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Wireless Audio Device Market by Product (Headphones, True Wireless Hearables/Earbuds, Speaker) Technology (Bluetooth, Wi-Fi, Airplay), Application (Home Audio, Consumer, Professional, Automotive), Functionality and Region - Global Forecast to 2028

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Date: 26-Sep-2023
No. of pages: 210
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Widening Use of Wireless Audio Device in Consumer Applications

The global wireless audio device market was valued at USD58.5 billion in 2023 to USD 159.3 billion by 2028; it is expected to grow at a CAGR of 22.2% from 2023 to 2028.The expansion of the wireless audio device market is being driven by the increasing utilization of wireless audio devices within households, the global surge in the adoption of wireless headphones, and rising consumer demand for such wireless audio devices.

Key players operating in the Wireless Audio Device Market are Apple Inc (US), HARMAN International (South Korea), Bose Corporation (US), Sonos, Inc. (US), Sony Corporation (Japan). The consumer electronics segment including smartphones, computers, and gaming consoles, utilize wireless audio devices like headphones and headsets. The growing prevalence of technologically advanced smartphones has generated a heightened need for wireless headphones and headsets.

The true wireless hearables/earbuds product is projected to grow at the highest CAGR during the forecast period.

True wireless hearables/earbuds are projected to grow at the highest CAGR during the forecast period. True wireless earbuds deliver a cord-free listening experience, removing the necessity for tangled cables. They also feature a compact and easily portable design, enhancing their suitability for users with active lifestyles. The combination of convenience, technological advancements, versatile capabilities, and user-friendly features has made true wireless earbuds widely accessible and appealing, resulting in their rapid adoption by a global consumer base.

The bluetooth technology is projected to grow at the highest CAGR during the forecast period.

The bluetooth technology will likely grow at the highest CAGR during the forecast period. Bluetooth technology serves as a vital component in the Internet of Things (IoT) ecosystem, enabling communication among diverse smart devices, including audio equipment, within smart homes and similar environments.

With ongoing advancements in Bluetooth technology within these domains, it retains its position as the favored wireless communication standard for audio devices, thereby playing a significant role in fueling the expansion of the wireless audio device market.

Asia Pacific region is likely to grow at the highest CAGR.

The Asia-Pacific region, known for its status as the most densely populated in the world, is experiencing a surge in demand for consumer electronics like smartphones and tablets. This surge is a significant driver behind the expansion of the wireless audio device market in this region. Additionally, the increasing prevalence of smart devices is another key factor contributing to the growth of wireless audio devices in Asia Pacific.

Breakdown of primaries

The study contains insights from various industry experts, ranging from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:


  • By Company Type - Tier 1 – 18%, Tier 2 – 22%, Tier 3 – 60%

  • By Designation— C-level Executives - 21%, Manager - 35%, Others – 44%

  • By Region—North America - 45%, Europe - 20%, Asia Pacific - 30%, RoW - 5%


The wireless audio device market is dominated by a few globally established players such as Apple Inc (US), HARMAN International (South Korea), Bose Corporation (US), Sonos, Inc. (US), Sony Corporation (Japan), Masimo (US), Sennheiser electronic GmbH & Co. KG (Germany), VOXX International Corp.(US), VIZIO, Inc. (US), Marshall Group (Sweden). The study includes an in-depth competitive analysis of these key players in the wireless audio device market, with their company profiles, recent developments, and key market strategies.

Research Coverage:

The report segments the wireless audio device market and forecasts its size by product, technology, functionality, application, and region. The report also discusses the drivers, restraints, opportunities, and challenges pertaining to the market. It gives a detailed view of the market across four main regions— North America, Europe, Asia Pacific, and RoW. Supply chain analysis has been included in the report, along with the key players and their competitive analysis in the wireless audio device ecosystem.

Key Benefits to Buy the Report:


  • Analysis of Key Drivers (Surge in global demand for Truly Wireless (TWS) earbuds and headphones, Rise in the use of wireless audio devices in the commercial sector, Consumers rising interest in rich video content is pulling demand for wireless compact devices). Restraints (Restrictions on the use of radio frequency spectrum by wireless audio equipment, Restrictions on the use of radio frequency spectrum by wireless audio equipment). Opportunities (Restrictions on the use of radio frequency spectrum by wireless audio equipment, Advent of Bluetooth LE Audio, Increased demand for home theaters and LCDs) and Challenges (Effect of bandwidth constraints, coding delays, and bit errors on audio quality).

