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Display Market by Display Technology (LCD, OLED, Micro-LED, Direct-view LED), Panel Size (Microdisplays, Small & Medium-sized Panels, Large Panels), Product Type (Smartphones, Television Sets, Wearables), Vertical, and Region - Global Forecast to 2028

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Date: 09-Jun-2023
No. of pages: 280
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Surging adoption of OLED displays in various applications, increasing demand for displays in the automotive and healthcare industries, increasing use of LED displays video walls, TVs, and digital signage applications, and growing popularity of interactive displays are the key factors driving the growth of display market

The display market is projected to reach USD 187.8 billion by 2028 from USD 157.8 billion in 2023 at a CAGR of 3.5% during the forecast period. The major factors driving the growth of display market are surging adoption of OLED displays in various applications, increasing demand for displays in the automotive and healthcare industries, increasing use of LED displays video walls, TVs, and digital signage applications. Moreover, the growing adoption of flexible and foldable displays, rapid adoption of AMOLED displays, especially due to the introduction of 5G, emerging use cases of displays to provide lucrative growth opportunities for manufacturers, and micro-LED and mini-LED technologies are expected to carve out new growth opportunities for market players.

“Large format displays & digital signage to register the highest CAGR during the forecast period”

Large format displays & digital signage displays are generally used in public spaces, hotels, restaurants, transportation systems, museums, stadiums, corporate buildings, and retail stores. They are used for marketing, wayfinding, exhibitions, and outdoor advertising. The growth of this segment is driven by several factors, including the increasing adoption of digital signage by businesses and organizations for advertising and promotional purposes.

“Sports and entertainment to register the highest CAGR during the forecast period”

In the sports and entertainment vertical, display panels are extensively used in large format displays (LFDs) and AR/VR HMDs. These devices are used in scoreboards, advertisement boards, information displays, and live play in the sports industry. In the entertainment sector, LFDs are used to inform, inspire, and entertain customers and visitors at programs or shows, providing the latest information regarding product offerings, brand advertising, live match scores, and post-event happenings. The wide range of applications of displays in sports and entertainment vertical is driving the market growth.

“North America is expected to account for the second largest market share during the forecast period"

North America has a vast consumer electronics vendor base that offers a variety of display products such as smartphones, TVs, laptops, and smartwatches. Some prominent vendors include Apple, Microsoft, Dell, and HP. In addition, due to the presence of Apple, the US witnesses a high demand for display panels. These vendors offer cutting-edge technologies such as OLED, LED, LCD, and quantum dot displays, providing consumers with a broad range of options. The presence of vast consumer electronics vendor base and adoption of new technologies such as micro-LED, quantum dot, and mini-LED is expected to further boost the growth of the display industry in North America.

The break-up of profile of primary participants in the display market-


  • By Company Type: Tier 1 – 50%, Tier 2 – 30%, Tier 3 – 20%

  • By Designation Type: C Level – 35%, Director Level – 30% , Others – 35%

  • By Region Type: North America – 40%, Europe – 25%, Asia Pacific – 20%, Rest of the World – 15%


The major players in the display market are Samsung Electronics Co., Ltd. (South Korea), BOE Technology Group Co., Ltd. (China), LG Display Co., Ltd. (South Korea), AUO Corporation (Taiwan), and Innolux Corporation (Taiwan) among others.

Research Coverage

The report segments the display market and forecasts its size based on display technology, panel size, product type, vertical, and region. The report also provides a comprehensive review of drivers, restraints, opportunities, and challenges influencing the market growth. The report also covers qualitative aspects in addition to the quantitative aspects of the market.

Reasons to buy the report:

The report will help the market leaders/new entrants in this market with information on the closest approximate revenues for the overall display market and related segments. This report will help stakeholders understand the competitive landscape and gain more insights to strengthen their position in the market and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, opportunities, and challenges.

The report provides insights on the following pointers:


  • Analysis of key drivers (Surging adoption of OLED displays in various applications, increasing demand for displays in the automotive and healthcare industries, increasing use of LED displays video walls, TVs, and digital signage applications, growing demand of interactive displays in various applications, and Increased adoption of IoT applications in industrial display market), restraints ( decline in demand for displays in the retail sector due to a drastic shift toward online advertisement and shopping and the deployment of widescreen alternatives such as projectors and screenless displays), opportunities (the growing adoption of flexible and foldable displays, rapid adoption of AMOLED displays, especially due to the introduction of 5G, emerging use cases of displays to provide lucrative growth opportunities for manufacturers, and micro LED and mini LED technologies to carve out new growth avenues for the display market), and challenges (high cost associated with industrial displays and technological obsolescence) influencing the growth of the display market

  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the display market

  • Market Development: Comprehensive information about lucrative markets – the report analyses the display market across varied regions

  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the display market

  • Competitive Assessment: In-depth assessment of market shares, growth strategies and product offerings of leading players like Samsung Electronics Co., Ltd. (South Korea), BOE Technology Group Co., Ltd. (China), LG Display Co., Ltd. (South Korea), AUO Corporation (Taiwan), and Innolux Corporation (Taiwan).

