Global Advertising on OTT Market Insights: Impact of COVID-19 and Future Expectations to 2028

Publisher Name :
Date: 16-Mar-2023
No. of pages: 103

The Advertising on OTT market revenue was XX Million USD in 2022, and will reach XX Million USD in 2028, with a CAGR of XX% during 2022-2028.

This report elaborates the market size, market characteristics, and market growth of the Advertising on OTT industry, and breaks down according to the type, application, and consumption area of Advertising on OTT. The report also introduces players in the industry from the perspective of the industry chain and marketing chain and describes the leading companies.

In Chapter 2.3 of the report, the impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for Advertising on OTT in a special period. This chapter also compares the markets of Pre COVID-19 and Post COVID-19.

Chapter 2.5 covers the analysis of the impact of COVID-19 from the perspective of the industry chain.

In addition, chapters 6-10 consider the impact of COVID-19 on the regional economy.

Key players in the global Advertising on OTT market covered in Chapter 11:

Eros Media World

Culver Max Entertainment

Novi Digital

Viacom18

Amazon

MX Media & Entertainment

Zee Entertainment Enterprises

Netflix

Google

In Chapter 3, on the basis of types, the Advertising on OTT market from 2018 to 2028 is primarily split into:

Smart TV

Streaming Media Devices

Internet-enabled Set-top Boxes

Gaming Consoles with Internet Connection

HDMI Sticks

In Chapter 4, on the basis of applications, the Advertising on OTT market from 2018 to 2028 covers:

Food & Beverage Industry

Vehicles Industry

Health and Medical Industry

Commercial and Personal Services

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2028) of the following regions are covered in Chapter 5, 6, 7, 8, 9, 10:

North America (Covered in Chapter 6)

United States

Canada

Mexico

Europe (Covered in Chapter 7)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 8)

China

Japan

South Korea

Australia

India

Middle East and Africa (Covered in Chapter 9)

Saudi Arabia

UAE

Egypt

South Africa

South America (Covered in Chapter 10)

Brazil

Argentina

Columbia

Years considered for this report:

Historical Years: 2018-2022

Base Year: 2022

Estimated Year: 2023

Forecast Period: 2023-2028

Global Advertising on OTT Market Insights: Impact of COVID-19 and Future Expectations to 2028

Table of Content

1 Report Overview
1.1 Research Objectives
1.2 Study Scope
1.3 Key Market Segments
1.4 Market Investment Scenario Strategic

2 Industry Insights
2.1 Industry Ecosystem Analysis
2.1.1 Industry Chain Analysis
2.1.2 Distribution Channel Analysis
2.2 Market Trend Analysis
2.2.1 Growth Drivers
2.2.2 Industry Constraints and Challenges
2.3 Industry Trends Under COVID-19
2.3.1 Risk Assessment on COVID-19
2.3.2 Assessment of the Overall Impact of COVID-19 on the Industry
2.3.3 Pre COVID-19 and Post COVID-19 Market Scenario
2.4 Industry Innovation Prospect Analysis
2.5 The Impact of Covid-19 From the Perspective of Industry Chain

3 Global Advertising on OTT Market, By Product Type
3.1 Global Advertising on OTT Sales, Revenue and Market Share by Types (2018-2023)
3.1.1 Global Advertising on OTT Sales and Market Share by Types (2018-2023)
3.1.2 Global Advertising on OTT Revenue and Market Share by Types (2018-2023)
3.1.3 Global Advertising on OTT Price by Types (2018-2023)
3.2 Key Trends by Types
3.3 Global Advertising on OTT Sales, Price and Growth Rate of Smart TV (2018-2023)
3.4 Global Advertising on OTT Sales, Price and Growth Rate of Streaming Media Devices (2018-2023)
3.5 Global Advertising on OTT Sales, Price and Growth Rate of Internet-enabled Set-top Boxes (2018-2023)
3.6 Global Advertising on OTT Sales, Price and Growth Rate of Gaming Consoles with Internet Connection (2018-2023)
3.7 Global Advertising on OTT Sales, Price and Growth Rate of HDMI Sticks (2018-2023)

