European Online Pharmacy (E-Pharma) Market: Insights, Trends & Forecast (2019-2023)

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Date: 07-Nov-2019
No. of pages: 76
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The European online pharmacy market is estimated to reach US$10.88 billion in 2023, growing at a CAGR of 4.20% for the period spanning from 2019 to 2023. The factors such as increasing aging population, increasing internet accessibility, growing e-commerce and rising economic growth are expected to drive the market. However, growth of the industry will be challenged by strict regulatory framework and practice of illegal online pharmacy. A few notable trends include adoption of new technology and launch of e-prescription.

The European online pharmacy market is broadly segmented into two types which are online over-the-counter drugs and online prescription drugs. The increasing demand for drugs for self-medication helped online over-the-counter market to remain at top position amongst all the segments.

The fastest growing regional market is Germany due to increasing internet penetration and awareness regarding online over-the-counter benefits that have a major impact on the growth of the market. Growing internet penetration is the major factor that would propel the online pharma market growth in European countries. France and Italy are highly established premium markets that contribute to significant shares in the European market.

Scope of the report:


  • The report provides a comprehensive analysis of the European online pharma market, segmented into online over-the-counter drugs and online prescription drugs.

  • The major regional markets have been analyzed, along with country coverage of Germany, France, Italy, Spain, Austria, Belgium and the Netherlands.

  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.

  • The competitive landscape of the market, along with the company profiles of leading players (Zur Rose Group, Shop Apotheke Europe NV, Medikamente-per-klick.de, Apotea AB and Apotal.de) are also presented in detail.


Key Target Audience:


  • Pharma Industry

  • End Users (Hospitals, Medical Centers & Clinical Institutes)

  • Consulting Firms

  • Investment Banks

  • Government Bodies & Regulating Authorities

European Online Pharmacy (E-Pharma) Market: Insights, Trends & Forecast (2019-2023)

Table of Contents

1. Market Overview
1.1 Online Pharmacy
1.2 Process of Online Pharmacy
1.3 Comparison of Online Pharmacy and Local Pharmacy
1.4 Regulations in Europe

2. European Market
2.1 Europe Online Pharmacy Market by Value
2.2 Europe Online Pharmacy Market Forecast by Value
2.3 Europe Online Pharmacy Share by Type
2.4 Europe Online OTC Market Forecast by Value
2.5 Europe Online Prescription Market Forecast by Value
2.6 Europe Online Pharmacy Penetration by Region

3. Regional Markets
3.1 Germany
3.1.1 Germany OTC Online Pharmacy Market by Value
3.1.2 Germany OTC Online Pharmacy Market Forecast by Value
3.1.3 Germany Rx Online Pharmacy Market Forecast by Value
3.2 France
3.2.1 France OTC Online Pharmacy Market by Value
3.2.2 France OTC Online Pharmacy Market Forecast by Value
3.3 Italy
3.3.1 Italy OTC Online Pharmacy Market by Value
3.3.2 Italy OTC Online Pharmacy Market Forecast by Value
3.4 Spain
3.4.1 Spain OTC Online Pharmacy Market by Value
3.4.2 Spain OTC Online Pharmacy Market Forecast by Value
3.5 Austria
3.5.1 Austria OTC Online Pharmacy Market by Value
3.5.2 Austria OTC Online Pharmacy Market Forecast by Value
3.6 Belgium
3.6.1 Belgium OTC Online Pharmacy Market by Value
3.6.2 Belgium OTC Online Pharmacy Market Forecast by Value
3.7 Netherlands
3.7.1 Netherlands OTC Online Pharmacy Market by Value
3.7.2 Netherlands OTC Online Pharmacy Market Forecast by Value

4. Market Dynamics
4.1 Growth Drivers
4.1.1 Rising Ageing Population
4.1.2 Economic Growth
4.1.3 Increasing Internet Accessibility
4.1.4 Growing E-commerce
4.1.5 Convenience, Privacy & Lower Pricing
4.2 Key Trends & Developments
4.2.1 Launch of E-prescriptions in European Countries
4.2.2 Escalating Adoption of New Technology
4.3 Challenges
4.3.1 Strict Regulatory and Policies by Government for Improved Quality
4.3.2 Increasing Practice of Illegal Online Pharmacy

