United States Toys and Games Market Report 2017

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Date: 15-Sep-2017
No. of pages: 116
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In this report, the United States Toys and Games market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022.

Geographically, this report splits the United States market into seven regions:

- The West

- Southwest

- The Middle Atlantic

- New England

- The South

- The Midwest

with sales (volume), revenue (value), market share and growth rate of Toys and Games in these regions, from 2012 to 2022 (forecast).

United States Toys and Games market competition by top manufacturers/players, with Toys and Games sales volume, price, revenue (Million USD) and market share for each manufacturer/player; the top players including

- Dream International Limited (Hong Kong)

- Hasbro, Inc. (US)

- Integrity Toys, Inc. (US)

- JAKKS Pacific Inc. (US)

- Kids II, Inc. (US)

- K'NEX Brands, L.P. (US)

- Konami Corporation (Japan)

- LeapFrog Enterprises, Inc. (US)

- LEGO Group (Denmark)

- Mattel, Inc. (US)

- Fisher-Price, Inc. (US)

- MEGA Brands, Inc. (Canada)

- MGA Entertainment, Inc. (US)

- NAMCO BANDAI Holdings Inc. (Japan)

- Playmates Toys, Inc. (US)

- Ravensburger AG (Germany)

- Sanrio Company Ltd. (Japan)

- Tarata Toys Ltd. (New Zealand)

- TOMY Company Ltd. (Japan)

- Toy Quest (US)

- VTech Holdings Limited (Hong Kong)

On the basis of product, this report displays the sales volume, revenue, product price, market share and growth rate of each type, primarily split into

- Games and Puzzles

- Infant and Preschool

- Activity and Construction Toys

- Dolls and Action Figures

- Vehicle Toys and Ride-Ons

- Soft/Plush Toys

- Others

On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate of Toys and Games for each application, including

