CompetitiveWatch 2015: PPG in the Global Paint and Coatings Industry--Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

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Date: 18-Jun-2015
No. of pages: 17
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This new report from VPGMarketResearch provides insightful analysis of PPG's capabilities, goals and strategies in the global paint and coatings market. The report presents a worldwide strategic overview of the paint and coatings market, including:


  • Sales forecasts for major market segments.

  • Sales forecasts for key geographic regions: North America, Europe, Asia Pacific, Latin America, Africa, Mideast.

  • In addition, the report reviews the major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the paints and coatings industry during the next five years, including discussion of such key issues as industry consolidation, market globalization, environmental regulations and others.


The analysis of PPG includes:


  • Specific business, new product development and marketing strategies.

  • Major strengths and weaknesses, e.g., managerial, organizational, marketing and product development.

  • Anticipated acquisitions, joint ventures and divestitures.

  • Promotional tactics.

  • Distribution approaches.

  • Product service and support.

  • Customer relations.

  • Internally developed and acquired technologies, processes, and related capabilities.

  • Proprietary technologies and patent litigations.

CompetitiveWatch 2015: PPG in the Global Paint and Coatings Industry--Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

Table of Contents

Global Paints and Coatings Market Dynamics and Trends
Worldwide strategic overview of the paints and coatings market
Sales forecasts for major market segments
Sales forecasts for key geographic regions: North America, Europe, Asia Pacific, Latin America, Africa, Mideast
Major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the paints and coatings industry during the next five years
Industry consolidation
Market globalization
Environmental regulations

Strategic Directions
Specific business, new product development and marketing strategies
Major strengths and weaknesses, e.g., managerial, organizational, marketing and product development
Anticipated acquisitions, joint ventures and divestitures

Marketing Tactics
Promotional tactics
Distribution approaches
Product service and support
Customer relations

Technological Know-How
Internally developed and acquired technologies, processes, and related Capabilities
Proprietary technologies and patent litigations

List of Tables

Table -1 Worldwide Paints and Coatings Market by Geographic Region
Table -2 Worldwide Paints and Coatings Market Growth by Geographic Region
Table -3 Worldwide Paints and Coatings Sales by Market Segment

  • Global UV Cured Coatings Market 2018 by Manufacturers, Regions, Type and Application, Forecast to 2023
    Published: 23-Oct-2018        Price: US 3480 Onwards        Pages: 132
    UV Cured Coatings is mainly composed of photosensitive resin, photosensitive agent (photoinitiator) and diluent. Some additives, such as heat stabilizer, are added to prepare color paints and fillers. Scope of the Report: This report focuses on the UV Cured Coatings in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.......
  • Global Iron Oxide Pigments Market 2018 by Manufacturers, Regions, Type and Application, Forecast to 2023
    Published: 23-Oct-2018        Price: US 3480 Onwards        Pages: 134
    Iron oxide pigments mainly refer to iron oxide red, iron yellow, iron black and iron brown pigments with iron oxide as basic materials. Scope of the Report: This report focuses on the Iron Oxide Pigments in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application. Asia-Pacific is expected to lead the global iron o......
  • Global Acrylic Surface Coating Market by Manufacturers, Regions, Type and Application, Forecast to 2023
    Published: 23-Oct-2018        Price: US 3480 Onwards        Pages: 134
    Acrylic surface coatings are fast-drying paints comprising pigments suspended in acrylic polymer emulsion. These coatings are made up of a methacrylic or acrylic polymer that possesses strong color retention property. Acrylic coatings are soluble in water; however, they become water-resistant in the dry state. Different technologies used in acrylic surface coatings include waterborne coating, solvent-borne coating, and powder coating. Acrylic surface coatings are characterized by properties such......
  • Global Hydrophilic Coatings Market 2018 by Manufacturers, Regions, Type and Application, Forecast to 2023
    Published: 22-Oct-2018        Price: US 3480 Onwards        Pages: 150
    Hydrophilic coatings are water-attracting coatings. They wet the surface they are applied on and provide low contact angle. They are also known as self-cleaning coatings. These coatings form a hydrogen bond with water as they exhibit ionic and negatively charged properties. Moreover, these coatings are lubricious and wettable when applied on substrates for different applications. Scope of the Report: This report focuses on the Hydrophilic Coatings in global market, ......
  • Global Waterborne Coatings Market Growth 2018-2023
    Published: 22-Oct-2018        Price: US 3660 Onwards        Pages: 167
    Waterborne coating is a general term used to describe any surface coating or finish that uses water as a solvent to disperse the resin added to it to create the coating. Uneven enforcement of existing government environmental regulations, availability of cheaper substitutes, sensitivity of waterborne coatings, which reduces the performance of waterborne coatings, are restraining the growth of the waterborne coatings market. Over the next five years, LPI(LP Information) projects tha......
  • Global Industrial Coatings Market 2018 by Manufacturers, Regions, Type and Application, Forecast to 2023
    Published: 22-Oct-2018        Price: US 3480 Onwards        Pages: 137
    Industrial coatings are products engineered specifically for their protective and functional properties. But while protection is their underlying goal, they also can be aesthetic. Scope of the Report: This report focuses on the Industrial Coatings in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application. By res......
  • Global Fluoropolymer Coatings Market Growth 2018-2023
    Published: 22-Oct-2018        Price: US 3660 Onwards        Pages: 164
    Fluoropolymer coatings are the mixture of fluoropolymer lubricants and resin binders that offer features such as low coefficients of friction, excellent corrosion protection, and good chemical resistance. These coatings are based on tolerances, expected load, temperature, environment, and other significant factors. Various colors are available for aesthetics and recognition purposes. Fluoropolymer coatings also offer various advantages such as electrical resistivity, anti-galling properties, abr......
  • Global Luminous Paint Market Growth 2018-2023
    Published: 22-Oct-2018        Price: US 3660 Onwards        Pages: 139
    Luminous paint or luminescent paint is paint that exhibits luminescence. In other words, it gives off visible light through fluorescence, phosphorescence, or radioluminescence. There is an increase in the demand for luminous paints in the construction of smart highway across the world. Also, the use of luminous paint in various industrial sectors drives the demand for luminous paint in the market. However, high cost of production and the low life of the luminous paint rest......
  • Global Protective Coatings Market Growth 2018-2023
    Published: 22-Oct-2018        Price: US 3660 Onwards        Pages: 161
    A coating is a covering that is applied to the surface of an object, usually referred to as the substrate. The main market drivers are expansion in oil and gas activities in APAC and North America, and increasing infrastructure activities in Europe. Over the next five years, LPI(LP Information) projects that Protective Coatings will register a xx% CAGR in terms of revenue, reach US$ xx million by 2023, from US$ xx million in 2017. In this report, LP Information cover......
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