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World Lawn & Garden Consumables to 2019

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Date: 31-Mar-2015
No. of pages: 344
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World demand to rise 3.7% annually through 2019

Worldwide demand for lawn and garden consumables -- including packaged fertilizers, pesticides, growing media, seeds, and other products -- is projected to advance 3.7 percent per year to $19.5 billion in 2019. Gains in the professional segment will be fastest, supported by robust construction activity and increased investment in the development of urban greenspaces. Consumer demand will be promoted by the continued popularity of gardening as a hobby in developed regions and increasing numbers of small container or community gardens in developing urban areas. Improving economic conditions and a turnaround in the housing market will support gains in the bedrock US market and in other mature markets such as those in Western Europe. In developing regions, continued increases in personal incomes and living standards will support faster gains.

Construction to drive demand in most markets

Rebounding construction markets in developed nations and continued expansion of infrastructure in industrializing areas will support rising demand for grass seed, fertilizer, pesticides, and other products utilized in new landscaping at recently constructed buildings. Efforts to increase greenspace in densely populated cities, particularly in China, will also promote demand in the professional market. Additionally, landscaping at urban residential complexes in China is often handled by professional service companies, further boosting lawn and garden consumables demand as housing stock expands. However, environmental concerns, particularly related to fertilizers and pesticides, will prevent faster gains. In the large golf course segment, declining numbers of rounds played coupled with environmentally sustainable initiatives will hinder growth, primarily in developed regions, although increasing interest in golf in Asia and Africa will support increases in these markets.

Gardening and lawn care’s continued popularity as a hobby in the US, Canada, Australia, and Western Europe will drive growth in the consumer market. Food gardening in particular is widely enjoyed in these markets. In developing regions, rising personal incomes, an expanding middle class, and urbanization trends will support growth. Urban residents are more likely to have the funds to participate in gardening activities, although many lack the space for lawns or large gardens; as a result, container gardens are becoming more popular, promoting demand for growing media; seeds; and easy-to-use fertilizers and pesticides. However, gains will be hindered in countries that do not have cultures that highly value lawns and gardens, or that have very arid climates. Environmental issues will also restrain growth in consumer demand.

Asia/Pacific region to grow the fastest from smaller base

The fastest growth is expected in developing regions, particularly in the Asia/Pacific and Africa/Mideast regions. While per capita use rates for lawn and garden consumables in these regions have been historically low, growth in infrastructure and construction activity and rising standards of living will drive continued demand gains. In developed regional markets for lawn and garden consumables, such as Western Europe and North America, growth rates will be below the global average, but will represent an improvement over the more tepid gains seen in the 2009-2014 period, when construction activity grew at a sluggish pace and consumers were recovering from the economic recession.

Company Profiles

Profiles 25 competitors in the global industry such as Bayer, Scotts Miracle-Gro, COMPO, Monsanto & Syngenta

Additional Information

This report covers the global market for lawn and garden consumables, which in general includes consumable packaged products used in the maintenance of turf, gardens, borders, and other outside areas. Bulk items, household insecticides, equipment, and other “hard goods” are excluded from the scope of this study, as are any related service revenues. Overall demand for lawn and garden consumables is presented by product (fertilizers, pesticides, growing media, seeds, and other), by market (professional and consumer), and by region/country. Regional/country tables show data by market and by product.

Data are reported in current US dollars for 2004, 2009, and 2014, with forecasts provided for 2019 and 2024. The term “demand” is used synonymously with “sales” and/or “apparent consumption” and denotes production (also referred to variously as “shipments,” “output,” or “supply”) from a country’s indigenous manufacturing facilities, plus imports, less exports.

Data on world lawn and garden consumables demand and supply are derived from differing sources and developed from statistical relationships. Variations are commonplace in this type of international reporting, and as a result data presented in this study are historically consistent, but may differ from other sources. Variances may occur because of definitional differences, undistributed exports, inventory accumulation, and goods-in-transit. Tabular details may not add to totals due to independent rounding. Ratios are rounded to the nearest significant digit. All dollar values cited for the industry are at the basic manufacturers’ value.

World Lawn & Garden Consumables to 2019

Table of Contents

Introduction X

I. Executive Summary 1

II. Market Environment 4
General 4
World Economic Overview 5
Recent Historical Trends 5
World Economic Outlook 6
World Demographic Outlook 9
World Population Outlook 9
World Urban Population Outlook 11
Household Formation Patterns 13
World Consumer Spending Patterns 15
World Building Construction Outlook 19
Golf Course Outlook 21
Landscaping & Lawn Care Industry Outlook 23
Environmental & Regulatory Considerations 24
North America 25
Western Europe 28
Other Regions 30

III. Overview 31
General 31 Demand by Product 31
Fertilizers 34
Pesticides 37
Growing Media 42
Seeds 45
Other Consumables 47 Demand by Market 49
Professional 51
Consumer 54 Demand by Region 57
Relationship between GDP per Capita & Lawn & Garden Consumables Demand per Capita 60

