Customized Premixes Market by Type (Vitamins, Minerals, Amino Acids, Nutraceuticals, Nucleotides), Form (Powder and Liquid), Application (Beverages, Dairy, Cereals, Bakery & Confectionery, Nutrition Products, Dietary Supplements) - Global Forecast to 2022

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Date: 10-Oct-2016
No. of pages: 142
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“Customized premixes market projected to grow at a CAGR of 5.50%”

The customized premixes market is projected to reach USD1,691.2 million by 2022 at a CAGR of 5.50% from 2016. The market is driven by factors such as growing demand for functional & fortified foods, customized nature and specificity to individual customer requirements, and convenience in usage as a single ingredient over multiple ingredients. The high growth potential in emerging markets and untapped regions provides new opportunities for market players. High costs involved in R&D, and higher costs of fortified and enriched products are the major constraints for this market.

“The vitamins segment expected to be the largest and fastest growing in the customized premixes market by 2022”

The vitamins segment accounted for the largest market share and is projected to grow at the highest CAGR during the forecast period. The high growth of industrial consumption of vitamins is driving this market which can be largely attributed to their deficiency in everyday diets of consumers and also to the fact that they cannot be synthesized by the human body. It is followed by minerals, which is projected to remain the second-largest market by 2022.

“Beverage segment led the market with the largest share in 2015”

The beverage segment accounted for the largest share of the customized premixes market, by application, in 2015. The high growth of industrial consumption of vitamins is driving this market which can be largely attributed to their deficiency in everyday diets of consumers and also due to the fact that they cannot be synthesized by the human body.

“The powder form is projected to be the largest and fastest-growing segment by 2022”

Customized nutrient premixes are widely used in the powdered form, as they are largely considered to be more stable in the powdered form than in the liquid form. Further, convenient packaging reduces complexities in the supply chain processes, resulting in increased popularity of this form. Powdered premixes are largely across an extensive range of food applications, including low-fat milk powders, health drink powders, soup mixes, and desert mixes. Therefore, the powder form is the dominant and fastest-growing segment in the customized premixes market.

“North America led the market with the largest share in 2015”

North America was the largest customized premixes market in 2015. The growth in this market is driven by the increase in demand for health foods and functional food owing to the low level of exposure to essential nutrients caused by high consumption of processed foods due to their busy lifestyles, and growing consumer awareness about the health benefits of fortified food products in the region.

The breakdown of the primaries on the basis of company, designation, and region, conducted during the research study, is as follows:


  • By Company type: Tier 1 – 40%, Tier 2 – 35%, and Tier 3 – 25%

  • By Designation: C Level – 30%, Director Level – 38%, and Others – 32%

  • By Region: North America – 42%, Europe – 26%, Asia-Pacific – 17%, and RoW – 15%


Keyplayers include:


  • Royal DSM N.V. (Netherlands)

  • Glanbia plc (Ireland)

  • Corbion N.V. (Netherlands)

  • Chemische Fabrik Budenheim KG (Germany)

  • Vitablend Netherlands B.V. (Netherlands)


The above-mentioned companies have collectively accounted for the largest portion of the customized premixes market in 2015. Other players also have a strong presence in this market. These players are as follows:


  • Watson Inc. (U.S.)

  • Stern Vitamin GmbH & Co. KG (Germany)

  • The Wright Group (U.S.)

  • DPO International Sdn. Bhd (Malaysia)

  • Farbest Brands (U.S.)


The key players in the customized premixes market adopted expansion as their key growth strategy to increase their market share and profits. Expansions accounted for the highest percentage of the total developments, followed by acquisitions.

Reasons to buy this report:

From an insight perspective, this research report has focused on various levels of analyses—supply chain analysis and company profiles, which together comprise and discuss the basic views on the competitive landscape; emerging and high-growth segments of the global customized premixes market; high-growth regions; and market drivers, restraints, and opportunities.