- Girls

- Boys

United States Toys and Games Market Report 2017

Table of Contents
United States Toys and Games Market Report 2017
1 Toys and Games Overview
1.1 Product Overview and Scope of Toys and Games
1.2 Classification of Toys and Games by Product Category
1.2.1 United States Toys and Games Market Size (Sales Volume) Comparison by Type (2012-2022)
1.2.2 United States Toys and Games Market Size (Sales Volume) Market Share by Type (Product Category) in 2016
1.2.3 Games and Puzzles
1.2.4 Infant and Preschool
1.2.5 Activity and Construction Toys
1.2.6 Dolls and Action Figures
1.2.7 Vehicle Toys and Ride-Ons
1.2.8 Soft/Plush Toys
1.2.9 Others
1.3 United States Toys and Games Market by Application/End Users
1.3.1 United States Toys and Games Market Size (Consumption) and Market Share Comparison by Application (2012-2022)
1.3.2 Girls
1.3.3 Boys
1.4 United States Toys and Games Market by Region
1.4.1 United States Toys and Games Market Size (Value) Comparison by Region (2012-2022)
1.4.2 The West Toys and Games Status and Prospect (2012-2022)
1.4.3 Southwest Toys and Games Status and Prospect (2012-2022)
1.4.4 The Middle Atlantic Toys and Games Status and Prospect (2012-2022)
1.4.5 New England Toys and Games Status and Prospect (2012-2022)
1.4.6 The South Toys and Games Status and Prospect (2012-2022)
1.4.7 The Midwest Toys and Games Status and Prospect (2012-2022)
1.5 United States Market Size (Value and Volume) of Toys and Games (2012-2022)
1.5.1 United States Toys and Games Sales and Growth Rate (2012-2022)
1.5.2 United States Toys and Games Revenue and Growth Rate (2012-2022)
2 United States Toys and Games Market Competition by Players/Suppliers
2.1 United States Toys and Games Sales and Market Share of Key Players/Suppliers (2012-2017)
2.2 United States Toys and Games Revenue and Share by Players/Suppliers (2012-2017)
2.3 United States Toys and Games Average Price by Players/Suppliers (2012-2017)
2.4 United States Toys and Games Market Competitive Situation and Trends
2.4.1 United States Toys and Games Market Concentration Rate
2.4.2 United States Toys and Games Market Share of Top 3 and Top 5 Players/Suppliers
2.4.3 Mergers & Acquisitions, Expansion in United States Market
2.5 United States Players/Suppliers Toys and Games Manufacturing Base Distribution, Sales Area, Product Type
3 United States Toys and Games Sales (Volume) and Revenue (Value) by Region (2012-2017)
3.1 United States Toys and Games Sales and Market Share by Region (2012-2017)
3.2 United States Toys and Games Revenue and Market Share by Region (2012-2017)
3.3 United States Toys and Games Price by Region (2012-2017)
4 United States Toys and Games Sales (Volume) and Revenue (Value) by Type (Product Category) (2012-2017)
4.1 United States Toys and Games Sales and Market Share by Type (Product Category) (2012-2017)
4.2 United States Toys and Games Revenue and Market Share by Type (2012-2017)
4.3 United States Toys and Games Price by Type (2012-2017)
4.4 United States Toys and Games Sales Growth Rate by Type (2012-2017)
5 United States Toys and Games Sales (Volume) by Application (2012-2017)
5.1 United States Toys and Games Sales and Market Share by Application (2012-2017)
5.2 United States Toys and Games Sales Growth Rate by Application (2012-2017)
5.3 Market Drivers and Opportunities
6 United States Toys and Games Players/Suppliers Profiles and Sales Data
6.1 Dream International Limited (Hong Kong)
6.1.1 Company Basic Information, Manufacturing Base and Competitors
6.1.2 Toys and Games Product Category, Application and Specification
6.1.2.1 Product A
6.1.2.2 Product B
6.1.3 Dream International Limited (Hong Kong) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.1.4 Main Business/Business Overview
6.2 Hasbro, Inc. (US)
6.2.2 Toys and Games Product Category, Application and Specification
6.2.2.1 Product A
6.2.2.2 Product B
6.2.3 Hasbro, Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.2.4 Main Business/Business Overview
6.3 Integrity Toys, Inc. (US)
6.3.2 Toys and Games Product Category, Application and Specification
6.3.2.1 Product A
6.3.2.2 Product B
6.3.3 Integrity Toys, Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.3.4 Main Business/Business Overview
6.4 JAKKS Pacific Inc. (US)
6.4.2 Toys and Games Product Category, Application and Specification
6.4.2.1 Product A
6.4.2.2 Product B
6.4.3 JAKKS Pacific Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.4.4 Main Business/Business Overview
6.5 Kids II, Inc. (US)
6.5.2 Toys and Games Product Category, Application and Specification
6.5.2.1 Product A
6.5.2.2 Product B
6.5.3 Kids II, Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.5.4 Main Business/Business Overview
