Eye Tracking Market by Type (Mobile & Remote), by Application (Medical Diagnostics, HCI, Research, & Virtual Reality), by Industry (Marketing, Healthcare, Transportation, Communication & Entertainment) and by Geography - Global Trend & Forecast to 2020

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Date: 12-Nov-2015
No. of pages: 174
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The eye tracking market has covered the market ranking of different industry players present in the eye tracking market. The market size estimates and forecast in this report are provided from 2015 to 2020. The global eye tracking market was estimated to be USD 183.3 million in 2014 and is estimated to grow at a CAGR of 35.2% between 2015and 2020. The growth of the market can be attributed to the miniaturization of the eye tracker devices which would lead to newer application areas of the eye tracking technology.

Mobile eye tracker is recorded to have highest growth rate in the forecast period

The eye tracking market is segmented on type as remote and mobile eye tracker. The mobile eye tracking system is expected to grow at the faster growth rate because of the technological advancements helping record the real time natural gaze behavior over wide applications such as market research and medical applications. The new mobile devices are also enhanced to control real-time data access and full study control through wireless connections. Even though high cost of the application is the major drawback, test usability of websites, software, computer games, interactive TV, digital map interfaces, and mobile devices are few of the common applications grabbing the major share of eye tracking market.

North America held highest market share in eye tracking market during 2014

The report gives an overview of the major geographic regions in the eye tracking market such as the North America, Europe, Asia-Pacific (APAC), and the Rest of the World (RoW). The report discusses about the recent happenings in the market and the impact analysis of the market dynamics.

The market in APAC is expected to grow at the highest rate, followed by Europe, because of the extensive R&D carried out by various players in this region that benefits manufacturers in product development. The APAC is the fastest-growing region, in terms of technological advancement, healthcare, marketing, and so on. These are the major driving forces of eye tracking market in APAC.

 

The data of primaries conducted during the study is depicted in the charts below.

The key players in the eye tracking market are Tobii Ab (Sweden), SensoMotoric Instruments (Germany),SR Research Ltd (Canada), Eye Tracking Inc. (U.S.), Applied Science Laboratories (U.S.), LC technologies Inc. (U.S.), EyeTribe (Denmark), Mirametrix Inc. (Canada), SmartEye (Sweden), IMotions (U.S.), and EyeTech Digital Systems, Inc. (U.S.).

Reasons to buy the report:


  • This report includes the market statistics pertaining to type, application, industry, and geography along with their respective market size.

  • The Porter’s five forces framework has been utilized along with the value chain analysis to provide an in-depth insight into the eye tracking market.

  • Major drivers, restraints, and opportunities for the eye tracking market have been detailed in this report.

  • Illustrative segmentation, analysis, and forecast for the markets on the basis of type, application, industry, and geography have been conducted to give an overall view of the eye tracking market.

  • A detailed competitive landscape includes key players, in-depth analysis, and ranking of key players.


The available customizations for the report can offer further country-wise segmentation of the eye tracking market in terms of value, further breakdown of the application can be provided, and profiling of any additional companies in the report.

Eye Tracking Market by Type (Mobile & Remote), by Application (Medical Diagnostics, HCI, Research, & Virtual Reality), by Industry (Marketing, Healthcare, Transportation, Communication & Entertainment) and by Geography - Global Trend & Forecast to 2020

Table of Contents

1 Introduction
1.1 Introduction
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Years Considered for the Study
1.4 Currency
1.5 Limitations
1.6 Stakeholders

2 Research Methodology
2.1 Introduction
2.2 Research Data
2.2.1 Secondary Data
2.2.1.1 Key Data From Secondary Sources
2.2.2 Primary Data
2.2.2.1 Key Data From Primary Sources
2.2.2.2 Key Industry Insights
2.2.2.3 Breakdown of Primary Interviews
2.3 Market Estimation
2.3.1 Bottom-Up Approach
2.3.2 Top-Down Approach
2.4 Market Breakdown and Data Triangulation

3 Executive Summary

4 Premium Insights
4.1 Attractive Opportunities in the Eye Tracking Market
4.2 Eye Tracking Market, By Type
4.3 Medical Diagnostics  Market Expected to Hold the Largest Share in North America During the Forecast Period
4.4 North America Expected to Account for the Largest Share of the Eye Tracking Market
4.5 Life Cycle Analysis, By Region