4 Global Advertising on OTT Market, By Applications
4.1 Global Advertising on OTT Consumption, Revenue and Market Share by Applications (2018-2023)
4.1.1 Global Advertising on OTT Consumption and Market Share by Applications (2018-2023)
4.1.2 Global Advertising on OTT Revenue and Market Share by Applications (2018-2023)
4.2 Food & Beverage Industry
4.3 Vehicles Industry
4.4 Health and Medical Industry
4.5 Commercial and Personal Services

5 Global Advertising on OTT Market, By Regions
5.1 Global Advertising on OTT Market Sales and Market Share by Regions
5.1.1 Global Advertising on OTT Sales by Regions (2018-2023)
5.1.2 Global Advertising on OTT Sales Market Share by Regions (2018-2023)
5.2 Global Advertising on OTT Market Revenue and Market Share by Regions
5.2.1 Global Advertising on OTT Revenue by Regions (2018-2023)
5.2.2 Global Advertising on OTT Revenue Market Share by Regions (2018-2023)
5.3 Key Trends by Regions
5.3.1 Emerging Market Analysis

6 North America Advertising on OTT Market Analysis
6.1 North America Advertising on OTT Market Size
6.1.1 North America Advertising on OTT Market Sales and Growth Rate (2018-2023)
6.1.2 North America Advertising on OTT Market Revenue and Growth Rate (2018-2023)
6.2 U.S. Advertising on OTT Market Size
6.3 Canada Advertising on OTT Market Size
6.4 Mexico Advertising on OTT Market Size
6.5 Key Macroeconomic Indicators
6.6 The Influence of COVID-19 on North America Market

7 Europe Advertising on OTT Market Analysis
7.1 Europe Advertising on OTT Market Size
7.1.1 Europe Advertising on OTT Market Sales and Growth Rate (2018-2023)
7.1.2 Europe Advertising on OTT Market Revenue and Growth Rate (2018-2023)
7.2 Germany Advertising on OTT Market Size
7.3 United Kingdom Advertising on OTT Market Size
7.4 France Advertising on OTT Market Size
7.5 Italy Advertising on OTT Market Size
7.6 Spain Advertising on OTT Market Size
7.7 Russia Advertising on OTT Market Size
7.8 Key Macroeconomic Indicators
7.9 The Influence of COVID-19 on Europe Market

8 Asia-Pacific Advertising on OTT Market Analysis
8.1 Asia-Pacific Advertising on OTT Market Size
8.1.1 Asia-Pacific Advertising on OTT Market Sales and Growth Rate (2018-2023)
8.1.2 Asia-Pacific Advertising on OTT Market Revenue and Growth Rate (2018-2023)
8.2 China Advertising on OTT Market Size
8.3 Japan Advertising on OTT Market Size
8.4 South Korea Advertising on OTT Market Size
8.5 Australia Advertising on OTT Market Size
8.6 India Advertising on OTT Market Size
8.7 Key Macroeconomic Indicators
8.8 The Influence of COVID-19 on Asia Pacific Market

9 Middle East and Africa Advertising on OTT Market Analysis
9.1 Middle East and Africa Advertising on OTT Market Size
9.1.1 Middle East and Africa Advertising on OTT Market Sales and Growth Rate (2018-2023)
9.1.2 Middle East and Africa Advertising on OTT Market Revenue and Growth Rate (2018-2023)
9.2 Saudi Arabia Advertising on OTT Market Size
9.3 UAE Advertising on OTT Market Size
9.4 Egypt Advertising on OTT Market Size
9.5 South Africa Advertising on OTT Market Size
9.6 Key Macroeconomic Indicators
9.7 The Influence of COVID-19 on Middle East and Africa Market

10 South America Advertising on OTT Market Analysis
10.1 South America Advertising on OTT Market Size
10.1.1 South America Advertising on OTT Market Sales and Growth Rate (2018-2023)
10.1.2 South America Advertising on OTT Market Revenue and Growth Rate (2018-2023)
10.2 Brazil Advertising on OTT Market Size
10.3 Argentina Advertising on OTT Market Size
10.4 Columbia Advertising on OTT Market Size
10.5 Key Macroeconomic Indicators
10.6 The Influence of COVID-19 on South America Market

