.1 North America Online Advertising Platform Market Size (2015-2026)
6.2 North America Online Advertising Platform Market Size by Type (2015-2020)
6.3 North America Online Advertising Platform Market Size by Application (2015-2020)
6.4 North America Online Advertising Platform Market Size by Country (2015-2020)
6.4.1 United States
6.4.2 Canada
7 Europe
7.1 Europe Online Advertising Platform Market Size (2015-2026)
7.2 Europe Online Advertising Platform Market Size by Type (2015-2020)
7.3 Europe Online Advertising Platform Market Size by Application (2015-2020)
7.4 Europe Online Advertising Platform Market Size by Country (2015-2020)
7.4.1 Germany
7.4.2 France
7.4.3 U.K.
7.4.4 Italy
7.4.5 Russia
7.4.6 Nordic
7.4.7 Rest of Europe
8 China
8.1 China Online Advertising Platform Market Size (2015-2026)
8.2 China Online Advertising Platform Market Size by Type (2015-2020)
8.3 China Online Advertising Platform Market Size by Application (2015-2020)
8.4 China Online Advertising Platform Market Size by Region (2015-2020)
8.4.1 China
8.4.2 Japan
8.4.3 South Korea
8.4.4 Southeast Asia
8.4.5 India
8.4.6 Australia
8.4.7 Rest of Asia-Pacific
9 Japan
9.1 Japan Online Advertising Platform Market Size (2015-2026)
9.2 Japan Online Advertising Platform Market Size by Type (2015-2020)
9.3 Japan Online Advertising Platform Market Size by Application (2015-2020)
9.4 Japan Online Advertising Platform Market Size by Country (2015-2020)
9.4.1 Mexico
9.4.2 Brazil
10 Southeast Asia
10.1 Southeast Asia Online Advertising Platform Market Size (2015-2026)
10.2 Southeast Asia Online Advertising Platform Market Size by Type (2015-2020)
10.3 Southeast Asia Online Advertising Platform Market Size by Application (2015-2020)
10.4 Southeast Asia Online Advertising Platform Market Size by Country (2015-2020)
10.4.1 Turkey
10.4.2 Saudi Arabia
10.4.3 UAE
10.4.4 Rest of Middle East & Africa
11 Key Players Profiles
11.1 Facebook
11.1.1 Facebook Company Details
11.1.2 Facebook Business Overview
11.1.3 Facebook Online Advertising Platform Introduction
11.1.4 Facebook Revenue in Online Advertising Platform Business (2015-2020))
11.1.5 Facebook Recent Development
11.2 Google
11.2.1 Google Company Details
11.2.2 Google Business Overview
11.2.3 Google Online Advertising Platform Introduction
11.2.4 Google Revenue in Online Advertising Platform Business (2015-2020)
11.2.5 Google Recent Development
11.3 WordStream
11.3.1 WordStream Company Details
11.3.2 WordStream Business Overview
11.3.3 WordStream Online Advertising Platform Introduction
11.3.4 WordStream Revenue in Online Advertising Platform Business (2015-2020)
11.3.5 WordStream Recent Development
11.4 Sizmek
11.4.1 Sizmek Company Details
11.4.2 Sizmek Business Overview
11.4.3 Sizmek Online Advertising Platform Introduction
11.4.4 Sizmek Revenue in Online Advertising Platform Business (2015-2020)
11.4.5 Sizmek Recent Development
11.5 Marin Software
11.5.1 Marin Software Company Details
11.5.2 Marin Software Business Overview
11.5.3 Marin Software Online Advertising Platform Introduction
11.5.4 Marin Software Revenue in Online Advertising Platform Business (2015-2020)
11.5.5 Marin Software Recent Development
11.6 DataXu
11.6.1 DataXu Company Details
11.6.2 DataXu Business Overview
11.6.3 DataXu Online Advertising Platform Introduction
11.6.4 DataXu Revenue in Online Advertising Platform Business (2015-2020)
11.6.5 DataXu Recent Development
11.7 BaiDu
11.7.1 BaiDu Company Details
11.7.2 BaiDu Business Overview
11.7.3 BaiDu Online Advertising Platform Introduction
11.7.4 BaiDu Revenue in Online Advertising Platform Business (2015-2020)
11.7.5 BaiDu Recent Development
11.8 WeiBo
11.8.1 WeiBo Company Details
11.8.2 WeiBo Business Overview
11.8.3 WeiBo Online Advertising Platform Introduction
11.8.4 WeiBo Revenue in Online Advertising Platform Business (2015-2020)
11.8.5 WeiBo Recent Development
11.9 Twitter
11.9.1 Twitter Company Details
11.9.2 Twitter Business Overview
11.9.3 Twitter Online Advertising Platform Introduction
11.9.4 Twitter Revenue in Online Advertising Platform Business (2015-2020)
11.9.5 Twitter Recent Development
11.10 Tencent
11.10.1 Tencent Company Details
11.10.2 Tencent Business Overview
11.10.3 Tencent Online Advertising Platform Introduction
11.10.4 Tencent Revenue in Online Advertising Platform Business (2015-2020)
11.10.5 Tencent Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
Table 1. Global Online Advertising Platform Market Size Growth Rate by Type (US$ Million): 2020 VS 2026
Table 3. Key Players of Display Advertising
Table 4. Key Players of Interstitial Advertising
Table 5. Key Players of Mobile Advertising
Table 6. Key Players of Social Media Advertising
Table 7. Key Players of Other
Table 8. Global Online Advertising Platform Market Size Growth by Application (US$ Million): 2020 VS 2026
Table 9. Global Online Advertising Platform Market Size by Regions (US$ Million): 2020 VS 2026
Table 10. Global Online Advertising Platform Market Size by Regions (2015-2020) (US$ Million)
