Global Mobile and Web Event Analytics Market 2016-2020

Publisher Name :
Date: 05-Oct-2016
No. of pages: 69
Inquire Before Buying

Mobile analytics analyzes the traffic for mobile websites. It helps to determine the effectiveness of mobile marketing campaigns for the business and study the aspects that increase the traffic for the mobile websites.

The analysts forecast global mobile and web analytics market to grow at a CAGR of 16.3% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global mobile and web analytics market 2016-2020. To calculate the market size, the report considers the revenue generated from the sales of mobile and web analytics solutions to calculate the market size.

The market is divided into the following segments based on geography:


  • Americas

  • APAC

  • EMEA


This report, Global Mobile and Web Analytics Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors


  • Adobe Systems

  • AT Internet

  • comScore

  • Google

  • IBM

  • SAS Institute

  • Webtrends


Other prominent vendors


  • Clicktale

  • Clicky

  • KickFire

  • Kissmetrics

  • Woopra

  • Crazy Egg

  • Chartbeat

  • Omniture

  • Apsalar

  • Char Software

  • Mixpanel

  • Appsee

  • Netbiscuits

  • Segment.io

  • Upsight


Market driver


  • Increased benefits of mobile and web analytics

  • For a full, detailed list, view our report


Market challenge


  • Data security and privacy issues of mobile users

  • For a full, detailed list, view our report


Market trend


  • Growing demand for predictive analytics

  • For a full, detailed list, view our report


Key questions answered in this report


  • What will the market size be in 2020 and what will the growth rate be?

  • What are the key market trends?

  • What is driving this market?

  • What are the challenges to market growth?

  • Who are the key vendors in this market space?

  • What are the market opportunities and threats faced by the key vendors?

  • What are the strengths and weaknesses of the key vendors?

Global Mobile and Web Event Analytics Market 2016-2020

Table of Contents

PART 01: Executive summary
Highlights

PART 02: Scope of the report
Geographical information
Vendor selection
Summation errors
Recommended reading

PART 03: Market research methodology
Research methodology
Economic indicators

PART 04: Introduction
Key market highlights

PART 05: Market landscape
Market overview
Market size and forecast

PART 06: Market segmentation by end-user
Global mobile and web analytics market by end-user

PART 07: Geographical segmentation
Global mobile and web analytics market by geography
Americas
EMEA
APAC

PART 08: Market drivers
Increased benefits of mobile and web analytics
Increase in volume of data
Growing importance of social media analytics
Growing popularity of mobile applications

PART 09: Impact of drivers

PART 10: Market challenges
Data security and privacy issues of mobile users
Difficulty in data validation
Presence of open-source mobile and web analytics vendors
Excess of irrelevant information

PART 11: Impact of drivers and challenges

PART 12: Market trends
Growing demand for predictive analytics
Growth in internet connectivity

PART 13: Five forces model

PART 14: Vendor landscape
Competitive scenario
Vendor matrix

PART 15: Key vendor analysis
Key vendor offerings
Key vendor profiles
Other prominent web analytics solutions vendors
Other prominent mobile analytics solutions vendors
Other prominent vendors

PART 16: Appendix
List of abbreviations

List of Exhibits

Exhibit 01: Major countries covered in market analysis
Exhibit 02: Steps in web analytics
Exhibit 03: Steps in mobile analytics
Exhibit 04: Global mobile and web analytics market 2015-2020($ billions)
Exhibit 05: Global mobile and web analytics market by end-user 2015 (% share)
Exhibit 06: IT spending by Brazil, Mexico, Argentina, and Chile 2014 and 2015 ($ billions)
Exhibit 07: Global mobile and web analytics market by geography 2015 and 2020 (% share)
Exhibit 08: Global mobile and web analytics market by geography 2015-2020 ($ billions)
Exhibit 09: Mobile and web analytics market in Americas 2015-2020 ($ billions)
Exhibit 10: Mobile phone users in South America 2014-2020 (in millions)
Exhibit 11: Number of smartphone users in Brazil 2013-2016 (millions)
Exhibit 12: Mobile internet users by age group in Brazil
Exhibit 13: Number of smartphone users in Mexico 2013-2016 (millions)
Exhibit 14: Number of smartphone users in Colombia 2013-2016 (millions)
Exhibit 15: Mobile and web analytics market in EMEA 2015-2020 ($ billions)
Exhibit 16: Mobile and web analytics market in APAC 2015-2020 ($ billions)
Exhibit 17: Benefits of mobile and web analytics in different industries
Exhibit 18: Global data generation forecast 2015-2020 (in zettabytes)
Exhibit 19: Facebook updates by social media users 2015 (% share)
Exhibit 20: Top mobile apps used in US 2015 (number of visitors in millions)
Exhibit 21: Region-wise mobile application developers in 2015 (% share)
Exhibit 22: Impact of drivers
Exhibit 23: Motives of data breaches globally 2013-2015 (%)
Exhibit 24: Impact of drivers and challenges
Exhibit 25: Global predictive analytics market 2015-2020 ($ billions)
Exhibit 26: Internet penetration by region in June 2016 (% population)
Exhibit 27: Five forces model
Exhibit 28: Competitive differentiators for vendors
Exhibit 29: Mobile and web analytics features provided by vendors
Exhibit 30: Geographical presence of mobile and web analytics vendors
Exhibit 31: Customer base of mobile and web analytics vendors
Exhibit 32: Product offerings
Exhibit 33: Adobe Systems: Products and their features
Exhibit 34: AT Internet: Products and their features
Exhibit 35: AT Internet: Products and their features
Exhibit 36: Google: Products and their features
Exhibit 37: IBM: Products and their features
Exhibit 38: SAS Institute: Products and their features
Exhibit 39: Webtrends: Products and their features