IV. North America 63
General 63
United States 69
Canada 75
Mexico 82

V. Western Europe 88
General 88
France 94
Germany 101
Italy 106
Netherlands 112
United Kingdom 117
Other Western Europe 123

VI. Asia/Pacific 131
General 131
Australia 137
China 141
India 147
Japan 152
South Korea 157
Other Asia/Pacific 161

VII. Other Regions 168
Central & South America 168
Brazil 173
Other Central & South America 177
Eastern Europe 182
Poland 187
Russia 191
Other Eastern Europe 195
Africa/Mideast 200

VIII. Industry Structure 207
General 207
Market Share 209
Mergers, Acquisitions, & Industry Restructuring 213
Joint Ventures & Cooperative Agreements 218
Marketing & Competitive Strategies 222
Company Profiles 224
AeroGrow International, see Scotts Miracle-Gro Agrium Incorporated 225
Ambrands, see Central Garden & Pet APEX Nursery Fertilizer, see Simplot (JR) BASF SE 232
Bayer AG 237
BEST Turf Fertilizer, see Simplot (JR) Central Garden & Pet Company 244
COMPO GmbH & Company KG 249
Conrad Fafard, see Sun Gro Horticulture Crop Production Services, see Agrium De Ruiter Seeds Group, see Monsanto DLF-TRIFOLIUM A/S 254
Dow Chemical Company 258
DuluxGroup Limited 264
DuPont (EI) de Nemours 269
Everris International, see Israel Chemicals Fafard & Brothers, see Scotts Miracle-Gro Falienor Terreaux de France, see Premier Tech GardenTech, see Central Garden & Pet Green Light, see Scotts Miracle-Gro Groupe Limagrain Holding SA 271
GrowHow UK Group, see Yara International Haifa Chemicals Limited 275
Hawthorne Gardening, see Scotts Miracle-Gro Hazera Genetics, see Groupe Limagrain Holding HM.CLAUSE, see Groupe Limagrain Holding ICL Fertilizers, see Israel Chemicals Israel Chemicals Limited 278
Jacklin Seed, see Simplot (JR) JCAM Agri Company Limited 283
Libyan Norwegian Fertiliser CV, see Yara International Lilly Miller Brands, see Central Garden & Pet Liquid Fence, see Spectrum Brands Holdings Loveland Products, see Agrium McLaughlin Gormley King, see Sumitomo Chemical Mikado Kyowa Seed, see Groupe Limagrain Holding Monsanto Company 285
OFD Holdings, see Yara International Pennington Seed, see Central Garden & Pet Pickseed USA, see DLF-TRIFOLIUM A/S Premier Tech Limited 289
Sakata Seed Corporation 293
Scootney Springs Seed, see Simplot (JR) Scotts Miracle-Gro Company 296
Seminis Vegetable Seeds, see Monsanto Shamrock Seed, see Groupe Limagrain Holding Simplot (JR) Company 305
Spectrum Brands Holdings Incorporated 310
Sumitomo Chemical Company Limited 314
Sun Gro Horticulture Incorporated 319
Syngenta AG 323
Tech Pac, see Central Garden & Pet terrasan Haus + Gartenbedarf, see COMPO Turf Care Supply Corporation 329
United Industries, see Spectrum Brands Holdings Valent USA, see Sumitomo Chemical Vilmorin & Cie, see Groupe Limagrain Holding Westland Horticulture Limited 331
Yara International ASA 334
Yates Australia, see DuluxGroup Additional Companies Mentioned in Study 342

List of Tables

Section I -- Executive Summary
Summary Table 3

Section II -- Market Environment
1 World Gross Domestic Product by Region 9
2 World Population by Region 11
3 World Urban Population by Region 13
4 World Households by Region 15
5 World Personal Consumption Expenditures by Region 19
6 World Building Construction Expenditures by Region 21

Section III -- Overview
1 World Lawn & Garden Consumables Demand by Product 33
2 World Lawn & Garden Fertilizer Demand by Type & Region 37
3 World Lawn & Garden Pesticide Demand by Type & Region 42
4 World Lawn & Garden Growing Media Demand by Type & Region 44
5 World Lawn & Garden Seed Demand by Type & Region 47
6 World Lawn & Garden Other Consumables Demand by Type & Region 49
7 World Lawn & Garden Consumables Demand by Market 50
8 World Professional Lawn & Garden Consumables Demand by Market & Region54
9 World Consumer Lawn & Garden Consumables Demand by Region 57
10 World Lawn & Garden Consumables Demand by Region 59

Section IV -- North America
1 North America: Lawn & Garden Consumables Demand by Market 66
2 North America: Lawn & Garden Consumables Demand by Product 68
3 United States: Lawn & Garden Consumables Demand by Market 72
4 United States: Lawn & Garden Consumables Demand by Product 75
5 Canada: Lawn & Garden Consumables Demand by Market 78
6 Canada: Lawn & Garden Consumables Demand by Product 81
7 Mexico: Lawn & Garden Consumables Demand by Market 85
8 Mexico: Lawn & Garden Consumables Demand by Product 87