Table 11. Global Online Advertising Platform Market Share by Regions (2015-2020)
Table 12. Global Online Advertising Platform Forecasted Market Size by Regions (2021-2026) (US$ Million)
Table 13. Global Online Advertising Platform Market Share by Regions (2021-2026)
Table 14. Online Advertising Platform Market Market Trends
Table 15. Online Advertising Platform Market Drivers
Table 16. Online Advertising Platform Market Challenges
Table 17. Online Advertising Platform Market Restraints
Table 18. Global Online Advertising Platform Revenue by Players (2015-2020) (US$ Million)
Table 19. Global Online Advertising Platform Market Share by Players (2015-2020)
Table 20. Global Top Online Advertising Platform Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Online Advertising Platform as of 2019)
Table 21. Global Online Advertising Platform by Players Market Concentration Ratio (CR5 and HHI)
Table 22. Key Players Headquarters and Area Served
Table 23. Key Players Online Advertising Platform Product Solution and Service
Table 24. Mergers & Acquisitions, Expansion Plans
Table 25. Global Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 26. Global Online Advertising Platform Market Size Share by Type (2015-2020)
Table 27. Global Online Advertising Platform Revenue Market Share by Type (2021-2026)
Table 28. Global Online Advertising Platform Market Size Share by Application (2015-2020)
Table 29. Global Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 30. Global Online Advertising Platform Market Size Share by Application (2021-2026)
Table 31. North America Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 32. North America Online Advertising Platform Market Share by Type (2015-2020)
Table 33. North America Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 34. North America Online Advertising Platform Market Share by Application (2015-2020)
Table 35. North America Online Advertising Platform Market Size by Country (US$ Million) (2015-2020)
Table 36. North America Online Advertising Platform Market Share by Country (2015-2020)
Table 37. Europe Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 38. Europe Online Advertising Platform Market Share by Type (2015-2020)
Table 39. Europe Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 40. Europe Online Advertising Platform Market Share by Application (2015-2020)
Table 41. Europe Online Advertising Platform Market Size by Country (US$ Million) (2015-2020)
Table 42. Europe Online Advertising Platform Market Share by Country (2015-2020)
Table 43. China Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 44. China Online Advertising Platform Market Share by Type (2015-2020)
Table 45. China Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 46. China Online Advertising Platform Market Share by Application (2015-2020)
Table 47. China Online Advertising Platform Market Size by Region (US$ Million) (2015-2020)
Table 48. China Online Advertising Platform Market Share by Region (2015-2020)
Table 49. Japan Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 50. Japan Online Advertising Platform Market Share by Type (2015-2020)
Table 51. Japan Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 52. Japan Online Advertising Platform Market Share by Application (2015-2020)
Table 53. Japan Online Advertising Platform Market Size by Country (US$ Million) (2015-2020)
Table 54. Japan Online Advertising Platform Market Share by Country (2015-2020)
Table 55. Southeast Asia Online Advertising Platform Market Size by Type (2015-2020) (US$ Million)
Table 56. Southeast Asia Online Advertising Platform Market Share by Type (2015-2020)
Table 57. Southeast Asia Online Advertising Platform Market Size by Application (2015-2020) (US$ Million)
Table 58. Southeast Asia Online Advertising Platform Market Share by Application (2015-2020)
Table 59. Southeast Asia Online Advertising Platform Market Size by Country (US$ Million) (2015-2020)
Table 60. Southeast Asia Online Advertising Platform Market Share by Country (2015-2020)
Table 61. Facebook Company Details
Table 62. Facebook Business Overview
Table 63. Facebook Product
Table 64. Facebook Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 65. Facebook Recent Development
Table 66. Google Company Details
Table 67. Google Business Overview
Table 68. Google Product
Table 69. Google Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 70. Google Recent Development
Table 71. WordStream Company Details
Table 72. WordStream Business Overview
Table 73. WordStream Product
Table 74. WordStream Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 75. WordStream Recent Development
Table 76. Sizmek Company Details
Table 77. Sizmek Business Overview
Table 78. Sizmek Product
Table 79. Sizmek Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 80. Sizmek Recent Development
Table 81. Marin Software Company Details
Table 82. Marin Software Business Overview
Table 83. Marin Software Product
Table 84. Marin Software Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 85. Marin Software Recent Development