5. Competitive Landscape
5.1 Europe
5.1.1 Europe Online Pharmacy Sales by Company
5.1.2 Europe Online Pharmacy Market Capitalization by Company
5.2 Germany
5.2.1 Germany Online Pharmacy Market Share by Company
5.2.2 Germany Online Rx Pharmacy Market Share by Company
5.2.3 Germany Online OTC & BPC Pharmacy Market Share by Company
5.2.4 Germany Online Pharmaceutical Share Growth by Company
5.2.5 Germany Online OTC Pharmaceutical Share Growth by Company
5.2.6 Germany Online Rx Pharmaceutical Share Growth by Company

6. Company Profiles
6.1 Zur Rose Group
6.1.1 Business Overview
6.1.2 Financial Overview
6.1.3 Business Strategies
6.2 Shop Apotheke Europe NV
6.2.1 Business Overview
6.2.2 Financial Overview
6.2.3 Business Strategies
6.3 Medikamente-per-klick.de
6.3.1 Business Overview
6.4 Apotea AB
6.4.1 Business Overview
6.5 Apotal.de
6.5.1 Business Overview

List of Figures

Process of Online Selling of Drugs
Europe Online Pharmacy Market by Value (2014-2018)
Europe Online Pharmacy Market Forecast by Value (2019-2023)
Europe Online Pharmacy Share by Type (2018)
Europe Online OTC Market Forecast by Value (2018-2023)
Europe Online Prescription Market Forecast by Value (2018-2023)
Europe Online Pharmacy Penetration by Region (2020)
Germany OTC Online Pharmacy Market by Value (2014-2018)
Germany OTC Online Pharmacy Market Forecast by Value (2019-2023)
Germany Rx Online Pharmacy Market Forecast by Value (2018-2023)
France OTC Online Pharmacy Market by Value (2014-2018)
France OTC Online Pharmacy Market Forecast by Value (2019-2023)
Italy OTC Online Pharmacy Market by Value (2016-2018)
Italy OTC Online Pharmacy Market Forecast by Value (2019-2023)
Spain OTC Online Pharmacy Market by Value (2014-2018)
Spain OTC Online Pharmacy Market Forecast by Value (2019-2023)
Austria OTC Online Pharmacy Market by Value (2014-2018)
Austria OTC Online Pharmacy Market Forecast by Value (2019-2023)
Belgium OTC Online Pharmacy Market by Value (2014-2018)
Belgium OTC Online Pharmacy Market Forecast by Value (2019-2023)
Netherlands OTC Online Pharmacy Market by Value (2014-2018)
Netherlands OTC Online Pharmacy Market Forecast by Value (2019-2023)
Europe Ageing Population (2014-2018)
Europe GDP Growth (2014-2018)
European Union Internet Penetration (March 2019)
Online Penetration Rate in Europe for Ecommerce Verticals (in %)( 2018)
Europe Online Pharmacy Sales by Company (2017-2018)
Europe Online Pharmacy Market Capitalization by Company (2019)
Germany Online Pharmacy Market Share by Company (2018)
Germany Online Rx Pharmacy Market Share by Company (2018)
Germany Online OTC & BPC Pharmacy Market Share by Company (2018)
Germany Online Pharmaceutical Share Growth by Company (2016-2023)
Germany Online OTC Pharmaceutical Share Growth by Company (2016-2023)
Germany Online Rx Pharmaceutical Share Growth by Company (2016-2023)
Zur Rose Revenue by Region (2018)
Zur Rose Switzerland Revenue by Segment (2018)
Zur Rose Germany Revenue by Segment (2018)
Zur Rose Revenue and Net Income (2014-2018)
Shop Apotheke Revenue by Segments (2018)
Shop Apotheke Revenue by Region (2018)
Shop Apotheke Revenue and Net Income (2014-2018)
Comparison of Online Pharmacy and Local Pharmacy

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