Display Market by Display Technology (LCD, OLED, Micro-LED, Direct-view LED), Panel Size (Microdisplays, Small & Medium-sized Panels, Large Panels), Product Type (Smartphones, Television Sets, Wearables), Vertical, and Region - Global Forecast to 2028

Table Of Contents

1 Introduction 30
1.1 Study Objectives 30
1.2 Market Definition 30
1.2.1 Inclusions And Exclusions 31
1.2.2 Inclusions And Exclusions 31
1.2.3 Inclusions And Exclusions 31
1.2.4 Inclusions And Exclusions 31
1.2.5 Inclusions And Exclusions 31
1.2.6 Inclusions And Exclusions 32
1.2.7 Inclusions And Exclusions 32
1.3 Study Scope 33
1.3.1 Market Segmentation 33
Figure 1 Display Market: Segmentation 33
1.3.2 Regional Scope 34
1.3.3 Years Considered 34
1.4 Currency Considered 35
1.5 Limitations 35
1.6 Units Considered 35
1.7 Stakeholders 35

2 Research Methodology 37
2.1 Research Approach 37
Figure 2 Display Market: Research Design 37
2.1.1 Secondary Data 38
2.1.1.1 Major Secondary Sources 38
2.1.1.2 Key Data From Secondary Sources 39
2.1.2 Primary Data 39
2.1.2.1 Primary Interviews With Experts 39
2.1.2.2 List Of Key Primary Interview Participants 40
2.1.2.3 Breakdown Of Primaries 40
2.1.2.4 Key Data From Primary Sources 41
2.1.2.5 Secondary And Primary Research 42
2.1.2.6 Key Industry Insights 42
2.2 Market Size Estimation 43
2.2.1 Bottom-Up Approach 43
Figure 3 Bottom-Up Approach 43
2.2.2 Top-Down Approach 44
Figure 4 Top-Down Approach 44
2.3 Factor Analysis 45
2.3.1 Demand-Side Analysis 45
Figure 5 Market Size Estimation: Demand-Side Analysis 45
2.3.2 Supply-Side Analysis 46
Figure 6 Market Size Estimation: Supply-Side Analysis 46
2.3.3 Growth Forecast Assumptions 47
Table 1 Market Growth Assumptions 47
2.4 Recession Impact 47
2.5 Market Breakdown And Data Triangulation 48
Figure 7 Data Triangulation 48
2.6 Research Assumptions 49
2.7 Risk Assessment 49
Table 2 Risk Assessment: Display Market 49

3 Executive Summary 50
Figure 8 Display Market: Global Snapshot 51
Figure 9 Lcd Segment To Account For Largest Share Of Display Market During Forecast Period 51
Figure 10 Small & Medium-Sized Panels Segment To Account For Largest Size Of Display Market During Forecast Period 52
Figure 11 Smartphones Segment To Lead Display Market During Forecast Period 53
Figure 12 Consumer Electronics Segment To Capture Largest Share Of Display Market During Forecast Period 54
Figure 13 Asia Pacific To Dominate Display Market During Forecast Period 55

4 Premium Insights 56
4.1 Attractive Opportunities For Players In Display Market 56
Figure 14 Growing Demand For Oled Displays To Drive Market 56
4.2 Display Market, By Display Technology 57
Figure 15 Lcd Segment To Account For Largest Share Of Display Market During Forecast Period 57
4.3 Display Market, By Product Type 57
Figure 16 Smartphones Segment To Account For Largest Share Of Display Market During Forecast Period 57
4.4 Display Market, By Panel Size 58
Figure 17 Small And Medium-Sized Panels Segment To Account For Largest Size Of Display Market During Forecast Period 58
4.5 Display Market, By Vertical 58
Figure 18 Consumer Electronics Segment To Account For Largest Market Share During Forecast Period 58
4.6 Asia Pacific: Display Market, By Display Technology And Country, 2022 59
Figure 19 Lcd And China Held Largest Shares Of Display Market In Asia Pacific, By Display Technology And Country, Respectively, In 2022 59

