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Latin America - Video Streaming and Digital Media

Publisher Name :
Date: 17-May-2016
No. of pages: 115

Overview

This market report provides a comprehensive overview of video streaming, pay TV, and digital media across Latin America. The countries covered in this report include: Argentina, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Haiti, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Uruguay and Venezuela.

Executive Summary

Latin America’s pay TV market under pressure from videostreaming services

The digital media landscape in the Latin America and Caribbean region (LAC) has seen considerable changes in recent years, both in terms of market consolidation and in the effects wrought by the fast-growing OTT sector.

Consolidation has resulted in the digital media markets in some countries being dominated by only a few players. In Brazil, América Móvil has now merged its three operations (Claro, Embratel and Net), while the other regional player Telefónica has incorporated its unit Vivo with GVT, rebranding the latter as Vivo in the process. In Mexico, the US telco AT&T acquired DirecTV in Mexico, which has enabled it to incorporate digital media with its existing and extensive mobile service offerings, having already acquired the Iusacell and Nextel operations. In the Caribbean, the regional player Cable & Wireless Communications acquired Columbus International in March 2015, and is now itself in the closing stages of being acquired by Liberty Global. This will enable Liberty Global to incorporate its own businesses in Puerto Rico and Chile with those of Cable & Wireless across the Caribbean. This increased scale will have competitive repercussions for Digicel Group, which is itself branching out from mobile services to bundled service offerings in its local markets.

The potential for further growth in the LAC region remains huge, despite a range of difficulties presented by the high cost of infrastructure (particularly in some areas which are topographically difficult), the relatively low purchasing power of subscribers, and stagnant ARPU which has stymied revenue growth.

The adoption of OTT videostreaming services, incorporating IPTV, VoD and mobile video, has been facilitated by improved fixed-line and mobile infrastructure. Operators continue to upgrade DSL and cable networks to provide far higher data throughput, a process which is continuing with investments in DOCSIS3.1 as well as vectoring DSL and G.fast technologies. At the same time, fibre-based networks are gaining ground, and the growth in the number of subscribers on FttP/B infrastructure is far higher than that for copper infrastructure. This trend will continue in coming years, particularly given the support for national fibre networks provided by some governments.

Until recently there was fairly consistent growth in the pay TV sector across the region. This remains the case in a few markets, but the dynamics have changed considerably since the launch of OTT videostreaming services. Netflix was among the first of these providers, launching services in 2011. Since then many others have joined the sector, including many telcos which provide their own service offerings. This has encouraged subscribers in some markets, particularly in Brazil which is suffering a drastic recession, to abandon subscription pay-TV services for cheaper OTT offerings.

Latin America - Video Streaming and Digital Media

Table of Contents

1. Overview of the Latin American Video streaming and digital media market

2. Argentina
2.1 Introduction
2.2 Videostreaming
2.3 Pay TV market overview
2.4 Regulatory issues
2.4.1 Audiovisual Communications Law
2.4.2 Kirchner vs Clarín
2.5 Cable TV
2.5.1 Grupo Clarín
2.5.2 Cablevisión
2.5.3 Cablevisión/Multicanal merger
2.6 Digital Terrestrial TV (DTTV)
2.7 Social media

3. Belize
3.1 Introduction
3.2 Communications: VoIP

4. Bolivia
4.1 Digital media
4.2 Communications: VoIP

5. Brazil
5.1 Digital Media in Brazil
5.1.1 Introduction
5.2 Regulatory issues
5.2.1 Pay TV law
5.2.2 Incumbent fixed-line telcos in the pay TV sector
5.2.3 Foreign ownership regulations
5.2.4 Videostreaming
5.2.5 Pay TV statistics
5.2.6 Key digital media players
5.2.7 Net Serviços de Comunicação
5.2.8 Sky Brasil
5.2.9 Oi TV
5.2.10 Vivo TV
5.2.11 Vivo (GVT TV)
5.2.12 Algar Telecom (CTBC TV)
5.3 Cable TV
5.4 Multichannel multipoint distribution systems (MMDS)
5.5 Satellite-based digital pay TV developments
5.6 Digital Terrestrial TV (DTTV)

