Cruise Market, Global Outlook and Forecast 2023-2029

Publisher Name :
Date: 13-Jan-2023
No. of pages: 79

Cruise is a passenger ship used for recreational and leisure voyages, in which the journey itself and the onboard amenities, attractions, activities and entertainment options are integrant part of the cruise experience.

This report aims to provide a comprehensive presentation of the global market for Cruise, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Cruise. This report contains market size and forecasts of Cruise in global, including the following market information:

Global Cruise Market Revenue, 2018-2023, 2024-2029, ($ millions)

Global Cruise Market Sales, 2018-2023, 2024-2029, (K Persons)

Global top five Cruise companies in 2022 (%)

The global Cruise market was valued at US$ 54380 million in 2022 and is projected to reach US$ 74950 million by 2029, at a CAGR of 4.7% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

Global Cruise key players include Carnival, RCI, NCLH, MSC, etc. Global top four manufacturers hold a share over 80%.

North America is the largest market, with a share about 50%, followed by Europe, and Asia, both have a share about 40 percent.

In terms of product, Contemporary Cruise is the largest segment, with a share over 35%.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Cruise manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Cruise Market, by Type, 2018-2023, 2024-2029 ($ Millions) & (K Persons)

Global Cruise Market Segment Percentages, by Type, 2022 (%)

- Contemporary Cruise

- Premium Cruise

- Luxury Cruise

- Others

Global Cruise Market, by Application, 2018-2023, 2024-2029 ($ Millions) & (K Persons)

Global Cruise Market Segment Percentages, by Application, 2022 (%)

- Transportation

- Entertainment

- Others

Global Cruise Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions) & (K Persons)

Global Cruise Market Segment Percentages, By Region and Country, 2022 (%)

- North America

- - US

- - Canada

- - Mexico

- Europe

- - Germany

- - France

- - U.K.

- - Italy

- - Russia

- - Nordic Countries

- - Benelux

- - Rest of Europe

- Asia

- - China

- - Japan

- - South Korea

- - Southeast Asia

- - India

- - Rest of Asia

- South America

- - Brazil

- - Argentina

- - Rest of South America

- Middle East & Africa

- - Turkey

- - Israel

- - Saudi Arabia

- - UAE

- - Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Cruise revenues in global market, 2018-2023 (Estimated), ($ millions)

Key companies Cruise revenues share in global market, 2022 (%)

Key companies Cruise sales in global market, 2018-2023 (Estimated), (K Persons)

Key companies Cruise sales share in global market, 2022 (%)

Further, the report presents profiles of competitors in the market, key players include:

- Carnival

- RCI

- NCLH

- MSC

- Disney

- Genting

- Hurtigruten

- Silversea

- TUI

Outline of Major Chapters:

Chapter 1: Introduces the definition of Cruise, market overview.

Chapter 2: Global Cruise market size in revenue and volume.

Chapter 3: Detailed analysis of Cruise manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 6: Sales of Cruise in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.

Chapter 8: Global Cruise capacity by region & country.

Chapter 9: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 10: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 11: The main points and conclusions of the report.