5 Market Overview 60
5.1 Introduction 60
5.2 Market Dynamics 60
Figure 20 Market Dynamics: Display Market 61
5.2.1 Drivers 61
5.2.1.1 Surging Adoption Of Oled Displays In Various Applications 61
5.2.1.2 Increasing Use Of Led Displays For Video Walls, Tvs, And Digital Signage Applications 62
5.2.1.3 Increasing Applications Of Displays In Automotive And Healthcare Industries 63
Figure 21 Global Vehicle Production, By Vehicle Type, 2015–2021 (Million Units) 63
5.2.1.4 Growing Popularity Of Interactive Displays 64
5.2.1.5 Rising Adoption Of Iot Applications In Industrial Display Market 64
Figure 22 Impact Analysis Of Drivers On Display Market 65
5.2.2 Restraints 65
5.2.2.1 Decline In Demand For Displays In Retail Sector Due To Drastic Shift Toward Online Advertisement And Shopping 65
5.2.2.2 Deployment Of Widescreen Alternatives, Such As Projectors And Screenless Displays, And Emergence Of New Display Concepts 66
Figure 23 Impact Analysis Of Restraints On Display Market 66
5.2.3 Opportunities 67
5.2.3.1 Growing Adoption Of Flexible And Foldable Displays 67
5.2.3.2 Rapid Adoption Of Amoled Displays, Especially Post 5g Rollout 67
Figure 24 Smartphone Shipments And 5g Subscriptions, 2019–2028(Million Units) 68
5.2.3.3 Evolving Micro-Led And Mini-Led Technologies Leading To New Growth Avenues 68
5.2.3.4 Emerging Use Cases Of Displays 69
Figure 25 Impact Analysis Of Opportunities On Display Market 70
5.2.4 Challenges 70
5.2.4.1 High Costs Associated With New Display Technology-Based Products 70
5.2.4.2 Technological Obsolescence 71
Figure 26 Impact Analysis Of Challenges On Display Market 71
5.3 Value Chain Analysis 71
Figure 27 Value Chain Analysis: Display Market 72
Table 3 Display Market: Value Chain Analysis 73
5.4 Display Market: Ecosystem 74
Figure 28 Display Market: Ecosystem 74
5.5 Key Technology Trends 75
5.5.1 Immersive Displays 75
5.5.2 Qd-Oled 75
5.5.3 Flexible And Foldable Displays 75
5.5.4 Micro-Led 76
5.5.5 E-Paper Technology 76
5.5.6 Projection Technology 77
5.6 Pricing Analysis 77
5.6.1 Average Selling Price Trend 77
Table 4 Average Selling Price Of Display Panels, By Display Technology 78
5.6.2 Average Selling Price, By Product Type 78
Figure 29 Asps Of Lcd Panels, By Product Type, 2019–2028 (Usd) 78
5.7 Patent Analysis 79
Table 5 Patents Filed From January 2012–December 2022 79
Figure 30 Number Of Patents Granted For Displays 79
Figure 31 Top 10 Companies With Highest Number Of Patent Applications From January 2012–December 2022 80
Table 6 Top 20 Patent Owners From January 2012–December 2022 80
Table 7 Key Patents Related To Displays 81
5.8 Porter’s Five Forces Analysis 83
Figure 32 Display Market: Porter’s Five Forces Analysis, 2022 83
Figure 33 Impact Of Porter’s Five Forces On Display Market, 2022 84
Table 8 Display Market: Porter’s Five Forces Analysis, 2022 84
5.8.1 Threat Of New Entrants 84
5.8.2 Threat Of Substitutes 85
5.8.3 Bargaining Power Of Suppliers 85
5.8.4 Bargaining Power Of Buyers 85
5.8.5 Intensity Of Competitive Rivalry 85
5.9 Key Stakeholders & Buying Criteria 86
5.9.1 Key Stakeholders In Buying Process 86
Figure 34 Influence Of Stakeholders On Buying Process 86
Table 9 Influence Of Stakeholders On Buying Process 86
5.9.2 Buying Criteria 86
Figure 35 Key Buying Criteria For Top Three Applications Of Displays 86
Table 10 Key Buying Criteria For Displays 87
5.10 Case Study Analysis 87
5.10.1 Sycuan Casino Resort Enhanced Guest Experience By Adding Hundreds Of Samsung Digital Displays 87
5.10.2 Sciement Improved Visualization Of Congenital Heart Defects, Cerebral Aneurysms, And Complex Blood Vessels With Sony’s Spatial Reality Displays 87
5.10.3 Amu Plaza Kumamoto (Japan) Provided Timely Information To Customers Using Panasonic’s Comprehensive Display Solution 88
5.10.4 Burt Brothers Tire & Services Enhanced Visual Experience For Customers With Digital Signage 88
5.10.5 Eurolacke Redesigned Office Space With Sharp’s Display Solutions 88
5.11 Trade Data 89
Table 11 Export Data For Hs Code 8537, 2017–2021 (Usd Million) 89
Figure 36 Export Data For Hs Code 8537, 2017–2021 89
Table 12 Import Data For Hs Code 8537, 2017–2021 (Usd Million) 90
Figure 37 Import Data For Hs Code 8537, 2017–2021 90
5.12 Tariffs And Regulations 91
5.12.1 Tariffs 91
Table 13 Mfn Tariffs For Products Included Under Hs Code: 8537 Exported By Germany 91
5.12.2 Standards 91
5.12.2.1 Global 91
5.12.2.2 Europe 92
5.12.2.3 Asia Pacific 92
5.12.2.4 North America 93
5.12.3 Regulations 93
5.12.3.1 North America 93
5.12.3.2 Europe 93
5.12.3.3 Asia Pacific 94
5.13 Trends/Disruptions Impacting Customer Business 94
Figure 38 Revenue Shifts For Display Market 94
5.14 Key Conferences & Events, 2023 95
Table 14 Display Market: Detailed List Of Conferences & Events 95

