Consumer Payments Country Snapshot: Turkey 2016

Publisher Name :
Date: 30-Sep-2016
No. of pages: 36

Summary

The Turkish payments market continues to witness significant change as it aims to become a cashless society by 2023. Although payment cards still play an important role, new payment technologies will continue to develop, with mobile payments expected to play a significant role in driving an increased level of electronic payment adoption in the Turkish market. This process will be supported by the modernization of the payments infrastructure over the last five years, as well as the latest amendments to regulation, which relaxed restrictions on credit card and consumer loan installment payment plans. This will have an impact on consumer indebtedness.

Key Findings


  • With less than one in five Turkish consumers paying their credit card balance in full, the number of revolvers has continued to increase. The higher consumer indebtedness makes the credit card market particularly attractive for issuers aiming to benefit from both credit interest and interchange from purchases.

  • While e-commerce accounts for the vast majority of online purchases by value in Turkey and is set to record a compound annual growth rate (CAGR) of 16% between 2015 and 2020, m-commerce is expected to record a CAGR of 41% over the same period of time.

  • With PayPal being forced to close its operations in Turkey, its 21% market share will be redistributed among its competitors. As a result, it is very likely that mobile banking apps that allow P2P fund transfers will further increase their 36% market share in the future.


Synopsis

Verdict Financial's "Consumer Payments Country Snapshot: Turkey 2016" examines the consumer payments market in Turkey, considering payment cards, online payments, P2P payments, and newer payment technologies such as mobile wallets and contactless. It looks at the regulations in force in the market that players must comply with, and how these have changed in recent years.

The report also:


  • Analyzes the major payment card types in terms of both card holding and usage.

  • Identifies the major competitors in card issuing and how their position in the market has changed over the last five years.

  • Considers consumer attitudes towards prepaid cards, P2P tools, mobile payment tools, and contactless cards, and how companies in Turkey are deploying these tools to meet customer needs.

  • Explores the online payment market in Turkey by merchant type and payment tool, as well as providing a five-year forecast for the development of the market.

  • Considers the regulations affecting the payments market and how they are likely to affect both incumbents and disruptors.


Reasons To Buy


  • Understand the key facts and figures in the consumer payments market in Turkey.

  • Find out what products the major competitors are launching in the market and plan your strategy accordingly.

  • Discover consumer sentiments towards various payment tools in the Turkish market and use this knowledge to inform product design.

  • Learn about the key regulatory requirements affecting Turkish payments players and any recent or upcoming changes to those requirements.


Companies Mentioned


  • Ziraat Bankasi

  • Yapi Kredi Bankasi

  • Garanti Bankasi

  • Turkiye Is Bankasi

  • Visa

  • MasterCard

  • American Express

  • Vakiflar Bankasi

  • PayPal

  • Akbank

  • Western Union

  • TEB

  • Monitise

  • ING

  • Türk Ekonomi Bankasi

  • Samsung

  • Apple

  • LG

  • Sony

  • Hepsiburada

  • GittiGidiyor

  • Lidyana

  • Trendyol.

Consumer Payments Country Snapshot: Turkey 2016

Table of Contents

Megatrends
Proximity Payments
Remote Payments
Payments Infrastructure And Regulation
Appendix

