Competitive Intelligence: Global Animal Health Market Outlook and Leading Suppliers' Strategies, Marketing Tactics, and Technological Know-How

Publisher Name :
Date: 16-Jan-2013
No. of pages: 110


This new report from Venture Planning Group provides global animal health market outlook and leading suppliers' strategies, marketing tactics, and technological know-how. The report presents a worldwide strategic overview of the animal health market, including:

Five-year forecasts for:


  • Major market segments

  • Key geographic regions


Assessment of major U.S. and international trends with potentially significant impact on the animal health industry during the next five years, including discussion of such issues as pricing, industry consolidation, market globalization, growing R&D cost, generics, as well as advances in genomics, proteomics, drug screening, tissue engineering, bioinformatics and other technologies.

The company profiles include:


  • Specific business, new product development and marketing strategies.

  • Anticipated acquisitions, joint ventures and divestitures.

  • Major strengths and weaknesses.

  • Sales force size in the U.S. and other markets.

  • Promotional tactics.

  • Distribution approaches.

  • Product service and support.

  • Customer relations.

  • Internally developed and acquired animal health technologies, processes and related capabilities.

  • Proprietary technologies and patent litigations.



Competitive Intelligence: Global Animal Health Market Outlook and Leading Suppliers' Strategies, Marketing Tactics, and Technological Know-How

Table of Contents

The Global Animal Health Market Dynamics and Trends
Strategic overview of the worldwide animal health market.
Five-year forecasts for major market segments and key geographic regions.
Assessment of major U.S. and international trends with potentially significant
impact on the animal health industry during the next five years.
Pricing, industry consolidation, market globalization, growing R&D cost, and
generics.
Advances in genomics, proteomics, drug screening, tissue engineering,
bioinformatics and other technologies.
Key market segments.
Major geographic areas.

Leading Animal Health Companies Strategic Directions
Specific business, new product development and marketing strategies.
Anticipated acquisitions, joint ventures and divestitures.
Major strengths and weaknesses.

Leading Animal Health Companies Marketing Tactics
Sales force size in the U.S. and other markets
Promotional tactics
Distribution approaches
Product service and support.
Customer relations

Leading Animal Health Companies Technological Know-How
Internally developed and acquired animal health technologies, processes and related capabilities.
Proprietary technologies and patent litigations.

List of Tables

Table 1: World Animal Health Market Estimated Sales By Market Segment
Table 2: World Animal Health Market Sales ForecastBy Market Segment
Table 3: World Animal Health Market Estimated Sales By Geographic Region
Table 4: World Animal Health Market Sales Forecast By Geographic Region
Table 5: World Animal Health Market Estimated Sales By Animal Species
Table 6: World Animal Health Market Sales Forecast by Species

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