Following a modest recovery in 2011, the French toys and games market recorded a negative performance in 2012. This was due to worsening economic conditions, with marginal GDP growth and ongoing uncertainty over the eurozone debt crisis dampening consumer confidence and restricting discretionary spending. The increasing popularity of purchasing toys and games online, where prices are typically lower than in store-based retail channels, also contributed to the decline in total market current…
Euromonitor International’s Toys and Games in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Toys and Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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