5 Market Overview
5.1 Introduction
5.2 Market Evolution
5.3 Market Segmentation
5.3.1 By Type
5.3.2 By Application
5.3.3 By Industry
5.3.4 By Geography
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Eye Tracking Market is Driven By Applications in Neuromarketing & Market Research
5.4.1.2 Human Computer Interface Enables Real-Time Assistance to the Disabled People
5.4.1.3 Eye Trackers Used for Safety Application are Fueling the Growth of the Market
5.4.2 Restraints
5.4.2.1 High Cost and Low Customer Adoption of Eye Tracking System
5.4.3 Opportunities
5.4.3.1 Miniaturization of Eye Tracking Device Would Lead to Non-Intrusive Systems
5.4.4 Challenges
5.4.4.1 Subconscious Movements of Eyes May Mislead the Eye Tracker Output
5.4.4.2 Systematic Errors in Eye Tracking Methods

6 Industry Trends
6.1 Introduction
6.2 Value Chain Analysis
6.3 Porter’s Five Forces Analysis
6.3.1 Intensity of Competitive Rivalry
6.3.2 Threat of Substitutes
6.3.3 Bargaining Power of Buyers
6.3.4 Bargaining Power of Suppliers
6.3.5 Threat of New Entrants

7 Eye Tracking Market, By Type
7.1 Introduction
7.2 Remote Eye Tracker
7.3 Mobile Eye Tracker

8 Eye Tracking Market, By Application
8.1 Introduction
8.2 Medical Diagnostics
8.3 Human Computer Interaction (HCI)
8.4 Research
8.4.1 Market Research
8.4.2 Academic Research
8.5 Virtual Reality
8.6 Others

9 Eye Tracking Market, By Industry
9.1 Introduction
9.2 Marketing
9.2.1 Packaging Research
9.2.2 Neuromarketing
9.2.3 Advertising Research
9.2.4 Virtual Stores
9.3 Healthcare
9.3.1 Psychology
9.3.2 Neuroscience
9.4 Transportation
9.4.1 Automotive
9.4.2 Aviation
9.5 Communication
9.5.1 Mobile Testing
9.6 Entertainment
9.6.1 Tv Adverts and Videos
9.6.2 Gaming
9.7 Others

10 Geographic Analysis
10.1 Introduction
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 U.K.
10.3.2 Germany
10.3.3 France
10.3.4 Rest of Europe
10.4 APAC
10.4.1 Japan
10.4.2 China
10.4.3 Australia
10.4.4 Rest of APAC
10.5 Rest of the World

11 Competitive Landscape
11.1 Introduction
11.2 Market Ranking for Eye Tracking Market,2014
11.3 Competitive Scenario
11.4 Developments
11.4.1 New Product Launches
11.4.2 Partnerships, Agreements, Contracts & Collaborations
11.4.3 Joint Venture

12 Company Profiles
12.1 Introduction
12.2 Tobii AB
12.2.1 Business Overview
12.2.2 Products &Services
12.2.3 Recent Developments
12.2.4 MnM View
12.3 Sensomotoric Instruments GmbH
12.3.1 Business Overview
12.3.2 Products & Services
12.3.3 Recent Developments
12.3.4 MnM View
12.4 Eyetracking, Inc
12.4.1 Business Overview
12.4.2 Products & Services
12.4.3 Recent Developments
12.4.4 MnM View
12.5 Applied Science Laboratories
12.5.1 Business Overview
12.5.2 Products Offered
12.5.3 Recent Developments
12.5.4 MnM View
12.6 LC Technologies
12.6.1 Business Overview
12.6.2 Products Offered
12.6.3 Recent Developments
12.6.4 MnM View
12.7 The Eyetribe
12.7.1 Business Overview
12.7.2 Products & Services
12.7.3 Recent Developments
12.8 Mira Metrix, Inc.
12.8.1 Business Overview
12.8.2 Products Offered
12.8.3 Recent Developments
12.9 Smart Eye AB.
12.9.1 Business Overview
12.9.2 Products Offered
12.9.3 Recent Developments
12.10 Imotions
12.10.1 Business Overview
12.10.2 Products Offered
12.10.3 Recent Developments
12.11 Eyetech Digital Systems, Inc.
12.11.1 Business Overview
12.11.2 Products Offered
12.11.3 Recent Developments
12.12 SR Research Ltd.
12.12.1 Business Overview
12.12.2 Products Offered
12.12.3 Recent Developments

13 Appendix
13.1 Insights From Industry Experts
13.2 Discussion Guide
13.3 Introducing RT: Real-Time Market Intelligence
13.4 Available Customizations
13.5 Related Reports