Table 86. DataXu Company Details
Table 87. DataXu Business Overview
Table 88. DataXu Product
Table 89. DataXu Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 90. DataXu Recent Development
Table 91. BaiDu Company Details
Table 92. BaiDu Business Overview
Table 93. BaiDu Product
Table 94. BaiDu Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 95. BaiDu Recent Development
Table 96. WeiBo Business Overview
Table 97. WeiBo Product
Table 98. WeiBo Company Details
Table 99. WeiBo Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 100. WeiBo Recent Development
Table 101. Twitter Company Details
Table 102. Twitter Business Overview
Table 103. Twitter Product
Table 104. Twitter Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 105. Twitter Recent Development
Table 106. Tencent Company Details
Table 107. Tencent Business Overview
Table 108. Tencent Product
Table 109. Tencent Revenue in Online Advertising Platform Business (2015-2020) (US$ Million)
Table 110. Tencent Recent Development
Table 111. Research Programs/Design for This Report
Table 112. Key Data Information from Secondary Sources
Table 113. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Online Advertising Platform Market Share by Type: 2020 VS 2026
Figure 2. Display Advertising Features
Figure 3. Interstitial Advertising Features
Figure 4. Mobile Advertising Features
Figure 5. Social Media Advertising Features
Figure 6. Other Features
Figure 7. Global Online Advertising Platform Market Share by Application: 2020 VS 2026
Figure 8. Personal Case Studies
Figure 9. Enterprise Case Studies
Figure 10. Government Case Studies
Figure 11. Other Case Studies
Figure 12. Online Advertising Platform Report Years Considered
Figure 13. Global Online Advertising Platform Market Size (US$ Million), YoY Growth 2015-2026
Figure 14. Global Online Advertising Platform Market Share by Regions: 2020 VS 2026
Figure 15. Global Online Advertising Platform Market Share by Regions (2021-2026)
Figure 16. Global Online Advertising Platform Market Share by Players in 2019
Figure 17. Global Top Online Advertising Platform Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Online Advertising Platform as of 2019
Figure 18. The Top 10 and 5 Players Market Share by Online Advertising Platform Revenue in 2019
Figure 19. North America Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 20. United States Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 21. Canada Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 22. Europe Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 23. Germany Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 24. France Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 25. U.K. Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 26. Italy Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 27. Russia Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 28. Nordic Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 29. Rest of Europe Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 30. Asia-Pacific Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 31. China Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 32. Japan Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 33. South Korea Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 34. Southeast Asia Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 35. India Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 36. Australia Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 37. Rest of Asia-Pacific Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 38. Latin America Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 39. Mexico Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 40. Brazil Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 41. Middle East & Africa Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 42. Turkey Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 43. Saudi Arabia Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 44. UAE Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 45. Rest of Middle East & Africa Online Advertising Platform Market Size YoY Growth (2015-2026) & (US$ Million)
Figure 46. Facebook Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 47. Google Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 48. WordStream Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 49. Sizmek Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 50. Marin Software Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 51. DataXu Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 52. BaiDu Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 53. WeiBo Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 54. Twitter Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 55. Tencent Revenue Growth Rate in Online Advertising Platform Business (2015-2020)
Figure 56. Bottom-up and Top-down Approaches for This Report
Figure 57. Data Triangulation
Figure 58. Key Executives Interviewed
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