The Smartphones: worldwide trends and forecasts 2016–2021

Publisher Name :
Date: 03-Apr-2017
No. of pages: 40
Inquire Before Buying

"Smartphone sales in mature markets are approaching saturation, while developing markets will continue to see healthy sales growth until 2021."

Smartphone sales in developed and emerging markets are following divergent trends, as consumer and operator behaviour varies between these regions. This report analyses these trends, and discusses the impacts and implications for operators worldwide and those in each regional market.

This Report Provides:


  • forecasts for smartphone markets (including unit sales and share of the market for different operating systems) worldwide, for 8 regions and 63 countries

  • operator strategies to address shifts in demand dynamics, the vendor landscape and region-specific consumer behaviour

  • key worldwide and regional trends.

The Smartphones: worldwide trends and forecasts 2016–2021

Table of Contents

5. Worldwide trends
6. Worldwide: Mature and developing smartphone markets are diverging
7. Worldwide: Emerging Asia–Pacific and Latin America lead global smartphone sales growth
8. Worldwide: Android and iOS will maintain their market shares  over the forecast period
9. Western Europe
10. Western Europe: Consumers’ preferences and operators’ responses to these have reduced smartphone sales
11. Western Europe: Key regional trends
12. Central and Eastern Europe
13. Central and Eastern Europe: Demand for budget smartphones is high
14. Central and Eastern Europe: Key regional trends
15. Middle East and North Africa
16. Middle East and North Africa: The dominance of prepaid plans influences smartphone purchasing behaviour
17. Middle East and North Africa: Key regional trends
18. Sub-Saharan Africa
19. Sub-Saharan Africa: First-time buyers, especially those from rural areas, will drive smartphone sales
20. Sub-Saharan Africa: Key regional trends
21. Emerging Asia–Pacific
22. Emerging Asia–Pacific: Smartphone sales will increase at a remarkable pace until at least 2021
23. Emerging Asia–Pacific: Key regional trends
24. Developed Asia–Pacific
25. Developed Asia–Pacific: High smartphone adoption has caused sales of new devices to stagnate
26. Developed Asia–Pacific: Key regional trends
27. North America
28. North America: Operators and vendors are adapting to changes in smartphone purchasing behaviour
29. North America: Key regional trends
30. Latin America
31. Latin America: Improving economic conditions are boosting new smartphone purchases
32. Latin America: Key regional trends
33. Forecast methodology and assumptions
34. Forecast methodology and assumptions
35. About the authors and Analysys Mason
36. About the authors
37. Analysys Mason’s consulting and research are uniquely positioned
38. Research from Analysys Mason
39. Consulting from Analysys Mason

List of Figures

Figure 1: Mobile handset unit sales by type and smartphone share of handset connections, worldwide, 2013–2021
Figure 2: Smartphone unit sales by region, 2015 and 2021
Figure 3: Smartphone unit sales by operating system, worldwide, 2013–2021
Figure 4: Mobile handset connections by type and smartphone share of connections, Western Europe, 2013–2021
Figure 5: Smartphone unit sales and smartphone share of mobile handset unit sales, Western Europe, 2013–2021
Figure 6: Key regional trends in handset markets, Western Europe
Figure 7: Mobile handset connections by type and smartphone share of connections, Central and Eastern Europe, 2013–2021
Figure 8: Smartphone unit sales and smartphone share of mobile handset unit sales, Central and Eastern Europe, 2013–2021
Figure 9: Key regional trends in handset markets, Central and Eastern Europe
Figure 10: Mobile handset connections by type and smartphone share of connections, Middle East and North Africa, 2013–2021
Figure 11: Smartphone unit sales and smartphone share of mobile handset unit sales, Middle East and North Africa, 2013–2021
Figure 12: Key regional trends in handset markets, Middle East and North Africa
Figure 13: Mobile handset connections by type and smartphone share of connections, Sub-Saharan Africa, 2013–2021
Figure 14: Smartphone unit sales and smartphone share of mobile handset unit sales, Sub-Saharan Africa, 2013–2021
Figure 15: Key regional trends in handset markets, Sub-Saharan Africa
Figure 16: Mobile handset connections by type and smartphone share of connections, emerging Asia–Pacific, 2013–2021
Figure 17: Smartphone unit sales and smartphone share of mobile handset unit sales, emerging Asia–Pacific, 2013–2021
Figure 18: Key regional trends in handset markets, emerging Asia–Pacific
Figure 19: Mobile handset connections by type and smartphone share of connections, developed Asia–Pacific, 2013–2021
Figure 20: Smartphone unit sales and smartphone share of mobile handset unit sales, developed Asia–Pacific, 2013–2021
Figure 21: Key regional trends in handset markets, developed Asia–Pacific
Figure 22: Mobile handset connections by type and smartphone share of connections, North America, 2013–2021
Figure 23: Smartphone unit sales and smartphone share of mobile handset unit sales, North America, 2013–2021
Figure 24: Key regional trends in handset markets, North America
Figure 25: Mobile handset connections by type and smartphone share of connections, Latin America, 2013–2021
Figure 26: Smartphone unit sales and smartphone share of mobile handset unit sales, Latin America, 2013–2021
Figure 27: Key regional trends in handset markets, Latin America
Figure 28: Main enablers and constraints for our smartphone forecasts

