Consumer durables is a cataloguing of consumer goods that are not essential to be bought very often as they are fashioned in a way so as to last for an extended period of time. Profits in the consumer durables sector were most profoundly…
BMI View: Modern retail continues to slowly push ahead in Ghana. In addition to several new malls that
have opened in Accra since 2013, two more will open in Kumasi in 2017, expanding the total available real
estate stock - crucial for new brands to either grow or enter the country. Traditional and family-owned
vendors will still capture a large share of total retail sales in 2016 and beyond, due to income constraints
experienced by Ghanaian households, most of which will still prefer local, more affordable shopping
Key Views And Developments
? The e-commerce market is gaining traction in Ghana thanks to infrastructural improvements and new
agreements. Nigeria's Zenith Bank has launched a new service targeting online stores, which will allow
online retailers and customers to safely process payments. Meanwhile, MallforAfrica.com is partnering
with eBay to facilitate shopping and payments for Ghanaian consumers.
? Pick n Pay, a South African groceries retailer that initially planned to open stores in Ghana this year, is
now reported to be planning to enter the market in 2017.