  • Global Luxury Apparels Market To Do Well Owing To Numerous International Brands
    The global luxury apparels market is fired by the intensifying number of fashion marques and many designers getting wide-ranging clienteles in the form of cost-effective products. The global luxury apparels market was at US$1, 8842.69 million in 2015 and is forecast to reach US$60,793.7 million by the end of 2024. This segment of luxury goods [...]
  • Global Health and Wellness Market Boosted By Organic Products and Wearables
    Healthcare has constantly been a profitable area where buyers spend belligerently. But now, with increasing disposable earnings amid the city population and ground-breaking approaches and innovative products being developed, the overall health and wellness market is estimated for a healthy prospect. The health and wellness market is presently very dynamic owing to growing alertness amongst [...]
  • Increasing New Outlets And Striking Offers To Drive Global Pizza Market
    The global pizza market is predicted to grow at a steady CAGR of about 3% by 2020. Pizza has been gaining massive acceptance globally in the last few years. Consequently, the global pizza market is anticipated to observer considerable progress in the coming years. The growing number of pizzerias is one of the major elements [...]
  • Healthy Diet Demand In Developed Economies To Boost Nutraceuticals
    As customers scuffle to keep up with the frantic lifestyles, the necessity for healthy nutrition rises owing to dearth of time to spend on laborious exercises.  Customers are shifting their attention to swift and healthy food behaviours. Increase in intake of beverages and functional food has offered makers of nutraceuticals with money-spinning prospects to benefit [...]
  • World Economic Forum Unveils Top 10 Emerging Technologies of 2016
    The World Economic Forum (WEF) and Scientific American lately unveiled the major technological innovation list of the top ten emerging technologies of 2016. This list emphasizes on the technological developments which have the supremacy to transform industries, protect the planet, and improve lives. It also presents an opening to discuss any societal, human, economic or [...]
  • Retail Banking Country Snapshot: France 2016
    Published: 28-Nov-2016        Price: US 3450 Onwards        Pages: 49
    Summary The markets for mortgages and personal loans are largely dominated by a single provider (Crédit Agricole for mortgages, LCL for loans). Across all main products branches remain the key channel for acquiring new customers, with many providers not offering digital onboarding. Customers choose providers mainly on the basis of reputation, existing relationships, and rate. Only a minority of consumers either use, or intend to use, fintech providers, with you......
  • Accountancy Global Industry Guide_2016
    Published: 07-Nov-2016        Price: US 1495 Onwards        Pages: 123
    Summary Global Accountancy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Findings - Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global accountan......
  • Consumer Payments Country Snapshot: Mexico 2016
    Published: 06-Nov-2016        Price: US 3450 Onwards        Pages: 37
    Summary The Mexican cards market is generally underdeveloped. Despite a high penetration of pay-now cards, financial inclusion is incomplete and the market in general is heavily reliant on cash. The cards market is growing strongly but not explosively, and current trends make it unlikely that there will be a major shift in the near future. Key Findings Mexican credit card holders mostly revolve their credit card balances every m......
  • Retail Banking Country Snapshot: Canada 2016
    Published: 04-Nov-2016        Price: US 3450 Onwards        Pages: 50
    Summary The market for most financial products in Canada is largely controlled by the top five banks, although non-bank lenders have made significant inroads into the mortgage market in recent years. Consumers have conservative preferences, opting for providers on the basis of reputation, branch presence, and pricing. Mobile is now the preferred channel for routine transactions for around a tenth of consumers, and this proportion will rise as older consumers adopt mob......
  • Retail Banking Country Snapshot: Singapore 2016
    Published: 01-Nov-2016        Price: US 3450 Onwards        Pages: 47
    Summary Singapore has a highly concentrated market for most financial products, with DBS, POSB, and OCBC dominating the provision of current accounts, savings accounts, and mortgages. Consumers are cautious in their choice of provider, favoring those with strong reputations and nearby branches. Mobile is now a significant channel for routine transactions, although use is heavily skewed towards younger age groups. Satisfaction with digital channels is significantly hig......
  • Consumer Payments Country Snapshot: Netherlands 2016
    Published: 01-Nov-2016        Price: US 3450 Onwards        Pages: 35
    Summary The Dutch payments market is highly mature, with consumers very comfortable using debit cards and online payment channels (especially local brand iDEAL, backed by wide acceptance and a convenient user experience). In spite of a high level of consumer comfort with established payment instruments, recent developments in mobile proximity payments as well as contactless technology by the likes of ING, Rabobank, and ABN Amro will see these payment options gain trac......
  • Mobile Phone Insurance Revenue Forecasts: 2016 – 2030
    Published: 01-Nov-2016        Price: US 1000 Onwards        Pages: 0
    Given the increasing prevalence of expensive household goods, cars and consumer electronics, insurance has become an unavoidable and often necessary cost in modern life. Mobile phones, and smartphones in particular are no exception to this trend. Most major wireless carriers, insurance specialists, device OEMs, retailers and even banks now offer insurance plans that cover theft, loss, malfunctions and damage of mobile phones. Many policies now also integrate enhanced technical sup......
  • Retail Banking Country Snapshot: Taiwan 2016
    Published: 31-Oct-2016        Price: US 3450 Onwards        Pages: 45
    Summary Taiwan has an advanced but overcrowded financial services market. Ownership of the key financial products is widespread, with consumers favoring providers that have a good reputation and with which they have an existing relationship. Although internet and mobile services are comprehensively available, local consumers still demonstrate a preference towards the branch channel over digital, in part due to Taiwan's urban structure facilitating branch access. ......
  • Retail Banking Country Snapshot: New Zealand
    Published: 30-Oct-2016        Price: US 3450 Onwards        Pages: 49
    Summary New Zealand has a highly concentrated market for most financial products, with ANZ, ASB, and Westpac dominating the provision of current accounts, savings accounts, and mortgages. Consumers are cautious in their choice of provider, favoring those with strong reputations and nearby branches. Mobile is now a significant channel for routine transactions, although use is heavily skewed towards younger age groups. Satisfaction with digital channels is significantly......
  • SERVICES
    Value for Money
    We believe in "optimum utilization of available budget and resources". While servicing our clients' (your) market research requirements, we keep the same approach in focus to help you get the best value for your $$s.
    Ever Growing Inventory
    Ranging from the smallest feasible / required data (datasheets, data facts, SWOT analysis, company profiles, etc) to full research reports that help you make decisions, our inventory is updated almost on a daily basis with the latest industry reports from domain experts that track more than 5000 niche sectors.
    One Stop Solution
    Need a custom research report on medical devices market? Require all available business intelligence on 3D printing industry? Exploring F&B sector of a particular country/region? RnRMarketResearch.com is your one-stop-solution to all market intelligence needs. We not only offer custom research and consulting services, we also "bundle" reports to meet your needs and help you fetch the data analysis you require for your business.
    Dedicated Client Engagement
    Not limited to only "finding" relevant reports for you, our client engagement team dedicates its efforts to understand your "business need" and accordingly maps available research data to help you move forward. Call "your" client engagement executive any time of your day and get your questions answered in order to make the correct business decision.
    Saving Time and Efforts
    Simply share your research requirement details with us and let us do all the hard work to find required intelligence for you. When you add up our "one stop solution" and "dedicated client engagement" services mentioned above, you obviously know the time and effort saving you do by working with us.
    Payment Flexibility
    Working with Fortune 500 organizations, we understand the importance of being flexible for payments. Share your payment terms with us and we will surely match up to them to ensure you get access to required business intelligence data without having to wait for the payment to be done.
    Post-Purchase Research Support
    Have questions after reading a report / datasheet bought through us? Not sure about the methodology used for data available in the research? Talk to us / Share your questions with us and if required, we will connect you with the analyst(s)/author(s) of the report(s) and ensure you get satisfactory answers for the same. Need more data / analysis / report(s) on the topic of your research/project? The RnRMarketResearch.com team is here for you 24X7 to support you with your post-purchase requirements. Subscription Offers & Packages (Get in touch with us for more details - sales@rnrmarketresearch.com / +1 888 391 5441 )
    • Ad Hoc
    • Pay - as - you - go / Bucket Subscriptions
    • Fixed Cost for #of reports
    • Customize / Personalize as per your needs