6.6 K'NEX Brands, L.P. (US)
6.6.2 Toys and Games Product Category, Application and Specification
6.6.2.1 Product A
6.6.2.2 Product B
6.6.3 K'NEX Brands, L.P. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.6.4 Main Business/Business Overview
6.7 Konami Corporation (Japan)
6.7.2 Toys and Games Product Category, Application and Specification
6.7.2.1 Product A
6.7.2.2 Product B
6.7.3 Konami Corporation (Japan) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.7.4 Main Business/Business Overview
6.8 LeapFrog Enterprises, Inc. (US)
6.8.2 Toys and Games Product Category, Application and Specification
6.8.2.1 Product A
6.8.2.2 Product B
6.8.3 LeapFrog Enterprises, Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.8.4 Main Business/Business Overview
6.9 LEGO Group (Denmark)
6.9.2 Toys and Games Product Category, Application and Specification
6.9.2.1 Product A
6.9.2.2 Product B
6.9.3 LEGO Group (Denmark) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.9.4 Main Business/Business Overview
6.10 Mattel, Inc. (US)
6.10.2 Toys and Games Product Category, Application and Specification
6.10.2.1 Product A
6.10.2.2 Product B
6.10.3 Mattel, Inc. (US) Toys and Games Sales, Revenue, Price and Gross Margin (2012-2017)
6.10.4 Main Business/Business Overview
6.11 Fisher-Price, Inc. (US)
6.12 MEGA Brands, Inc. (Canada)
6.13 MGA Entertainment, Inc. (US)
6.14 NAMCO BANDAI Holdings Inc. (Japan)
6.15 Playmates Toys, Inc. (US)
6.16 Ravensburger AG (Germany)
6.17 Sanrio Company Ltd. (Japan)
6.18 Tarata Toys Ltd. (New Zealand)
6.19 TOMY Company Ltd. (Japan)
6.20 Toy Quest (US)
6.21 VTech Holdings Limited (Hong Kong)
7 Toys and Games Manufacturing Cost Analysis
7.1 Toys and Games Key Raw Materials Analysis
7.1.1 Key Raw Materials
7.1.2 Price Trend of Key Raw Materials
7.1.3 Key Suppliers of Raw Materials
7.1.4 Market Concentration Rate of Raw Materials
7.2 Proportion of Manufacturing Cost Structure
7.2.1 Raw Materials
7.2.2 Labor Cost
7.2.3 Manufacturing Expenses
7.3 Manufacturing Process Analysis of Toys and Games
8 Industrial Chain, Sourcing Strategy and Downstream Buyers
8.1 Toys and Games Industrial Chain Analysis
8.2 Upstream Raw Materials Sourcing
8.3 Raw Materials Sources of Toys and Games Major Manufacturers in 2016
8.4 Downstream Buyers
9 Marketing Strategy Analysis, Distributors/Traders
9.1 Marketing Channel
9.1.1 Direct Marketing
9.1.2 Indirect Marketing
9.1.3 Marketing Channel Development Trend
9.2 Market Positioning
9.2.1 Pricing Strategy
9.2.2 Brand Strategy
9.2.3 Target Client
9.3 Distributors/Traders List
10 Market Effect Factors Analysis
10.1 Technology Progress/Risk
10.1.1 Substitutes Threat
10.1.2 Technology Progress in Related Industry
10.2 Consumer Needs/Customer Preference Change
10.3 Economic/Political Environmental Change
11 United States Toys and Games Market Size (Value and Volume) Forecast (2017-2022)
11.1 United States Toys and Games Sales Volume, Revenue Forecast (2017-2022)
11.2 United States Toys and Games Sales Volume Forecast by Type (2017-2022)
11.3 United States Toys and Games Sales Volume Forecast by Application (2017-2022)
11.4 United States Toys and Games Sales Volume Forecast by Region (2017-2022)
12 Research Findings and Conclusion
13 Appendix
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
List of Tables and Figures
Figure Product Picture of Toys and Games
Figure United States Toys and Games Market Size (K Units) by Type (2012-2022)
Figure United States Toys and Games Sales Volume Market Share by Type (Product Category) in 2016
Figure Games and Puzzles Product Picture
Figure Infant and Preschool Product Picture
Figure Activity and Construction Toys Product Picture
Figure Dolls and Action Figures Product Picture
Figure Vehicle Toys and Ride-Ons Product Picture
Figure Soft/Plush Toys Product Picture
Figure Others Product Picture
Figure United States Toys and Games Market Size (K Units) by Application (2012-2022)
Figure United States Sales Market Share of Toys and Games by Application in 2016
Figure Girls Examples
Figure Boys Examples
Figure United States Toys and Games Market Size (Million USD) by Region (2012-2022)
Figure The West Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure Southwest Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure The Middle Atlantic Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure New England Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure The South of US Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure The Midwest Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure United States Toys and Games Sales (K Units) and Growth Rate (2012-2022)