11 Competition Landscape and Company Profiles
11.1 Eros Media World
11.1.1 Eros Media World Basic Information
11.1.2 Eros Media World Product Profiles, Application and Specification
11.1.3 Eros Media World Advertising on OTT Market Performance (2018-2023)
11.2 Culver Max Entertainment
11.2.1 Culver Max Entertainment Basic Information
11.2.2 Culver Max Entertainment Product Profiles, Application and Specification
11.2.3 Culver Max Entertainment Advertising on OTT Market Performance (2018-2023)
11.3 Novi Digital
11.3.1 Novi Digital Basic Information
11.3.2 Novi Digital Product Profiles, Application and Specification
11.3.3 Novi Digital Advertising on OTT Market Performance (2018-2023)
11.4 Viacom18
11.4.1 Viacom18 Basic Information
11.4.2 Viacom18 Product Profiles, Application and Specification
11.4.3 Viacom18 Advertising on OTT Market Performance (2018-2023)
11.5 Amazon
11.5.1 Amazon Basic Information
11.5.2 Amazon Product Profiles, Application and Specification
11.5.3 Amazon Advertising on OTT Market Performance (2018-2023)
11.6 MX Media & Entertainment
11.6.1 MX Media & Entertainment Basic Information
11.6.2 MX Media & Entertainment Product Profiles, Application and Specification
11.6.3 MX Media & Entertainment Advertising on OTT Market Performance (2018-2023)
11.7 Zee Entertainment Enterprises
11.7.1 Zee Entertainment Enterprises Basic Information
11.7.2 Zee Entertainment Enterprises Product Profiles, Application and Specification
11.7.3 Zee Entertainment Enterprises Advertising on OTT Market Performance (2018-2023)
11.8 Netflix
11.8.1 Netflix Basic Information
11.8.2 Netflix Product Profiles, Application and Specification
11.8.3 Netflix Advertising on OTT Market Performance (2018-2023)
11.9 Google
11.9.1 Google Basic Information
11.9.2 Google Product Profiles, Application and Specification
11.9.3 Google Advertising on OTT Market Performance (2018-2023)

12 Global Advertising on OTT Market Forecast, By Type and Applications
12.1 Global Advertising on OTT Market Forecast by Types (2023-2028)
12.1.1 Global Advertising on OTT Market Forecast Sales and Market Share by Types (2023-2028)
12.1.2 Global Advertising on OTT Market Forecast Revenue and Market Share by Types (2023-2028)
12.2 Global Advertising on OTT Market Forecast by Applications (2023-2028)
12.2.1 Global Advertising on OTT Market Forecast Consumption and Market Share by Applications (2023-2028)
12.2.2 Global Advertising on OTT Market Forecast Revenue and Market Share by Applications (2023-2028)

13 Global Advertising on OTT Market Forecast, By Regions
13.1 Global Advertising on OTT Market Forecast Sales and Market Share by Regions (2023-2028)
13.2 Global Advertising on OTT Market Forecast Revenue and Market Share by Regions (2023-2028)
13.3 North America Advertising on OTT Market Forecast (2023-2028)
13.4 Europe Advertising on OTT Market Forecast (2023-2028)
13.5 Asia-Pacific Advertising on OTT Market Forecast (2023-2028)
13.6 Middle East and Africa Advertising on OTT Market Forecast (2023-2028)
13.7 South America Advertising on OTT Market Forecast (2023-2028)

14 Appendix
14.1 Methodology
14.2 Research Data Source
14.2.1 Secondary Data
14.2.2 Primary Data
14.2.3 Market Size Estimation
14.2.4 Legal Disclaimer