Cruise Market, Global Outlook and Forecast 2023-2029

Table of Contents

1 Introduction to Research & Analysis Reports
1.1 Cruise Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Cruise Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Cruise Overall Market Size
2.1 Global Cruise Market Size: 2022 VS 2029
2.2 Global Cruise Revenue, Prospects & Forecasts: 2018-2029
2.3 Global Cruise Sales: 2018-2029
3 Company Landscape
3.1 Top Cruise Players in Global Market
3.2 Top Global Cruise Companies Ranked by Revenue
3.3 Global Cruise Revenue by Companies
3.4 Global Cruise Sales by Companies
3.5 Global Cruise Price by Manufacturer (2018-2023)
3.6 Top 3 and Top 5 Cruise Companies in Global Market, by Revenue in 2022
3.7 Global Manufacturers Cruise Product Type
3.8 Tier 1, Tier 2 and Tier 3 Cruise Players in Global Market
3.8.1 List of Global Tier 1 Cruise Companies
3.8.2 List of Global Tier 2 and Tier 3 Cruise Companies
4 Sights by Product
4.1 Overview
4.1.1 By Type - Global Cruise Market Size Markets, 2022 & 2029
4.1.2 Contemporary Cruise
4.1.3 Premium Cruise
4.1.4 Luxury Cruise
4.1.5 Others
4.2 By Type - Global Cruise Revenue & Forecasts
4.2.1 By Type - Global Cruise Revenue, 2018-2023
4.2.2 By Type - Global Cruise Revenue, 2024-2029
4.2.3 By Type - Global Cruise Revenue Market Share, 2018-2029
4.3 By Type - Global Cruise Sales & Forecasts
4.3.1 By Type - Global Cruise Sales, 2018-2023
4.3.2 By Type - Global Cruise Sales, 2024-2029
4.3.3 By Type - Global Cruise Sales Market Share, 2018-2029
4.4 By Type - Global Cruise Price (Manufacturers Selling Prices), 2018-2029
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Cruise Market Size, 2022 & 2029
5.1.2 Transportation
5.1.3 Entertainment
5.1.4 Others
5.2 By Application - Global Cruise Revenue & Forecasts
5.2.1 By Application - Global Cruise Revenue, 2018-2023
5.2.2 By Application - Global Cruise Revenue, 2024-2029
5.2.3 By Application - Global Cruise Revenue Market Share, 2018-2029
5.3 By Application - Global Cruise Sales & Forecasts
5.3.1 By Application - Global Cruise Sales, 2018-2023
5.3.2 By Application - Global Cruise Sales, 2024-2029
5.3.3 By Application - Global Cruise Sales Market Share, 2018-2029
5.4 By Application - Global Cruise Price (Manufacturers Selling Prices), 2018-2029
6 Sights by Region
6.1 By Region - Global Cruise Market Size, 2022 & 2029
6.2 By Region - Global Cruise Revenue & Forecasts
6.2.1 By Region - Global Cruise Revenue, 2018-2023
6.2.2 By Region - Global Cruise Revenue, 2024-2029
6.2.3 By Region - Global Cruise Revenue Market Share, 2018-2029
6.3 By Region - Global Cruise Sales & Forecasts
6.3.1 By Region - Global Cruise Sales, 2018-2023
6.3.2 By Region - Global Cruise Sales, 2024-2029
6.3.3 By Region - Global Cruise Sales Market Share, 2018-2029
6.4 North America
6.4.1 By Country - North America Cruise Revenue, 2018-2029
6.4.2 By Country - North America Cruise Sales, 2018-2029
6.4.3 US Cruise Market Size, 2018-2029
6.4.4 Canada Cruise Market Size, 2018-2029
6.4.5 Mexico Cruise Market Size, 2018-2029
6.5 Europe
6.5.1 By Country - Europe Cruise Revenue, 2018-2029
6.5.2 By Country - Europe Cruise Sales, 2018-2029
6.5.3 Germany Cruise Market Size, 2018-2029
6.5.4 France Cruise Market Size, 2018-2029
6.5.5 U.K. Cruise Market Size, 2018-2029
6.5.6 Italy Cruise Market Size, 2018-2029
6.5.7 Russia Cruise Market Size, 2018-2029
6.5.8 Nordic Countries Cruise Market Size, 2018-2029
6.5.9 Benelux Cruise Market Size, 2018-2029
6.6 Asia
6.6.1 By Region - Asia Cruise Revenue, 2018-2029
6.6.2 By Region - Asia Cruise Sales, 2018-2029
6.6.3 China Cruise Market Size, 2018-2029
6.6.4 Japan Cruise Market Size, 2018-2029
6.6.5 South Korea Cruise Market Size, 2018-2029
6.6.6 Southeast Asia Cruise Market Size, 2018-2029
6.6.7 India Cruise Market Size, 2018-2029
6.7 South America
6.7.1 By Country - South America Cruise Revenue, 2018-2029
6.7.2 By Country - South America Cruise Sales, 2018-2029
6.7.3 Brazil Cruise Market Size, 2018-2029