6. Chile
6.1 Introduction digital media
6.2 Triple play models
6.3 Videostreaming
6.4 Social media
6.5 Pay TV
6.5.1 VTR Globalcom
6.5.2 Movistar (Telefónica Chile)
6.5.3 Claro (América Móvil)
6.5.4 DirecTV
6.6 Cable TV
6.7 Satellite-based digital pay TV developments
6.8 Digital terrestrial TV

7. Colombia
7.1 Introduction
7.2 Cable TV
7.2.1 Claro (Telmex Colombia)
7.2.2 UNE-EPM
7.3 Videostreaming
7.4 Satellite TV
7.5 Digital Terrestrial TV (DTTV)

8. Costa Rica
8.1 Introduction
8.2 Cable TV
8.3 Satellite-based digital pay TV developments
8.4 Digital Terrestrial TV (DTTV)
8.5 Key digital media players
8.5.1 Tigo
8.5.2 Cable Tica
8.6 Videostreaming

9. Dominican Republic
9.1 Introduction
9.2 Digital switchover
9.3 Pay TV
9.4 Videostreaming
9.5 Communications: VoIP

10. Ecuador
10.1 Introduction Digital Media
10.2 Key digital media players
10.2.1 DirecTV
10.2.2 TVCable
10.2.3 CNT TV
10.2.4 Movistar
10.2.5 Claro Ecuador (Conacel, Ecuador Telecom)
10.2.6 Univisa
10.3 Digital Terrestrial TV (DTTV)
10.4 Communications
10.4.1 Voice over Internet Protocol (VoIP)

11. El Salvador
11.1 Introduction
11.1.1 Tigo (Millicom)
11.2 Communications
11.2.1 IP and Voice over Internet Protocol (VoIP)

12. Guatemala
12.1 Digital Media
12.1.1 Cable TV
12.1.2 Satellite-based digital pay TV developments
12.1.3 Digital Terrestrial TV (DTTV)
12.1.4 Bundled services
12.1.5 Communications

13. Haiti
13.1 Introduction
13.2 Cable TV (CATV)
13.3 Satellite TV
13.4 Communications: VoIP

14. Honduras
14.1 Media convergence
14.2 Cable TV
14.3 Satellite-based digital pay TV developments
14.4 Digital terrestrial TV

15. Jamaica
15.1 Cable TV (CATV)
15.1.1 Digicel
15.1.2 Flow
15.2 Digital Terrestrial TV (DTTV)
15.3 Communications: Voice over Internet Protocol (VoIP)

16. Mexico
16.1 Introduction
16.2 Bundled services
16.3 Cable TV (CATV)
16.4 Videostreaming
16.5 Direct-to-Home (DTH) Satellite TV
16.6 Pay TV statistics
16.7 Digital Terrestrial TV (DTTV)
16.8 Other developments

17. Nicaragua
17.1 Pay TV

18. Panama
18.1 Introduction Digital Media
18.2 Cable TV
18.2.1 Cable Onda
18.2.2 +TV Digital (C&WP)
18.3 Satellite-based digital pay TV developments
18.4 Digital Terrestrial TV (DTTV)
18.5 Triple-play models
18.6 Videostreaming
18.7 IPTV (Broadband TV)

19. Paraguay
19.1 Digital Media
19.1.1 Videostreaming
19.1.2 Pay TV
19.1.3 Digital terrestrial TV
19.1.4 Communications: Voice over Internet Protocol (VoIP)

20. Peru
20.1 Introduction
20.2 Cable TV
20.3 Satellite-based digital pay TV developments
20.4 Digital Terrestrial TV (DTTV)
20.5 Communications: VoIP

21. Puerto Rico
21.1 Introduction
21.1.1 Cable TV (CATV)
21.1.2 Videostreaming
21.1.3 Satellite TV
21.2 Communications: VoIP