6 Display Market, By Panel Size 97
6.1 Introduction 98
Table 15 Display Market, By Panel Size, 2019–2022 (Usd Billion) 98
Figure 39 Microdisplays To Register Highest Cagr During Forecast Period 98
Table 16 Display Market, By Panel Size, 2023–2028 (Usd Billion) 99
6.2 Microdisplays 99
6.2.1 Increasing Demand For Wearable Devices To Induce Demand For Microdisplays 99
Table 17 Microdisplays: Display Market, By Display Technology,2019–2022 (Usd Million) 100
Table 18 Microdisplays: Display Market, By Display Technology,2023–2028 (Usd Million) 100
6.3 Small & Medium-Sized Panels 101
6.3.1 Growing Demand For Smartphones To Generate Demand For Small & Medium-Sized Display Panels 101
Table 19 Small & Medium-Sized Panels: Display Market, By Display Technology,2019–2022 (Usd Billion) 101
Table 20 Small & Medium-Sized Panels: Display Market, By Display Technology,2023–2028 (Usd Billion) 102
Table 21 Small & Medium-Sized Panels: Display Market, By Display Technology,2019–2022 (Million Units) 102
Table 22 Small & Medium-Sized Panels: Display Market, By Display Technology,2023–2028 (Million Units) 102
6.4 Large Panels 103
6.4.1 Growing Television Market To Drive Demand For Large Panels 103
Table 23 Large Panels: Display Market, By Display Technology, 2019–2022 (Usd Billion) 103
Table 24 Large Panels: Display Market, By Display Technology, 2023–2028 (Usd Billion) 104
Table 25 Large Panels: Display Market, By Display Technology, 2019–2022(Million Units) 104
Table 26 Large Panels: Display Market, By Display Technology, 2023–2028(Million Units) 104

7 Display Market, By Display Technology 105
7.1 Introduction 106
Table 27 Display Market, By Display Technology, 2019–2022 (Usd Billion) 106
Figure 40 Lcd Segment To Account For Largest Share Of Display Market During Forecast Period 107
Table 28 Display Market, By Display Technology, 2023–2028 (Usd Billion) 107
7.2 Liquid Crystal Display (Lcd) 108
Table 29 Lcd: Display Market, By Panel Size, 2019–2022 (Usd Billion) 108
Figure 41 Large Panels Segment To Account For Largest Share Of Lcd Market During Forecast Period 109
Table 30 Lcd: Display Market, By Panel Size, 2023–2028 (Usd Billion) 109
Table 31 Lcd: Display Market, By Product Type, 2019–2022 (Usd Billion) 109
Table 32 Lcd: Display Market, By Product Type, 2023–2028 (Usd Billion) 110
Table 33 Lcd: Display Market, By Wearable Type, 2019–2022 (Usd Million) 110
Table 34 Lcd: Display Market, By Wearable Type, 2023–2028 (Usd Million) 110
Table 35 Lcd: Display Market, By Region, 2019–2022 (Usd Billion) 111
Table 36 Lcd: Display Market, By Region, 2023–2028 (Usd Billion) 111
7.2.1 Twisted Nematic (Tn) Display 111
7.2.1.1 Cost- And Energy-Efficient Option For Displaying Text And Images On Electronic Devices 111
7.2.2 In-Plane Switching (Ips) Display 112
7.2.2.1 Offers Wider Viewing Experience 112
7.2.3 Vertical Alignment (Va) 112
7.2.3.1 Offers Vibrant Colors And Deep Blacks 112
7.2.4 Advanced Fringe Field Switching (Affs) 112
7.2.4.1 Consumes Low Power And Ideal For Portable Electronic Devices 112
7.2.5 Led-Backlight Lcd 113
7.2.5.1 Cost-Efficient And Environment-Friendly 113
7.2.6 Thin-Film Transistors (Tfts) 113
7.2.6.1 Offer High Resolution, Color Accuracy, And Faster Response Times 113
7.3 Organic Light-Emitting Diode (Oled) 113
Table 37 Oled: Display Market, By Panel Size, 2019–2022 (Usd Billion) 114
Table 38 Oled: Display Market, By Panel Size, 2023–2028 (Usd Billion) 114
Table 39 Oled: Display Market, By Product Type, 2019–2022 (Usd Billion) 114
Table 40 Oled: Display Market, By Product Type, 2023–2028 (Usd Billion) 115
Table 41 Oled: Display Market, By Wearable Type, 2019–2022 (Usd Million) 115
Table 42 Oled: Display Market, By Wearable Type, 2023–2028 (Usd Million) 115
Table 43 Oled: Display Market, By Region, 2019–2022 (Usd Billion) 116
Table 44 Oled: Display Market, By Region, 2023–2028 (Usd Billion) 116
7.3.1 Passive Matrix Organic Light-Emitting Diode (Pmoled) 116
7.3.1.1 Extensively Used In Wearable Devices Due To Low Power Consumption 116
7.3.2 Active-Matrix Organic Light-Emitting Diode (Amoled) 116
7.3.2.1 Offers Faster Refresh Rates And Better Contrast Ratios Compared To Other Types Of Displays 116
7.4 Micro-Led 117
7.4.1 Benefits Such As Improved Contrast, Energy Efficiency, And Quicker Response Time To Drive Demand For Micro-Led Displays 117
Table 45 Micro-Led: Display Market, By Panel Size, 2019–2022 (Usd Million) 117
Figure 42 Small & Medium-Sized Panels Segment To Dominate Micro-Led Market During Forecast Period 118
Table 46 Micro-Led: Display Market, By Panel Size, 2023–2028 (Usd Million) 118
Table 47 Micro-Led: Display Market, By Product Type, 2019–2022 (Usd Billion) 118
Table 48 Micro-Led: Display Market, By Product Type, 2023–2028 (Usd Billion) 119
Table 49 Micro-Led: Display Market, By Wearable Type, 2019–2022 (Usd Million) 119
Table 50 Micro-Led: Display Market, By Wearable Type, 2023–2028 (Usd Million) 119
Table 51 Micro-Led: Display Market, By Region, 2019–2022 (Usd Billion) 119
Table 52 Micro-Led: Display Market, By Region, 2023–2028 (Usd Billion) 120
7.5 Direct-View Led (Dled) 120
Table 53 Direct-View Led: Display Market, By Region, 2019–2022 (Usd Billion) 120
Table 54 Direct-View Led: Display Market, By Region, 2023–2028 (Usd Billion) 121
7.5.1 Direct-View Fine-Pixel Led 121
7.5.1.1 Emerging Technology For Digital Signage 121
7.5.2 Direct-View Large-Pixel Led 121
7.5.2.1 Preferred For Indoor Applications 121
7.6 Quantum Dot Display (Qd Display) 122
7.6.1 Benefits Such As Better Color Gamut And Energy Efficiency To Drive Market 122
Table 55 Quantum Dot Display: Display Market, By Product Type,2019–2022 (Usd Billion) 122
Table 56 Quantum Dot Display: Display Market, By Product Type,2023–2028 (Usd Billion) 122
Table 57 Quantum Dot Display: Display Market, By Region, 2019–2022 (Usd Billion) 123
Table 58 Quantum Dot Display: Display Market, By Region, 2023–2028 (Usd Billion) 123
7.7 Others 123
Table 59 Others: Display Market, By Region, 2019–2022 (Usd Billion) 124
Table 60 Others: Display Market, By Region, 2023–2028 (Usd Billion) 125