Section V -- Western Europe
1 Western Europe: Lawn & Garden Consumables Demand by Market 91
2 Western Europe: Lawn & Garden Consumables Demand by Product 93
3 France: Lawn & Garden Consumables Demand by Market 98
4 France: Lawn & Garden Consumables Demand by Product 100
5 Germany: Lawn & Garden Consumables Demand by Market 104
6 Germany: Lawn & Garden Consumables Demand by Product 106
7 Italy: Lawn & Garden Consumables Demand by Market 110
8 Italy: Lawn & Garden Consumables Demand by Product 111
9 Netherlands: Lawn & Garden Consumables Demand by Market 115
10 Netherlands: Lawn & Garden Consumables Demand by Product 117
11 United Kingdom: Lawn & Garden Consumables Demand by Market 120
12 United Kingdom: Lawn & Garden Consumables Demand by Product 123
13 Other Western Europe: Lawn & Garden Consumables Demand by Market 126
14 Other Western Europe: Lawn & Garden Consumables Demand by Product & Country 128

Section VI -- Asia/Pacific
1 Asia/Pacific: Lawn & Garden Consumables Demand by Market 134
2 Asia/Pacific: Lawn & Garden Consumables Demand by Product 136
3 Australia: Lawn & Garden Consumables Demand by Market 139
4 Australia: Lawn & Garden Consumables Demand by Product 141
5 China: Lawn & Garden Consumables Demand by Market 145
6 China: Lawn & Garden Consumables Demand by Product 147
7 India: Lawn & Garden Consumables Demand by Market 150
8 India: Lawn & Garden Consumables Demand by Product 152
9 Japan: Lawn & Garden Consumables Demand by Market 155
10 Japan: Lawn & Garden Consumables Demand by Product 156
11 South Korea: Lawn & Garden Consumables Demand by Market 159
12 South Korea: Lawn & Garden Consumables Demand by Product 160
13 Other Asia/Pacific: Lawn & Garden Consumables Demand by Market 164
14 Other Asia/Pacific: Lawn & Garden Consumables Demand by Product & Country 166

Section VII -- Other Regions
1 Central & South America: Lawn & Garden Consumables Demand by Market 171
2 Central & South America: Lawn & Garden Consumables Demand by Product 172
3 Brazil: Lawn & Garden Consumables Demand by Market 175
4 Brazil: Lawn & Garden Consumables Demand by Product 177
5 Other Central & South America: Lawn & Garden Consumables Demand by Marke 180
6 Other Central & South America: Lawn & Garden Consumables Demand by Product 182
7 Eastern Europe: Lawn & Garden Consumables Demand by Market 185
8 Eastern Europe: Lawn & Garden Consumables Demand by Product 187
9 Poland: Lawn & Garden Consumables Demand by Market 190
10 Poland: Lawn & Garden Consumables Demand by Product 191
11 Russia: Lawn & Garden Consumables Demand by Market 194
12 Russia: Lawn & Garden Consumables Demand by Product 195
13 Other Eastern Europe: Lawn & Garden Consumables Demand by Market 198
14 Other Eastern Europe: Lawn & Garden Consumables Demand by Product 200
15 Africa/Mideast: Lawn & Garden Consumables Demand by Market 203
16 Africa/Mideast: Lawn & Garden Consumables Demand by Product & Country 205

Section VIII -- Industry Structure
1 World Lawn & Garden Consumables Sales by Company, 2014 208
2 Selected Acquisitions & Divestitures 215
3 Selected Cooperative Agreements 220

List of Charts

Section III -- Overview
1 World Lawn & Garden Consumables Demand by Product, 2014 34
2 World Lawn & Garden Consumables Demand by Region, 2014 60
3 Per Capita Lawn & Garden Consumables Demand/ Per Capita GDP Relationship, 2014 62

Section IV -- North America
1 North America: Lawn & Garden Consumables Demand by Country, 2014 68

Section V -- Western Europe
1 Western Europe: Lawn & Garden Consumables Demand by Country, 2014 94

Section VI -- Asia/Pacific
1 Asia/Pacific: Lawn & Garden Consumables Demand by Country, 2014 136

Section VIII -- Industry Structure
1 World Lawn & Garden Consumables Market Share, 2014 210

  • World Lawn & Garden Consumables to 2019
    Published: 31-Mar-2015        Price: US 6200 Onwards        Pages: 344
    World demand to rise 3.7% annually through 2019 Worldwide demand for lawn and garden consumables -- including packaged fertilizers, pesticides, growing media, seeds, and other products -- is projected to advance 3.7 percent per year to $19.5 billion in 2019. Gains in the professional segment will be fastest, supported by robust construction activity and increased investment in the development of urban greenspaces. Consumer demand will be promoted by the continued popularity o......
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