  • Global Ultra Secure Smartphones Market by Manufacturers, Countries, Type and Application, Forecast to 2022
    Published: 08-Sep-2017        Price: US 3480 Onwards        Pages: 118
    Ultra-secure smartphones are more secure than regular smartphones as they encrypt all communication, and block unauthorized tracking systems. With these features, the privacy issue associated with Android Smartphones is resolved. In recent times, the public's lifestyle pattern has shifted towards speed and accessibility- everyone uses mobile applications to satisfy basic needs, such as booking tickets for movies or travel. Mobile applications are most often used as search engines for specific re......
  • Smartphones Market Trends in China
    Published: 21-Aug-2017        Price: US 3000 Onwards        Pages: 129
    This study focuses on China's Smartphones market trends. In the two past decades, the market has been growing at a fast pace. The dramatic expansions of the manufacturing capabilities and rising consumer consumptions in China have transformed China's society and economy. China is one of the world's major producers for industrial and consumer products. Far outpacing other economies in the world, China is the world's fastest growing market for the consumptions of goods and services. The Chinese ec......
  • The Consumer smartphone analytics: network usage
    Published: 16-Aug-2017        Price: US 4999 Onwards        Pages: 36
    "The trouble with paid-for unlimited data plans is that Wi-Fi already gives users an unconstrained experience." This report provides insights into why, when and where smartphone users connect to Wi-Fi or to cellular networks by analysing data collected in real-time from more than 8000 smartphones in Germany, India, the UK and the USA. It assesses the implications of the survey for mobile-centric operators and for integrated quadruple-play service providers. ......
  • Global Phablets Market Professional Survey Report 2017
    Published: 10-Aug-2017        Price: US 3500 Onwards        Pages: 115
    This report studies Phablets in Global market, especially in North America, China, Europe, Southeast Asia, Japan and India, with production, revenue, consumption, import and export in these regions, from 2012 to 2016, and forecast to 2022. This report focuses on top manufacturers in global market, with production, price, revenue and market share for each manufacturer, covering - Samsung - ASUSTeK Computer - ZTE - Blackberry - Dell - Google......
  • Global Trends in the Smartphone Market and Industry
    Published: 04-Aug-2017        Price: US 1200 Onwards        Pages: 36
    Bolstered by the steady economic recovery in 2017 that drive replacement demand, and first-time smartphone buyers in emerging markets, the global smartphone shipment volume is forecast to grow at 6.3% year-on-year to nearly 1.6 billion units. This report provides an overview of the smartphone development in the globe, an in-depth analysis of branded smartphones' competitiveness from both price and spec perspectives, and recent updates in the development of key components such as mobile proces......
  • Global Rugged Smartphone Market 2017-2021
    Published: 26-Jul-2017        Price: US 3500 Onwards        Pages: 64
    Rugged smartphones are designed in such a way that they can withstand shock, dust, rain, cold, high temperature, and many other demanding environments. The only difference between rugged smartphones and standard smartphones is the toughness. In order to be classified as rugged, a smartphone has to undergo a series of tests. Rugged smartphones are designed for niche markets like the military, law enforcement, oil and gas extraction rigs, and many other markets where the environment is demandin......
  • The Consumer smartphone analytics: mobile video
    Published: 19-Jul-2017        Price: US 4999 Onwards        Pages: 34
    This report investigates how people use their smartphones in Germany, India, the UK and the USA. It provides insights into how people consume mobile video services, the importance of OTT and multi-screen and examines how people use specific video apps on their smartphones and tablets by analysing data collected in real-time from more than 8000 smartphones.......