List of Tables and Figures

Table Advertising on OTT Key Market Segments
Figure Global Advertising on OTT Market Size and Growth Rate 2018-2028
Figure Channel Status of Advertising on OTT
Table Market Driving Factors of Advertising on OTT
Table Market Industry Constraints and Challenges of Advertising on OTT
Figure Global COVID-19 Status
Figure Market Size Forecast Comparison of Pre COVID-19 and Post COVID-19
Table Global Advertising on OTT Sales by Types (2018-2023)
Table Global Advertising on OTT Sales Share by Types (2018-2023)
Table Global Advertising on OTT Revenue ($) by Types (2018-2023)
Table Global Advertising on OTT Revenue Share by Types (2018-2023)
Table Global Advertising on OTT Price by Types (2018-2023)
Figure Global Smart TV Sales and Growth Rate (2018-2023)
Figure Global Smart TV Price (2018-2023)
Figure Global Streaming Media Devices Sales and Growth Rate (2018-2023)
Figure Global Streaming Media Devices Price (2018-2023)
Figure Global Internet-enabled Set-top Boxes Sales and Growth Rate (2018-2023)
Figure Global Internet-enabled Set-top Boxes Price (2018-2023)
Figure Global Gaming Consoles with Internet Connection Sales and Growth Rate (2018-2023)
Figure Global Gaming Consoles with Internet Connection Price (2018-2023)
Figure Global HDMI Sticks Sales and Growth Rate (2018-2023)
Figure Global HDMI Sticks Price (2018-2023)
Table Global Advertising on OTT Consumption by Applications (2018-2023)
Table Global Advertising on OTT Consumption Share by Applications (2018-2023)
Table Global Advertising on OTT Revenue ($) by Applications (2018-2023)
Table Global Advertising on OTT Revenue Share by Applications (2018-2023)
Figure Global Food & Beverage Industry Consumption and Growth Rate (2018-2023) Sales and Growth Rate (2018-2023)
Figure Global Vehicles Industry Consumption and Growth Rate (2018-2023) Sales and Growth Rate (2018-2023)
Figure Global Health and Medical Industry Consumption and Growth Rate (2018-2023) Sales and Growth Rate (2018-2023)
Figure Global Commercial and Personal Services Consumption and Growth Rate (2018-2023) Sales and Growth Rate (2018-2023)
Figure Global Advertising on OTT Sales and Growth Rate (2018-2023)
Table Global Advertising on OTT Sales by Regions (2018-2023)
Table Global Advertising on OTT Sales Market Share by Regions (2018-2023)
Figure Global Advertising on OTT Sales Market Share by Regions in 2022
Figure Global Advertising on OTT Revenue and Growth Rate (2018-2023)
Table Global Advertising on OTT Revenue by Regions (2018-2023)
Table Global Advertising on OTT Revenue Market Share by Regions (2018-2023)
Figure Global Advertising on OTT Revenue Market Share by Regions in 2022
Figure North America Advertising on OTT Market Sales and Growth Rate (2018-2023)
Table North America Advertising on OTT Sales by Countries (2018-2023)
Figure North America Advertising on OTT Market Revenue ($) and Growth Rate (2018-2023)
Table North America Advertising on OTT Revenue ($) by Countries (2018-2023)
Figure U.S. Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure U.S. Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Canada Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Canada Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Mexico Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Mexico Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure North America COVID-19 Status
Figure Europe Advertising on OTT Market Sales and Growth Rate (2018-2023)
Table Europe Advertising on OTT Sales by Countries (2018-2023)
Figure Europe Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Table Europe Advertising on OTT Revenue by Countries (2018-2023)
Figure Germany Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Germany Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure United Kingdom Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure United Kingdom Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure France Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure France Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Italy Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Italy Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Spain Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Spain Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Russia Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Russia Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Europe COVID-19 Status
Figure Asia-Pacific Advertising on OTT Market Sales and Growth Rate (2018-2023)
Table Asia-Pacific Advertising on OTT Sales by Countries (2018-2023)
Figure Asia-Pacific Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Table Asia-Pacific Advertising on OTT Revenue by Countries (2018-2023)
Figure China Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure China Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Japan Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Japan Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure South Korea Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure South Korea Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Australia Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Australia Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure India Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure India Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Asia Pacific COVID-19 Status