List of Tables

Table 1 Eye Tracking Finds Key Application in Neuromarketing
Table 2 High Cost of the Device is Inhibiting the Market Growth
Table 3 Miniaturization of System Would Lead to Better Adoption of the System
Table 4 Global Eye Tracking Market Size, By Type, 2013–2020 (USD Million)
Table 5 Eye Tracking Market Size for Remote  Trackers, By Application, 2013–2020 (USD Million)
Table 6 Eye Tracking Market Size for Remote Trackers, By Region, 2013–2020 (USD Million)
Table 7 Eye Tracker Market Size for Remote Trackers, By Research Sub-Application, 2013–2020 (USD Million)
Table 8 Eye Tracking Market Size for Mobile Trackers, By Application, 2013–2020 (USD Million)
Table 9 Eye Tracking Market Size for Mobile Trackers, By Region, 2013–2020 (USD Million)
Table 10 Eye Tracker Market Size for Mobile Trackers, By Research Sub-Application, 2013–2020 (USD Million)
Table 11 Global Eye Tracking Market Size, By Application, 2013–2020 (USD Million)
Table 12 Eye Tracking Market Size in Medical Diagnostics, By Type 2013–2020 (USD Million)
Table 13 Eye Tracking Market for Mobile Trackers in Medical Diagnostics, By Region, 2013–2020 (USD Million)
Table 14 Eye Tracking Market for Remote Trackers in  Medical Diagnostics, By Region, 2013–2020 (USD Million)
Table 15 Eye Tracking Market in Medical Diagnostics, By Industry, 2013–2020 (USD Million)
Table 16 Eye Tracking Maret in Medical Diagnostic , By Region, 2013–2020 (USD Million)
Table 17 Eye Tracking Market in HCI, By Type, 2013–2020 (USD Million)
Table 18 Eye Tracking Market for Mobile Trackers in  HCI, By Region, 2013–2020 (USD Million)
Table 19 Eye Tracking Market for Remote Trackers in HCI, By Region, 2013–2020 (USD Million)
Table 20 Eye Tracking Market in HCI, By Industry, 2013–2020 (USD Million)
Table 21 Eye Tracking Market in HCI, By Region, 2013–2020 (USD Million)
Table 22 Eye Tracking Market in Research, By Sub-Application, 2013–2020 (USD Million)
Table 23 Eye Tracking Market in Research, By Type, 2013–2020 (USD Million)
Table 24 Eye Tracking Market for Mobile Trackers in Research, By Region, 2013–2020 (USD Million)
Table 25 Eye Tracking Market for Remote  Trackers in Research, By Region, 2013-2020 (USD Million)
Table 26 Eye Tracking Market in Research, By Industry, 2013–2020 (USD Million)
Table 27 Eye Tracking Market in Research, By Region, 2013–2020 (USD Million)
Table 28 Eye Tracking Market in Market Research , By Type, 2013–2020 (USD Million)
Table 29 Eye Tracking Market in Market Research, By Region, 2013–2020 (USD Million)
Table 30 Eye Tracking Market in Academic Research, By Type, 2013–2020 (USD Million)
Table 31 Eye Tracking Market in Academic Research, By Region, 2013–2020 (USD Million)
Table 32 Eye Tracking Market in Virtual Reality, By Type, 2013–2020 (USD Million)
Table 33 Eye Tracking Market for Mobile Trackers in Virtual Reality, By Region, 2013–2020 (USD Million)
Table 34 Eye Tracking Market for Remote Trackers in Virtual Reality , By Region, 2013–2020 (USD Million)