  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the wireless audio device market.

  • Market Development: Comprehensive information about lucrative markets – the report analyses the wireless audio device market across varied regions

  • Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the wireless audio device market.

  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players like Apple Inc (US), HARMAN International (South Korea), Bose Corporation (US), Sonos, Inc. (US), Sony Corporation (Japan) among others in the wireless audio device market.

Wireless Audio Device Market by Product (Headphones, True Wireless Hearables/Earbuds, Speaker) Technology (Bluetooth, Wi-Fi, Airplay), Application (Home Audio, Consumer, Professional, Automotive), Functionality and Region - Global Forecast to 2028

Table Of Contents

1 Introduction 22
1.1 Study Objectives 22
1.2 Market Definition 22
1.3 Study Scope 23
1.3.1 Markets Covered 23
Figure 1 Market Segmentation 23
1.3.2 Regional Analysis 23
1.3.3 Years Considered 24
1.3.4 Inclusions And Exclusions 24
1.4 Currency Considered 25
1.5 Units Considered 25
1.6 Limitations 25
1.7 Stakeholders 25
1.8 Summary Of Changes 26
1.9 Impact Of Recession 26

2 Research Methodology 27
2.1 Introduction 27
Figure 2 Wireless Audio Device Market: Research Design 27
2.2 Research Data 29
Figure 3 Primary And Secondary Research 29
2.2.1 Secondary Data 30
2.2.1.1 Secondary Sources 30
2.2.1.2 Key Data From Secondary Sources 30
2.2.2 Primary Data 31
2.2.2.1 Breakdown Of Primary Interviews 31
2.2.2.2 Key Data From Primary Sources 31
2.2.2.3 Key Industry Insights 32
2.2.2.4 Primary Sources 32
2.3 Factor Analysis 33
Figure 4 Market Size Estimation Methodology: Approach 1 – Top-Down (Supply Side): Revenues Generated By Companies From Sales Of Wireless Audio Devices 33
2.3.1 Wireless Audio Device Market Size Estimation: Demand-Side Analysis 34
Figure 5 Market Size Estimation Methodology: Demand-Side Analysis 34
2.4 Market Size Estimation 35
Figure 6 Market Size Estimation Methodology: Supply-Side Analysis 35
2.4.1 Bottom-Up Approach 35
2.4.1.1 Approach To Estimate Market Size Using Bottom-Up Analysis 35
Figure 7 Market Size Estimation Methodology: Bottom-Up Approach 36
2.4.2 Top-Down Approach 36
2.4.2.1 Approach To Estimate Market Size Using Top-Down Analysis (Supply Side) 36
Figure 8 Market Size Estimation Methodology: Top-Down Approach 37
2.5 Market Breakdown & Data Triangulation 37
Figure 9 Data Triangulation 37
2.6 Research Assumptions 38
2.6.1 Assumptions 38
2.6.2 Parameters Considered To Analyze Impact Of Recession On Wireless Audio Device Market 39
2.7 Research Limitations 39
2.8 Risk Assessment 39
Table 1 Wireless Audio Device Market: Risk Assessment 39

3 Executive Summary 40
Figure 10 Wireless Audio Device Market, 2019–2028 41
Figure 11 Consumer Segment To Hold Largest Size Of Wireless Audio Device Market In 2028 41
Figure 12 Bluetooth Segment To Register Highest Cagr In Wireless Audio Device Market From 2023 To 2028 42
Figure 13 Asia Pacific Held Largest Share Of Wireless Audio Device Market In 2022 43

4 Premium Insights 44
4.1 Attractive Opportunities For Players In Wireless Audio Device Market 44
Figure 14 Increasing Consumer Preference For Wireless Audio Devices To Drive Market 44
4.2 Wireless Audio Device Market, By Product 45
Figure 15 True Wireless Hearables/Earbuds Segment To Exhibit Highest Cagr In Wireless Audio Device Market From 2023 To 2028 45
4.3 Wireless Audio Device Market, By Functionality 45
Figure 16 Smart Devices Segment To Account For Larger Market Share From 2023 To 2028 45
4.4 Wireless Audio Device Market, By Technology And Application 46
Figure 17 Bluetooth Technology And Consumer Application To Capture Largest Market Shares In 2023 46
4.5 Wireless Audio Device Market, By Region 46
Figure 18 Wireless Audio Device Market In Asia Pacific To Register Highest Cagr From 2023 To 2028 46