8 Display Market, By Product Type 126
8.1 Introduction 127
Table 61 Display Market, By Product Type, 2019–2022 (Usd Billion) 127
Figure 43 Smartphones To Dominate Display Market During Forecast Period 128
Table 62 Display Market, By Product Type, 2023–2028 (Usd Billion) 128
8.2 Smartphones 129
8.2.1 Lcd, Oled, And Amoled Among Key Display Technologies For Smartphones 129
Table 63 Smartphones: Display Market, By Display Technology,2019–2022 (Usd Billion) 130
Figure 44 Oled Segment To Dominate Smartphone Display Market During Forecast Period 130
Table 64 Smartphones: Display Market, By Display Technology,2023–2028 (Usd Billion) 130
8.3 Television Sets 131
8.3.1 Quantum Dot Displays Gaining Popularity Among High-End Television Sets 131
Table 65 Television Sets: Display Market, By Display Technology,2019–2022 (Usd Billion) 131
Figure 45 Lcd Segment To Account For Largest Share Of Display Market For Television Sets During Forecast Period 132
Table 66 Television Sets: Display Market, By Display Technology,2023–2028 (Usd Billion) 132
8.4 Monitors & Laptops 132
8.4.1 Lcd Technology Predominantly Used In Monitors & Laptops 132
Table 67 Monitors & Laptops: Display Market, By Display Technology,2019–2022 (Usd Billion) 133
Table 68 Monitors & Laptops: Display Market, By Display Technology,2023–2028 (Usd Billion) 133
8.5 Digital Signage & Large Format Displays 134
8.5.1 Lcd And Led Technologies Most Commonly Used In Large Format Displays And Digital Signage 134
Table 69 Digital Signage & Large Format Displays: Display Market, By Display Technology, 2019–2022 (Usd Billion) 135
Table 70 Digital Signage & Large Format Displays: Display Market, By Display Technology, 2023–2028 (Usd Billion) 135
Table 71 Digital Signage & Large Format Displays: Display Market, By Vertical,2019–2022 (Usd Million) 135
Table 72 Digital Signage & Large Format Displays: Display Market, By Vertical,2023–2028 (Usd Million) 136
8.6 Automotive Displays 136
8.6.1 Oled Technology Preferred In Automotive Displays Due To Their Superior Picture Quality, Sharpness, And Visibility 136
Table 73 Automotive Displays: Display Market, By Display Technology,2019–2022 (Usd Billion) 137
Table 74 Automotive Displays: Display Market, By Display Technology,2023–2028 (Usd Billion) 137
8.7 Tablets 137
8.7.1 Extensive Use Of Oled And Amoled Displays Due To Their Superior Image Quality And Power Efficiency 137
Table 75 Tablets: Display Market, By Display Technology, 2019–2022 (Usd Billion) 138
Table 76 Tablets: Display Market, By Display Technology, 2023–2028 (Usd Billion) 138
8.8 Smart Wearables 138
Table 77 Smart Wearables: Display Market, By Wearable Type, 2019–2022 (Usd Million) 139
Table 78 Smart Wearables: Display Market, By Wearable Type, 2023–2028 (Usd Million) 139
Table 79 Smart Wearables: Display Market, By Display Technology,2019–2022 (Usd Billion) 139
Table 80 Smart Wearables: Display Market, By Display Technology,2023–2028 (Usd Billion) 139
8.8.1 Smartwatches 140
8.8.1.1 Micro-Led Displays To Be Potential Replacement For Oled Displays In Smartwatches 140
Table 81 Smartwatches: Display Market, By Display Technology,2019–2022 (Usd Million) 140
Table 82 Smartwatches: Smartphones Display Market, By Display Technology,2023–2028 (Usd Million) 141
8.8.2 Ar Hmds 141
8.8.2.1 Microled To Emerge As Disruptive Technology For Ar Hmds 141
Table 83 Ar Hmds: Display Market, By Display Technology, 2019–2022 (Usd Million) 141
Table 84 Ar Hmds: Display Market, By Display Technology, 2023–2028 (Usd Million) 142
Table 85 Ar Hmds: Display Market, By Vertical, 2019–2022 (Usd Million) 142
Table 86 Ar Hmds: Display Market, By Vertical, 2023–2028 (Usd Million) 142
8.8.3 Vr Hmds 143
8.8.3.1 Lcd, Oled, And Retinal Projection Commonly Used In Vr Hmds 143
Table 87 Vr Hmds: Display Market, By Display Technology, 2019–2022 (Usd Million) 143
Table 88 Vr Hmds: Display Market, By Display Technology, 2023–2028 (Usd Million) 143
Table 89 Vr Hmds: Display Market, By Vertical, 2019–2022 (Usd Million) 144
Table 90 Vr Hmds: Display Market, By Vertical, 2023–2028 (Usd Million) 144
8.9 Others 144
Table 91 Others: Display Market, By Display Technology, 2019–2022 (Usd Billion) 145
Table 92 Others: Display Market, By Display Technology, 2023–2028 (Usd Million) 145
Table 93 Others: Display Market, By Vertical, 2019–2022 (Usd Million) 145
Table 94 Others: Display Market, By Vertical, 2023–2028 (Usd Million) 146