Table 35 Eye Tracking Market in Virtual Reality, By Industry, 2013–2020 (USD Million)
Table 36 Eye Tracking Market in Virtual Reality, By Region, 2013–2020 (USD Million)
Table 37 Eye Tracking Market in Other Applications, By Type, 2013–2020 (USD Million)
Table 38 Eye Tracking Market for Mobile Trackers in Other Applications, By Region, 2013–2020 (USD Million)
Table 39 Eye Tracking Market for Remote Trackers in Other Applications, By Region, 2013–2020 (USD Million)
Table 40 Eye Tracking Market in Other Applications, By Industry, 2013–2020 (USD Million)
Table 41 Eye Tracking Market in Other Applications, By Region 2013–2020 (USD Million)
Table 42 Global Eye Tracking Market, By Industry, 2013–2020 (USD Million)
Table 43 Eye Tracking Market in Marketing Industry, By Application, 2013–2020 (USD Million)
Table 44 Eye Tracking Market in Healthcare Industry , By Application, 2013–2020 (USD Million)
Table 45 Eye Tracking Market in Transportation Industry , By Application, 2013–2020 (USD Million)
Table 46 Eye Tracking Market in Communication Industry, By Application, 2013–2020 (USD Million)
Table 47 Eye Tracking Market in Entertainment Industry, By Application, 2013–2020 (USD Million)
Table 48 Eye Tracking Market in Other Industries, By Application, 2013–2020 (USD Million)
Table 49 Global Eye Tracking Market, By Region, 2013–2020 (USD Million)
Table 50 North America: Eye Tracking Market Size, By Country 2013–2020 (USD Million)
Table 51 North America: Eye Tracking Market Size, By Type 2013–2020 (USD Million)
Table 52 North America: Eye Tracking Market Size, By Application 2013–2020 (USD Million)
Table 53 North America: Eye Tracking Market Size, By Research Sub-Application 2013–2020 (USD Million)
Table 54 Europe: Eye Tracking Market Size, By Geography 2013–2020 (USD Million)
Table 55 Europe: Eye Tracking Market Size, By Type 2013–2020 (USD Million)
Table 56 Europe: Eye Tracking Market Size, By Application 2013–2020 (USD Million)
Table 57 Europe : Eye Tracking Market Size, By Research Sub-Application 2013–2020 (USD Million)
Table 58 APAC: Eye Tracking Market Size, By Geography 2013-2020 (USD Million)
Others Regions Using Eye Tracking Technology Include Singapore, India, and Others Asian Countries and are Used for Communication, Research, Medical Applications, and So On
Table 59 APAC: Eye Tracking Market Size, By Type 2013–2020 (USD Million)
Table 60 APAC: Eye Tracking Market Size, By Application 2013–2020 (USD Million)
Table 61 APAC: Eye Tracking Market Size, By Research Sub-Application 2013-2020 (USD Million)
Table 62 RoW: Eye Tracking Market Size, By Region 2013–2020 (USD Million)
Table 63 RoW: Eye Tracking Market Size, By Type 2013–2020 (USD Million)
Table 64 RoW: Eye Tracking Market Size, By Application 2013–2020 (USD Million)
Table 65 RoW: Eye Tracking Market Size, By Research Sub-Application 2013–2020 (USD Million)
Table 66 New Product Launches, 2013–2014
Table 67 Partnerships, Contracts, and Collaborations, 2013–2014
Table 68 Joint Venture, 2013–2014

