European TV Production: Market Profile and Forecast 2014

Publisher Name :
Date: 1-Jun-2014
No. of pages: 129

The report covers TV Production in Europe. There is particular focus on eight of the largest markets: France, Germany, Italy, Poland, Netherlands, Spain, Sweden and the United Kingdom with other markets covered in overview.

Why is it important?

The TV production industry has been forced to evolve as the television and entertainment industries have changed. New TV viewing platforms, such as IPTV have emerged alongside other forms of entertainment using tablets, smartphones and other fast-growing platforms.

At the same time, Europe, in particular southern countries such as Italy and Spain, has weathered an economic crisis which has put great pressure on industry revenues.

TV production has responded by becoming more international and more creative in exploring ways to derive revenue from its content while maintaining creativity in producing new hit shows.

The industry is currently going through a wave of consolidation, both within production and between production companies and broader media groups. Recent deals, such as the acquisitions of All3Media and Eyeworks, and those under consideration, such as the potential Endemol/21st Century Fox joint venture are likely to pave the way for more tie-ups in future as the leaders strive to match each others’ reach and capabilities.

The report aims to analyse these and other trends to produce estimates of current market sizes, forecasts of likely growth and a view of how the key trends might play out.

We quantify the size of the market across Europe and in each of the leading countries as well as historical growth rates and the factors which drive these figures. This includes analysis of television industry revenue and the factors driving it such as advertising spending, TV licence trends and pay-TV revenues setting out historical trends and forecasts.

We also review and evaluate the impact of key industry trends such as development of new platforms such as IPTV, market consolidation and the growth of the super-indies, development of content distribution models, deficit funding and exploitation of new revenue sources such as digital rights.

Our forecast for industry growth by segment is based on this analysis of historical trends and our understanding of growth drivers.

Who is the report useful for?

  • TV production companies
  • Broadcasters and television networks
  • Other media groups
  • Investors in these sectors
  • Banks, analysts, consultants and other advisors
  • Market regulators and policymakers

What are the sources and methodology?

This report is based on

  • Interviews with senior-level contacts in the TV and TV production indsutries
  • In-depth analysis of the macroeconomic and legislative environments and relevant industry drivers
  • Analysis of information on the leading TV production groups
  • Our own experience of advising both companies and investors in the TV and TV production industries and the wider media sector.

Information from these sources has been synthesised and presented clearly and concisely with extensive use of charts and tables to illuminate points and support conclusions.

We have developed our own model of the market to evaluate the impact of trends and changes and underpin our market forecasts

European TV Production: Market Profile and Forecast 2014

Table of Contents

Market definition, characteristics and trends - 11
Definition
Market seasonality and cyclicality
Programme genre trends
Broadcaster trends
Traditional and new sources of revenue
New programme funding models (deficit financing)
Market consolidation and creation of super-indies
Impact of trends on the formats
Impact on different markets

Market size - 19
European TV Production Market size and growth
Viewing levels
TV industry Revenue
Macroeconomic environment
Advertising
Subscription
Licence fees and government funding
Price trends

Comparison of leading markets - 24
Market size and growth
Market size and GDP
Price levels
Viewing levels
Industry revenue
Advertising
Licence Fees

Leading country market profiles - 29

France - 29
TV market overview
Market size
Production companies
Forecast
Key market data

Germany 38
TV market overview
Market size
Production companies
Forecast
Key market data

Italy 48
TV market overview
Market size
Production companies
Forecast
Key market data

Netherlands 59
TV market overview
Market size
Production companies
Forecast
Key market data

Poland 68
TV market overview
Market size
Production companies
Forecast
Key market data

Spain 77
TV market overview
Market size
Production companies
Forecast
Key market data

Sweden 87
TV market overview
Market size
Production companies
Forecast
Key market data

UK 97
TV market overview
Market size
Production companies
Forecast
Key market data

Other markets 107
Size and growth
Characteristics
Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Finland
Greece
Hungary
Ireland
Latvia
Lithuania
Luxembourg
Portugal
Norway
Romania
Serbia
Slovakia
Switzerland

Competitive landscape 115
Overview
Summary of leading super-indies
Value drivers for TV production companies
Profiles of leading TV production groups
All3Media
Banijay Entertainment
Endemol
Eyeworks
FremantleMedia
Shine
Zodiak Media

Forecasts 132
Market driver forecasts
European TV production market forecast by country
Summary of forecast changes
Risk to the forecasts

