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Global Ad Serving and Retargeting Platform Market Size, Status and Forecast 2019-2025

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Date: 17-Sep-2019
No. of pages: 93
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Ad serving and retargeting software is most commonly used by marketing departments. It involves displaying text or rich media ads on a website, and re-exposing viewers to customized ad materials. This can be either the company's own or another website that has auctioned off digital real estate (such as a blog or news site).

In 2018, the global Ad Serving and Retargeting Platform market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Ad Serving and Retargeting Platform status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Ad Serving and Retargeting Platform development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

The key players covered in this study

- TubeMogul

- Google

- OpenX

- Criteo

- DoubleClick

- Marin Software

- Facebook

- Twitter

- Terminus

- Acquisio

- StackAdapt

- Sizmek

Market segment by Type, the product can be split into

- Self-service Approach

- Managed Service Approach

Market segment by Application, split into

- SME (Small and Medium Enterprises)

- Large Enterprise

Market segment by Regions/Countries, this report covers

- North America

- Europe

- China

- Japan

- Southeast Asia

- India

- Central & South America

The study objectives of this report are:

- To analyze global Ad Serving and Retargeting Platform status, future forecast, growth opportunity, key market and key players.

- To present the Ad Serving and Retargeting Platform development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

- To strategically profile the key players and comprehensively analyze their development plan and strategies.

- To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Ad Serving and Retargeting Platform are as follows:

- History Year: 2014-2018

- Base Year: 2018

- Estimated Year: 2019

- Forecast Year 2019 to 2025

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Global Ad Serving and Retargeting Platform Market Size, Status and Forecast 2019-2025

Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Ad Serving and Retargeting Platform Market Size Growth Rate by Type (2014-2025)
1.4.2 Self-service Approach
1.4.3 Managed Service Approach
1.5 Market by Application
1.5.1 Global Ad Serving and Retargeting Platform Market Share by Application (2019-2025)
1.5.2 SME (Small and Medium Enterprises)
1.5.3 Large Enterprise
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Ad Serving and Retargeting Platform Market Size
2.2 Ad Serving and Retargeting Platform Growth Trends by Regions
2.2.1 Ad Serving and Retargeting Platform Market Size by Regions (2019-2025)
2.2.2 Ad Serving and Retargeting Platform Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Porter's Five Forces Analysis
3 Market Share by Key Players
3.1 Ad Serving and Retargeting Platform Market Size by by Players
3.1.1 Global Ad Serving and Retargeting Platform Revenue by by Players (2014-2019)
3.1.2 Global Ad Serving and Retargeting Platform Revenue Market Share by by Players (2014-2019)
3.1.3 Global Ad Serving and Retargeting Platform Market Concentration Ratio (CR5 and HHI)
3.2 Ad Serving and Retargeting Platform Key Players Head office and Area Served
3.3 Key Players Ad Serving and Retargeting Platform Product/Solution/Service
3.4 Date of Enter into Ad Serving and Retargeting Platform Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
4.1 Global Ad Serving and Retargeting Platform Market Size by Type (2014-2019)
4.2 Global Ad Serving and Retargeting Platform Market Size by Application (2014-2019)
5 North America
5.1 North America Ad Serving and Retargeting Platform Market Size (2014-2019)
5.2 Ad Serving and Retargeting Platform Key Players in North America
5.3 North America Ad Serving and Retargeting Platform Market Size by Type
5.4 North America Ad Serving and Retargeting Platform Market Size by Application
6 Europe
6.1 Europe Ad Serving and Retargeting Platform Market Size (2014-2019)
6.2 Ad Serving and Retargeting Platform Key Players in Europe
6.3 Europe Ad Serving and Retargeting Platform Market Size by Type
6.4 Europe Ad Serving and Retargeting Platform Market Size by Application
7 China
7.1 China Ad Serving and Retargeting Platform Market Size (2014-2019)
7.2 Ad Serving and Retargeting Platform Key Players in China
7.3 China Ad Serving and Retargeting Platform Market Size by Type
7.4 China Ad Serving and Retargeting Platform Market Size by Application
8 Japan
8.1 Japan Ad Serving and Retargeting Platform Market Size (2014-2019)
8.2 Ad Serving and Retargeting Platform Key Players in Japan
8.3 Japan Ad Serving and Retargeting Platform Market Size by Type
8.4 Japan Ad Serving and Retargeting Platform Market Size by Application
9 Southeast Asia
9.1 Southeast Asia Ad Serving and Retargeting Platform Market Size (2014-2019)
9.2 Ad Serving and Retargeting Platform Key Players in Southeast Asia
9.3 Southeast Asia Ad Serving and Retargeting Platform Market Size by Type
9.4 Southeast Asia Ad Serving and Retargeting Platform Market Size by Application
10 India
10.1 India Ad Serving and Retargeting Platform Market Size (2014-2019)
10.2 Ad Serving and Retargeting Platform Key Players in India
10.3 India Ad Serving and Retargeting Platform Market Size by Type
10.4 India Ad Serving and Retargeting Platform Market Size by Application
11 Central & South America
11.1 Central & South America Ad Serving and Retargeting Platform Market Size (2014-2019)
11.2 Ad Serving and Retargeting Platform Key Players in Central & South America
11.3 Central & South America Ad Serving and Retargeting Platform Market Size by Type
11.4 Central & South America Ad Serving and Retargeting Platform Market Size by Application
12 International Players Profiles
12.1 TubeMogul
12.1.1 TubeMogul Company Details
12.1.2 Company Description and Business Overview
12.1.3 Ad Serving and Retargeting Platform Introduction
12.1.4 TubeMogul Revenue in Ad Serving and Retargeting Platform Business (2014-2019))
12.1.5 TubeMogul Recent Development
12.2 Google
12.2.1 Google Company Details
12.2.2 Company Description and Business Overview
12.2.3 Ad Serving and Retargeting Platform Introduction
12.2.4 Google Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.2.5 Google Recent Development
12.3 OpenX
12.3.1 OpenX Company Details
12.3.2 Company Description and Business Overview
12.3.3 Ad Serving and Retargeting Platform Introduction
12.3.4 OpenX Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.3.5 OpenX Recent Development
12.4 Criteo
12.4.1 Criteo Company Details
12.4.2 Company Description and Business Overview
12.4.3 Ad Serving and Retargeting Platform Introduction
12.4.4 Criteo Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.4.5 Criteo Recent Development
12.5 DoubleClick
12.5.1 DoubleClick Company Details
12.5.2 Company Description and Business Overview
12.5.3 Ad Serving and Retargeting Platform Introduction
12.5.4 DoubleClick Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.5.5 DoubleClick Recent Development
12.6 Marin Software
12.6.1 Marin Software Company Details
12.6.2 Company Description and Business Overview
12.6.3 Ad Serving and Retargeting Platform Introduction
12.6.4 Marin Software Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.6.5 Marin Software Recent Development
12.7 Facebook
12.7.1 Facebook Company Details
12.7.2 Company Description and Business Overview
12.7.3 Ad Serving and Retargeting Platform Introduction
12.7.4 Facebook Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.7.5 Facebook Recent Development
12.8 Twitter
12.8.1 Twitter Company Details
12.8.2 Company Description and Business Overview
12.8.3 Ad Serving and Retargeting Platform Introduction
12.8.4 Twitter Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.8.5 Twitter Recent Development
12.9 Terminus
12.9.1 Terminus Company Details
12.9.2 Company Description and Business Overview
12.9.3 Ad Serving and Retargeting Platform Introduction
12.9.4 Terminus Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.9.5 Terminus Recent Development
12.10 Acquisio
12.10.1 Acquisio Company Details
12.10.2 Company Description and Business Overview
12.10.3 Ad Serving and Retargeting Platform Introduction
12.10.4 Acquisio Revenue in Ad Serving and Retargeting Platform Business (2014-2019)
12.10.5 Acquisio Recent Development
12.11 StackAdapt
12.12 Sizmek
13 Market Forecast 2019-2025
13.1 Market Size Forecast by Product (2019-2025)
13.2 Market Size Forecast by Application (2019-2025)
13.3 Market Size Forecast by Regions
13.4 North America
13.5 Europe
13.6 China
13.7 Japan
13.8 Southeast Asia
13.9 India
13.10 Central & South America
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
List of Tables and Figures
Table Ad Serving and Retargeting Platform Key Market Segments
Table Key Players Ad Serving and Retargeting Platform Covered
Table Global Ad Serving and Retargeting Platform Market Size Growth Rate by Type 2018-2025 (Million US$)
Figuer Self-service Approach Figures
Table Key Players of Self-service Approach
Figuer Managed Service Approach Figures
Table Key Players of Managed Service Approach
Table Global Ad Serving and Retargeting Platform Market Size Growth by Application 2019-2025 (Million US$)
Figure Global Ad Serving and Retargeting Platform Market Share by Application in 2018 & 2025
Figure SME (Small and Medium Enterprises) Case Studies
Figure Large Enterprise Case Studies
Figure Ad Serving and Retargeting Platform Report Years Considered
Figure Global Ad Serving and Retargeting Platform Market Size and Growth Rate 2014-2025 (Million US$)
Table Global Ad Serving and Retargeting Platform Market Size by Regions 2019-2025 (Million US$)
Table Global Ad Serving and Retargeting Platform Market Size by Regions 2019-2025 (Million US$)
Table Global Ad Serving and Retargeting Platform Market Share by Regions 2014-2019
Figure Global Ad Serving and Retargeting Platform Market Share by Regions 2014-2019
Figure Global Ad Serving and Retargeting Platform Market Share by Regions in 2018
Table Market Top Trends
Table Key Drivers: Impact Analysis (2019-2025)
Table Key Challenges
Figure PORTER'S FIVE FORCES ANALYSIS