22. Uruguay
22.1 Digital Media
22.1.1 Bundled services
22.1.2 Pay TV overview
22.1.3 Pay-TV statistics
22.1.4 Digital Terrestrial TV (DTTV)
22.1.5 Communications: Voice over Internet Protocol (VoIP)

23. Venezuela
23.1 Introduction digital media
23.2 Bundled services
23.3 Inter
23.4 SuperCable
23.5 NetUno
23.6 Satellite-based digital pay TV developments
23.7 Digital Terrestrial TV
23.8 Videostreaming
23.9 Social networks
23.10 Communications
23.10.1 IP and Voice over Internet Protocol (VoIP)

List of Tables

Table 1 – Cablevisión cable TV subscribers – 2000 – 2015
Table 2 – Facebook users and penetration – 2008 - 2015
Table 3 – Satellite TV subscribers – 2010 - 2016
Table 4 – Fibre-based TV subscribers – 2014 - 2016
Table 5 – Historic - Pay TV subscribers and penetration – 1998 - 2009
Table 6 – Pay TV subscribers and penetration – 2010 - 2015
Table 7 – Historic - Pay TV market share by technology – 1998 - 2009
Table 8 – Pay TV market share by technology – 2010 - 2016
Table 9 – Pay TV market revenue – 2005 - 2015
Table 10 – Pay TV subscriber net additions by platform – 2012 - 2016
Table 11 – Pay TV operators – market share – 2000 - 2016
Table 12 – Grupo Claro (Net Serviços) – cable TV subscribers – 2000 - 2016
Table 13 – Claro TV subscribers (historic) – 2010 - 2012
Table 14 – Sky Brazil TV subscribers – 2010 - 2016
Table 15 – Oi TV subscribers – 2010 – 2016
Table 16 – Vivo TV subscribers – 2012 – 2016
Table 17 – Vivo (GVT) subscribers (historic) – 2011 – 2014
Table 18 – Algar Telecom pay TV subscribers – 2011 - 2016
Table 19 – Historic - Cable TV subscribers and penetration – 1998 - 2009
Table 20 – Cable TV subscribers and penetration – 2010 - 2016
Table 21 – Historic - MMDS subscribers and penetration – 1998 - 2009
Table 22 – MMDS subscribers and penetration – 2010 - 2016
Table 23 – Historic - DTH subscribers and penetration – 1998 - 2009
Table 24 – DTH subscribers and penetration – 2010 - 2016
Table 25 – Pay TV subscribers and penetration – 2006 - 2015
Table 26 – Pay TV technologies – market share – 2006 - 2015
Table 27 – Pay TV operators – market share of subscribers – 2006 - 2015
Table 28 – VTR – pay TV subscribers by technology – 2000 - 2015
Table 29 – VTR Group financial data – 2011 - 2015
Table 30 – Movistar pay TV subscribers – 2006 - 2015
Table 31 – Claro pay TV subscribers – 2010 - 2015
Table 32 – DirecTV pay TV subscribers – 2006 - 2015
Table 33 – Historic – Cable TV subscribers and penetration rates – 1995 - 2009
Table 34 – Cable TV subscribers and penetration rates – 2010 - 2016
Table 35 – Satellite TV subscribers – 2006 - 2016
Table 36 – Pay TV providers’ market share – 2013 - 2016
Table 37 – Pay TV subscribers by operator – 2010 - 2016
Table 38 – Pay TV revenue – 2007 - 2014
Table 39 – Cable TV subscribers and penetration rates – 2000 - 2016
Table 40 – Satellite TV subscribers and penetration rates – 2000 - 2016
Table 41 – Satellite TV operators’ market share – 2004 - 2015
Table 42 – Subscription TV subscribers - 2010 - 2015
Table 43 – Subscription TV share by platform – 2010 - 2014
Table 44 – Subscription TV revenue by platform- 2011 - 2014
Table 45 – Market share of subscription TV subscribers by operator – 2010 - 2014
Table 46 – Cable TV subscribers and revenue - 2010 - 2016