Figure United States Toys and Games Revenue (Million USD) and Growth Rate (2012-2022)
Figure United States Toys and Games Market Major Players Product Sales Volume (K Units) (2012-2017)
Table United States Toys and Games Sales (K Units) of Key Players/Suppliers (2012-2017)
Table United States Toys and Games Sales Share by Players/Suppliers (2012-2017)
Figure 2016 United States Toys and Games Sales Share by Players/Suppliers
Figure 2017 United States Toys and Games Sales Share by Players/Suppliers
Figure United States Toys and Games Market Major Players Product Revenue (Million USD) (2012-2017)
Table United States Toys and Games Revenue (Million USD) by Players/Suppliers (2012-2017)
Table United States Toys and Games Revenue Share by Players/Suppliers (2012-2017)
Figure 2016 United States Toys and Games Revenue Share by Players/Suppliers
Figure 2017 United States Toys and Games Revenue Share by Players/Suppliers
Table United States Market Toys and Games Average Price (USD/Unit) of Key Players/Suppliers (2012-2017)
Figure United States Market Toys and Games Average Price (USD/Unit) of Key Players/Suppliers in 2016
Figure United States Toys and Games Market Share of Top 3 Players/Suppliers
Figure United States Toys and Games Market Share of Top 5 Players/Suppliers
Table United States Players/Suppliers Toys and Games Manufacturing Base Distribution and Sales Area
Table United States Players/Suppliers Toys and Games Product Category
Table United States Toys and Games Sales (K Units) by Region (2012-2017)
Table United States Toys and Games Sales Share by Region (2012-2017)
Figure United States Toys and Games Sales Share by Region (2012-2017)
Figure United States Toys and Games Sales Market Share by Region in 2016
Table United States Toys and Games Revenue (Million USD) and Market Share by Region (2012-2017)
Table United States Toys and Games Revenue Share by Region (2012-2017)
Figure United States Toys and Games Revenue Market Share by Region (2012-2017)
Figure United States Toys and Games Revenue Market Share by Region in 2016
Table United States Toys and Games Price (USD/Unit) by Region (2012-2017)
Table United States Toys and Games Sales (K Units) by Type (2012-2017)
Table United States Toys and Games Sales Share by Type (2012-2017)
Figure United States Toys and Games Sales Share by Type (2012-2017)
Figure United States Toys and Games Sales Market Share by Type in 2016
Table United States Toys and Games Revenue (Million USD) and Market Share by Type (2012-2017)
Table United States Toys and Games Revenue Share by Type (2012-2017)
Figure Revenue Market Share of Toys and Games by Type (2012-2017)
Figure Revenue Market Share of Toys and Games by Type in 2016
Table United States Toys and Games Price (USD/Unit) by Types (2012-2017)
Figure United States Toys and Games Sales Growth Rate by Type (2012-2017)
Table United States Toys and Games Sales (K Units) by Application (2012-2017)
Table United States Toys and Games Sales Market Share by Application (2012-2017)
Figure United States Toys and Games Sales Market Share by Application (2012-2017)
Figure United States Toys and Games Sales Market Share by Application in 2016
Table United States Toys and Games Sales Growth Rate by Application (2012-2017)
Figure United States Toys and Games Sales Growth Rate by Application (2012-2017)
Table Dream International Limited (Hong Kong) Basic Information List
Table Dream International Limited (Hong Kong) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Dream International Limited (Hong Kong) Toys and Games Sales Growth Rate (2012-2017)
Figure Dream International Limited (Hong Kong) Toys and Games Sales Market Share in United States (2012-2017)
Figure Dream International Limited (Hong Kong) Toys and Games Revenue Market Share in United States (2012-2017)
Table Hasbro, Inc. (US) Basic Information List
Table Hasbro, Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Hasbro, Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure Hasbro, Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure Hasbro, Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table Integrity Toys, Inc. (US) Basic Information List
Table Integrity Toys, Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Integrity Toys, Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure Integrity Toys, Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure Integrity Toys, Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table JAKKS Pacific Inc. (US) Basic Information List
Table JAKKS Pacific Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure JAKKS Pacific Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure JAKKS Pacific Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure JAKKS Pacific Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table Kids II, Inc. (US) Basic Information List