  • Global Smartphone Market 2017-2021
    Published: 19-Jul-2017        Price: US 3500 Onwards        Pages: 88
    Smartphones have become a basic necessity and an integral part of the lives of almost all individuals worldwide. A smartphone is a mobile phone that functions like a computer. It typically has a touchscreen interface, Internet access, and an OS that can run application software or apps that are integrated with other devices and sensors to provide users information on a real-time basis. Smartphones can be used to perform applications, including making calls, instant messaging, taking pictures ......
  • United States Phablets Market Report 2017
    Published: 18-Jul-2017        Price: US 3800 Onwards        Pages: 114
    In this report, the United States Phablets market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022. Geographically, this report splits the United States market into seven regions: - The West - Southwest - The Middle Atlantic - New England - The South - The Midwest with sales (volume), revenue (value), market share and growth rate of Phablet......
  • SERVICES
    Value for Money
    We believe in "optimum utilization of available budget and resources". While servicing our clients' (your) market research requirements, we keep the same approach in focus to help you get the best value for your $$s.
    Ever Growing Inventory
    Ranging from the smallest feasible / required data (datasheets, data facts, SWOT analysis, company profiles, etc) to full research reports that help you make decisions, our inventory is updated almost on a daily basis with the latest industry reports from domain experts that track more than 5000 niche sectors.
    One Stop Solution
    Need a custom research report on medical devices market? Require all available business intelligence on 3D printing industry? Exploring F&B sector of a particular country/region? RnRMarketResearch.com is your one-stop-solution to all market intelligence needs. We not only offer custom research and consulting services, we also "bundle" reports to meet your needs and help you fetch the data analysis you require for your business.
    Dedicated Client Engagement
    Not limited to only "finding" relevant reports for you, our client engagement team dedicates its efforts to understand your "business need" and accordingly maps available research data to help you move forward. Call "your" client engagement executive any time of your day and get your questions answered in order to make the correct business decision.
    Saving Time and Efforts
    Simply share your research requirement details with us and let us do all the hard work to find required intelligence for you. When you add up our "one stop solution" and "dedicated client engagement" services mentioned above, you obviously know the time and effort saving you do by working with us.
    Payment Flexibility
    Working with Fortune 500 organizations, we understand the importance of being flexible for payments. Share your payment terms with us and we will surely match up to them to ensure you get access to required business intelligence data without having to wait for the payment to be done.
    Post-Purchase Research Support
    Have questions after reading a report / datasheet bought through us? Not sure about the methodology used for data available in the research? Talk to us / Share your questions with us and if required, we will connect you with the analyst(s)/author(s) of the report(s) and ensure you get satisfactory answers for the same. Need more data / analysis / report(s) on the topic of your research/project? The RnRMarketResearch.com team is here for you 24X7 to support you with your post-purchase requirements. Subscription Offers & Packages (Get in touch with us for more details - sales@rnrmarketresearch.com / +1 888 391 5441 )
    • Ad Hoc
    • Pay - as - you - go / Bucket Subscriptions
    • Fixed Cost for #of reports
    • Customize / Personalize as per your needs