Competitive Intelligence: Global Flavor and Fragrance Market Outlook and Leading Suppliers' Strategies, Marketing Tactics, and Technological Know-How

Publisher Name :
Date: 18-Jan-2013
No. of pages: 154

This new report from Venture Planning Group provides analysis of the world's flavor and fragrance market trends, as well as strategies, marketing tactics, and technological know-how of leading suppliers. The global strategic overview of the flavor and fragrance markets includes:


  • Review of major geographic regions (USA, Europe, Asia).

  • Analysis of key product categories (flavors, fragrances, aroma chemicals, essential oils).

  • Five-year sales forecasts by product category and geographic region.


The report reviews major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the flavor and fragrance industry during the next five years, including discussion of such key issues as industry consolidation, market globalization, environmental regulations and others.

The companies analyzed in the report include Firmenich, Frutarom, Givaudan,
T. Hasegawa, IFF, Mane, Robertet, Sensient, Symrise, and Takasago.  The company profiles include:


  • Business goals and strategies, including internal expansion, acquisitions, and    divestitures.

  • Specific business, new product development and marketing objectives and strategies.

  • Major strengths and weaknesses.

  • Anticipated acquisitions, joint ventures and divestitures.

  • Sales force in the U.S., and other international markets.

  • Major sales office locations.

  • Distribution strategies.

  • Major promotional tactics.

  • Major products and services, including fragrances (fine, technical), flavors, aroma     chemicals (high-volume standard products, high-volume specialties, low-volume specialties), essential oils, and others.

  • Know-how in chemical technology, biotechnology, aromacology and related fields

Competitive Intelligence: Global Flavor and Fragrance Market Outlook and Leading Suppliers' Strategies, Marketing Tactics, and Technological Know-How

Table of Contents

I. The Bimodal Trend

II. Consolidation

III. Major Geographic Regions

IV. Major Product Categories

A. Flavors
1. Beverages/Juices
2. Reaction Flavors
3. Sweets
4. Savory
5. Enzymes
6. Tobacco
7. Pharmaceuticals
8. Others

B. Fragrances
1. Detergents and Soaps
2. Fine Fragrances
3. Cosmetics
4. Household Products
5. Other

C. Aroma Chemicals
1. Synthetic Fragrance Chemicals
2. Synthetic Flavor Chemicals

V. Profiles of Leading Suppliers
Firmenich
Frutarom
Givaudan
T. Hasegawa
IFF
Mane
Robertet
Sensient
Symrise
Takasago

List of Tables

Table 1: World Flavor and Fragrance Market Forecast by Geographic Region
Table 2: World Flavor and Fragrance Market Forecast by Product Category

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