5 Market Overview 47
5.1 Introduction 47
5.2 Market Dynamics 47
Figure 19 Wireless Audio Device Market: Drivers, Restraints, Opportunities, And Challenges 47
5.2.1 Drivers 48
5.2.1.1 Surge In Demand For Truly Wireless (Tws) Earbuds And Headphones 48
Table 2 Global Shipment Of Tws Devices In 2021 And 2022 48
5.2.1.2 Rise In Use Of Wireless Audio Devices In Commercial Sector 48
5.2.1.3 Rising Need For Uninterrupted, Immersive, And Individualized Audio Experience 49
Figure 20 Drivers And Their Impact On Wireless Audio Device Market 49
5.2.2 Restraints 50
5.2.2.1 Restrictions On Use Of Radiofrequency Spectrum In Wireless Audio Equipment 50
5.2.2.2 Hearing Impairment Resulting From Continuous And Prolonged Exposure To Audio Devices 50
5.2.2.3 Interference Caused By Wireless Audio Devices In Functioning Of Implanted Medical Devices 50
Figure 21 Restraints And Their Impact On Wireless Audio Device Market 50
5.2.3 Opportunities 51
5.2.3.1 Shifting Focus Of Wireless Audio Device Manufacturers Toward Development Of Smart Audio Devices 51
5.2.3.2 Development Of Alexa-Compatible Wireless Headphones To Remotely Control Home Appliances Through Voice Commands 51
5.2.3.3 Advent Of Bluetooth Le Audio 51
5.2.3.4 Increased Demand For Home Theaters And Liquid Crystal Displays (Lcds) 51
Figure 22 Opportunities And Their Impact On Wireless Audio Device Market 52
5.2.4 Challenges 52
5.2.4.1 Effect Of Bandwidth Constraints, Coding Delays, And Bit Errors On Audio Quality 52
Figure 23 Challenges And Their Impact On Wireless Audio Device Market 52
5.3 Supply Chain Analysis 53
Figure 24 Wireless Audio Device Market: Supply Chain Analysis 53
5.4 Ecosystem Mapping 53
Figure 25 Wireless Audio Device Market: Ecosystem 54
Table 3 Wireless Audio Device Market: Role Of Key Players In Ecosystem 54
5.5 Average Selling Price Trend Analysis 55
Figure 26 Asp Trends For Wireless Headphones, Earphones, True Wireless Hearables/Earbuds, And Headsets, 2019–2028 55
5.6 Trends/Disruptions Impacting Customer Business 56
Figure 27 Revenue Shifts And New Revenue Pockets For Players In Wireless Audio Device Market 56
5.7 Technology Analysis 56
5.7.1 Next Generation Of Bluetooth Audio 56
5.7.2 Implementation Of Ai Technology In Wireless Systems To Facilitate Noise Cancellation 57
5.7.3 Development Of Truly Wireless (Tws) Earbuds And Headphones 57
5.8 Porter’s Five Forces Analysis 57
Table 4 Wireless Audio Device Market: Porter’s Five Forces Analysis 58
Figure 28 Porter’s Five Forces Analysis 58
5.8.1 Threat Of New Entrants 59
5.8.2 Threat Of Substitutes 59
5.8.3 Bargaining Power Of Suppliers 59
5.8.4 Bargaining Power Of Buyers 59
5.8.5 Intensity Of Competitive Rivalry 59
5.9 Key Stakeholders And Buying Criteria 60
5.9.1 Key Stakeholders In Buying Process 60
Figure 29 Influence Of Stakeholders On Buying Process For Top 3 Applications 60
Table 5 Influence Of Stakeholders On Buying Process For Top 3 Applications (%) 60
5.9.2 Buying Criteria 60
Figure 30 Key Buying Criteria For Major Applications 60
Table 6 Key Buying Criteria, By Application 61
5.10 Case Study Analysis 61
5.10.1 Bose Corporation’s Noise-Canceling Headphones Make Air Travel Better With Unmatched In-Flight Entertainment 61
5.10.2 Forever Living Products Japan Overcomes Wireless Microphone Challenges With Speechline Digital Wireless System Offered By Sennheiser 61
5.11 Trade Analysis 62
5.11.1 Import Scenario 62
Table 7 Import Data For Products Covered Under Hs Code 851830, By Country, 2018–2022 (Usd Million) 62
5.11.2 Export Scenario 63
Table 8 Export Data For Products Covered Under Hs Code 851830, By Country, 2018–2022 (Usd Million) 63
5.12 Patent Analysis 63
Table 9 List Of Patents Pertaining To Wireless Audio Device Market, 2021–2023 63
Figure 31 Number Of Patents Granted For Wireless Audio Devices From 2012 To 2022 65
5.13 Key Conferences And Events, 2023–2024 66
Table 10 Wireless Audio Device Market: Detailed List Of Conferences And Events 66
5.14 Tariffs And Regulatory Landscape 67
5.14.1 Standards 67
5.14.1.1 Federal Communications Commission (Fcc) 67
5.14.1.2 International Organization For Standardization (Iso) 67
5.14.2 Tariffs 67
Table 11 Tariffs For Hs Code 851830-Compliant Products Exported By Germany (2022) 67
Table 12 Tariffs For Hs Code 851830-Compliant Products Exported By China (2022) 68
5.14.3 Regulatory Bodies, Government Agencies, And Other Organizations 68
Table 13 North America: List Of Regulatory Bodies, Government Agencies, And Other Organizations 68
Table 14 Europe: List Of Regulatory Bodies, Government Agencies, And Other Organizations 69
Table 15 Asia Pacific: List Of Regulatory Bodies, Government Agencies, And Other Organizations 69