Table Global Ad Serving and Retargeting Platform Revenue by by Players (2014-2019) (Million US$)
Table Global Ad Serving and Retargeting Platform Market Share by by Players (2014-2019)
Figure Global Ad Serving and Retargeting Platform Market Share by by Players in 2018
Table Global Ad Serving and Retargeting Platform by Players Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Ad Serving and Retargeting Platform Product/Solution/Service
Table Date of Enter into Ad Serving and Retargeting Platform Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Ad Serving and Retargeting Platform Market Size by Type (2014-2019) (Million US$)
Table Global Ad Serving and Retargeting Platform Market Size Share by Type (2014-2019)
Figure Global Ad Serving and Retargeting Platform Market Size Market Share by Type (2014-2019)
Table Global Ad Serving and Retargeting Platform Market Size by Application (2014-2019) (Million US$)
Table Global Ad Serving and Retargeting Platform Market Size Share by Application (2014-2019)
Figure Global Ad Serving and Retargeting Platform Market Size Market Share by Application (2014-2019)
Figure Global Ad Serving and Retargeting Platform Revenue Market Share by Application in 2018
Figure North America Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table North America Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table North America Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table North America Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table North America Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table North America Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table North America Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure Europe Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table Europe Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table Europe Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table Europe Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table Europe Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table Europe Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table Europe Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure China Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table China Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table China Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table China Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table China Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table China Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table China Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure Japan Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table Japan Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table Japan Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table Japan Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table Japan Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table Japan Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table Japan Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure Southeast Asia Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table Southeast Asia Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table Southeast Asia Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table Southeast Asia Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table Southeast Asia Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table Southeast Asia Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table Southeast Asia Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure India Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table India Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table India Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table India Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table India Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table India Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table India Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Figure Central & South America Ad Serving and Retargeting Platform Market Size 2014-2019 (Million US$)
Table Central & South America Key Players Ad Serving and Retargeting Platform Revenue (2018-2019) (Million US$)
Table Central & South America Key Players Ad Serving and Retargeting Platform Market Share (2018-2019)
Table Central & South America Ad Serving and Retargeting Platform Market Size by Type 2014-2019 (Million US$)
Table Central & South America Ad Serving and Retargeting Platform Market Share by Type 2014-2019
Table Central & South America Ad Serving and Retargeting Platform Market Size by Application 2014-2019 (Million US$)
Table Central & South America Ad Serving and Retargeting Platform Market Share by Application 2014-2019
Table TubeMogul Company Details
Table TubeMogul Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure TubeMogul Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table TubeMogul Recent Development
Table Google Company Details
Table Google Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Google Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Google Recent Development
Table OpenX Company Details
Table OpenX Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure OpenX Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table OpenX Recent Development
Table Criteo Company Details
Table Criteo Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Criteo Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Criteo Recent Development
Table DoubleClick Company Details
Table DoubleClick Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure DoubleClick Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table DoubleClick Recent Development
Table Marin Software Company Details
Table Marin Software Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Marin Software Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Marin Software Recent Development
Table Facebook Company Details
Table Facebook Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Facebook Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Facebook Recent Development
Table Twitter Company Details
Table Twitter Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Twitter Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Twitter Recent Development
Table Terminus Company Details
Table Terminus Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Terminus Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Terminus Recent Development
Table Acquisio Company Details
Table Acquisio Revenue in Ad Serving and Retargeting Platform Business 2014-2019 (Million US$)
Figure Acquisio Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2014-2019)
Table Acquisio Recent Development
Table StackAdapt Company Details
Table Sizmek Company Details
Table Global Ad Serving and Retargeting Platform Market Size by Regions (Million US$) 2019-2025
Figure Global Ad Serving and Retargeting Platform Market Size Share by Regions (2019-2025)
Figure Global Ad Serving and Retargeting Platform Market Size Share by Regions in 2025
Figure North America Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure Europe Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure China Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure Japan Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure Southeast Asia Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure India Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Figure Central & South America Ad Serving and Retargeting Platform Market Size Forecast (2019-2025)(Million USD)
Table Global Ad Serving and Retargeting Platform Market Size by Product (2019-2025) (Million US$)
Figure Global Ad Serving and Retargeting Platform Market Size by Product (2019-2025)
Figure Global Ad Serving and Retargeting Platform Market Size by Product in 2025
Table Global Ad Serving and Retargeting Platform Market Size by Application (2019-2025) (Million US$)
Figure Global Ad Serving and Retargeting Platform Market Size by Application (2019-2025)
Figure Global Ad Serving and Retargeting Platform Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources
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