6.7.4 Argentina Cruise Market Size, 2018-2029
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa Cruise Revenue, 2018-2029
6.8.2 By Country - Middle East & Africa Cruise Sales, 2018-2029
6.8.3 Turkey Cruise Market Size, 2018-2029
6.8.4 Israel Cruise Market Size, 2018-2029
6.8.5 Saudi Arabia Cruise Market Size, 2018-2029
6.8.6 UAE Cruise Market Size, 2018-2029
7 Manufacturers & Brands Profiles
7.1 Carnival
7.1.1 Carnival Company Summary
7.1.2 Carnival Business Overview
7.1.3 Carnival Cruise Major Product Offerings
7.1.4 Carnival Cruise Sales and Revenue in Global (2018-2023)
7.1.5 Carnival Key News & Latest Developments
7.2 RCI
7.2.1 RCI Company Summary
7.2.2 RCI Business Overview
7.2.3 RCI Cruise Major Product Offerings
7.2.4 RCI Cruise Sales and Revenue in Global (2018-2023)
7.2.5 RCI Key News & Latest Developments
7.3 NCLH
7.3.1 NCLH Company Summary
7.3.2 NCLH Business Overview
7.3.3 NCLH Cruise Major Product Offerings
7.3.4 NCLH Cruise Sales and Revenue in Global (2018-2023)
7.3.5 NCLH Key News & Latest Developments
7.4 MSC
7.4.1 MSC Company Summary
7.4.2 MSC Business Overview
7.4.3 MSC Cruise Major Product Offerings
7.4.4 MSC Cruise Sales and Revenue in Global (2018-2023)
7.4.5 MSC Key News & Latest Developments
7.5 Disney
7.5.1 Disney Company Summary
7.5.2 Disney Business Overview
7.5.3 Disney Cruise Major Product Offerings
7.5.4 Disney Cruise Sales and Revenue in Global (2018-2023)
7.5.5 Disney Key News & Latest Developments
7.6 Genting
7.6.1 Genting Company Summary
7.6.2 Genting Business Overview
7.6.3 Genting Cruise Major Product Offerings
7.6.4 Genting Cruise Sales and Revenue in Global (2018-2023)
7.6.5 Genting Key News & Latest Developments
7.7 Hurtigruten
7.7.1 Hurtigruten Company Summary
7.7.2 Hurtigruten Business Overview
7.7.3 Hurtigruten Cruise Major Product Offerings
7.7.4 Hurtigruten Cruise Sales and Revenue in Global (2018-2023)
7.7.5 Hurtigruten Key News & Latest Developments
7.8 Silversea
7.8.1 Silversea Company Summary
7.8.2 Silversea Business Overview
7.8.3 Silversea Cruise Major Product Offerings
7.8.4 Silversea Cruise Sales and Revenue in Global (2018-2023)
7.8.5 Silversea Key News & Latest Developments
7.9 TUI
7.9.1 TUI Company Summary
7.9.2 TUI Business Overview
7.9.3 TUI Cruise Major Product Offerings
7.9.4 TUI Cruise Sales and Revenue in Global (2018-2023)
7.9.5 TUI Key News & Latest Developments
8 Global Cruise Production Capacity, Analysis
8.1 Global Cruise Production Capacity, 2018-2029
8.2 Cruise Production Capacity of Key Manufacturers in Global Market
8.3 Global Cruise Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 Cruise Supply Chain Analysis
10.1 Cruise Industry Value Chain
10.2 Cruise Upstream Market
10.3 Cruise Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 Cruise Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List of Tables
Table 1. Key Players of Cruise in Global Market
Table 2. Top Cruise Players in Global Market, Ranking by Revenue (2022)
Table 3. Global Cruise Revenue by Companies, (US$, Mn), 2018-2023
Table 4. Global Cruise Revenue Share by Companies, 2018-2023
Table 5. Global Cruise Sales by Companies, (K Persons), 2018-2023
Table 6. Global Cruise Sales Share by Companies, 2018-2023
Table 7. Key Manufacturers Cruise Price (2018-2023) & (USD/Person)
Table 8. Global Manufacturers Cruise Product Type
Table 9. List of Global Tier 1 Cruise Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Cruise Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 11. By Type - Global Cruise Revenue, (US$, Mn), 2022 & 2029
Table 12. By Type - Global Cruise Revenue (US$, Mn), 2018-2023
Table 13. By Type - Global Cruise Revenue (US$, Mn), 2024-2029
Table 14. By Type - Global Cruise Sales (K Persons), 2018-2023
Table 15. By Type - Global Cruise Sales (K Persons), 2024-2029
Table 16. By Application - Global Cruise Revenue, (US$, Mn), 2022 & 2029
Table 17. By Application - Global Cruise Revenue (US$, Mn), 2018-2023