6 Wireless Audio Device Market, By Application 70
6.1 Introduction 71
Figure 32 Consumer Segment To Register Highest Cagr In Wireless Audio Device Market During Forecast Period 71
Table 16 Wireless Audio Device Market, By Application, 2019–2022 (Usd Billion) 71
Table 17 Wireless Audio Device Market, By Application, 2023–2028 (Usd Billion) 72
6.2 Home Audio 72
6.2.1 Increased Use Of Wireless Audio Devices For In-Home Applications To Fuel Market Growth 72
Table 18 Home Audio: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 73
Table 19 Home Audio: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 73
6.3 Professional 73
6.3.1 Increasing Demand For High-End Wireless Audio Devices From Various Industries To Augment Market Growth 73
Table 20 Professional: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 74
Table 21 Professional: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 74
6.4 Consumer 75
6.4.1 Rise In Adoption Of Technologically Advanced Smartphones To Drive Market 75
Table 22 Consumer: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 75
Table 23 Consumer: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 75
6.5 Automotive 76
6.5.1 Focus On Enhancing In-Car Entertainment And Communication Experiences To Boost Adoption Of Wireless Audio Devices 76
Table 24 Automotive: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 76
Table 25 Automotive: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 77
6.6 Others 77
Table 26 Others: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 77
Table 27 Others: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 78

7 Wireless Audio Device Market, By Product 79
7.1 Introduction 80
Figure 33 True Wireless Hearables/Earbuds Segment To Register Highest Cagr From 2023 To 2028 80
Table 28 Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 80
Table 29 Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 81
Table 30 Wireless Audio Device Market, By Product, 2019–2022 (Million Units) 81
Table 31 Wireless Audio Device Market, By Product, 2023–2028 (Million Units) 82
7.2 Headphones 82
7.2.1 Increased Popularity Of Noise-Cancelation Feature To Fuel Demand For Wireless Headphones 82
Table 32 Headphones: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 82
Table 33 Headphones: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 83
7.3 Earphones 83
7.3.1 Rising Penetration Of Smartphones To Drive Market For Earphones 83
Table 34 Earphones: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 83
Table 35 Earphones: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 84
7.4 True Wireless Hearables/Earbuds 84
7.4.1 Ability To Provide Superior Audio Experiences Across Broad Spectrum Of Activities To Drive Demand For True Wireless Hearables 84
Table 36 True Wireless Hearables/Earbuds: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 84
Table 37 True Wireless Hearables/Earbuds: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 85
7.5 Headsets 85
7.5.1 Increasing Demand For Wireless Hands-Free Communication To Boost Adoption Of Headsets 85
Table 38 Headsets: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 85
Table 39 Headsets: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 86
7.6 Speakers 86
7.6.1 Convenience, Portability, And Flexibility Of Speakers To Contribute To Market Growth 86
Table 40 Speakers: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 86
Table 41 Speakers: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 87
7.7 Soundbars 87
7.7.1 Compatibility With Tv Sets, Smartphones, And Music Systems To Propel Demand For Soundbars 87
Table 42 Soundbars: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 88
Table 43 Soundbars: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 88
7.8 Microphones 88
7.8.1 Improvements In Output Sound Quality To Lead To Heightened Adoption Of Wireless Microphones 88
Table 44 Microphones: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 89
Table 45 Microphones: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 89