Appendix 138

List of Figures

1. Leading international broadcasting groups
2. European market size and growth, 2007-13 / €m
3. Average TV viewing levels in leading markets / minutes per day
4. European TV revenue split by segment / €m
5. GDP % change in Europe
6. Total advertising revenue (all media) eight leading markets / €m
7. TV advertising revenue (all media) eight leading markets / €m
8. Average programme cost per hour broadcast (main five UK terrestrial TV channels) / €'000
9. European TV production market size and growth forecast, by country / €m
10. TV Production market size vs GDP / €m
11. Viewing levels by country, 2007 & 2012 / minutes
12. TV funding structure
13. Advertising media segmentation by country
14. TV production market size vs TV advertising spend / €m
15. Licence fee per year in 2012 / €

France
16. Average daily viewing figures / minutes per person
17. TV Production market size and growth / €m
18. GDP, Advertising and TV Production revenue / annual % changes
19. TV industry funding structure
20. Advertising spending breakdown by medium
21. TV Licence cost per year / €
22. Largest production companies by number of hours
23. GDP, Advertising and TV production forecast annual % changes
24. TV Production forecast market size and growth / €m
25. Summary of key metrics

Germany
26 Average daily viewing figures / minutes per person
27 TV Production market size and growth / €m
28 GDP, Advertising and TV Production revenue / annual % changes
29 TV industry funding structure
30 Advertising spending breakdown by medium
31 TV Licence cost per year / €
32 Largest production companies by number of hours
33 GDP, Advertising and TV production forecast annual % changes
34 TV Production forecast market size and growth / €m
35 Summary of key metrics

Italy
36 Average daily viewing figures / minutes per person
37 TV Production market size and growth / €m
38 GDP, Advertising and TV Production revenue / annual % changes
39 TV industry funding structure
40 Advertising spending breakdown by medium
41 TV Licence cost per year / €
42 Largest production companies by number of hours
43 GDP, Advertising and TV production forecast annual % changes
44 TV Production forecast market size and growth / €m
45 Summary of key metrics

Netherlands
46 Average daily viewing figures / minutes per person
47 TV Production market size and growth / €m
48 GDP, Advertising and TV Production revenue / annual % changes
49 TV industry funding structure
50 Advertising spending breakdown by medium
51 GDP, Advertising and TV production forecast annual % changes
52 TV Production forecast market size and growth / €m
53 Summary of key metrics

Poland
54 Average daily viewing figures / minutes per person
55 TV Production market size and growth / €m
56 GDP, Advertising and TV Production revenue / annual % changes
57 TV industry funding structure
58 TV Licence cost per year / €
59 Advertising spending breakdown by medium
60 GDP, Advertising and TV production forecast annual % changes
61 TV Production forecast market size and growth / €m
62 Summary of key metrics

Spain
63 Average daily viewing figures / minutes per person
64 Number of subscribers to Pay-TV by transmission platform
65 TV subscription revenue / €m
66 TV Production market size and growth / €m
67 GDP, Advertising and TV Production revenue / annual % changes
68 TV industry funding structure
69 Advertising spending breakdown by medium
70 GDP, Advertising and TV production forecast annual % changes
71 TV Production forecast market size and growth / €m
72 Summary of key metrics

Sweden
73 Average daily viewing figures / minutes per person
74 TV Production market size and growth / €m
75 GDP, Advertising and TV Production revenue / annual % changes
76 TV industry funding structure
77 TV Licence cost per year / €
78 Advertising spending breakdown by medium
79 GDP, Advertising and TV production forecast annual % changes
80 TV Production forecast market size and growth / €m
81 Summary of key metrics

UK
82 Average daily viewing figures / minutes per person
83 TV Production market size and growth / €m
84 GDP, Advertising and TV Production revenue / annual % changes
85 TV industry funding structure
86 TV Licence cost per year / €
87 Advertising spending breakdown by medium
88 Largest production companies by number of hours
89 GDP, Advertising and TV production forecast annual % changes
90 TV Production forecast market size and growth / €m
91 Summary of key metrics
92. Other markets: size / €m
93. Geographical coverage of leading super-indies
94. Summary of leading super-indies
95. All3Media revenue / €m
96. Eyeworks revenue / €m
97. FremantleMedia revenue / €m
98. Shine revenue / €m
99. Zodiak Media revenue / €m
100 Europe GDP 2007 2017 / annual % change
101. Total advertising revenue (all media) forecast eight leading markets / €m
102 TV advertising revenue forecast eight leading markets / €m
103 European TV production market size forecast, by country / €m
104 GDP, Advertising and TV production forecast annual % changes

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