Table 18. By Application - Global Cruise Revenue (US$, Mn), 2024-2029
Table 19. By Application - Global Cruise Sales (K Persons), 2018-2023
Table 20. By Application - Global Cruise Sales (K Persons), 2024-2029
Table 21. By Region - Global Cruise Revenue, (US$, Mn), 2022 VS 2029
Table 22. By Region - Global Cruise Revenue (US$, Mn), 2018-2023
Table 23. By Region - Global Cruise Revenue (US$, Mn), 2024-2029
Table 24. By Region - Global Cruise Sales (K Persons), 2018-2023
Table 25. By Region - Global Cruise Sales (K Persons), 2024-2029
Table 26. By Country - North America Cruise Revenue, (US$, Mn), 2018-2023
Table 27. By Country - North America Cruise Revenue, (US$, Mn), 2024-2029
Table 28. By Country - North America Cruise Sales, (K Persons), 2018-2023
Table 29. By Country - North America Cruise Sales, (K Persons), 2024-2029
Table 30. By Country - Europe Cruise Revenue, (US$, Mn), 2018-2023
Table 31. By Country - Europe Cruise Revenue, (US$, Mn), 2024-2029
Table 32. By Country - Europe Cruise Sales, (K Persons), 2018-2023
Table 33. By Country - Europe Cruise Sales, (K Persons), 2024-2029
Table 34. By Region - Asia Cruise Revenue, (US$, Mn), 2018-2023
Table 35. By Region - Asia Cruise Revenue, (US$, Mn), 2024-2029
Table 36. By Region - Asia Cruise Sales, (K Persons), 2018-2023
Table 37. By Region - Asia Cruise Sales, (K Persons), 2024-2029
Table 38. By Country - South America Cruise Revenue, (US$, Mn), 2018-2023
Table 39. By Country - South America Cruise Revenue, (US$, Mn), 2024-2029
Table 40. By Country - South America Cruise Sales, (K Persons), 2018-2023
Table 41. By Country - South America Cruise Sales, (K Persons), 2024-2029
Table 42. By Country - Middle East & Africa Cruise Revenue, (US$, Mn), 2018-2023
Table 43. By Country - Middle East & Africa Cruise Revenue, (US$, Mn), 2024-2029
Table 44. By Country - Middle East & Africa Cruise Sales, (K Persons), 2018-2023
Table 45. By Country - Middle East & Africa Cruise Sales, (K Persons), 2024-2029
Table 46. Carnival Company Summary
Table 47. Carnival Cruise Product Offerings
Table 48. Carnival Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 49. Carnival Key News & Latest Developments
Table 50. RCI Company Summary
Table 51. RCI Cruise Product Offerings
Table 52. RCI Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 53. RCI Key News & Latest Developments
Table 54. NCLH Company Summary
Table 55. NCLH Cruise Product Offerings
Table 56. NCLH Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 57. NCLH Key News & Latest Developments
Table 58. MSC Company Summary
Table 59. MSC Cruise Product Offerings
Table 60. MSC Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 61. MSC Key News & Latest Developments
Table 62. Disney Company Summary
Table 63. Disney Cruise Product Offerings
Table 64. Disney Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 65. Disney Key News & Latest Developments
Table 66. Genting Company Summary
Table 67. Genting Cruise Product Offerings
Table 68. Genting Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 69. Genting Key News & Latest Developments
Table 70. Hurtigruten Company Summary
Table 71. Hurtigruten Cruise Product Offerings
Table 72. Hurtigruten Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 73. Hurtigruten Key News & Latest Developments
Table 74. Silversea Company Summary
Table 75. Silversea Cruise Product Offerings
Table 76. Silversea Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 77. Silversea Key News & Latest Developments
Table 78. TUI Company Summary
Table 79. TUI Cruise Product Offerings
Table 80. TUI Cruise Sales (K Persons), Revenue (US$, Mn) and Average Price (USD/Person) (2018-2023)
Table 81. TUI Key News & Latest Developments
Table 82. Cruise Production Capacity (K Persons) of Key Manufacturers in Global Market, 2021-2023 (K Persons)
Table 83. Global Cruise Capacity Market Share of Key Manufacturers, 2021-2023
Table 84. Global Cruise Production by Region, 2018-2023 (K Persons)