8 Wireless Audio Device Market, By Technology 90
8.1 Introduction 91
Figure 34 Bluetooth Segment To Record Highest Cagr From 2023 To 2028 91
Table 46 Wireless Audio Device Market, By Technology, 2019–2022 (Usd Billion) 91
Table 47 Wireless Audio Device Market, By Technology, 2023–2028 (Usd Billion) 92
8.2 Bluetooth 92
8.2.1 Cost-Effectiveness And Compatibility To Boost Demand For Bluetooth-Based Wireless Audio Devices 92
8.3 Wi-Fi 93
8.3.1 Ability To Stream High-Quality Audio Content To Boost Demand For Wi-Fi 93
8.4 Bluetooth+Wi-Fi 93
8.4.1 High-Speed Connectivity And Low Power Consumption To Lead To Incorporation Of Bluetooth+Wi-Fi In Wireless Audio Devices 93
8.5 Airplay 94
8.5.1 Increased Use Of Airplay For Wireless Streaming Of Data On Apple Devices To Drive Segmental Landscape 94
8.6 Radiofrequency 94
8.6.1 Increased Adoption Of Radio Frequency Technology In Professional Audio Equipment To Drive Market 94
8.7 Others 94
8.7.1 Wireless Speaker & Audio (Wisa) 94
8.7.2 Kleernet 95
8.7.3 Allplay 95
8.7.4 Skaa 95
8.7.5 Play-Fi 95
8.7.6 Infrared (Ir) 95

9 Wireless Audio Device Market, By Functionality 96
9.1 Introduction 97
Table 48 Wireless Audio Device Market, By Functionality, 2019–2022 (Usd Billion) 97
Figure 35 Smart Devices Segment To Exhibit Higher Cagr In Wireless Audio Device Market From 2023 To 2028 97
Table 49 Wireless Audio Device Market, By Functionality, 2023–2028 (Usd Billion) 97
9.2 Smart Devices 98
9.2.1 Rise In Use Of Voice Assistants And Home Automation To Drive Market 98
Table 50 Smart Devices: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 98
Table 51 Smart Devices: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 98
9.3 Non-Smart Devices 99
9.3.1 Use Of Non-Smart Wireless Audio Devices For Audio Amplification And Enhancement To Drive Market 99
Table 52 Non-Smart Devices: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 99
Table 53 Non-Smart Devices: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 99