The report provides insights on the following pointers:


  • Market Penetration: Comprehensive information on customized premixes offered by the top players in the global market

  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the customized premixes market

  • Market Development: Comprehensive information about lucrative emerging markets—the report analyzes the markets for customized premixes across regions

  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the global customized premixes market

  • Competitive Assessment: In-depth assessment of strategies, products, and manufacturing capabilities of the leading players in the customized premixes market

Customized Premixes Market by Type (Vitamins, Minerals, Amino Acids, Nutraceuticals, Nucleotides), Form (Powder and Liquid), Application (Beverages, Dairy, Cereals, Bakery & Confectionery, Nutrition Products, Dietary Supplements) - Global Forecast to 2022

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope
1.3.3 Periodization
1.4 Currency
1.5 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Breakdown of Primaries
2.2 Market Size Estimation
2.3 Market Breakdown & Data Triangulation
2.4 Research Assumptions & Limitations
2.4.1 Research Assumptions
2.4.2 Research Limitations

3 Executive Summary

4 Premium Insights
4.1 Opportunities in the Customized Premixes Market
4.2 Key Customized Premixes Markets
4.3 Asia-Pacific Customized Premixes Market, By Nutrient
4.4 Powder vs Liquid Form
4.5 Customized Premixes Market, By Application & Region
4.6 Life Cycle Analysis: Customized Premixes Market, By Region

5 Market Overview
5.1 Introduction
5.2 Market Segmentation
5.2.1 By Nutrient
5.2.2 By Application
5.2.3 By Form
5.2.4 By Region
5.3 Market Dynamics
5.3.1 Drivers
5.3.1.1 Growing Demand for Functional and Fortified Foods
5.3.1.2 Growing Need for Food Enrichment Due to High Processing Levels of Food Products
5.3.1.3 Customized Nature and Specificity to Individual Customer Requirements
5.3.1.4 Convenience in Usage as A Single Ingredient Over Multiple Ingredients
5.3.2 Restraints
5.3.2.1 High Costs Involved in R&D Activities
5.3.2.2 Higher Costs of Fortified and Enriched Food Products
5.3.3 Opportunities
5.3.3.1 Growing Consumer Inclination Towards Health Foods
5.3.4 Challenges
5.3.4.1 Inaccurate Labeling of Food Products
5.3.4.2 Nutrient Addition May Affect the Flavor, Color, and Texture in Food Products
5.4 Supply Chain Analysis
5.4.1 Raw Material Procurement
5.4.2 Production
5.4.3 Distribution
5.4.4 Industrial Customers

6 Customized Premixes Market, By Nutrient
6.1 Introduction
6.2 Vitamins
6.3 Minerals
6.4 Amino Acids
6.5 Nutraceuticals
6.6 Nucleotides

7 Customized Premixes Market, By Form
7.1 Introduction
7.2 Powder
7.3 Liquid

8 Customized Premixes Market, By Application
8.1 Introduction
8.2 Beverages
8.3 Dairy Products
8.4 Cereals
8.5 Bakery & Confectionery
8.6 Nutritional Products
8.7 Dietary Supplements
8.8 Others

9 Customized Premixes Market, By Functionality
9.1 Introduction
9.2 Bone Health
9.3 Skin Health
9.4 Energy
9.5 Immunity
9.6 Digestion
9.7 Others

10 Customized Premixes Market, By Brand
10.1 Introduction
10.2 Fortitech
10.3 Superblend
10.4 Nutrivan
10.5 Chemische Fabrik Budenheim Kg
10.6 Vitablend

11 Customized Premixes Market, By Region
11.1 Introduction
11.2 North America
11.2.1 U.S.
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 France
11.3.3 U.K.
11.3.4 Italy
11.3.5 Rest of Europe
11.4 Asia-Pacific
11.4.1 China
11.4.2 Japan
11.4.3 India
11.4.4 Australia & New Zealand
11.4.5 Rest of Asia-Pacific
11.5 Rest of the World
11.5.1 Latin America
11.5.2 Africa
11.5.3 Middle East

12 Regulatory Framework & Dietary Trends
12.1 Overview
12.2 North America
12.2.1 Canada
12.2.2 U.S.
12.2.3 Mexico
12.3 European Union (EU)
12.4 Asia-Pacific
12.4.1 Japan
12.4.2 China
12.4.3 India
12.4.4 Australia & New Zealand
12.5 Rest of the World (RoW)
12.5.1 Israel
12.5.2 Brazil
12.6 Dietary Trends
12.6.1 Recommended Nutrient Intakes