Table 47 – Satellite TV subscribers and revenue - 2010 - 2016
Table 48 – DTTV subscribers - 2010 - 2016
Table 49 – IPTV subscribers and revenue - 2011 - 2016
Table 50 – Pay TV subscribers – 2008 – 2016
Table 51 – Pay TV addressable homes – 2011 – 2015
Table 52 – VoIP subscribers – 2008 - 2016
Table 53 – Pay TV subscribers and penetration – 2004 - 2015
Table 54 – TV technology market share – 2004 - 2015
Table 55 – TV subscribers by platform – 2012 - 2016
Table 56 – Pay TV subscribers and penetration rates – 2003 - 2012
Table 57 – Market share of pay TV subscribers by operator – 2014 - 2015
Table 58 – Market share of cable TV subscribers by operator – 2014 - 2015
Table 59 – Historical - Cable TV subscribers – 1998 - 2004
Table 60 – Cable TV subscribers – 2005 - 2015
Table 61 – Megacable TV subscribers – 2010 - 2015
Table 62 – Axtel subscribers by platform – 2014 - 2015
Table 63 – Historical - Satellite TV subscribers – 1998 - 2004
Table 64 – Satellite TV subscribers – 2005 - 2015
Table 65 – Satellite TV subscribers by provider – 2013 - 2015
Table 66 – Televisa video subscribers by platform – 2010 - 2015
Table 67 – Televisa RGUs by service – 2013 - 2015
Table 68 – Televisa financial data – 2013 - 2015
Table 69 – Pay TV subscribers by technology, annual change and penetration rate – 1998 - 2015
Table 70 – Interactive TV subscribers – 2007 - 2016
Table 71 – Pay TV subscribers by platform – 2010- 2015
Table 72 – Historic - Pay TV subscribers and penetration rates – 1998 - 2009
Table 73 – Pay TV subscribers and penetration rates – 2010 - 2016
Table 74 – Pay TV operators’ market share – 2002 - 2015
Table 75 – Pay TV subscribers by operator – 2002 - 2015
Table 76 – Movistar pay TV subscribers – 2013 - 2016
Table 77 – Cable TV penetration – 2005 - 2016
Table 78 – Historic - Cable TV subscribers and penetration – 1997 – 2009
Table 79 – Cable TV subscribers and penetration – 2010 – 2016
Table 80 – Liberty Cablevisión TV subscribers – 2010 – 2015
Table 81 – Pay-TV subscribers and penetration rates – 2001 - 2015
Table 82 – Pay-TV revenue – 2011 - 2014
Table 83 – Pay-TV operators’ market share – 2010- 2015
Table 84 – Pay-TV subscribers by platform – June 2015
Table 85 – Historic - Pay TV subscribers and penetration rates – 1997 - 2009
Table 86 – Pay TV subscribers and penetration rates – 2010 - 2015
Table 87 – Major pay TV providers – market share – 2010 - 2012
Table 88 – Broadcasting service revenue – 2001 - 2015
Table 89 – Facebook users and penetration – 2008 - 2013

List of Charts

Chart 1 – Pay TV subscribers and penetration – 2005 - 2016
Chart 2 – Pay TV market share by technology – 2005 - 2016
Chart 3 – Pay TV subscribers and penetration – 2006 – 2015
Chart 4 – Pay TV technologies - market share at a glance – 2006 - 2015
Chart 5 – Evolution of cable TV in Chile – 2005 - 2016
Chart 6 – Pay TV subscribers and penetration rates – 2005 – 2016
Chart 7 – Pay TV market share at a glance – 2002 - 2015
Chart 8 – Cable TV subscribers and penetration – 2003 – 2016

List of Exhibits

Exhibit 1 – Grupo Clarín at a glance
Exhibit 2 – Net Serviços de Comunicação at a glance
Exhibit 3 – TVA
Exhibit 4 – Amnet
Exhibit 5 – Definitions of video streaming and IPTV

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