10 Wireless Audio Device Market, By Region 100
10.1 Introduction 101
Figure 36 Wireless Audio Device Market In Asia Pacific To Register Highest Cagr From 2023 To 2028 101
Table 54 Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 102
Table 55 Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 102
10.2 North America 103
Figure 37 North America: Wireless Audio Device Market Snapshot 103
Table 56 North America: Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 104
Table 57 North America: Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 104
Table 58 North America: Wireless Audio Device Market, By Application, 2019–2022 (Usd Billion) 105
Table 59 North America: Wireless Audio Device Market, By Application, 2023–2028 (Usd Billion) 105
Table 60 North America: Wireless Audio Device Market, By Functionality, 2019–2022 (Usd Billion) 105
Table 61 North America: Wireless Audio Device Market, By Functionality, 2023–2028 (Usd Billion) 106
Table 62 North America: Wireless Audio Device Market, By Country, 2019–2022 (Usd Billion) 106
Table 63 North America: Wireless Audio Device Market, By Country, 2023–2028 (Usd Billion) 106
10.2.1 Impact Of Recession On North America 107
10.2.2 Us 107
10.2.2.1 Presence Of Numerous Wireless Audio Device Manufacturers To Drive Market 107
Table 64 Us: Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 107
Table 65 Us: Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 108
10.2.3 Canada 108
10.2.3.1 Growing Inclination Of Consumers Toward Adoption Of Innovative Products To Contribute To Market Growth 108
Table 66 Canada: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 108
Table 67 Canada: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 109
10.2.4 Mexico 109
10.2.4.1 Increased Investments In Consumer Electronics Industry To Drive Market 109
Table 68 Mexico: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 109
Table 69 Mexico: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 110
10.3 Europe 110
Figure 38 Europe: Wireless Audio Device Market Snapshot 111
Table 70 Europe: Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 112
Table 71 Europe: Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 112
Table 72 Europe: Wireless Audio Device Market, By Application, 2019–2022 (Usd Billion) 112
Table 73 Europe: Wireless Audio Device Market, By Application, 2023–2028 (Usd Billion) 113
Table 74 Europe: Wireless Audio Device Market, By Functionality, 2019–2022 (Usd Billion) 113
Table 75 Europe: Wireless Audio Device Market, By Functionality, 2023–2028 (Usd Billion) 113
Table 76 Europe: Wireless Audio Device Market, By Country, 2019–2022 (Usd Billion) 114
Table 77 Europe: Wireless Audio Device Market, By Country, 2023–2028 (Usd Billion) 114
10.3.1 Impact Of Recession On Europe 114
10.3.2 Uk 115
10.3.2.1 Rising Popularity Of Online Music And Radio Streaming To Fuel Market Growth 115
Table 78 Uk: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 115
Table 79 Uk: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 115
10.3.3 Germany 116
10.3.3.1 Increasing Popularity Of Soundbars And Wireless Streaming Speakers To Spur Market Growth 116
Table 80 Germany: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 116
Table 81 Germany: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 116
10.3.4 France 117
10.3.4.1 Growing Adoption Of Wireless Audio Devices For Home Entertainment Applications To Contribute To Market Growth 117
Table 82 France: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 117
Table 83 France: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 117
10.3.5 Rest Of Europe 118
Table 84 Rest Of Europe: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 118
Table 85 Rest Of Europe: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 118
10.4 Asia Pacific 119
Figure 39 Asia Pacific: Wireless Audio Device Market Snapshot 119
Table 86 Asia Pacific: Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 120
Table 87 Asia Pacific: Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 120
Table 88 Asia Pacific: Wireless Audio Device Market, By Application, 2019–2022 (Usd Billion) 121
Table 89 Asia Pacific: Wireless Audio Device Market, By Application, 2023–2028 (Usd Billion) 121
Table 90 Asia Pacific: Wireless Audio Device Market, By Functionality, 2019–2022 (Usd Billion) 121
Table 91 Asia Pacific: Wireless Audio Device Market By Functionality, 2023–2028 (Usd Billion) 122
Table 92 Asia Pacific: Wireless Audio Device Market, By Country, 2019–2022 (Usd Billion) 122
Table 93 Asia Pacific: Wireless Audio Device Market, By Country, 2023–2028 (Usd Billion) 122
10.4.1 Impact Of Recession On Asia Pacific 122
10.4.2 China 123
10.4.2.1 Increasing Presence Of International Wireless Speaker Manufacturers To Support Market Growth 123
Table 94 China: Wireless Audio Device Market, By Product, 2019–2022 (Usd Billion) 123
Table 95 China: Wireless Audio Device Market, By Product, 2023–2028 (Usd Billion) 123
10.4.3 Japan 124
10.4.3.1 Surging Demand For Consumer Electronics Equipped With Wireless Audio Devices To Boost Market 124
Table 96 Japan: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 124
Table 97 Japan: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 124
10.4.4 South Korea 125
10.4.4.1 Increasing Focus Of Consumer Electronics Industry On Developing Wireless Audio Products To Foster Market Growth 125
Table 98 South Korea: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 125
Table 99 South Korea: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 125
10.4.5 India 126
10.4.5.1 Increasing Disposable Income To Boost Adoption Of Wireless Audio Devices 126
Table 100 India: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 126
Table 101 India: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 126
10.4.6 Rest Of Asia Pacific 127
Table 102 Rest Of Asia Pacific: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 127
Table 103 Rest Of Asia Pacific: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 127
10.5 Rest Of The World (Row) 128
Table 104 Row: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 128
Table 105 Row: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 128
Table 106 Row: Wireless Audio Device Market, By Application, 2019–2022 (Usd Billion) 129
Table 107 Row: Wireless Audio Device Market, By Application, 2023–2028 (Usd Billion) 129
Table 108 Row: Wireless Audio Device Market, By Functionality, 2019–2022 (Usd Billion) 129
Table 109 Row: Wireless Audio Device Market, By Functionality, 2023–2028 (Usd Billion) 130
Table 110 Row: Wireless Audio Device Market, By Region, 2019–2022 (Usd Billion) 130
Table 111 Row: Wireless Audio Device Market, By Region, 2023–2028 (Usd Billion) 130
10.5.1 Impact Of Recession On Row 130
10.5.2 South America 131
10.5.2.1 Adoption Of Emerging Technologies To Favor Market Growth 131
Table 112 South America: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 131
Table 113 South America: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 131
10.5.3 Middle East & Africa 132
10.5.3.1 Surging Demand For Wireless Headphones And Speakers To Fuel Market Growth 132
Table 114 Middle East & Africa: Wireless Audio Device Market, By Product, 2019–2022 (Usd Million) 132
Table 115 Middle East & Africa: Wireless Audio Device Market, By Product, 2023–2028 (Usd Million) 133