9 Display Market, By Vertical 147
9.1 Introduction 148
Table 95 Display Market, By Vertical, 2019–2022 (Usd Billion) 148
Figure 46 Consumer Electronics Segment To Dominate Display Market During Forecast Period 149
Table 96 Display Market, By Vertical, 2023–2028 (Usd Billion) 149
9.2 Consumer Electronics 150
9.2.1 Growing Use Of Oled And Micro-Led Display Technology To Drive Market 150
9.3 Automotive 151
9.3.1 Increasing Use Of Oled Displays For Automotive Applications To Drive Market 151
9.4 Sports & Entertainment 151
9.4.1 Rapid Penetration Of Ar/Vr Hmds In Sports & Entertainment To Propel Market Growth 151
9.5 Transportation 152
9.5.1 Transportation Vertical To Generate High Demand For Large Format Displays 152
9.6 Retail, Hospitality, And Banking, Financial Services And Insurance (Bfsi) 153
9.6.1 Increasing Adoption Of Digital Signage In Retail, Hospitality, And Bfsi To Drive Market 153
9.7 Industrial & Enterprises 154
9.7.1 Increasing Use Of Ar/Vr In Industries And Enterprises To Fuel Market Growth 154
9.8 Education 154
9.8.1 Transition To Online Learning To Contribute To Market Growth 154
9.9 Healthcare 155
9.9.1 Increasing Adoption Of Displays To Visualize Medical Images To Drive Market 155
9.10 Aerospace & Defense 155
9.10.1 Increasing Use Of Huds And Mfds To Accelerate Market Growth 155
9.11 Others 156

10 Display Market, By Resolution 157
10.1 Introduction 157
10.2 8k 157
10.2.1 8k Displays In Evolution Phase 157
10.3 4k 158
10.3.1 Offers Highly Vibrant And Realistic Images 158
10.4 Full High Definition (Fhd) 158
10.4.1 Offers Advantages Such As Low Price And Superior Picture Quality 158
10.5 High Definition (Hd) 159
10.5.1 Extensively Used For Globally Distributed Video Content 159
10.6 Lower Than Hd 159
10.6.1 Lower-Than-Hd Displays Mainly Used For Industrial Applications 159