  • Renewable Energy Sources Needs To Boost Global Microgrids Market
    The global market for microgrid was worth US$13.3 billion in 2015, and is anticipated to touch an estimate of US$35.2 billion by 2020. Dealers in the market for microgrids are incessantly improving the network hosting capability for renewable energy resources to excerpt an extreme amount from it, in addition to commercialization of classically costly renewable […]
  • Manufacturing Trends In The Coming Days
    The manufacturing industry may be encountering some breezes, but it is irrefutably in the middle of a technological revival that is altering the appearance, structures, and practices of the modern factory. Notwithstanding the jeopardies and in spite of recent history industrial manufacturing enterprises cannot afford to disregard these developments. Few of the trends to look […]
  • Top 10 Emerging Technologies
    The World Economic Forum (WEF) and Scientific American lately unveiled the major technological innovation list of the top ten emerging technologies. This list emphasizes on the technological developments which have the supremacy to transform industries, protect the planet, and improve lives. It also presents an opening to discuss any societal, human, economic or environmental jeopardies […]
  • Global Biosimilars Market To Be Led By Novartis by 2020
    Biologics, which are typically inoculated or injected, are formed in living entities, making them more challenging and costly to manufacture than the usual pills contrived from chemicals. Observing that mock-ups are mostly identical to the prototypes has also modelled specific scientific and regulatory tasks. But the US FDA and European supervisors lately have acknowledged new […]
  • Global Thyroid Gland Disorder Treatment Market To Grow Steadily
    The global thyroid gland disorder treatment market was worth US$1.8 billion in 2014 and is projected to reach a market value of US$2.4 billion in 2023 intensifying at a CAGR of 3.1% from 2015 to 2023.  The thyroid gland produces thyroid hormones that control some of the most essential functions in the human body such as stimulating […]
  • Asia-Pacific Internet of Things Market Report 2017
    Published: 26-Apr-2017        Price: US 4000 Onwards        Pages: 107
    In this report, the Asia-Pacific Internet of Things market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022. Geographically, this report split Asia-Pacific into several key Regions, with sales (Units), revenue (Million USD), market share and growth rate of Internet of Things for these regions, from 2012 to 2022 (forecast), including - China - Japan - South Korea......
  • Oilfield Communications Market by Solution, Communication Network Technology (Cellular Communication, VSAT, Fiber Optic, Microwave, and Tetra Network), Field Site, Service, and Region - Global Forecast to 2022
    Published: 26-Apr-2017        Price: US 7150 Onwards        Pages: 145
    “Increase in integration of departments in the oil and gas industry is driving the oilfield communications market” The oilfield communications market size is estimated to grow from USD 3.05 billion in 2017 to USD 4.46 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 7.9%. Integration of departments in the oil and gas industry and increasing significance of cyber security are some of the driving factors of the oilfield communications market. Howe......
  • Location of Things Market by Location Type (Indoor, Outdoor), Application (Mapping & Navigation, Location-Based Social Media Monitoring, IoT Asset Management, IoT Location Intelligence), Vertical, and Region - Global Forecast to 2022
    Published: 24-Apr-2017        Price: US 5650 Onwards        Pages: 145
    “Increasing importance of spatial data is expected to drive the growth of the location of things market” The location of things market size is expected to grow from USD 5.46 billion in 2017 to USD 27.22 billion by 2022, at a CAGR of 37.9% from 2017 to 2022. Factors such as increasing importance of spatial data, democratization of geospatial data for IoT applications, and increase in the adoption of location-based applications across various verticals are d......
  • SCADA Market by Component (Programmable Logic Controller, Remote Terminal Unit, Human Machine Interface, Communication Systems), Architecture (Hardware, Software, Services), Application, and Geography - Global Forecast to 2022
    Published: 20-Apr-2017        Price: US 5650 Onwards        Pages: 201
    “SCADA market expected to exhibit significant growth potential between 2017 and 2022” The SCADA market is expected to grow at a CAGR of 6.6% between 2017 and 2022 to be worth USD 13.43 billion by 2022. The key driving factors for the growth of the SCADA market are increased demand for industrial mobility for remotely managing the process industry, increasing adoption of cloud computing in SCADA system, increasing infrastructure development in terms of smar......
  • IoT Healthcare Market by Component (Medical Device, Systems & Software, Service, Connectivity Technology), Application (Telemedicine, Work Flow Management, Connected Imaging, Medication Management), End User, and Region - Global Forecast to 2022
    Published: 20-Apr-2017        Price: US 7150 Onwards        Pages: 155
    Digital transformation helps enterprises improve operational performance, efficiency, and business process. It involves the utilization of digital technologies, such as mobility, analytics, and social media. Currently, Internet of Things (IoT) is at the center stage of the digital transformation. It is capable of gathering data from multiple sources, allowing M2M communication, and conveying appropriate data to the end users for efficient operations. The primary growth drivers for the......