11 Competitive Landscape 134
11.1 Overview 134
11.2 Strategies Adopted By Key Players 134
Table 116 Overview Of Strategies Adopted By Top 5 Wireless Audio Device Manufacturers From 2020 To 2023 134
11.2.1 Product Portfolio 135
11.2.2 Regional Focus 135
11.2.3 Manufacturing Footprint 135
11.2.4 Organic/Inorganic Strategies 136
11.3 Market Share Analysis, 2022 136
Table 117 Wireless Audio Device Market: Degree Of Competition, 2022 136
11.4 Revenue Analysis Of Top 5 Market Players 138
Figure 40 5-Year Revenue Analysis Of Top 5 Players In Wireless Audio Device Market, 2018–2022 138
11.5 Evaluation Matrix For Major Players, 2022 139
11.5.1 Stars 139
11.5.2 Emerging Leaders 139
11.5.3 Pervasive Players 139
11.5.4 Participants 139
Figure 41 Wireless Audio Device Market: Evaluation Matrix For Key Companies, 2022 140
11.6 Company Footprint 141
Table 118 Overall Company Footprint 141
Table 119 Company Offering Footprint 142
Table 120 Company Application Footprint 143
Table 121 Company Region Footprint 144
11.7 Evaluation Matrix For Startups/Small And Medium-Sized Enterprises (Smes), 2022 145
11.7.1 Progressive Companies 145
11.7.2 Responsive Companies 145
11.7.3 Dynamic Companies 145
11.7.4 Starting Blocks 145
Figure 42 Wireless Audio Device Market: Evaluation Matrix For Startups/Small And Medium-Sized Enterprises (Smes), 2022 146
11.7.5 Competitive Benchmarking 147
Table 122 Wireless Audio Device Market: Detailed List Of Key Startups/Smes 147
Table 123 Wireless Audio Device Market: Competitive Benchmarking Of Key Startups/Smes (Offering Footprint) 148
Table 124 Wireless Audio Device Market: Competitive Benchmarking Of Key Startups/Smes (Application Footprint) 149
Table 125 Wireless Audio Device Market: Competitive Benchmarking Of Key Startups/Smes (Region Footprint) 150
11.8 Competitive Scenarios And Trends 151
11.8.1 Product Launches 151
Table 126 Product Launches, January 2020–July 2023 151
11.8.2 Deals 156
Table 127 Deals, January 2020–July 2023 156
11.8.3 Others 158
Table 128 Others, January 2020–July 2023 158