11 Display Market, By Region 160
11.1 Introduction 161
Figure 47 Rest Of Asia Pacific To Register Highest Cagr In Display Market During Forecast Period 161
Table 97 Display Market, By Region, 2019–2022 (Usd Billion) 162
Table 98 Display Market, By Region, 2023–2028 (Usd Billion) 162
11.2 North America 162
Figure 48 North America: Display Market Snapshot 163
Table 99 North America: Display Market, By Display Technology,2019–2022 (Usd Billion) 164
Table 100 North America: Display Market, By Display Technology,2023–2028 (Usd Billion) 164
Table 101 North America: Display Market, By Country, 2019–2022 (Usd Billion) 164
Table 102 North America: Display Market, By Country, 2023–2028 (Usd Billion) 164
11.2.1 North America: Recession Impact 165
11.2.2 Us 165
11.2.2.1 Technological Advancements Related To Displays To Foster Market Growth 165
11.2.3 Canada 166
11.2.3.1 Increasing Adoption Of Displays In Food Service And Transportation Industries To Drive Market 166
11.2.4 Mexico 166
11.2.4.1 Expanding Consumer Electronics, Automotive, And Retail Verticals To Support Market Growth 166
11.3 Europe 167
Figure 49 Europe: Display Market Snapshot 168
Table 103 Europe: Display Market, By Display Technology, 2019–2022 (Usd Billion) 168
Table 104 Europe: Display Market, By Display Technology, 2023–2028 (Usd Billion) 169
Table 105 Europe: Display Market, By Country, 2019–2022 (Usd Billion) 169
Table 106 Europe: Display Market, By Country, 2023–2028 (Usd Billion) 169
11.3.1 Europe: Recession Impact 169
11.3.2 Germany 170
11.3.2.1 Increasing Adoption Of Displays In Automotive Industry To Drive Market 170
11.3.3 France 170
11.3.3.1 Growing Aerospace & Defense Industry To Drive Market 170
11.3.4 Uk 171
11.3.4.1 Heightened Demand For Smartphones And Ar/Vr Hmds To Propel Market Growth 171
11.3.5 Rest Of Europe 171
11.4 Asia Pacific 171
Figure 50 Asia Pacific: Display Market Snapshot 172
Table 107 Aisa Pacific: Display Market, By Display Technology, 2019–2022 (Usd Billion) 173
Table 108 Asia Pacific: Display Market, By Display Technology, 2023–2028 (Usd Billion) 173
Table 109 Asia Pacific: Display Market, By Country, 2019–2022 (Usd Billion) 173
Table 110 Asia Pacific: Display Market, By Country, 2023–2028 (Usd Billion) 174
11.4.1 Asia Pacific: Recession Impact 174
11.4.2 China 174
11.4.2.1 Supportive Government Initiatives To Drive Market Growth 174
11.4.3 South Korea 175
11.4.3.1 Presence Of Key Display Manufacturers To Foster Market Growth 175
11.4.4 Japan 176
11.4.4.1 Presence Of Key Component Suppliers Of Displays To Foster Market Growth 176
11.4.5 Taiwan 176
11.4.5.1 Surge In Production Of Display Panels To Augment Market Growth 176
11.4.6 Rest Of Asia Pacific 177
11.5 Rest Of The World 177
Table 111 Rest Of The World: Display Market, By Display Technology,2019–2022 (Usd Billion) 177
Table 112 Rest Of The World: Display Market, By Display Technology,2023–2028 (Usd Billion) 178
Table 113 Rest Of The World: Display Market, By Country, 2019–2022 (Usd Billion) 178
Table 114 Rest Of The World: Display Market, By Country, 2023–2028 (Usd Billion) 178
11.5.1 Rest Of The World: Recession Impact 178
11.5.2 Middle East & Africa 179
11.5.2.1 Expanding Retail And Transportation Verticals To Contribute To Market Growth 179
11.5.3 South America 179
11.5.3.1 Increasing Adoption Of Large Format Displays In Outdoor Advertising To Enhance Market Growth 179

12 Competitive Landscape 180
12.1 Introduction 180
12.2 Market Evaluation Framework 180
Table 115 Overview Of Strategies Adopted By Key Players 180
Figure 51 Companies Adopted Partnerships As Key Growth Strategy From 2019–2022 181
12.2.1 Organic/Inorganic Growth Strategies 182
12.2.2 Product Portfolio 182
12.2.3 Geographic Presence 182
12.2.4 Manufacturing And Distribution Footprint 182
12.3 Market Share Analysis, 2022 182
Table 116 Market Share Analysis Of Top 5 Players In Display Market, 2022 183
12.4 Historical Revenue Analysis, 2018–2022 184
Figure 52 Historical Revenue Analysis Of Major Companies In Display Market (Display Business), 2018–2022 (Usd Billion) 184
12.5 Company Evaluation Quadrant 185
12.5.1 Stars 185
12.5.2 Emerging Leaders 185
12.5.3 Pervasive Players 185
12.5.4 Participants 185
Figure 53 Display Market: Company Evaluation Quadrant, 2022 186
12.6 Startups/Smes Evaluation Quadrant 187
12.6.1 Competitive Benchmarking 187
Table 117 Display Market: Detailed List Of Key Startups/Smes 187
Table 118 Competitive Benchmarking For Startups/Smes: Display Technology 188
Table 119 Competitive Benchmarking For Startups/Smes: Product Type 188
Table 120 Competitive Benchmarking Of Startups/Smes: Region 189
12.6.2 Progressive Companies 189
12.6.3 Responsive Companies 189
12.6.4 Dynamic Companies 189
12.6.5 Starting Blocks 189
Figure 54 Display Market: Startups/Smes Evaluation Quadrant, 2022 190
12.7 Company Footprint 191
Table 121 Display Market: Company Footprint 191
Table 122 Display Market: Company Display Technology Footprint 192
Table 123 Display Market: Company Product Type Footprint 193
Table 124 Display Market: Company Region Footprint 194
12.8 Competitive Scenarios And Trends 195
12.8.1 Product Launches 195
Table 125 Display Market: Product Launches, 2019–2023 195
12.8.2 Deals 203
Table 126 Display Market: Deals, 2019–2023 203
12.8.3 Others 207
Table 127 Display Market: Other Strategies 207