Figure Middle East and Africa Advertising on OTT Market Sales and Growth Rate (2018-2023)
Table Middle East and Africa Advertising on OTT Sales by Countries (2018-2023)
Figure Middle East and Africa Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Table Middle East and Africa Advertising on OTT Revenue by Countries (2018-2023)
Figure Saudi Arabia Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Saudi Arabia Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure UAE Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure UAE Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Egypt Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Egypt Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure South Africa Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure South Africa Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure South America Advertising on OTT Market Sales and Growth Rate (2018-2023)
Table South America Advertising on OTT Sales by Countries (2018-2023)
Figure South America Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Table South America Advertising on OTT Revenue by Countries (2018-2023)
Figure Brazil Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Brazil Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Argentina Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Argentina Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Figure Columbia Advertising on OTT Market Sales and Growth Rate (2018-2023)
Figure Columbia Advertising on OTT Market Revenue and Growth Rate (2018-2023)
Table Eros Media World Company Profile
Table Eros Media World Production, Value, Price, Gross Margin 2018-2023
Figure Eros Media World Production and Growth Rate
Figure Eros Media World Value ($) Market Share 2018-2023
Table Culver Max Entertainment Company Profile
Table Culver Max Entertainment Production, Value, Price, Gross Margin 2018-2023
Figure Culver Max Entertainment Production and Growth Rate
Figure Culver Max Entertainment Value ($) Market Share 2018-2023
Table Novi Digital Company Profile
Table Novi Digital Production, Value, Price, Gross Margin 2018-2023
Figure Novi Digital Production and Growth Rate
Figure Novi Digital Value ($) Market Share 2018-2023
Table Viacom18 Company Profile
Table Viacom18 Production, Value, Price, Gross Margin 2018-2023
Figure Viacom18 Production and Growth Rate
Figure Viacom18 Value ($) Market Share 2018-2023
Table Amazon Company Profile
Table Amazon Production, Value, Price, Gross Margin 2018-2023
Figure Amazon Production and Growth Rate
Figure Amazon Value ($) Market Share 2018-2023
Table MX Media & Entertainment Company Profile
Table MX Media & Entertainment Production, Value, Price, Gross Margin 2018-2023
Figure MX Media & Entertainment Production and Growth Rate
Figure MX Media & Entertainment Value ($) Market Share 2018-2023
Table Zee Entertainment Enterprises Company Profile
Table Zee Entertainment Enterprises Production, Value, Price, Gross Margin 2018-2023
Figure Zee Entertainment Enterprises Production and Growth Rate
Figure Zee Entertainment Enterprises Value ($) Market Share 2018-2023
Table Netflix Company Profile
Table Netflix Production, Value, Price, Gross Margin 2018-2023
Figure Netflix Production and Growth Rate
Figure Netflix Value ($) Market Share 2018-2023
Table Google Company Profile
Table Google Production, Value, Price, Gross Margin 2018-2023
Figure Google Production and Growth Rate
Figure Google Value ($) Market Share 2018-2023
Table Global Advertising on OTT Market Forecast Sales by Types (2023-2028)
Table Global Advertising on OTT Market Forecast Sales Share by Types (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue ($) by Types (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue Share by Types (2023-2028)
Table Global Advertising on OTT Market Forecast Consumption by Applications (2023-2028)
Table Global Advertising on OTT Market Forecast Consumption Share by Applications (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue ($) by Applications (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue Share by Applications (2023-2028)
Table Global Advertising on OTT Market Forecast Sales by Regions (2023-2028)
Table Global Advertising on OTT Market Forecast Sales Share by Regions (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue ($) by Regions (2023-2028)
Table Global Advertising on OTT Market Forecast Revenue Share by Regions (2023-2028)
Figure North America Market Sales and Growth Rate Forecast (2023-2028)
Figure North America Market Revenue ($) and Growth Rate Forecast (2023-2028)
Figure Europe Market Sales and Growth Rate Forecast (2023-2028)
Figure Europe Market Revenue ($) and Growth Rate Forecast (2023-2028)
Figure Asia-Pacific Market Sales and Growth Rate Forecast (2023-2028)
Figure Asia-Pacific Market Revenue ($) and Growth Rate Forecast (2023-2028)
Figure Middle East and Africa Market Sales and Growth Rate Forecast (2023-2028)
Figure Middle East and Africa Market Revenue ($) and Growth Rate Forecast (2023-2028)
Figure South America Market Sales and Growth Rate Forecast (2023-2028)
Figure South America Market Revenue ($) and Growth Rate Forecast (2023-2028)
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