12 Company Profiles 159
(Business Overview, Products/Solutions/Services Offered, Recent Developments & Mnm View)*
12.1 Key Players 159
12.1.1 Apple Inc. 159
Table 129 Apple Inc.: Company Overview 159
Figure 43 Apple Inc.: Company Snapshot 160
Table 130 Apple Inc.: Products/Solutions/Services Offered 160
Table 131 Apple Inc.: Product Launches/Developments 162
12.1.2 Samsung (Harman International) 165
Table 132 Harman International: Company Overview 165
Figure 44 Harman International: Company Snapshot 166
Table 133 Harman International: Products/Solutions/Services Offered 166
Table 134 Harman International: Product Launches/Developments 168
Table 135 Harman International: Deals 170
12.1.3 Bose Corporation 172
Table 136 Bose Corporation: Company Overview 172
Table 137 Bose Corporation: Products/Solutions/Services Offered 172
Table 138 Bose Corporation: Product Launches/Developments 174
Table 139 Bose Corporation: Deals 175
12.1.4 Sonos, Inc. 177
Table 140 Sonos, Inc.: Company Overview 177
Figure 45 Sonos, Inc.: Company Snapshot 178
Table 141 Sonos, Inc.: Products/Solutions/Services Offered 178
Table 142 Sonos, Inc.: Product Launches/Developments 179
Table 143 Sonos, Inc.: Deals 180
Table 144 Sonos, Inc.: Others 181
12.1.5 Sony Corporation 182
Table 145 Sony Corporation: Company Overview 182
Figure 46 Sony Corporation: Company Snapshot 183
Table 146 Sony Corporation: Products/Solutions/Services Offered 184
Table 147 Sony Corporation: Product Launches/Developments 185
12.1.6 Masimo 187
Table 148 Masimo: Company Overview 187
Figure 47 Masimo: Company Snapshot 187
Table 149 Masimo: Products/Solution/Services Offered 188
Table 150 Masimo: Product Launches/Developments 189
Table 151 Masimo: Others 191
12.1.7 Sennheiser Electronic Gmbh & Co. Kg 192
Table 152 Sennheiser Electronic Gmbh & Co. Kg: Company Overview 192
Table 153 Sennheiser Electronic Gmbh & Co. Kg: Products/Solutions/Services Offered 192
Table 154 Sennheiser Electronic Gmbh & Co. Kg: Product Launches/Developments 193
Table 155 Sennheiser Electronic Gmbh & Co. Kg: Deals 194
12.1.8 Vizio, Inc. 195
Table 156 Vizio, Inc.: Company Overview 195
Figure 48 Vizio, Inc.: Company Snapshot 195
Table 157 Vizio, Inc.: Products/Solutions/Services Offered 196
Table 158 Vizio, Inc.: Product Launches/Developments 197
12.1.9 Voxx International Corp. 198
Table 159 Voxx International Corp.: Company Overview 198
Figure 49 Voxx International Corp.: Company Snapshot 199
Table 160 Voxx International Corp.: Products/Solutions/Services Offered 199
Table 161 Voxx International Corp.: Product Launches/Developments 201
Table 162 Voxx International Corp.: Deals 202
12.1.10 Marshall Group (Zound Industries) 203
Table 163 Marshall Group (Zound Industries): Company Overview 203
Figure 50 Marshall Group (Zound Industries): Company Snapshot 203
Table 164 Marshall Group (Zound Industries): Products/Solutions/Services Offered 204
*Details On Business Overview, Products/Solutions/Services Offered, Recent Developments & Mnm View Might Not Be Captured In Case Of Unlisted Companies.
12.2 Other Players 205
12.2.1 Yamaha Corporation 205
12.2.2 Lg Electronics 205
12.2.3 Imagine Marketing Limited (Boat Lifestyle) 206
12.2.4 Xiaomi 206
12.2.5 Bang & Olufsen 207
12.2.6 Gn Store Nord A/S 207
12.2.7 Plantronics, Inc. 208
12.2.8 Shure 208
12.2.9 Dali 209
12.2.10 Jaybird 209

13 Appendix 210
13.1 Discussion Guide 210
13.2 Knowledgestore: Marketsandmarkets’ Subscription Portal 213
13.3 Customization Options 215
13.4 Related Reports 215
13.5 Author Details 216

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