13 Company Profiles 208
(Business Overview, Products Offered, Recent Developments, Mnm View Right To Win, Strategic Choices Made, Weaknesses And Competitive Threats) *
13.1 Introduction 208
13.2 Key Players 208
13.2.1 Samsung Electronics Co., Ltd. 208
Table 128 Samsung Electronics Co., Ltd.: Company Overview 209
Figure 55 Samsung Electronics Co., Ltd.: Company Snapshot 209
Table 129 Samsung Electronics Co., Ltd.: Product Launches 210
13.2.2 Boe Technology Group Co., Ltd. 212
Table 130 Boe Technology Group Co., Ltd.: Company Overview 212
Figure 56 Boe Technology Group Co., Ltd.: Company Snapshot 213
Table 131 Boe Corporation: Product Launches 215
Table 132 Boe Technology Group Co., Ltd.: Deals 216
13.2.3 Lg Display Co., Ltd. 219
Table 133 Lg Display Co., Ltd.: Company Overview 219
Figure 57 Lg Display Co., Ltd.: Company Snapshot 220
Table 134 Lg Display Co., Ltd.: Product Launches 221
Table 135 Lg Display., Ltd.: Deals 224
Table 136 Lg Display., Ltd.: Others 224
13.2.4 Auo Corporation 226
Table 137 Auo Corporation: Company Overview 226
Figure 58 Auo Corporation: Company Snapshot 227
Table 138 Auo Corporation: Product Launches 229
Table 139 Auo Corporation: Deals 231
13.2.5 Innolux Corporation 233
Table 140 Innolux Corporation: Company Overview 233
Figure 59 Innolux Corporation: Company Snapshot 234
Table 141 Innolux Corporation: Product Launches 235
Table 142 Innolux Corporation: Deals 236
13.2.6 Sharp Corporation 238
Table 143 Sharp Corporation: Company Overview 238
Figure 60 Sharp Corporation: Company Snapshot 239
Table 144 Sharp Corporation: Product Launches 240
Table 145 Sharp Corporation: Deals 241
13.2.7 Japan Display Inc. 242
Table 146 Japan Display Inc.: Company Overview 242
Figure 61 Japan Display Inc.: Company Snapshot 243
Table 147 Japan Display Inc.: Product Launches 244
Table 148 Japan Display Inc.: Deals 245
13.2.8 Sony Group Corporation 246
Table 149 Sony Group Corporation: Company Overview 246
Figure 62 Sony Group Corporation: Company Snapshot 247
Table 150 Sony Group Corporation: Product Launches 248
Table 151 Sony Group Corporation: Deals 249
13.2.9 Leyard Optoelectronic Co Ltd 250
Table 152 Leyard Optoelectronic Co Ltd: Company Overview 250
Figure 63 Leyard Optoelectronic Co Ltd: Company Snapshot 251
Table 153 Leyard Optoelectronic Co Ltd: Product Launches 252
Table 154 Leyard Optoelectronic Co Ltd: Deals 253
13.2.10 Qisda Corporation 254
Table 155 Qisda Corporation: Company Overview 254
Figure 64 Qisda Corporation: Company Snapshot 255
13.2.11 Via Optronics Ag 257
Table 156 Via Optronics Ag: Company Overview 257
Figure 65 Via Optronics Ag: Company Snapshot 258
Table 157 Via Optronics Ag: Product Launches 259
Table 158 Via Optronics Ag: Deals 259
Table 159 Via Optronics Ag: Others 260
13.3 Other Players 261
13.3.1 E Ink Holdings Inc. 261
13.3.2 Tianma Microelectronics Co., Ltd. 262
13.3.3 Universal Display 263
13.3.4 Truly International Holdings Ltd. 264
13.3.5 Panasonic Holdings Corporation 265
13.3.6 Tcl China Star Optoelectronics Technology Co., Ltd. 265
13.3.7 Hannstar Display Corp. 266
13.3.8 Emagin Corp. 267
13.3.9 Kopin Corporation 267
13.3.10 Noritake Itron Corp. 268
13.3.11 Plessey Semiconductors Ltd 268
13.3.12 Elux Inc. 269
13.3.13 Visionox Company 269
13.3.14 Winstar Display Co., Ltd. 270
13.3.15 Wisechip Semiconductor Inc. 271
*Details On Business Overview, Products Offered, Recent Developments, Mnm View, Right To Win, Strategic Choices Made, Weaknesses And Competitive Threats Might Not Be Captured In Case Of Unlisted Companies.

14 Appendix 272
14.1 Insights From Industry Experts 272
14.2 Knowledgestore: Marketsandmarkets’ Subscription Portal 277
14.3 Customization Options 279
14.4 Related Reports 279
14.5 Author Details 280

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