List of Figures

Figure 1 Eye Tracking Market
Figure 2 Research Design
Figure 3 Research Methodology
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Data Triangulation
Figure 7 Mobile Eye Tracking the Fastest Growing Type of Eye Tracker in the Forecast Period
Figure 8 Virtual Reality the Fastest Growing Application of Eye Tracking Market During the Forecast Period
Figure 9 Marketing Industry Expected to Hold the Largest Share of the Eye Tracking Market During the Forecast Period
Figure 10 APAC Expected to Grow at the Highest Growth Rate During the Forecast Period
Figure 11 The Eye Tracking Market in APAC Expected  to Grow at the Highest Rate During the Forecast Period
Figure 12 Medical Diagnostics Expected to Hold the Largest Market Share of Eye Tracking During the Forecast Period
Figure 13 Mexico Expected to Have the Highest CAGR in North America Between 2015 and 2020
Figure 14 U.S. Held the Largest Eye Tracking Market Globally in 2014
Figure 15 APAC Expected to Witness the Highest Growth Rate Followed By Europe During the Forecast Period
Figure 16 Eye Tracking Technology Evolution
Figure 17 Eye Tracking  Market: Segmentation
Figure 18 Market Segmentation: By Type
Figure 19 Market Segmentation: By Application
Figure 20 Market Segmentation: By Industry
Figure 21 Market Segmentation: By Region
Figure 22 Human Computer Interface is Fueling the Growth of Eye Tracking
Figure 23 Analysis of Eye Tracking Market: for Future Growth
Figure 24 Analysis of Eye Tracking Market Using an Experiment
Figure 25 Major Value is Added During the R&D Phase in Eye Tracking Market
Figure 26 Porter’s Five Forces Analysis (2015)
Figure 27 Bargaining Power of Suppliers in the Market Expected to Have A High Impact on the Eye Tracking Market in 2015
Figure 28 Intensity of Competitive Rivalry: Moderate Competition in the Market Due to the Growth in the Number of Firms
Figure 29 Threat of Substitute Expected to Be Low Due to the Low Differentiation of Product Application
Figure 30 Bargaining Power of Buyers Expected to Have A Medium Impact Owing to Product Differentiation
Figure 31 The Bargaining Power of Suppliers Expected to Be High Owing to Dependence of Players onThe Revenue From Eye Tracking Industry
Figure 32 Impact of New Entrants to Be Medium in the Market Due to High Capital Investment
Figure 33 Eye Tracking Market Segmentation: By Type
Figure 34 Global Eye Tracking Market Size, By Type, 2014–2020 (USD Million)
Figure 35 Remote  Eye Tracking Market Size, By Application, 2015 & 2020 (USD Million)
Figure 36 Remote Eye Tracking Market Size, By Region,2015 & 2020 (USD Million)
Figure 37 Mobile Eye Tracking Market Size, By Application, 2015 & 2020  (USD Million)
Figure 38 Mobile Eye Tracking Market Size, By Region, 2015 & 2020  (USD Million)
Figure 39 Eye Tracking Market Segmentation: By Application
Figure 40 Eye Tracking Market Size, By Application  (USD Million)
Figure 41 Medical Diagnostics Market Size, By Type (USD Million)
Figure 42 Medical Diagnostic Market Size, By Region (USD Million)
Figure 43 HCI Market Size, By Type (USD Million)
Figure 44 HCI Market Size, By Region (USD Million)
Figure 45 Eye Tracking Market Segmentation: By Research Application
Figure 46 Research Market Size, By Type (USD Million)
Figure 47 Research Market Size, By Region (USD Million)
Figure 48 Virtual Reality Market Size, By Type (USD Million)
Figure 49 Virtual Reality Market Size, By Region (USD Million)
Figure 50 Other Applications Market Size, By Type (USD Million)
Figure 51 Other Application Market Size, By Region (USD Million)
Figure 52 Eye Tracking Market Segmentation: By Industry
Figure 53 Global Eye Tracking Market Size, By Industry,2015–2020 (USD Million)
Figure 54 Eye Tracking Market Segmentation: By Marketing
Figure 55 Market Size of Marketing Industry , By Application (USD Million)
Figure 56 Eye Tracking Market Segmentation: By Healthcare
Figure 57 Market Size of Healthcare Industry, By Application (USD Million)
Figure 58 Eye Tracking Market Segmentation: By Transportation
Figure 59 Market Size of Transportation Industry, By Application (USD Million)
Figure 60 Market Size of Communication Industry, By Application (USD Million)
Figure 61 Eye Tracking Market Segmentation: By Entertainment
Figure 62 Market Size of Entertainment Industry, By Application (USD Million)
Figure 63 Other Industry Market Size, By Application (USD Million)
Figure 64 Eye Tracking Market Segmentation: By Geography
Figure 65 Eye Tracking Market: Geographic Snapshot (2015–2020)
Figure 66 Eye Tracking Market Segmentation: North America
Figure 67 APAC: Market Snapshot
Figure 68 Eye Tracking Market Segmentation: Europe
Figure 69 Europe: Market Snapshot
Figure 70 Eye Tracking Market Segmentation: APAC
Figure 71 APAC: Market Snapshot
Figure 72 Eye Tracking Market Segmentation: Rest of the World
Figure 73 Companies Adopted Product Innovation as the Key Growth Strategy During 2011-2014
Figure 74 Market Rank Analysis of the Top Players in the Eye Tracking Market, 2015
Figure 75 Market Evaluation Framework—New Product Launches Drive Growth and Innovation in 2014
Figure 76 Battle for the Market Share: New Product Launches Was the Key Strategy
Figure 77 Tobii AB: Snapshot
Figure 78 Tobii AB: SWOT Analysis
Figure 79 Sensomotoric Instruments GmbH: Company Snapshot
Figure 80 Sensomotoric Instruments (SMI): SWOT Analysis
Figure 81 Eyetracking, Inc.: Company Snapshot
Figure 82 Eye Tracking, Inc.: SWOT Analysis
Figure 83 Applied Science Laboratories.: Company Snapshot
Figure 84 SWOT Analysis: Applied Science Laboratories
Figure 85 LC Technologies: Company Snapshot
Figure 86 LC Technologies: SWOT Analysis
Figure 87 The Eyetribe: Company Snapshot
Figure 88 Mira Metrix Inc.: Company Snapshot
Figure 89 Smart Eye AB.: Company Snapshot
Figure 90 Imotions: Company Snapshot
Figure 91 Eyetech Digital Systems, Inc.: Company Snapshot
Figure 92 SR Research Ltd.: Company Snapshot

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