Table 85. Global Cruise Production by Region, 2024-2029 (K Persons)
Table 86. Cruise Market Opportunities & Trends in Global Market
Table 87. Cruise Market Drivers in Global Market
Table 88. Cruise Market Restraints in Global Market
Table 89. Cruise Raw Materials
Table 90. Cruise Raw Materials Suppliers in Global Market
Table 91. Typical Cruise Downstream
Table 92. Cruise Downstream Clients in Global Market
Table 93. Cruise Distributors and Sales Agents in Global Market
List of Figures
Figure 1. Cruise Segment by Type in 2022
Figure 2. Cruise Segment by Application in 2022
Figure 3. Global Cruise Market Overview: 2022
Figure 4. Key Caveats
Figure 5. Global Cruise Market Size: 2022 VS 2029 (US$, Mn)
Figure 6. Global Cruise Revenue, 2018-2029 (US$, Mn)
Figure 7. Cruise Sales in Global Market: 2018-2029 (K Persons)
Figure 8. The Top 3 and 5 Players Market Share by Cruise Revenue in 2022
Figure 9. By Type - Global Cruise Revenue, (US$, Mn), 2022 & 2029
Figure 10. By Type - Global Cruise Revenue Market Share, 2018-2029
Figure 11. By Type - Global Cruise Sales Market Share, 2018-2029
Figure 12. By Type - Global Cruise Price (USD/Person), 2018-2029
Figure 13. By Application - Global Cruise Revenue, (US$, Mn), 2022 & 2029
Figure 14. By Application - Global Cruise Revenue Market Share, 2018-2029
Figure 15. By Application - Global Cruise Sales Market Share, 2018-2029
Figure 16. By Application - Global Cruise Price (USD/Person), 2018-2029
Figure 17. By Region - Global Cruise Revenue, (US$, Mn), 2022 & 2029
Figure 18. By Region - Global Cruise Revenue Market Share, 2018 VS 2022 VS 2029
Figure 19. By Region - Global Cruise Revenue Market Share, 2018-2029
Figure 20. By Region - Global Cruise Sales Market Share, 2018-2029
Figure 21. By Country - North America Cruise Revenue Market Share, 2018-2029
Figure 22. By Country - North America Cruise Sales Market Share, 2018-2029
Figure 23. US Cruise Revenue, (US$, Mn), 2018-2029
Figure 24. Canada Cruise Revenue, (US$, Mn), 2018-2029
Figure 25. Mexico Cruise Revenue, (US$, Mn), 2018-2029
Figure 26. By Country - Europe Cruise Revenue Market Share, 2018-2029
Figure 27. By Country - Europe Cruise Sales Market Share, 2018-2029
Figure 28. Germany Cruise Revenue, (US$, Mn), 2018-2029
Figure 29. France Cruise Revenue, (US$, Mn), 2018-2029
Figure 30. U.K. Cruise Revenue, (US$, Mn), 2018-2029
Figure 31. Italy Cruise Revenue, (US$, Mn), 2018-2029
Figure 32. Russia Cruise Revenue, (US$, Mn), 2018-2029
Figure 33. Nordic Countries Cruise Revenue, (US$, Mn), 2018-2029
Figure 34. Benelux Cruise Revenue, (US$, Mn), 2018-2029
Figure 35. By Region - Asia Cruise Revenue Market Share, 2018-2029
Figure 36. By Region - Asia Cruise Sales Market Share, 2018-2029
Figure 37. China Cruise Revenue, (US$, Mn), 2018-2029
Figure 38. Japan Cruise Revenue, (US$, Mn), 2018-2029
Figure 39. South Korea Cruise Revenue, (US$, Mn), 2018-2029
Figure 40. Southeast Asia Cruise Revenue, (US$, Mn), 2018-2029
Figure 41. India Cruise Revenue, (US$, Mn), 2018-2029
Figure 42. By Country - South America Cruise Revenue Market Share, 2018-2029
Figure 43. By Country - South America Cruise Sales Market Share, 2018-2029
Figure 44. Brazil Cruise Revenue, (US$, Mn), 2018-2029
Figure 45. Argentina Cruise Revenue, (US$, Mn), 2018-2029
Figure 46. By Country - Middle East & Africa Cruise Revenue Market Share, 2018-2029
Figure 47. By Country - Middle East & Africa Cruise Sales Market Share, 2018-2029
Figure 48. Turkey Cruise Revenue, (US$, Mn), 2018-2029
Figure 49. Israel Cruise Revenue, (US$, Mn), 2018-2029
Figure 50. Saudi Arabia Cruise Revenue, (US$, Mn), 2018-2029
Figure 51. UAE Cruise Revenue, (US$, Mn), 2018-2029
Figure 52. Global Cruise Production Capacity (K Persons), 2018-2029
Figure 53. The Percentage of Production Cruise by Region, 2022 VS 2029
Figure 54. Cruise Industry Value Chain
Figure 55. Marketing Channels
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