13 Competitive Landscape
13.1 Overview
13.2 Competitive Situations & Trends
13.3 Expansions
13.4 Acquisitions
13.5 New Product Launches
13.6 Joint Ventures

14 Company Profiles
14.1 Introduction
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, Ratio Analysis, MnM View)*
14.2 Royal DSM N.V.
14.3 Glanbia PLC
14.4 Corbion N.V.
14.5 Chemische Fabrik Budenheim Kg
14.6 Vitablend Netherlands B.V.
14.7 Watson Inc.
14.8 Stern Vitamin GmbH & Co. Kg
14.9 The Wright Group
14.10 DPO International Sdn. Bhd.
14.11 Farbest Brands

*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

15 Appendix
15.1 Industry Insights
15.2 More Company Developments
15.2.1 Expansions
15.2.2 Acquisitions
15.2.3 New Product Launches
15.2.4 Joint Ventures
15.3 Discussion Guide
15.4 Knowledge Store: Marketsandmarkets’ Subscription Portal
15.5 Introducing RT: Real Time Market Intelligence
15.6 Available Customizations
15.7 Related Reports

List of Tables

Table 1 Global Customized Premixes Market Snapshot
Table 2 Processed Food Consumption Statistics
Table 3 Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 4 Different Forms of Vitamin A & Their Application
Table 5 Vitamin A Fortificants & Their Stability for Specific Food Vehicles
Table 6 Vitamins in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 7 North America: Vitamins in Customized Premixes Market, By Country, 2014–2022 (USD Million)
Table 8 Europe: Vitamins in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 9 Asia-Pacific: Vitamins in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 10 RoW: Vitamins in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 11 Minerals & Their Physiological Significance to Human Health
Table 12 Minerals in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 13 North America: Minerals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 14 Europe: Minerals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 15 Asia-Pacific: Minerals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 16 RoW: Minerals in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 17 Functions of Essential Amino Acids
Table 18 Amino Acids in Customized Premixes Market, By Region, 2014–2022 (USD Million)
Table 19 Amino Acids: North American Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 20 Europe: Amino Acids in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 21 Asia-Pacific: Amino Acids in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 22 RoW: Amino Acids in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 23 Nutraceuticals in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 24 North America: Nutraceuticals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 25 Europe: Nutraceuticals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 26 Asia-Pacific: Nutraceuticals in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 27 RoW: Nutraceuticals in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 28 Nucleotides in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 29 North America: Nucleotides in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 30 Europe: Nucleotides in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 31 Asia-Pacific: Nucleotides in Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 32 RoW: Nucleotides in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 33 Customized Premixes Market, By Form, 2014–2022 (USD Million)
Table 34 Customized Powdered Premixes Market, By Region, 2014–2022 (USD Million)
Table 35 Customized Liquid Premixes Market, By Region, 2014–2022 (USD Million)
Table 36 Customized Premixes Market Size, By Application, 2014–2022 (USD Million)
Table 37 Beverages in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 38 Dairy in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 39 Cereals in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 40 Bakery & Confectionery in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 41 Nutritional Products in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 42 Dietary Supplements in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 43 Other Applications in Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 44 Dietary Reference Intake for Micronutrients Important to Bone Health
Table 45 Budenheim: Customized Premix Offerings, By Micronutrient & Application
Table 46 Vitablend: Customized Premix Offerings, By Micronutrient
Table 47 Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 48 North America: Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 49 North America: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 50 North America: Customized Premixes Market Size, By Form, 2014–2022 (USD Million)
Table 51 North America: Customized Premixes Market Size, By Application, 2014–2022 (USD Million)
Table 52 U.S.: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 53 Canada: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 54 Mexico: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 55 Europe: Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 56 Europe: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 57 Europe: Customized Premixes Market Size, By Form, 2014–2022 (USD Million)
Table 58 Europe: Customized Premixes Market Size, By Application, 2014–2022 (USD Million)
Table 59 Germany: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 60 France: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 61 U.K.: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 62 Italy: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 63 Rest of Europe: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 64 Asia-Pacific: Customized Premixes Market Size, By Country, 2014–2022 (USD Million)
Table 65 Asia-Pacific: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 66 Asia-Pacific: Customized Premixes Market Size, By Form, 2014–2022 (USD Million)
Table 67 Asia-Pacific: Customized Premixes Market Size, By Application, 2014–2022 (USD Million)
Table 68 China: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 69 Japan: Customized Premixes Market, By Nutrient, 2014–2022 (USD Million)
Table 70 India: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 71 Australia & New Zealand: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 72 Rest of Asia-Pacific: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 73 RoW: Customized Premixes Market Size, By Region, 2014–2022 (USD Million)
Table 74 RoW: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 75 RoW: Customized Premixes Market Size, By Form, 2014–2022 (USD Million)
Table 76 RoW: Customized Premixes Market Size, By Application, 2014–2022 (USD Million)
Table 77 Latin America Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 78 Africa: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 79 Middle East: Customized Premixes Market Size, By Nutrient, 2014–2022 (USD Million)
Table 80 Definitions & Regulations for Food Fortifying Agents Around the World
Table 81 Prevalence of Micronutrient Deficiency and Risk Factors Attached
Table 82 FAO/WHO Recommended Nutrient Intakes (RNIS) for Selected Population Subgroups
Table 83 Expansions, 2011–2016
Table 84 Acquisitions, 2011–2016
Table 85 New Product Launches, 2011–2016
Table 86 Joint Ventures, 2011–2016
Table 87 Expansions, 2012–2014
Table 88 Acquisitions, 2013–2015
Table 89 New Product Launches, 2013–2015
Table 90 Joint Ventures, 2015