  • Internet of Things (IoT): Technology, Outlook & Significance 2017
    Published: 13-Apr-2017        Price: US 1950 Onwards        Pages: 34
    Internet of Things (IoT): Technology, Outlook & Significance 2017 Summary GlobalData's "Internet of Things (IoT): Technology, Outlook & Significance 2017", report analyzes industry opinion on the implementation status of IoT technology or platform, and the challenges of adopting IoT solutions over the next two years. This report also examines executive opinions with regards to technology solutions needed for the implementation of IoT, and business advantages through IoT......
  • Consumer IAM Market by Solution (Directory, Identity Proofing, Identity Authentication, Identity Analytics, Identity Administration, and Authorization), Service, Authentication Type, Deployment Mode, Vertical, and Region - Global Forecast to 2022
    Published: 13-Apr-2017        Price: US 5650 Onwards        Pages: 152
    “The growing concern for consumer identity management will drive the consumer IAM market” The consumer Identity and Access Management (IAM) market is expected to grow from USD 14.30 billion in 2017 to USD 31.75 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 17.3%. The consumer IAM market is driven by factors such as growing concern to manage consumer identity and need for compliance and regulations for identity management. Aggregating consumer......
  • Global Industrial Iot Gateway Market 2017-2021
    Published: 05-Apr-2017        Price: US 3500 Onwards        Pages: 70
    An IoT gateway is a switching device used for aggregating, filtering, and processing sensor data by providing a highly-secured platform. IoT gateways are used in the industry for important applications such as device connectivity and protocol translation. As the trend for IoT is growing with the rising in number of connected devices, the demand for IoT gateways is increasing as well. The need for IoT gateways was realized when the evolution of connected things took the momentum since the last......
  • Global Interactive Kiosk Market Research Report 2017
    Published: 03-Apr-2017        Price: US 2900 Onwards        Pages: 114
    In this report, the global Interactive Kiosk market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022. Geographically, this report is segmented into several key Regions, with production, consumption, revenue (million USD), market share and growth rate of Interactive Kiosk in these regions, from 2012 to 2022 (forecast), covering - North America - Europe - China -......
  • SERVICES
    Value for Money
    We believe in "optimum utilization of available budget and resources". While servicing our clients' (your) market research requirements, we keep the same approach in focus to help you get the best value for your $$s.
    Ever Growing Inventory
    Ranging from the smallest feasible / required data (datasheets, data facts, SWOT analysis, company profiles, etc) to full research reports that help you make decisions, our inventory is updated almost on a daily basis with the latest industry reports from domain experts that track more than 5000 niche sectors.
    One Stop Solution
    Need a custom research report on medical devices market? Require all available business intelligence on 3D printing industry? Exploring F&B sector of a particular country/region? RnRMarketResearch.com is your one-stop-solution to all market intelligence needs. We not only offer custom research and consulting services, we also "bundle" reports to meet your needs and help you fetch the data analysis you require for your business.
    Dedicated Client Engagement
    Not limited to only "finding" relevant reports for you, our client engagement team dedicates its efforts to understand your "business need" and accordingly maps available research data to help you move forward. Call "your" client engagement executive any time of your day and get your questions answered in order to make the correct business decision.
    Saving Time and Efforts
    Simply share your research requirement details with us and let us do all the hard work to find required intelligence for you. When you add up our "one stop solution" and "dedicated client engagement" services mentioned above, you obviously know the time and effort saving you do by working with us.
    Payment Flexibility
    Working with Fortune 500 organizations, we understand the importance of being flexible for payments. Share your payment terms with us and we will surely match up to them to ensure you get access to required business intelligence data without having to wait for the payment to be done.
    Post-Purchase Research Support
    Have questions after reading a report / datasheet bought through us? Not sure about the methodology used for data available in the research? Talk to us / Share your questions with us and if required, we will connect you with the analyst(s)/author(s) of the report(s) and ensure you get satisfactory answers for the same. Need more data / analysis / report(s) on the topic of your research/project? The RnRMarketResearch.com team is here for you 24X7 to support you with your post-purchase requirements. Subscription Offers & Packages (Get in touch with us for more details - sales@rnrmarketresearch.com / +1 888 391 5441 )
    • Ad Hoc
    • Pay - as - you - go / Bucket Subscriptions
    • Fixed Cost for #of reports
    • Customize / Personalize as per your needs