Table Kids II, Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Kids II, Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure Kids II, Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure Kids II, Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table K'NEX Brands, L.P. (US) Basic Information List
Table K'NEX Brands, L.P. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure K'NEX Brands, L.P. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure K'NEX Brands, L.P. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure K'NEX Brands, L.P. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table Konami Corporation (Japan) Basic Information List
Table Konami Corporation (Japan) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Konami Corporation (Japan) Toys and Games Sales Growth Rate (2012-2017)
Figure Konami Corporation (Japan) Toys and Games Sales Market Share in United States (2012-2017)
Figure Konami Corporation (Japan) Toys and Games Revenue Market Share in United States (2012-2017)
Table LeapFrog Enterprises, Inc. (US) Basic Information List
Table LeapFrog Enterprises, Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure LeapFrog Enterprises, Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure LeapFrog Enterprises, Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure LeapFrog Enterprises, Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table LEGO Group (Denmark) Basic Information List
Table LEGO Group (Denmark) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure LEGO Group (Denmark) Toys and Games Sales Growth Rate (2012-2017)
Figure LEGO Group (Denmark) Toys and Games Sales Market Share in United States (2012-2017)
Figure LEGO Group (Denmark) Toys and Games Revenue Market Share in United States (2012-2017)
Table Mattel, Inc. (US) Basic Information List
Table Mattel, Inc. (US) Toys and Games Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Mattel, Inc. (US) Toys and Games Sales Growth Rate (2012-2017)
Figure Mattel, Inc. (US) Toys and Games Sales Market Share in United States (2012-2017)
Figure Mattel, Inc. (US) Toys and Games Revenue Market Share in United States (2012-2017)
Table Fisher-Price, Inc. (US) Basic Information List
Table MEGA Brands, Inc. (Canada) Basic Information List
Table MGA Entertainment, Inc. (US) Basic Information List
Table NAMCO BANDAI Holdings Inc. (Japan) Basic Information List
Table Playmates Toys, Inc. (US) Basic Information List
Table Ravensburger AG (Germany) Basic Information List
Table Sanrio Company Ltd. (Japan) Basic Information List
Table Tarata Toys Ltd. (New Zealand) Basic Information List
Table TOMY Company Ltd. (Japan) Basic Information List
Table Toy Quest (US) Basic Information List
Table VTech Holdings Limited (Hong Kong) Basic Information List
Table Production Base and Market Concentration Rate of Raw Material
Figure Price Trend of Key Raw Materials
Table Key Suppliers of Raw Materials
Figure Manufacturing Cost Structure of Toys and Games
Figure Manufacturing Process Analysis of Toys and Games
Figure Toys and Games Industrial Chain Analysis
Table Raw Materials Sources of Toys and Games Major Players/Suppliers in 2016
Table Major Buyers of Toys and Games
Table Distributors/Traders List
Figure United States Toys and Games Sales Volume (K Units) and Growth Rate Forecast (2017-2022)
Figure United States Toys and Games Revenue (Million USD) and Growth Rate Forecast (2017-2022)
Figure United States Toys and Games Price (USD/Unit) Trend Forecast (2017-2022)
Table United States Toys and Games Sales Volume (K Units) Forecast by Type (2017-2022)
Figure United States Toys and Games Sales Volume (K Units) Forecast by Type (2017-2022)
Figure United States Toys and Games Sales Volume (K Units) Forecast by Type in 2022
Table United States Toys and Games Sales Volume (K Units) Forecast by Application (2017-2022)
Figure United States Toys and Games Sales Volume (K Units) Forecast by Application (2017-2022)
Figure United States Toys and Games Sales Volume (K Units) Forecast by Application in 2022
Table United States Toys and Games Sales Volume (K Units) Forecast by Region (2017-2022)
Table United States Toys and Games Sales Volume Share Forecast by Region (2017-2022)
Figure United States Toys and Games Sales Volume Share Forecast by Region (2017-2022)
Figure United States Toys and Games Sales Volume Share Forecast by Region in 2022
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources
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