List of Figures

Figure 1 Customized Premixes Market Segmentation
Figure 2 Customized Premixes Market: Research Design
Figure 3 Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Data Triangulation
Figure 6 Customized Premixes Market Size, By Application, 2016 vs 2022 (USD Million)
Figure 7 Customized Premixes Market Snapshot, By Nutrient, 2016 vs 2022
Figure 8 Customized Premixes Market Size, By Form, 2016 vs 2022 (USD Million)
Figure 9 Customized Premixes Market Share (Value), By Region, 2015
Figure 10 Demand for Functional Food and the Need for Food Fortification & Enrichment Drive the Demand for Customized Premixes
Figure 11 Geographic Snapshot: New Hotspots Emerging in Asia-Pacific, 2016–2022
Figure 12 Vitamins Held the Largest Share in 2015
Figure 13 Powdered Form Dominated the Customized Premixes Market, 2016 vs 2022
Figure 14 Beverage Segment Accounted for the Largest Share and is the Fastest-Growing Market, 2016–2022
Figure 15 Asia-Pacific Region Poised for Robust Growth, 2016–2022
Figure 16 Customized Premixes Market, By Nutrient
Figure 17 Customized Premixes Market, By Application
Figure 18 Customized Premixes Market, By Form
Figure 19 Customized Premixes Market, By Region
Figure 20 Customized Premixes Market Dynamics
Figure 21 Customized Premixes Market: Supply Chain
Figure 22 Customized Premixes Market Share, By Nutrient, 2016 vs 2022
Figure 23 Global Customized Premixes Market Share, By Form, 2015
Figure 24 Customized Premixes Market Share, By Application, 2016 vs 2022
Figure 25 Per Capita Health Expenditure in Key Global Markets of Customized Premixes, 2014
Figure 26 U.S. Accounted for the Largest Share in the Customized Premixes Market in 2015
Figure 27 North America Customized Premixes Market: U.S. is Estimated to Lead the Market in North America in 2016
Figure 28 Asia-Pacific Customized Premixes Market Snapshot: China is Expected to Hold the Largest Share in 2016
Figure 29 Expansions and Acquisitions: Leading Approaches of Key Companies, 2011–2016
Figure 30 Expanding Revenue Base Through Expansions, 2013–2015
Figure 31 Expansions: the Key Strategy, 2011–2016
Figure 32 Royal DSM N.V.: Company Snapshot
Figure 33 Royal DSM N.V.: SWOT Analysis
Figure 34 Glanbia PLC: Company Snapshot
Figure 35 Glanbia PLC: SWOT Analysis
Figure 36 Corbion N.V.: Company Snapshot
Figure 37 Corbion N.V.: SWOT Analysis

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